Core Insights - The article highlights the significant victories achieved by the JDB Group in the field of global intellectual property rights protection, particularly regarding the "Wong Lo Kat" trademark [1][2]. Legal Achievements - On June 7, 2024, the Canadian Federal Court ruled in favor of Multi Access Limited, confirming the validity of eight "Wong Lo Kat" trademark registrations in Canada, affirming the company's legal ownership and effective use of the trademark under Canadian trademark law [3]. - The European Union General Court also upheld the trademark registrations of "Wong Lo Kat" by Multi Access Limited, dismissing objections from Guangzhou Great Health as lacking factual and legal basis, thereby solidifying JDB's position as the legitimate rights holder in many countries [3]. Global Brand Strategy - JDB's founder, Chen Hongdao, has strategically positioned the "Wong Lo Kat" brand in over 60 countries and regions through Multi Access Limited, creating a robust brand moat aimed at establishing a world-class beverage brand and promoting traditional Chinese health culture [5]. - This strategic approach is based on a deep understanding of international intellectual property rules, ensuring that JDB has a clear and legal rights foundation before entering any overseas market [5]. Commitment to Brand Protection - Following the victories in Canada and the EU, JDB Group plans to continue advancing its brand rights and protection efforts globally, firmly pursuing legal action against any infringement, counterfeiting, or unfair competition [7]. - The company emphasizes that internationalization of the brand must be built on respect for history, adherence to rules, and integrity in business practices, asserting that any attempts to gain undue benefits through confusion or challenges to existing rights will ultimately fail in the face of the law [7]. Trademark Registration Overview - JDB holds valid "Wong Lo Kat" trademark registrations in various countries and regions, including Canada, the United States, and several countries in Europe and Asia, showcasing its extensive global reach [8].

Core Insights - The article emphasizes the importance of authenticity and transparency in the food industry, highlighting how brands like "Chicken Chop Brother" and "Three Princes Crab Yellow Noodles" have gained consumer trust by being honest about their products [1][3][8] Group 1: Brand Strategies - "Chicken Chop Brother" refuses to serve retail customers after 4:30 PM, focusing on students as the primary customer base, which reflects a strategic decision to manage customer flow [3] - "Three Princes" openly acknowledges the presence of crab yellow in their product, even in the face of allergy complaints, showcasing a commitment to transparency and quality [3][8] - Both brands utilize emotional value and customer experience as key selling points, with "Chicken Chop Brother" providing a unique interaction experience and "Three Princes" offering high-quality ingredients at competitive prices [4][8] Group 2: Consumer Perception - Consumers perceive low prices as entry points, but the emotional satisfaction derived from being treated with care and respect is what drives loyalty and repeat purchases [4][8] - The article notes that the emotional value associated with the products often exceeds the monetary cost, indicating a shift in consumer expectations towards genuine engagement [4][8] Group 3: Market Trends - The trend of prioritizing authenticity over gimmicks is becoming increasingly important in the food industry, as consumers are drawn to brands that are willing to be transparent about their ingredients and processes [8][15] - The article suggests that in an era of overwhelming marketing tactics, brands that focus on honesty and straightforwardness will stand out and build lasting customer relationships [15]

Core Insights - The article emphasizes the importance of comprehensive cost management in the commercial baking industry, highlighting how Anqi semi-dry yeast offers a new path for cost optimization through efficiency enhancement, quality stability, and waste reduction [1] Group 1: Cost Control and Efficiency - Anqi semi-dry yeast has a shelf life of up to two years under -18℃ freezing conditions, maintaining high stability, which allows for centralized purchasing and long-term inventory, reducing management costs and price volatility risks [2] - The yeast's packaging design allows for immediate use and precise measurement, eliminating the need for thawing or activation, thus simplifying the ingredient process and reducing mixing time by 10%-30%, leading to significant time and labor savings for high-capacity baking enterprises [3] Group 2: Product Versatility and Supply Chain Simplification - Anqi semi-dry yeast exhibits excellent freeze resistance, ensuring that dough maintains strong leavening power after thawing, making it ideal for frozen dough and pre-made baking products, which helps businesses expand production radius and shelf life while minimizing product loss due to fermentation failure [4] - The yeast's strong fermentation ability and wide applicability allow businesses to use a single type of yeast for various products, simplifying procurement, storage, and management processes, thereby reducing inventory complexity and capital occupation [5] Group 3: Comprehensive Cost Perspective - The article advocates for a shift in the baking industry from focusing solely on raw material prices to a detailed management of comprehensive costs, including storage, waste, labor, energy consumption, and yield rates, with Anqi semi-dry yeast providing reliable support for efficiency enhancement and waste control throughout the entire production chain [7]

Group 1 - The Korean exhibition group, organized by the Korea Agro-Fisheries & Food Trade Corporation (aT), showcased unique local agricultural products and interactive experiences, attracting numerous visitors and promoting cultural exchange between China and South Korea [3][7][12] - The exhibition featured eight high-quality food companies from South Korea, presenting a variety of health products including rice wine, ramen, nut snacks, red ginseng, and infant formula, reflecting the diversity and high quality of Korean food [7][12] - Free tasting and sampling activities were set up to allow visitors to experience Korean agricultural products firsthand, enhancing interaction and showcasing the taste and value of the products, which received positive feedback from attendees [12][14] Group 2 - The aT prepared custom eco-friendly bags for visitors, which were well-received and appreciated for their stylish design and practicality, further enhancing the positive perception of Korean brands among attendees [14][16] - The aT representative emphasized the importance of this exhibition as a significant connection between high-quality Korean food and consumers in Southwest China, expressing commitment to continue promoting such exchange activities in the future [16]

Core Insights - The National Dairy Technology Innovation Center held its third annual conference focusing on technological advancements in the dairy industry, showcasing the latest progress and industrialization achievements in dairy technology [1][2] - The "Postbiotics White Paper" was jointly released, providing authoritative guidance for understanding postbiotics and serving as a critical decision-making tool for R&D and market strategies for companies in the industry [1][2][3] Industry Overview - Postbiotics, defined as non-viable microorganisms and their metabolites, are rapidly gaining traction in the global health food and supplement market, with a projected market size growth from $1.2 billion in 2024 to $4.5 billion by 2031, reflecting a compound annual growth rate (CAGR) of 21.3% [2] - China has made significant progress in postbiotic research, achieving initial results in areas such as gut microbiota regulation, immune enhancement, skin health, and infant nutrition [2] Challenges and Initiatives - The industry faces challenges in the research and industrialization of postbiotics, including a lack of unified definitions and classifications, unclear mechanisms of action, absence of relevant standards, and difficulties in technology transfer [2] - The National Dairy Technology Innovation Center initiated a special technology project in 2022 to systematically advance the field of postbiotics, integrating resources from academia and industry to promote scientific standards and industrial innovation [2] Product Development and Innovation - The conference highlighted the release of the "Postbiotics White Paper," which systematically outlines the scientific connotations, efficacy components, and health effects of postbiotics, focusing on representative strains such as Lactobacillus casei ET-22 and Bifidobacterium longum infantis YLGB-1496 [3] - Jin Qi Biological showcased its evidence-based postbiotic products, including Lactobacillus casei ET-22, which has undergone extensive clinical trials demonstrating its efficacy in oral health [7][10] Company Strategy and Future Plans - Jin Qi Biological has developed a complete industrial chain system for functional probiotics, from strain selection to market production, and aims to leverage global resources from partners like Yili and Ausnutria to enhance its offerings in the health sector [11]

Core Insights - DM Coffee celebrates its first anniversary with significant growth, achieving a total revenue of over 3.5 million yuan since its opening in September 2024, with a monthly revenue of 350,000 yuan and a daily average exceeding 10,000 yuan [1] - The brand introduces a new "Day Coffee Night Wine" model, emphasizing the integration of coffee and alcohol, enhancing the aesthetic narrative and cultural resonance through a revamped menu and store design [1][9] Product and Menu Upgrades - The product matrix has expanded to 48 drink options, including 7 signature blends and 5 cocktails, catering to diverse consumer tastes [2] - The "Artistic Flavor" concept is highlighted in the menu upgrade, incorporating elements of West Coast culture and exploring tea-coffee fusion and regional ingredients [2] Unique Beverage Offerings - The "Flavor Reconstruction" series focuses on breaking traditional coffee flavor boundaries, utilizing molecular gastronomy to create complex taste experiences [4] - The Cocoa series emphasizes "vegan-friendly" and "extreme expression of cocoa flavor," using Tanzanian cocoa known for its bright acidity and rich floral notes [5] Cocktail Innovations - The cocktail series extends DM Coffee's innovative spirit into the nightlife scene, blending classic cocktail recipes with unique flavor treatments and local ingredients [8] - The signature cocktail "Floating Light Lemon Cold Brew" exemplifies the brand's creative approach to reinterpreting classic drinks [8] Cultural Integration - DM Coffee's anniversary upgrades represent a milestone in brand development, merging coffee and alcohol cultures to offer a more artistic consumer experience [9]

Core Insights - The article emphasizes the importance of integrating brand strategies with local culture in the competitive tea beverage market, highlighted by the successful hosting of the first International Trendy Beverage Culture Festival in Chongqing [1][13] Group 1: Event Overview - The festival, themed "潮in山城 渝见世界," took place from September 23 to 29, 2025, in Chongqing, featuring numerous well-known tea brands and serving as a platform for cultural resonance between brands and the city [1][13] - The event was guided by local government bodies and included an international beverage exhibition and a thematic forum, creating a dual-driven model of "exhibition + discussion" [3] Group 2: Brand Engagement and Strategy - Yi He Tang's participation in the festival marked a significant step in its regional strategy, focusing on collaboration with local government and cultural resources [3] - The brand adopted the theme "益趣年轻，茶饮新生," showcasing a shift from product output to cultural connection through creative interactions and immersive experiences [3][11] Group 3: Consumer Interaction and Product Launch - Yi He Tang introduced an innovative "pop-up store + super bar" format at the festival, incorporating local cultural elements and offering interactive experiences to engage young consumers [5][6] - The launch of the "烤奶牛乳茶" product was a highlight, receiving positive consumer feedback and driving sales through limited-time offers [8] Group 4: Cultural Integration and Future Plans - The event allowed Yi He Tang to deepen its connection with local culture, transforming the brand's approach from merely selling products to creating engaging experiences that foster emotional connections [11] - The company plans to continue developing customized products and experiences based on local culture, aiming to enhance its market presence in the Sichuan-Chongqing region [13]

九月的即可达公司，国际交流热潮持续涌动。继 9 月 25 日乌兹别克斯坦商务外交协会考察团到访后，9 月 27 日俄罗斯考察团再临，两场跨国对 话围绕技术与合作展开，为公司国际化发展注入新动能。 9 月 27 日，核心成员为俄罗斯农业加（Аграрий Плюс）公司总经理、俄罗斯农业杂志社总编奥利谢维奇・莉莉娅・菲尔达乌索夫娜（Олисевич Лилия Фирдаусовна）带领俄罗斯农业领域企业家和农场主来我公司考察，期间，即可达总经理王继明、副总经理张迎春全程陪同。 随后双方举行专项座谈会，王继明总经理系统介绍公司发展历程、产业布局及国际化规划，张迎春副总经理补充技术研发与服务模式。俄罗斯考 察团围绕产品适配性、技术合作前景等核心问题提问，双方深入探讨合作的可能性。 9 月 25 日，上午在武陟洽谈会现场，乌兹别克斯坦商务外交协会考察团通过我司鹌鹑蛋加工技术宣传视频，直观了解智能化生产流程与品质管控 体系，当场表达浓厚兴趣，特别提及当地暂未具备同类成熟加工技术，详细咨询技术细节与产业适配方案。 下午，乌兹别克斯坦商务外交协会考察团到访即可达公司，重点关注公司鹌鹑蛋加工技术，充分了解技术优势。 据考 ...

Core Points - The event held on September 28 focused on food safety awareness with the theme "Upholding Virtue and Law, Sharing Food Safety" [1] - The initiative involved collaboration among over 10 local government departments and aimed to promote food safety knowledge across 19 towns through a multi-level approach [1][2] Group 1: County-Level Coordination - The county's market supervision bureau, agricultural bureau, and police department set up consultation booths to educate the public on food safety laws and scientific knowledge [2] - Over 3,000 promotional materials were distributed, and 23 batches of food samples were tested on-site, with results made public [2][3] - A complaint handling point was established to assist consumers with their rights and provide consultation services [2] Group 2: Community Engagement - The initiative included outreach activities in rural areas, communities, schools, enterprises, and markets, with over 23,000 materials distributed and 3,500 consultations conducted [3][4] - Specific focus was placed on rural dining safety, community education on distinguishing food types, and engaging students in food safety practices [4][5] Group 3: Future Plans - The county plans to enhance long-term mechanisms for food safety checks and promote successful experiences from various towns to integrate food safety awareness into daily life [6]

Core Insights - Lindt Swiss Chocolate celebrates its 180th anniversary, emphasizing its commitment to high-quality chocolate and craftsmanship since its founding in 1845 [1][3] - The launch of the Panda Chocolate series is a special tribute to the Chinese market, designed to resonate with local culture and emotions [5][12] - Lindt collaborates with the Chengdu Research Base of Giant Panda Breeding to promote panda conservation, integrating social responsibility into its brand ethos [9][10] Product Launch - The new Panda Chocolate series includes mini milk chocolate and a bamboo-themed gift box, appealing to both emotional satisfaction and taste [5][6] - The bamboo-themed gift box reflects Eastern aesthetics and is suitable for various gifting occasions, enhancing consumer experience [6][12] Cultural Significance - The panda, as a national treasure of China, symbolizes cultural identity and emotional connection, which Lindt aims to celebrate through its products [6][12] - Lindt's initiative encourages consumers to engage in panda conservation efforts, linking chocolate enjoyment with environmental responsibility [10][12] Future Plans - Lindt aims to continue innovating while maintaining high-quality standards to meet the evolving demands of Chinese consumers [12] - The brand plans to host various offline activities in collaboration with the Chengdu Research Base to further engage consumers in panda protection [12]