新华社里斯本1月7日电 通讯｜在葡萄牙，中国电动汽车吸引力持续上升 新华社记者荀伟 住在葡萄牙里斯本都会区南部塞图巴尔的安娜·费尔南德斯是一家初创企业的合伙人，她2025年上半年 购买了一辆比亚迪"海豹"。在她看来，这款电动汽车在稳定性和驾驶质感上明显优于原先的燃油车，整 体感觉更高级、更轻松，而且还有"很酷的功能"。 对越来越多的葡萄牙消费者而言，中国电动汽车正成为一种现实而理性的选择，市场认可度越来越高。 根据葡萄牙汽车协会公布的最新数据，2025年前11个月，葡萄牙纯电动汽车占新车注册总量的22.9%， 接近汽油车的25%，远高于柴油车的5.7%，凸显葡萄牙向电动出行转型的速度。 据统计，2025年11月，比亚迪以645辆的注册量领跑葡萄牙电动汽车市场，同比大幅增长119.4%。在 2025年前11个月里，比亚迪电动汽车在葡累计注册量达4477辆，较2024年同期增长90.5%，反映出市场 对其不断扩充的纯电和插混车型的强劲需求。 目前，美国电动汽车品牌特斯拉在葡萄牙的年累计注册量仍处于领先地位，但中国品牌电动汽车与其差 距在不断缩小，正在从"替代选项"转变为塑造葡萄牙汽车市场的重要力量。 葡萄牙最大经 ...

新华社里斯本1月7日电通讯｜在葡萄牙，中国电动汽车吸引力持续上升新华社记者荀伟住在葡萄牙里斯 本都会区南部塞图巴尔的安娜·费尔南德斯是一家初创企业的合伙人，她2025年上半年购买了一辆比亚 迪"海豹"。在她看来，这款电动汽车在稳定性和驾驶质感上明显优于原先的燃油车，整体感觉更高级、 更轻松，而且还有"很酷的功能"。对越来越多的葡萄牙消费者而言，中国电动汽车正成为一种现实而理 性的选择，市场认可度越来越高。根据葡萄牙汽车协会公布的最新数据，2025年前11个月，葡萄牙纯电 动汽车占新车注册总量的22.9%，接近汽油车的25%，远高于柴油车的5.7%，凸显葡萄牙向电动出行转 型的速度。据统计，2025年11月，比亚迪以645辆的注册量领跑葡萄牙电动汽车市场，同比大幅增长 119.4%。在2025年前11个月里，比亚迪电动汽车在葡累计注册量达4477辆，较2024年同期增长90.5%， 反映出市场对其不断扩充的纯电和插混车型的强劲需求。目前，美国电动汽车品牌特斯拉在葡萄牙的年 累计注册量仍处于领先地位，但中国品牌电动汽车与其差距在不断缩小，正在从"替代选项"转变为塑造 葡萄牙汽车市场的重要力量。葡萄牙最大经销集团之 ...

新华社里斯本1月7日电 通讯｜在葡萄牙，中国电动汽车吸引力持续上升 新华社记者荀伟 住在葡萄牙里斯本都会区南部塞图巴尔的安娜·费尔南德斯是一家初创企业的合伙人，她2025年上半年 购买了一辆比亚迪"海豹"。在她看来，这款电动汽车在稳定性和驾驶质感上明显优于原先的燃油车，整 体感觉更高级、更轻松，而且还有"很酷的功能"。 对越来越多的葡萄牙消费者而言，中国电动汽车正成为一种现实而理性的选择，市场认可度越来越高。 根据葡萄牙汽车协会公布的最新数据，2025年前11个月，葡萄牙纯电动汽车占新车注册总量的22.9%， 接近汽油车的25%，远高于柴油车的5.7%，凸显葡萄牙向电动出行转型的速度。 据统计，2025年11月，比亚迪以645辆的注册量领跑葡萄牙电动汽车市场，同比大幅增长119.4%。在 2025年前11个月里，比亚迪电动汽车在葡累计注册量达4477辆，较2024年同期增长90.5%，反映出市场 对其不断扩充的纯电和插混车型的强劲需求。 目前，美国电动汽车品牌特斯拉在葡萄牙的年累计注册量仍处于领先地位，但中国品牌电动汽车与其差 距在不断缩小，正在从"替代选项"转变为塑造葡萄牙汽车市场的重要力量。 葡萄牙最大经 ...

Core Insights - Tesla's vehicle deliveries in 2025 reached 1.636 million, a decline of 8.6% year-on-year, marking the second consecutive year of sales decline [1] - BYD surpassed Tesla with over 2.25 million electric vehicle sales in 2025, achieving a growth of nearly 28% [1] - The shift in the electric vehicle market indicates a transition from an "exploration phase" to a "survival of the fittest" phase [5] Group 1: Tesla's Performance - Tesla's fourth-quarter deliveries were 418,000, a significant drop of 15.6% year-on-year, failing to meet analyst expectations [4] - Analysts previously predicted Tesla would sell 3 million vehicles by 2026, but current Wall Street expectations have been cut to 1.8 million [4] - Tesla's market share in China has fallen below 40% as competition intensifies [23] Group 2: BYD's Competitive Edge - BYD's cost advantages stem from its vertical integration, controlling 70% of core components, allowing it to offer vehicles 15%-20% cheaper than Tesla [13] - BYD's localized strategies have led to sales surpassing Tesla in 11 countries, with significant market penetration in Europe [15] - BYD's diverse product lineup caters to various market segments, with 28% of its sales coming from vehicles under 100,000 yuan and 35% from those priced between 200,000-300,000 yuan [17] Group 3: Market Dynamics - The electric vehicle market has evolved from a scenario where Tesla was the only choice to a competitive landscape with multiple viable options [10] - Consumers are now prioritizing features such as space, comfort, and local adaptability over brand loyalty to Tesla [27] - Tesla's challenges include a decline in registrations in Europe by 39% while BYD's grew by 240% in the same period [21] Group 4: Future Outlook - Tesla must redefine its market strategy, deciding whether to maintain its high-end positioning or engage more aggressively in the mass market [29] - The loss of the sales crown signifies a maturation of the electric vehicle market, with increased choices for consumers [31] - Tesla retains technological advantages but must adapt to a more competitive environment where it is no longer the sole innovator [20]

大家好，我是吉利销售，星愿10月份新改款上市，今天聊聊这款车，看看现在到底卖得怎么样，给想入手的朋友们一些参考。 目前仓库里还有13台现车，410KM自由版10台，410KM探索版3台。颜色有蓝色、粉色、青色，其中粉色占了一半以上。 谁在看这个车？买车用户都是什么样的？ 来看星愿的客户男女比例大概是2:8，年龄跨度很大，最小的有19岁刚上大学的学生，最大的有40~50岁临近退休的阿姨，职业方面，中小学老师和基层公务 员起码占到一半以上。 虽然星愿卖得多，但并不代表这份提成好挣，10月份刚改款上市时，我一连遇到过4位女客户，介绍的时候各种说喜欢要买，也当场交了定金，但第二天就 反悔要退。给出的理由也很统一，最常见的是嫌我们一分钱优惠没有，但这车才刚上市哪来的优惠空间啊？还有说家里人不同意的，说要再考虑考虑的，其 实就是后悔了想找补。 前段时间老客户介绍来一位97年银行上班的小姐姐，看车订车时她朋友在场，一切都很顺利，但最后交车的时候就开始出问题了，她先说一定要自己出去开 一圈新车，没问题再办交车仪式，我只能提心吊胆陪着一起去，再然后因为下雨把车弄脏，让我再帮她洗一遍，我想着这也是应该的，就帮她开到售后又洗 了次 ...

"这么一会功夫儿，就进来三拨客户了。"以上对话，来自笔者和一名比亚迪海洋网销售的聊天。 如今的新能源汽车领域，早已告别了"开荒"阶段，新车型不断涌现，传统车企纷纷全力转向电动化，同级别车型在价格与配置上激烈交锋，让消费者眼花 缭乱。 在这样的混战之中，比亚迪海豚的销量却始终稳健，还在前段时间正式达成100万辆销量，成为海洋网第三款破百万销量的车型，也是市场上最快突破百 万的A0级轿车。 那么，比亚迪海豚为何有如此优秀的表现？消费者的真实反馈又是怎样的？今天就让我们和一名比亚迪海洋网销售聊一聊。 大家好，我叫小王，是一名比亚迪海洋网销售，在A0级市场中，有许多新车密集上市，作为一名比亚迪4S店的销售，我每日都能真切体会到这场竞争的 白热化，但比亚迪海豚的销量却相对稳健，今天就来聊聊这款车为何能在激烈的市场竞争中经得起考验。 1.客户到店情况怎么样？ 我们店的门店位置还不错，周边有几个大型小区，附近还有地铁，所以客户上门情况还可以。 而且这里还是一个汽车城，除了比亚迪，附近还有很多4S店，一些客户在看其他品牌时，因为听说过比亚迪，或者身边有朋友开比亚迪的车，听说过比 亚迪的高质量服务，所以也会顺便来我们店里看一下 ...

Core Insights - The global electric vehicle (EV) market is experiencing significant growth, with a projected 32% year-on-year increase in new energy vehicle sales by Q3 2025, driven primarily by battery electric vehicles (BEVs) which account for two-thirds of global EV sales [1] - China remains the key driver of global BEV sales, contributing 60% of the total, followed by Europe and the United States [1] Group 1: Global EV Market Overview - BEVs achieved a record penetration rate of 18% of global passenger car sales in Q3 2025, up from 14% in the same period last year [1] - Plug-in hybrid electric vehicles (PHEVs) also saw moderate growth, with a year-on-year increase of 6% [1] - The top three best-selling electric vehicles in Q3 2025 were Tesla Model Y, Geely Galaxy, and Tesla Model 3 [1] Group 2: BYD Automotive - BYD maintained its position as the global leader in BEV sales with nearly 600,000 units sold in Q3 2025, reflecting a 33% year-on-year growth [2] - The company performed strongly in overseas markets, with exports exceeding 150,000 units, contributing 27% to its overall sales [2] - BYD's competitive advantage lies in its diverse product offerings in both BEVs and PHEVs, particularly in the compact SUV and sedan segments [2] Group 3: Geely Holding - Geely Holding ranked third in the global BEV market with a 10% market share, achieving a 51% year-on-year increase in BEV sales in Q3 2025 [3] - The company's brands, including Yinhe and Zeekr, excelled in the affordable and mid-range electric vehicle markets in China [3] - Geely's strategy of combining affordable pricing with advanced software has helped it gain consumer favor in a competitive market [3] Group 4: Tesla - Tesla ranked second globally with over 13% market share, experiencing a 7% year-on-year increase in sales in Q3 2025 [4] - The sales boost for Tesla was largely attributed to the strong performance of the refreshed Model Y and the introduction of a long-wheelbase version of Model Y in China [4] - Increased sales in the U.S. market were driven by consumer purchases ahead of the anticipated cancellation of EV tax credits in October 2025 [4]

Core Insights - The article discusses the performance and market share of major Battery Electric Vehicle (BEV) manufacturers, highlighting the growth trends and competitive landscape in the electric vehicle market [6][9][11]. Group 1: Market Performance - BYD continues to lead the global BEV market with nearly 600,000 units sold in Q3 2025, representing a 33% year-on-year growth. The company has a strong presence in overseas markets, contributing 27% to its sales [6]. - Tesla ranks second with over 13% global market share, achieving a 7% increase in sales year-on-year in Q3 2025, driven by the strong performance of the updated Model Y and preemptive purchases in the U.S. before the EV tax credit expiration [11]. - Geely Holding ranks third with a 10% global BEV market share, experiencing a 51% year-on-year increase in sales in Q3 2025, supported by its brands targeting the economy and mid-range electric vehicle segments [7][10]. Group 2: Sales and Market Share Trends - Global sales of new energy vehicles saw a significant year-on-year increase of 32% in Q3 2025, with BEVs accounting for two-thirds of total electric vehicle sales. The BEV penetration rate reached a record high of 18% of global passenger car sales, up from 14% the previous year [9]. - China remains the core driver of global growth, contributing 60% of global BEV sales, followed by Europe and the U.S. [9]. - The top-selling electric vehicles in Q3 2025 included Tesla Model Y, Geely Galaxy, and Tesla Model 3, indicating strong competition among leading brands [9]. Group 3: Competitive Strategies - BYD's competitive advantage lies in its diverse product offerings in BEV and PHEV segments, particularly in compact SUVs and sedans, maintaining its market leadership through competitive pricing and scale effects [6]. - Geely's strategy of combining affordable pricing with advanced software has resonated well with consumers in the competitive Chinese market, with its Galaxy brand contributing over half of its total BEV sales [10].

吉利控股集团以10%的全球BEV市场份额位列全球第三，2025年Q3BEV销量同比增长51%。 特斯拉以超过13%的全球份额排名第二，2025年Q3销量同比增长7%。 凤凰网科技讯12月10日，市场调研机构Counterpoint发布《全球电动汽车市场份额季度数据(2024年Q1- 2025年Q3)》。数据显示，纯电动车(BEV)继续占据主导地位，占全球电动汽车销量的三分之二，其销 量较去年同比增长32%。插电式混合动力汽车(PHEV)也实现温和增长，同比增长6%。 车型层面，特斯拉Model Y、吉利Galaxy星愿以及特斯拉Model3成为本季度全球最畅销的三款电动车。 车企层面，比亚迪（002594）集团在2025年Q3以近60万辆的BEV继续稳居全球市场第一，同比增长 33%。2025年Q3比亚迪海鸥、海豚和元UP是其最畅销的三款车型。 ...

继广州车展后首次开启交付，埃安UT super在上市首周便迎来千辆交付，其中99%为线上成交，成为近 来新能源小车市场的一匹强势黑马。 12月8日，随着订单喜报释出，京东与广汽埃安又在双12节点同步宣布限时福利加码，推出"9.9元全民 试驾"与"限时免税五重兜底"，为正在观望纯电小型车的消费者带来极具性价比的购车窗口。 三方联手，四大亮点，打造"国民好车" 在十万级纯电小车市场中，埃安UT super常与比亚迪海豚、吉利星愿等车型放在同一赛道比较，但横向 来看，它在续航表现、智能配置以及补能体验上展现出的独特的优势。上市即热、交付即火，并非偶 然，而是源自其自身扎实的产品力。 埃安UT super的诞生，源自一套由京东、广汽和宁德时代共同构建的高度协同体系。京东依托平台庞大 的用户数据，精准洞察十万级小车用户对性价比、实用性和智能体验的真实需求，并将这些洞察直接反 哺产品开发；广汽集团凭借成熟的新能源研发制造体系，为埃安UT super提供稳定可靠的品质保证；宁 德时代则带来了"巧克力换电"技术，让小车用户第一次真正意义上告别补能焦虑。研发、制造、补能三 大体系的合力，使埃安UT super从登场那一刻起，便 ...