【#比亚迪跟进7年低息超长贷# 】比亚迪海洋网2月25日宣布，全系车型推出3年超长0息、7年超长低息 等金融政策，同时可叠加最高2.1万元置换补贴，活动持续至3月31日。前一日，比亚迪旗下方程豹汽车 也发布了7年超长贷的政策，适用豹5长续航版、钛7全系车型。至于王朝网是否跟进，第一财经记者向 比亚迪方面求证，截至发稿未获回复。据不完全统计，自1月特斯拉率先推出"7年低息"政策后，包括小 米、蔚来、吉利等超过10家车企跟进该政策。 (第一财经) ...

Core Insights - The company, Fangchengbao, has rapidly gained market traction with its Ti7 model, selling over 50,000 units in just 80 days, prompting competitors like BYD to adjust production lines to meet demand [1] - However, the average selling price of its vehicles has decreased significantly, from 330,000 to 240,000, indicating a shift towards lower-end models [1] - In 2026, Fangchengbao plans to launch five new models, expanding its price range and targeting various consumer segments [2][3][4] Model Launches - The first model, Ti3 DM-i, is priced in the mid-teens and aims for a fuel consumption of 2.6 liters with a range of 2,000 kilometers, targeting consumers considering models like Haval H6 and Changan CS75 [2] - The second model, Ti5, is a mid-size SUV priced between 180,000 and 220,000, designed to compete with Tesla Model Y and AITO M5, focusing on practicality and unique design [2] - The third model, Mg7, is Fangchengbao's first sedan with a price range of 230,000 to 280,000, boasting over 1,000 kilometers of electric range and advanced features [3] - The fourth model, Ti9, is a flagship vehicle priced above 300,000, equipped with high-end technologies and targeting high-end family users [3] - The fifth model is an updated version of the Leopard 5, aimed at maintaining the brand's core market while enhancing comfort and technology [4] Technological Advancements - Fangchengbao's vehicles will utilize BYD's fifth-generation DM hybrid system, achieving over 46% thermal efficiency and reducing fuel consumption to below 3 liters [4] - The company is also implementing advanced driving technologies across its lineup, including the "Tianshen Eye" hardware for intelligent driving capabilities [5] - Interior features include a standardized 15.6-inch rotating central control screen and eco-friendly materials, with a focus on user experience [6] Market Positioning - Fangchengbao's brand positioning has evolved from being a "BYD off-road brand" to a "full-scenario technology brand," with a product line covering various vehicle types and price ranges from 130,000 to 350,000 [6] - The company has observed a 15% decrease in foot traffic for Tesla Model Y following the announcement of new models, indicating a shift in consumer interest [6] - Fangchengbao aims to deliver 500,000 vehicles in 2026, significantly increasing production capacity and supply chain efficiency [8] Competitive Strategy - Fangchengbao is strategically targeting competitors' weaknesses, such as offering hybrid technology at lower prices and enhancing interior comfort compared to rivals [7] - The company has received over 20,000 pre-orders for the Ti3 DM-i within a week of its announcement, with a significant portion coming from consumers initially considering traditional fuel SUVs [7] - The rapid product development cycle, taking only 18 months from design to production, showcases Fangchengbao's vertical integration capabilities within BYD [8]

Core Viewpoint - BYD's overseas export performance is strong, with a focus on high-end models and new vehicle launches, indicating a positive growth trajectory for the company in the coming years [1] Sales Performance - In December 2025, the company is projected to sell 420,000 vehicles, representing a year-on-year decrease of 18.3% - Cumulative sales from January to December 2025 are expected to reach 4.6024 million vehicles, showing a year-on-year increase of 7.73% [1] High-End Strategy - The models Fangchengbao and Tengshi have shown significant month-on-month growth, with an increase in the proportion of high-end brands - The Ti7 is anticipated to become a blockbuster in the home SUV market in 2025, marking a significant breakthrough in BYD's high-end strategy [1] Overseas Market Growth - The overseas business is identified as a crucial growth engine for BYD, with expectations for continued high growth in sales in the overseas market in 2026 - The company aims to leverage its scale advantages to enhance component procurement capabilities, thereby improving price competitiveness and solidifying its global market position [1] Revenue Forecast - Based on the latest sales data, the revenue forecasts for 2025 to 2027 have been adjusted to 854.9 billion, 995.9 billion, and 1,111.7 billion yuan, with year-on-year growth rates of 10%, 16%, and 12% respectively - The forecast considers a new product cycle in 2026 and continued high growth in overseas markets [1]

Group 1 - The core viewpoint of the article highlights that three Chinese automakers, Geely, BYD, and SAIC, have achieved over 90% of their annual sales targets by the end of November 2025, with Geely leading at 93% completion rate [1][2] - Geely's success is attributed to the popularity of its models, including the Geely Xingyuan and the Galaxy series, which have contributed to its strong sales performance [1] - BYD's completion rate of 91% is supported by the widespread adoption of its intelligent technology and the growth of its mid-to-high-end brands, particularly the success of the Tang brand [2] Group 2 - SAIC's sales performance benefits from its strong foundation in traditional fuel vehicles and the emergence of its own brands like "Zhiji" and the collaboration with Huawei on the "Shangjie" brand [2] - The overseas market has become a crucial factor for Chinese automakers in achieving their annual targets, with BYD's overseas sales in November reaching 131,661 units, a 297% increase year-on-year [3] - Continuous technological innovation, adherence to the new energy vehicle strategy, and expansion into overseas markets are identified as key factors for the success of these leading Chinese automakers [3]

Core Insights - The total number of valid complaints from car owners reached 17,961 in November 2025, marking a month-on-month increase of 3.3% and a year-on-year increase of 33.6% [1] - Cumulative complaints from January to November 2025 exceeded 200,000, representing a 32.3% increase compared to the same period last year [1] Complaint Rankings - Chery Automobile's model X ZA9L topped the complaint list with 394 complaints in November, a significant increase from 42 in October, primarily due to policy changes and disputes over new and old model iterations [2][3] - The top ten models with the highest complaints included brands like Chery, Equation Leopard, and Ford, with issues ranging from delivery problems to system upgrades [2][4] Types of Complaints - Service-related complaints were the most significant, with 4,086 complaints regarding service attitude, followed by sales issues and unfulfilled promises, indicating a lack of transparency and fulfillment in transactions [2] - Quality complaints were also notable, with 977 complaints related to vehicle body accessories and electrical systems, highlighting issues with stability in software and hardware as vehicles become more connected [3] Brand Performance - In November, complaints from domestic brands increased by 10.3% compared to October, with service issues being the primary source of this growth [4] - Conversely, complaints from joint venture brands decreased, although their total complaint volume remained higher than that of domestic brands [4] Complaint Handling - The complaint response rate improved slightly, with 47 companies achieving a 100% response rate, including Zeekr and Xpeng [5] - Some companies, like Geely and Beijing Off-road, showed high withdrawal rates of over 70%, while others like Beijing Hyundai and Xpeng maintained low withdrawal rates [5]

Core Viewpoint - BYD's new model, the Titanium 7, has been performing exceptionally well in the market since its launch, showcasing strong sales and innovative features [1] Group 1: Product Features - The Titanium 7 boasts a leading 70.9% ultra-high usable area ratio in its class [1] - It offers an effective cabin length of over 3.3 meters, allowing passengers to find their most comfortable seating position [1] - The rear storage capacity reaches 1000 liters, and with the second-row seats folded down, it transforms into a "super" bed space of 1880 liters [1] Group 2: Smart Ecosystem - The Titanium 7 is equipped with BYD's new smart ecosystem, which connects various aspects of life through the "smart car+" strategy [1] - This strategy collaborates with numerous industry-leading brands to enhance the quality of life for users [1] Group 3: Strategic Direction - The company plans to actively summarize successful experiences to further advance its high-end strategy [1]

Core Insights - The Ti7 model has achieved a monthly sales volume of 24,019 units in November, marking the second consecutive month of surpassing 20,000 units, with total sales exceeding 50,000 units within 80 days of launch, and an average transaction price exceeding 210,000 yuan [1][7] Group 1: Product Features and Upgrades - The recent OTA upgrade for the Ti7 introduces a smart IoT scene mode, which includes three major scenarios: daily commuting, baby travel, and outdoor activities, enhancing user experience through voice control of various IoT devices [3] - The integration of the Ant Forest feature into the vehicle's system allows users to collect energy seamlessly without opening the app, promoting an eco-friendly lifestyle by connecting daily travel with environmental contributions [5] - The OTA upgrade also includes multiple experience optimizations such as adjustments to DC charging strategy, improved driving smoothness, and enhanced audio effects, thereby increasing convenience and comfort for users [5] Group 2: Market Performance and Brand Strength - The Ti7's continuous sales growth, with over 50,000 units sold and a strong presence in delivery locations, reflects its market appeal and user acceptance [7] - The overall sales of the Fangchengbao brand reached 37,405 units in November, with cumulative sales exceeding 180,000 units in 2025, indicating robust brand performance [7] - The Ti7's diverse features and deep integration with BYD's smart ecosystem, including various smart products, contribute to a comprehensive intelligent travel experience [7][9]

Group 1 - BYD showcased its brands at the Guangzhou Auto Show, including the Dynasty and Ocean series, along with its technology exhibits such as the "God Eye" and "Megawatt Flash Charge" [1][3] - The Han L and Tang L models feature the Super e-platform with "Megawatt Flash Charge" technology, addressing electric vehicle charging anxiety, and come with new driving assistance features and upgraded safety configurations [3] - The Han L EV and DM models are priced between 204,800 to 264,800 CNY and 194,800 to 244,800 CNY respectively, while the Tang L EV and DM models are priced between 224,800 to 274,800 CNY and 214,800 to 270,800 CNY respectively, with a maximum purchase incentive of 52,000 CNY [3] Group 2 - Yangwang showcased its limited edition supercar U9 Xtreme and the luxury SUV U8L, highlighting its achievements in speed and lap records [5] - The Yangwang U7 introduced a new color option and a brand philosophy of "Free Control," while the U8L has been well-received in the market [5] Group 3 - Tengshi presented its family of models, including the N8L, D9, N9, and Z9, emphasizing its advancements in safety, control, and smart technology [7][8] - The Tengshi D9 is approaching a milestone of 300,000 deliveries and has been the best-selling model in the Chinese new energy MPV market from January to October 2025 [7] - The N9 and N8L are positioned as flagship SUVs with advanced driving assistance features, while the Z9GT and Z9 are highlighted as luxury sports models [8] Group 4 - Equation Leopard introduced four models under the Leopard Titanium series, with the Titanium 7 becoming a popular model, achieving sales of 20,024 units in its first full month [10] - The Titanium 7's high-end Ultra version accounts for over 85% of its sales, and the company is working to increase production capacity for faster deliveries [10]

Group 1 - In October, BYD achieved a monthly sales record of 441,700 vehicles, marking the highest sales in 2023, with a cumulative sales of 3.7019 million vehicles from January to October, representing a year-on-year growth of 13.9% and exceeding 80% of its annual sales target [1][6] - The market share of new energy vehicles in China surpassed 50% for the first time, reaching 51.6%, indicating a shift towards a new era dominated by electric vehicles [6] - BYD's sales in the first ten months approached the combined total of the second to fourth ranked competitors, with its Dynasty and Ocean series selling 395,000 vehicles in October and 3.38 million vehicles cumulatively [6] Group 2 - BYD's R&D investment reached 43.75 billion yuan in the first three quarters of the year, a 31% increase year-on-year, solidifying its position as the leader in R&D among over 5,400 A-share listed companies [6] - The "Tianshen Eye" advanced driver-assistance system has seen cumulative sales of over 2 million vehicles by the end of October, generating over 130 million kilometers of driving data daily [6][10] Group 3 - In the October sales ranking for intelligent driving models, BYD ranked first with a sales figure of 279,724 vehicles, significantly outpacing the second-place competitor by more than four times [9][11] - The Fangcheng Leopard brand achieved a remarkable 415% year-on-year increase in sales, surpassing 31,052 vehicles for the first time, marking a significant milestone for domestic high-end brands [14] Group 4 - BYD's overseas sales of passenger cars and pickups reached 83,524 vehicles in October, a year-on-year increase of 155.5%, with cumulative exports exceeding 780,000 vehicles from January to October, reflecting a growth of over 130% [14] - BYD's global presence has expanded to 117 countries and regions, demonstrating a multi-point breakthrough and collaborative development strategy [14][16]

Group 1 - BYD's subsidiary, Fangchengbao Automobile, sold 31,052 vehicles in October, representing a month-on-month increase of 28.7% and a year-on-year increase of 415.3%, ranking among the top three in growth among new force brands [1] - The average transaction price of the brand is nearly 240,000 yuan [1] - The sales of the Ti7 model exceeded 20,000 units in its first complete month [1]