本报讯(记者贾丽)12月31日，荣耀EMT管理团队发布2026年新年致辞，以"实干铸就新征程，信心开启 新未来"为主题。致辞中强调2025年是新荣耀二次创业关键之年，对一年来的发展历程进行回顾，并明 确2026年向全球领先AI终端生态公司转型的核心方向。 从2025年初阿尔法战略发布至今，荣耀已系统性完成从战略、文化到管理的焕新重构，全面打开技术、 产业与生态的边界，世界荣耀版图不断壮大，并在AI方面已占得先机。 技术方面，荣耀Magic V5以8.8mm厚度、217g重量，定义折叠屏行业标杆，在欧洲折叠屏市场份额激增 至34%。荣耀Magic8作为首款自进化AI原生手机，实现了端侧智能体从特定任务向通用化执行的重大突 破。 致辞中透露，荣耀全球市场版图持续扩张，市场表现进一步印证了转型的初步成果。2025年，荣耀手机 发货首次突破7100万台，增长9%。荣耀海外市场销量增长47%，占比首次超过50%，在拉美、中东非等 地区突破千万台出货量，于17个重点国家市场份额超过10%，成功构筑新的增长"粮仓"，本地化进程持 续深化。中国区市场则稳住了基本盘，并在多个产品档位保持领先。 面向2026年，荣耀明确三大发展 ...

产业方面，荣耀宣布进军机器人赛道，面向AI时代的人机交互展开跨越式布局。加速推动 AI 深度融入 日常场景，计划明年量产阿尔法手机机器人，推出具身智能机器人，同时透露建设顶级阿尔法实验室， 为N+2技术创新奠定坚实基础，实现技术共创、产业共生、生态共荣。 AI终端生态方面，荣耀持续发挥AI终端领域的引领者的优势，通过"1X3XN"生态战略，赋能边端智能 产业生态的体系化发展，打开AIoT终端产业新赛道。今年9月开业的深圳湾荣耀阿尔法全球旗舰店，已 成为展示未来智慧生活方式、连接用户与生态的创新空间。 致辞中透露，荣耀全球市场版图持续扩张，市场表现进一步印证了转型的初步成果。2025年，荣耀手机 发货首次突破7100万台，增长9%。荣耀海外市场销量增长47%，占比首次超过50%，在拉美、中东非等 地区突破千万台出货量，于17个重点国家市场份额超过10%，成功构筑新的增长"粮仓"，本地化进程持 续深化。中国区市场则稳住了基本盘，并在多个产品档位保持领先。 面向2026年，荣耀明确三大发展路径：一是坚定向AI终端生态公司转型，携手产业、生态伙伴，共同 打造未来的智慧生活方式；二是聚焦用户化、年轻化、高端化、全球化方 ...

新浪科技讯 12月31日下午消息，荣耀EMT管理团队今日发布题为《实干铸就新征程，信心开启新未 来》的2026新年致辞。 致辞中提到，2025年，荣耀全球市场版图持续扩张，手机发货首次突破7100万台，增长9%。中国区顶 住了压力，稳住了业务基本盘；海外销量增长47%，占比首次超过50%，拉美和中东非地区部出货量突 破千万台，17个重点国家份额超10%，构筑了新粮仓。随着本地化进程向深处扎根，荣耀海外市场的本 地布局也在加速推进。 在AI终端方面，今年10月亮相的ROBOT PHONE——阿尔法手机机器人，计划于明年量产发布；具身 智能机器人也即将面世，未来将走进每个人的生产生活；同时，荣耀持续加强原创性、引领性科技攻 关，聚焦关键方向，建设阿尔法实验室，致力于打造边端智能技术的创新策源地。 对于2026年，致辞提到，AI浪潮正加速重构产业格局，不断突破既有边界；全球内存供需承压、价格 大幅上涨……荣耀将以坚定信念迎接机遇与挑战。"越是寒冬时刻，越是考验我们在剧烈变化中识别风 险、灵活应对、抓住机会、快速调整的能力，稳步推进用户思维驱动全面2C变革，坚定目标、奋勇前 行！" 荣耀方面称，要坚定向AI终端生态公 ...

在 AI技术不断从云端向终端迁移的今天，消费电子行业正悄然经历一场深刻的转变。厂商们不再满足于让设备仅仅"更智能"，而是试图赋 予它们感知、行动甚至拟人交互的能力。这一背景下，任何关于终端形态的大胆尝试，都值得关注。 12月28日晚，在厦门举办的"AI闪耀中国"吴晓波科技人文秀上，一只机器狗稳步走向台前，背上载着一台造型独特的设备——荣耀 ROBOT PHONE 。吴晓波从机器狗身上取下这台被称为 "全球第一款手机机器人"的产品，在这场AI赋能科技的盛会，场景颇具未来感， 却也清晰地传递出一个信号：手机的形态边界，正在被重新绘制。 这不是荣耀第一次在 AI领域释放信号。过去五年，从Magic系列开始，荣耀便在端侧AI能力上持续投入，尝试让手机从"执行指令"转向"主 动服务"。而 ROBOT PHONE 的出现，更像是这种思路的物理化延伸：它融合了 AI大脑、可动机械云台与影像系统，成为一个能自主转 动、追踪、交互的终端。吴晓波称其为"三位一体"的创新 ： AI思考、机器人行动、极致影像，恰好对应了终端智能进化的三个维度：感 知、行动与表达。 从 Phone到ROBOT PHONE：科技想象变为生活具象 机器人 ...

这不是荣耀第一次在AI领域释放信号。过去5年，从Magic系列开始，荣耀便在端侧AI能力上持续投 入，尝试让手机从"执行指令"转向"主动服务"。而ROBOT PHONE的出现，更像是这种思路的物理化延 伸：它融合了AI大脑、可动机械云台与影像系统，成为一个能自主转动、追踪、交互的终端。 吴晓波在演讲中回顾了荣耀5年来的AI技术积累。自2022年提出平台级AI战略，到2024年开启手机"自 动驾驶"时代，再到2025年又迎来一个关键节点：Magic OS 10及其自进化AI系统的落地。该系统驱动的 首款自进化AI原生手机荣耀Magic8，其搭载的YOYO智能体，已能自动执行3000多个场景，从智能日程 规划到无缝出行提醒等，实现了从"人找服务"到"服务找人"的转变。 在影像层面，Magic8同样展现出AI原生的深度赋能，凭借端侧AI影像算法与全焦段镜头配置，可实现 暗光环境下细节清晰可辨，动态场景对焦精准，展现出强大的影像实力。 据悉，荣耀的创新成果已获得国际权威认可。此前，荣耀"青海湖刀片电池"与"端侧AI换脸检测技术"双 双入选《时代》周刊2025年"最佳发明"榜单，成为唯一斩获主榜两项大奖的中国品牌。 【 ...

来源：环球网 在AI技术不断从云端向终端迁移的今天，消费电子行业正悄然经历一场深刻的转变。厂商们不再满足 于让设备仅仅"更智能"，而是试图赋予它们感知、行动甚至拟人交互的能力。这一背景下，任何关于终 端形态的大胆尝试，都值得关注。 12月28日晚，在厦门举办的"AI闪耀中国"吴晓波科技人文秀上，一只机器狗稳步走向台前，背上载着一 台造型独特的设备——荣耀ROBOT PHONE。吴晓波从机器狗身上取下这台被称为"全球第一款手机机 器人"的产品，在这场AI赋能科技的盛会，场景颇具未来感，却也清晰地传递出一个信号：手机的形态 边界，正在被重新绘制。 值得关注的是，荣耀的创新成果已获得国际权威认可。此前，荣耀"青海湖刀片电池"与"端侧AI换脸检 测技术"双双入选《时代周刊》2025年"最佳发明"榜单，成为唯一斩获主榜两项大奖的中国品牌。这也 从侧面印证了其创新并非孤立的单点突破，而是一场贯穿硬件、软件与安全系统的系统性工程。这种横 跨多年、纵贯软硬件的体系化技术沉淀，为从Magic8的"智能伙伴"到ROBOT PHONE的"有温度的智能 生命体"的想象，提供了坚实的支撑与可信的伏笔。 机器人赛道悄然入场：不止于手机的 ...

在AI技术不断从云端向终端迁移的今天，消费电子行业正悄然经历一场深刻的转变。厂商们不再满足于让设备仅仅"更智能"，而是试图赋予它们感知、行动 甚至拟人交互的能力。这一背景下，任何关于终端形态的大胆尝试，都值得关注。 12月28日晚，在厦门举办的"AI闪耀中国"吴晓波科技人文秀上，一只机器狗稳步走向台前，背上载着一台造型独特的设备——荣耀ROBOT PHONE。吴晓波 从机器狗身上取下这台被称为"全球第一款手机机器人"的产品，在这场AI赋能科技的盛会，场景颇具未来感，却也清晰地传递出一个信号：手机的形态边 界，正在被重新绘制。 这不是荣耀第一次在AI领域释放信号。过去五年，从Magic系列开始，荣耀便在端侧AI能力上持续投入，尝试让手机从"执行指令"转向"主动服务"。而 ROBOT PHONE的出现，更像是这种思路的物理化延伸：它融合了AI大脑、可动机械云台与影像系统，成为一个能自主转动、追踪、交互的终端。吴晓波 称其为"三位一体"的创新：AI思考、机器人行动、极致影像，恰好对应了终端智能进化的三个维度：感知、行动与表达。 从Phone到ROBOT PHONE：科技想象变为生活具象 AI手机的概念并非新鲜事物， ...

Core Viewpoint - The article discusses the evolving expectations of young consumers regarding smartphones, emphasizing the need for a device that is not only functional but also aligns with their aesthetic and experiential desires. The focus is on how brands like Honor are adapting to these needs by actively listening to user feedback and integrating it into product development [3][5][59]. Group 1: User Preferences and Expectations - A survey revealed that 92.8% of young users prioritize system smoothness and stability as the most important features in a smartphone [8][11]. - Young consumers are increasingly discerning, with many expressing dissatisfaction with their current devices, indicating a desire for better performance and user experience [1][5]. - The aesthetic and user interface design of smartphones has become crucial, with 78.2% of respondents valuing the operating system and UI design highly [11][12]. Group 2: Honor's Approach to User Feedback - Honor has established a dedicated department for consumer insights to systematically gather and analyze user feedback, transforming it into actionable product improvements [15][60]. - The introduction of the YOYO AI assistant and the "YOYO Wish Pool" initiative allows users to suggest features directly, which are then rapidly implemented through regular updates [18][20][40]. - Honor's commitment to frequent updates, with over 3,500 pushes and 5,000 optimizations in the past year, demonstrates its responsiveness to user needs [37][38]. Group 3: The Role of AI in User Experience - AI capabilities are increasingly seen as essential by young consumers, with over 60% believing current AI functionalities are inadequate [32][33]. - Honor's AI Gaming Engine and the integration of AI into everyday tasks aim to enhance user experience by providing seamless transitions between different applications and tasks [40][43]. - The expectation for AI to evolve from a novelty to a core functionality reflects a significant shift in consumer priorities [31][36]. Group 4: Broader Market Implications - The article highlights the importance of creating a smartphone that caters to diverse user needs, including those of older adults and individuals with disabilities, emphasizing inclusivity in technology [52][53]. - Honor's strategy of focusing on user-centric design and continuous improvement positions it well in a competitive market where consumer expectations are rapidly changing [59][60]. - The concept of a "young" smartphone is redefined to encompass flexibility and adaptability, appealing to a wider audience beyond just young consumers [50][56].

Core Insights - The 27th China International High-Tech Achievements Fair (referred to as "High-Tech Fair") opened in Shenzhen, showcasing nearly 5,000 enterprises and over 60 product launches and roadshow events, with more than 20% of exhibits being debut products [1][9][12] - Shenzhen is evolving into a global center for the debut of new technology products, leveraging its reputation as China's "Silicon Valley" and a hub for innovation [1][12] Industry Highlights - The High-Tech Fair serves as a platform for global technology products to make their first appearance, highlighting Shenzhen's ability to rapidly transform technology into market-ready products [2][12] - The event features a variety of cutting-edge technology products that resonate with key segments of the industry, creating a ripple effect throughout the tech sector [3][4] Product Launches - Honor introduced its "AI terminal ecosystem" at the fair, including an AI pet care solution that utilizes visual recognition and AI diagnosis to assist pet owners [6] - Huazhi Technology unveiled its innovative tactile sensing solution, the Photon Finger tip, which mimics human-like touch for applications in robotics and medical fields [7] - Shenzhen Advanced Institute showcased 125 innovative projects, including the world's first "imaging" MRI and a dynamic neural fiber electrode for brain-computer interface technology [7] Collaboration and Transactions - The fair emphasized promoting transactions and collaborations, with companies like Stardust Intelligence and Baidu signing strategic cooperation agreements to develop an AI robot platform [8] - This collaboration aims to create sustainable technology and market-driven solutions in the AI robotics sector [8] Economic Impact - Shenzhen is actively enhancing its "debut economy," with various high-tech product launches throughout the year, supported by government initiatives to foster innovation and entrepreneurship [12] - The city has established a unique "innovation rainforest" ecosystem, attracting global tech companies to debut their products, thus reinforcing its status as a trendsetter in technology [12]

Core Insights - The article discusses the evolving landscape of AI in the smartphone industry, particularly focusing on the shift from large model parameters to practical applications in China, contrasting with the U.S. approach led by companies like OpenAI and NVIDIA [2][12] - Chinese smartphone manufacturers are prioritizing practical AI applications over competing in model parameter rankings, emphasizing cost-effectiveness and usability [2][10] Group 1: AI Development Strategies - Chinese companies are moving away from the "burning money" strategy of developing large AI models, recognizing the high costs associated with such investments [2][10] - The focus is shifting towards smaller models that can be effectively integrated into specific applications, enhancing user experience and operational efficiency [2][12] Group 2: Practical Applications of AI - Companies like Honor are showcasing AI capabilities that allow smartphones to predict user actions and streamline interactions, significantly improving user experience [3][6] - AI is being integrated into various high-frequency scenarios, such as real-time flight updates and automated purchasing, demonstrating its practical utility [6][10] Group 3: Challenges in AI Implementation - The smartphone industry faces challenges related to power consumption, computational demands, and cost pressures, which have hindered significant sales growth despite AI advancements [9][10] - The need for additional investments in specialized hardware, such as NPU chips, increases costs and impacts profit margins for smartphone manufacturers [10][12] Group 4: Future Trends and Market Potential - The number of AI-supported scenarios in smartphones is rapidly increasing, with companies reporting significant growth in the capabilities of their AI systems [12] - By 2029, it is projected that 57% of smartphones will support generative AI, indicating a growing trend towards AI integration in high-end devices, with Chinese brands playing a crucial role in this shift [12][13]