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八成受访消费企业今年拟引入或加大AI技术应用
Nan Fang Du Shi Bao· 2025-07-09 23:10
候选品牌集中赛道 | 日本来 | | --- | | - 网 oeeee | 入围品牌总部所在地区 30.0% 上海 18.5% 北京 - 16.4% 广东省 12.2% 浙江省 - 5.5% 福建省 3.3% 江苏省 香港 2.9% 2.1% 湖南省 - 1.2% 山东省 四川省 0.8% 河南省 0.8% 陕西省 - 0.8% | 颜值经济:时尚珠宝、美妆护肤、香水香薰、医美美容(包含植发)、个护家清 | 23.6% | | --- | --- | | 食品康养:保健品、食品营养、咖啡茶饮、餐饮连锁、康养服务 | 18.1% | | 运动户外与服饰:户外用品、鞋服 | 13.1% | | 智能消电:智能家电、科技数码、智能出行、AI硬件 | 12.7% | | 体验经济:酒店文旅、零售业态、新电商、服务消费 | 12.2% | | 消费科技:Al服务、消费金融、科技金融 | 10.5% | | 兴趣消费:谷子经济、IP周边、网络游戏、传统玩具 | 7.2% | | 宠物经济:宠物主粮、宠物用品 | 2.5% | | | 南方都在報 | | | 奥一网OCCCCcom | 候选品牌成立时间 100年以上 3 ...
伊菲丹回应防晒产品被指无本地检测:正筹备中国大陆备案
news flash· 2025-07-08 07:38
"贵妇"美妆品牌伊菲丹因其防晒产品疑似不具备在中国内地市场的检测数据及有效备案信息遭部分用户 公开质疑。对此,界面时尚向该品牌寻求回应,得到回复称,其防晒产品为跨境进口商品,依据中国现 行跨境电商监管政策,无需办理中国本地注册或检测认证;而该产品已在原产国依据国际标准 (ISO24444)通过第三方机构AMA Laboratories检测,具备SPF50和PA++++高倍防护等级,满足欧盟、日 本及美国等地区安全与功效标准要求。回复中,伊菲丹称目前其正积极筹备产品在中国大陆进行一般贸 易备案,以满足国内法规要求。(智通财经) ...
AI重塑消费全流程,兴趣经济来临……终于有报告讲透了
Nan Fang Du Shi Bao· 2025-07-07 12:26
7月10日下午,由南方都市报主办的"2025高品质消费品牌TOP100创新生态大会"即将在上海举行。南方都市报联合广东连锁经营协会等多个 机构,历时4个多月,从品牌影响力、品牌创新力、社会责任、企业规模等五大维度入手,聚焦九大赛道挖掘出的"2025高品质消费品牌 TOP100"名单即将公布。 与此同时,结合入围品牌和南都调研成果的《2025高品质消费品牌TOP100趋势洞察报告》也将正式对外发布。报告显示,高品质消费品牌 总体呈现以下四大发展趋势:健康生活意识驱动养生与运动消费兴起、AI加持推动产品与服务升级、新奇体验点燃消费热情、情绪价值解锁 消费新场景。 赛道 近300家入围品牌分布在九大赛道 对申报企业进行初步筛选并结合专业评审团建议后,共有近300家企业入围"2025高品质消费品牌"的候选品牌。我们结合部分候选品牌的调 研和采访后发现,这些候选品牌主要集中集中在颜值经济、食品康养、运动户外与服饰、智能消电、体验经济、消费科技、兴趣消费、宠物 经济九大一级赛道,覆盖时尚珠宝、食品营养、智能家电、酒店文旅、AI服务、谷子经济、宠物用品等共计28个细分领域。 从赛道分布来看,来自颜值经济赛道的品牌数量最多, ...
抽奖活动中奖者言行涉嫌侮辱运动员,蜜丝婷道歉,球迷不买账
Nan Fang Du Shi Bao· 2025-07-01 16:11
Core Viewpoint - The company MISTINE issued an apology on July 1 for a lottery event that led to disrespectful comments towards a female athlete, clarifying that the lottery results were generated automatically by the Weibo platform and that they had no control over it [1][4]. Group 1: Apology and Response - MISTINE stated that they canceled the prize of a user who exhibited disrespectful behavior towards women and athletes after discovering the issue [1][4]. - The company expressed sincere apologies to fans who were hurt by the incident and emphasized their commitment to respecting all women and promoting an equal online environment [5][6]. Group 2: Public Reaction - Many fans were dissatisfied with MISTINE's apology, accusing the brand of evading responsibility and not addressing the issue of allowing disrespectful comments to proliferate in the comments section [6]. - Fans demanded a direct apology to the female athlete rather than a general apology to "fans" [6]. Group 3: Company Background - MISTINE, established in 1988, is a cosmetics brand under Bhatrawee Co., Ltd. from Thailand, known for its sunscreen products in the Chinese market, differing from its reputation in Thailand for color cosmetics [6]. - The brand has faced previous controversies, including allegations of falsely advertising SPF values in their sunscreen products and issues with counterfeit products in the Chinese market [7].
贝泰妮(300957) - 2025年6月投资者关系活动记录表
2025-07-01 13:36
投资者关系活动记录表 编号:2025-005 证券代码:300957 证券简称:贝泰妮 云南贝泰妮生物科技集团股份有限公司 | 投 资 者 关 系 活 | □特定对象调研 分析师会议 | | --- | --- | | 动类别 | □媒体采访 □业绩说明会 | | | □新闻发布会 路演活动 | | | 现场参观 | | | □其他 | | 参与单位名称 | Morgan Stanley、Goldman Sachs、贝莱德基金、瑞银资管、 | | | 富国基金、嘉实基金、中金基金、博时基金、工银安盛资管、 | | | 淡水泉(北京)投资管理有限公司、银华基金、长信基金、天 | | | 弘基金、新华基金、汇丰晋信基金、中信建投基金、泰康资 | | | 产、华宝基金、招商基金等 120 家机构 | | 时间 | 2025 年 6 月 | | 地点 | 线上、线下交流 | | 上 市 公 司 接 待 | 1、副总经理、财务总监、董事会秘书王龙 | | 人员姓名 | 2、投资者关系负责人张圣烨 | | | 3、IR 王广熙 | | | Q:公司近期在原料备案上有什么进展? | | --- | --- | | | ...
正确防晒,您做对了吗?(信息服务台)
Ren Min Ri Bao· 2025-06-27 22:12
防晒是夏日绕不开的话题。皮肤科专家提醒:科学防晒不仅是美白需求,更是守护皮肤屏障的重要防 线。 特殊人群防晒则需专属方案。对于小于6个月的婴儿,不建议使用防晒产品,可通过避免阳光照射、衣 物遮盖等方式进行防晒。6个月至2岁的婴幼儿仍然以衣物遮盖为主,也可选用SPF10、PA+以内的物理 性防晒产品,即使涂抹了防晒产品也不要在强烈阳光下活动。老年人是骨质疏松的高发人群,可接受适 宜的阳光照射,但为延缓皮肤衰老、预防皮肤肿瘤的发生,老年人长时间在阳光下活动,仍需要进行一 定的防晒。孕妇使用防晒霜可以阻止或减轻黄褐斑的发生,但是防晒产品配方应简单,尽量选择一些物 理防晒方式。 如果晒伤了,应如何补救?首先应尽快冷湿敷,可在药店购买生理盐水、硼酸溶液或者医用面膜进行湿 敷或冰敷。如果出现大面积水疱、发热、头晕等症状,需立即就医寻求专业帮助。 (作者单位:广州医科大学附属第一医院,本报记者李纵采访整理) 《 人民日报 》( 2025年06月28日 07 版) (责编:袁勃、赵欣悦) 首先要搞清楚防晒"防"的是什么?阳光中的紫外线有三把"利刃":短波紫外线、中波紫外线和长波紫外 线。短波紫外线被大气层完全拦截,真正需要防 ...
高度依赖“山茶花精华油”的林清轩,或将推出新品牌“华嫆庄”
Guan Cha Zhe Wang· 2025-06-27 08:38
Core Viewpoint - Lin Qingxuan is launching a new high-end skincare sub-brand "Hua Yao Zhuang" targeting affluent consumers, with a focus on red ginseng as a key ingredient for anti-aging and firming effects [1][7][11]. Brand Development - The new brand "Hua Yao Zhuang" has already undergone trademark registration, indicating progress towards its market introduction [1][6]. - In addition to "Hua Yao Zhuang," two other sub-brands, "Xiao Xin Xuan" and "Bing Xue Liu Li," are also in the trademark registration process, although they cover fewer categories than "Hua Yao Zhuang" [8]. Market Strategy - "Hua Yao Zhuang" aims to align with Lin Qingxuan's existing plant-based skincare philosophy, emphasizing natural ingredients [7]. - The brand is expected to include offline community skincare services, potentially offering products in spa settings [9]. Financial Performance - Lin Qingxuan's flagship product, "Camellia Oil," generated approximately 448 million yuan in sales, accounting for 37% of total revenue in 2024 [11][12]. - The company is actively expanding its product lines, with the recent launch of "Black Gold Cream 2.0," which aims to build on the success of its predecessor [9][10]. Strategic Necessity - The company is seeking to reduce its reliance on a single product category by diversifying its brand portfolio, as indicated in its IPO prospectus [10][11]. - The need for a multi-brand strategy is underscored by the observation that many domestic beauty brands struggle to achieve significant growth beyond their flagship products [13].
蕉内蕉下,电商做品牌的两种选择
3 6 Ke· 2025-06-26 02:41
好久没见! 最近我在忙着"当嘴替",帮身边的企业家朋友们对外"说清楚",同时也在开发添梯"品牌内容体验"的深度内容和工具,隔空向你问好! 今天说说电商渠道做品牌的事 我发现"蕉内"、"蕉下"这俩品牌挺有意思。可以这么说,研究透这俩品牌,就基本搞懂了电商行业未来做品牌的方向。即使不管你是不是在服装行业,这 俩品牌都值得研究和参考。 一开始我像大多数人一样,只是觉得这俩品牌很像,都是服装大类,名字雷同,产品相近,都是做电商起来的品牌,美学风格也很类似,经常让人"傻傻 分不清楚"(我怀疑他们互相之间也把对方当参照系),关键是这俩品牌在全网的影响力量级也差不多,粉丝数上竟然也难分伯仲,于是我强行这样区分 他们:蕉内有个"内"字,它是做内衣相关的。蕉下是芭蕉叶下,所以它是做防晒产品相关的。 图片源自网络 蕉下更"观察",我就围着你的户外生活场景想办法,你不要这个我就给你做那个,天天研究怎么吸引你,你就得要。吸引你是我的"命",其他都排在吸引 你的后头。我这是敬业。 因此,蕉内更像是从"品牌"角度入手开始做品牌:【品牌---我是谁---你是谁---你的需求是什么---我怎么满足】。蕉下更像是从"营销"角度收入开始做品 牌 ...
盘点近一年不合格防晒产品,频繁“上榜”的有哪些?
Bei Ke Cai Jing· 2025-06-23 06:10
国家药监局近日公布的《2024年国家化妆品抽样检验年报》显示,防晒类产品抽检符合规定批次占比为 95.01%,在抽检的12类化妆品中最低。 新京报记者梳理了近一年(2024年5月1日-2025年4月30日)国家药监局披露的化妆品抽检通告,在640 批次不合格化妆品中,149批次为防晒产品(包括防晒霜、防晒乳、防晒液、防晒露、防晒喷雾),占 比超过23%。多家企业的产品不止一次"上榜"。 绝大多数防晒产品的问题出现在成分方面,即未检出产品标签及注册资料载明的技术要求标示的成分, 或相关成分的浓度未达到规定要求。有的产品相关成分含量极低,仅为规定要求的1%。 今年8月1日,国家药监局组织制定的《化妆品安全风险监测与评价管理办法》(以下简称《办法》)将 施行,旨在加强化妆品监督管理,规范化妆品安全风险监测与评价工作。《办法》明确,风险监测与评 价应当重点对可能影响化妆品质量安全的风险因素开展监测和评价,包括易在化妆品中添加、可能对人 体健康造成危害的物质;化妆品中易对儿童等重点人群造成健康危害的物质等。 近一年149批次防晒产品不合格被通报 综合多个数据,防晒产品一直是化妆品不合格的"重灾区"。 记者梳理国家药监局 ...
选购合适的防晒产品,看这篇指南就够了
Bei Ke Cai Jing· 2025-06-23 06:10
Group 1 - The core concept of sunscreen is to protect against ultraviolet (UV) rays, specifically UVA and UVB, with UVB being the primary cause of skin damage [2][3] - Sunscreen is necessary year-round, not just in summer, as UV rays can still be harmful during cloudy days or in indoor environments where UVA can penetrate glass [3][4] - There are two main types of sunscreen: physical (using barriers like hats and clothing) and chemical (using creams and sprays to absorb UV rays) [4][5] Group 2 - It is recommended to combine both physical and chemical sunscreen methods for optimal protection, as each has its advantages and disadvantages [5] - All demographics, including children, need to be mindful of sun protection, with specific recommendations for infants and young children to primarily use physical methods [5][10] - The SPF (Sun Protection Factor) and PA (Protection Grade of UVA) ratings are crucial indicators of a sunscreen's effectiveness, with higher values indicating better protection [6][8] Group 3 - Different environments require different levels of sunscreen protection, with specific SPF and PA recommendations based on activity and exposure [9] - When selecting sunscreen for children, it is advised to choose products with SPF 30 or higher and PA++ or higher, considering their unique skin characteristics [9][10] - The use of sunscreen sprays for children is discouraged due to the risk of inhalation and potential health hazards [12][13] Group 4 - Consumers should be cautious when purchasing sunscreen products, ensuring they check for proper labeling, SPF and PA values, and ingredient suitability for their skin type [14][15] - Proper application techniques are essential for effective sun protection, including applying sufficient amounts and reapplying every two hours during outdoor activities [15] - Sunscreen should be removed at night to prevent skin irritation, with specific cleaning methods recommended for different types of sunscreen [17]