Core Viewpoint - Chery Automobile emphasizes the importance of safety in the electric and intelligent era, showcasing its commitment to advanced safety technologies and global standards in vehicle safety [1][3]. Group 1: Safety Commitment - Chery has a 28-year history of prioritizing safety, with 41 models achieving a five-star safety rating across seven safety dimensions, including active safety and battery safety [3][4]. - The company aims to make "five-star safety" a global standard, positioning itself as a leader in automotive safety in the new energy and intelligent era [3][4]. Group 2: Advanced Safety Technologies - Chery's battery safety exceeds national standards, featuring comprehensive protection and a battery management system with ten safety designs and over 5,000 tests [4]. - The "Guardian" smart safety system aims to lead in all-dimensional safety, covering vehicle body safety, driving safety, and information security [5]. Group 3: Sales Performance - In the first four months of the year, Chery sold 820,785 vehicles, a 15.3% increase year-on-year, and exported 343,203 vehicles, maintaining its position as the top exporter of Chinese automobiles [5]. - The company also sold 224,629 new energy vehicles, reflecting a significant year-on-year growth of 140.7% [5].

5月12日，由中国饭店协会主办的"正庭香杯"第十五届中国火锅产业大会在成都举行。本次大会由 馨田集团旗下品牌——北京正庭香火锅麻酱独家冠名，以"数智赋能 健康火锅"为主题，汇聚了全国火 锅行业领军企业、供应链代表、专家学者300余人。全方位探讨火锅产业的高质量发展路径，见证行业 新趋势与新机遇。 大会期间，2025第十六届成都火锅食材用品展览会在中国西部国际博览城同期举行。展会现场，北 京正庭香火锅麻酱携首创免加水组合装惊艳亮相，凭借便捷的使用方式和卓越的品质表现，吸引了来自 全国各地的客商驻足咨询、洽谈合作。据介绍，这款创新产品解决了传统麻酱需要加水调制的痛点，在 食用上十分便捷，消费者只需要把麻酱和伴侣按照重量1：1调和，就能享受到细腻醇香的麻酱风味。 值得注意的是，这已是北京正庭香火锅麻酱深耕四川市场的第三个年头。自2022年战略性进入四川 市场以来，该品牌迅速把握川渝地区消费者的口味偏好，通过精准的产品定位和创新的营销策略，在竞 争激烈的川渝火锅调料市场脱颖而出。 未来，馨田集团将始终践行"质量第一、信誉至上"的发展理念，充分发挥六大核心优势——加速品 类布局、建立原料严选体系、生产工艺创新、产能实力 ...

Core Insights - The article highlights the launch of a new limited-time drink, "Jiangbianli Zhi Zhi Ganpu," by Heytea to celebrate its 13th anniversary, showcasing a blend of local ingredients and innovative tea flavors [1][3]. Product Launch and Features - Heytea introduced "Jiangbianli Zhi Zhi Ganpu" as a limited product using a custom Ganpu tea base made from local Xinhui small green tangerines and Yunnan Pu'er tea, aiming to provide a new way to enjoy traditional Ganpu tea [1][3]. - The drink has gained popularity since its initial launch in November 2019, becoming a representative beverage of the Jiangmen region, with peak production exceeding 1,000 cups [3][5]. Cultural Promotion and Marketing - The nationwide launch of "Jiangbianli Zhi Zhi Ganpu" is part of Heytea's strategy to promote local culture, featuring themed merchandise that reflects the cultural heritage of Jiangmen, including items like tangerine peel fridge magnets and mini fans [4][5]. - Heytea's marketing efforts include engaging consumers through promotional events at 50 participating stores, enhancing the brand's connection to local traditions [4]. Product Development Strategy - Heytea continues to innovate by introducing various regionally inspired products, such as "Nanjing Gan Cao Ba Le" and "Longjing Zhi Shi Nuo Nuo," which utilize local ingredients to enhance consumer experience [5]. - The company emphasizes a deep understanding of regional raw materials and maintains a robust supply chain to ensure high-quality ingredients, contributing to the development of new product directions in the tea beverage industry [5].

作为PC端平台的功能延伸，"云上水电"移动应用平台通过技术创新实现多终端深度融合，构建起"数据 同源、业务同步、管理同频"的水电业务全生命周期管理体系，实现了水电生产管理的全要素数字化、 全流程可视化，帮助用户实时掌握跨时空的电站生产态势，并通过智能终端即时调取下属水电站的全局 运营数据。平台首期上线"运营一张图"和"视频云"两大核心功能模块。其中，"运营一张图"模块构建了 多维数据横向比对分析体系，支持发电量、水能利用率等关键指标的穿透式运营分析，有效强化了集团 对各业务单元生产数据的全局性把控能力，为管理层资产精益化运营等战略决策提供了系统性数据支 撑。"视频云"模块则集成工业级视频监控系统，管理人员可通过移动终端即时调阅已联网电站的实时监 控画面，实现生产过程的远程动态监管，大幅提升应急响应效率和安全管控能力。 5月7日，国家能源集团数智科技旗下大数据公司自主研发的"云上水电"移动端应用在国家能源集团官方 办公管理应用平台(ICE)正式上线，标志着国家能源集团水电数字化服务正式迈入全场景智能管控新阶 段。 "云上水电"移动应用平台的正式上线，开创了移动化智能管控的新模式，为集团各层级单位提供包括安 全生 ...

4月底，中国制造网（以下简称"MIC国际站"）年度平台级综合展销活动"2025超级出海季"正式落下帷幕。作为聚焦春季采购旺季的线上贸易盛会，活 动以"精准流量扶持、创新展销模式"为策略，助力中国供应商积极应对出口变局。活动期内，询盘量、订单量增长近30%，在当前复杂的国际环境中展现 出"中国制造"的强劲韧性与数字化外贸的蓬勃活力。 "新航海计划"绘制新航线，数字化突围"关税困局" 活动期间，MIC国际站凭借精准的全球市场布局，推动多行业商机显著增长。从品类来看，制造加工机械、交通运输设备、建筑装饰材料等成为"黑 马"，订单需求集中释放，此外，服装饰件（运动服饰、泳装、T恤）、消费电子（移动电话及附件、蓝牙设备、可穿戴设备）、轻工日用品（园艺产品、 杯子、个人护理用品及美容）等轻工产品热度高涨。 从区域市场来看，新兴市场、传统市场多点开花、齐头并进。拉美、中东、南亚、非洲、欧洲成为流量增幅前五的市场，其中拉美地区流量同比增长 89%，中东、南亚分别增长85%和84%，非洲与欧洲市场增幅也超过50%。 模式创新：直播、海外红人赋能+多语服务，破解贸易壁垒 作为B端贸易数字化转型的标杆活动，超级出海季以"场景化、沉 ...

场景为王，把AI扎根到生活服务每一个细节中 5月8日，在"58 AI神奇日"活动上，58同城宣布，未来三年将全面推进本地生活服务全场景AI化。AI将深度嵌入搬家、装修、招聘求职、车房交易等 200+真实场景，成为中小企业的"数字分身"和劳动者的"最佳助手"。 近年来，AI在大型企业与高新产业中广泛应用，成为提升效率和决策质量的关键支撑。但在家政、维修、保姆等生活服务业数字化程度一直不高，AI 的渗透率较低。数据显示，家政行业的数字化率不到10%，远低于零售、餐饮超50%的水平。一线劳动者由于文化程度、技术基础及工作环境限制，对AI依 旧"可望而不可即"。 "AI应该像水电煤气一样，成为人人都能用、用得起的基础设施。"58同城国内业务总裁李子健表示，"AI的价值不在于技术本身，而在于是否真正解决 了一线劳动者和中小商户的痛点。当AI让家政阿姨月入上万、房产经纪人多签一单、求职者快速找到好工作，这才是技术对生活的最好回答。" 每年有大量零售领域中小企业和行业文员使用58同城招聘服务，岗位招聘时间紧、人数多,更需要进行人力技能升级。面对用户的这些招聘难题以及岗 位标准化、量化招聘需求，58同城打造的"神奇面试间"将 ...

Core Viewpoint - The China Securities Regulatory Commission (CSRC) aims to optimize the fee structure for actively managed equity funds, shifting from a fixed management fee model to a performance-based floating management fee model, thereby addressing the issue of fund companies benefiting regardless of performance [1][3]. Group 1: Fund Management Fee Structure - The current fixed management fee model incentivizes fund companies to increase fund size, as larger funds generate higher fees, leading to a phenomenon referred to as "guaranteed income" for fund companies [1][3]. - The CSRC emphasizes the need for fund companies to balance fund size and profitability, as larger fund sizes can dilute performance due to limited investment opportunities [3][6]. Group 2: Performance Metrics and Incentives - The introduction of performance benchmarks will serve as a standard for measuring fund performance, with funds required to report whether they outperform these benchmarks in their financial disclosures [5][6]. - The floating management fee model will link fees to fund performance, encouraging fund managers to achieve better returns for investors, as higher performance will result in higher fees [6]. Group 3: Long-term Investment Focus - The CSRC's action plan mandates a long-term assessment of fund performance, with at least 80% of the evaluation weight given to returns over a three-year period, promoting a culture of long-term investment among investors [6].

Core Insights - The Trade Desk (TTD) highlights that Connected TV (CTV) advertising is becoming a new driving force in global brand marketing, with 94% of advertisers reporting that CTV ad performance meets or exceeds expectations [1][2] Group 1: CTV Advertising Trends - Advertisers are significantly increasing their investment in CTV advertising as demand for high-quality digital content surges globally [1] - TTD's analysis indicates that brands need to move beyond short-term traffic thinking and adopt a comprehensive marketing strategy through CTV and other Open Internet channels to build deep emotional connections with high-value audiences [1][2] Group 2: Brand Evolution - Chinese brands are undergoing a transformation in their international strategy, moving from a focus on OEM and short-term sales (1.0 phase) to establishing brand identity (2.0 phase), and finally to valuing brand assets and long-term brand building (3.0 phase) [1][2] - Brands that have engaged with TTD to utilize CTV and other advertising channels have gained more flexibility and stronger bargaining power in uncertain external environments [2] Group 3: Long-term Brand Investment - The core advantage of high-quality internet advertising lies in the ability to integrate brands into content scenarios, enhancing trust and purchase intent among consumers [2] - As globalization deepens, Chinese brands are transitioning from "product export" to "brand export," with long-term brand investments providing them with greater market resilience [2]

5月6日，金星冰糖葫芦中式精酿啤酒新品发布会在集团总部第一会议室举行，100余家主流媒体、自媒体代表及网红达人齐 聚于此，共同见证金星啤酒集团在中式精酿领域取得的又一重大创新成果。 发布会现场，金星啤酒集团副董事长张峰、常务副总李鹏、营销中心总经理吕晓朋、生产厂长张江伟、酿造技术总工张合 林等核心管理层领导到场，本次发布会由集团品牌推广总部总监王文艺担任主持，他用"中式才是强势，华流才是顶流"的开场 语，瞬间点燃全场热情，正式拉开了这场啤酒行业新品发布会的序幕。 历程，嘉宾们也深刻感受到金星人坚韧不拔、勇于创新的企业精神，而匠心独运的石雕花纹也印证着金星人"酿酒如雕石"的工 匠精神。 在产品推介环节，营销中心总经理吕晓朋深入剖析了新品背后的文化基因，他指出："冰糖葫芦作为承载国人童年记忆的中 式特色小吃，不仅具有深厚的历史文化内涵，还具备药食同源的特性。金星冰糖葫芦中式精酿啤酒创新性地融合了山楂的清新 酸香，让每一口啤酒都兼具冰糖葫芦的酸甜馥郁、麦芽的醇厚香甜与啤酒花的清爽宜人，为消费者带来全新的味觉体验。" 酿造技术总工张合林则揭秘了新品独特的"1258"酿造工艺：1月低温慢酿，无菌无氧发酵，5段糖化工艺， ...

本刊记者 崔晓萌 五一前后，胖东来接连遭遇两场舆论风暴。 先是自媒体"柴怼怼"发布视频，指其玉石产品存在"暴利定价"，在短视频平台掀起#胖东来智商税#话题；几乎同时，江浙地区冒出一家名为"胖都 来"的连锁超市，高度模仿胖东来，借品牌声量快速扩张。 这两起事件，就像两面镜子，照出知名企业在流量时代面临的双重挑战——既有恶意造谣的舆论暗箭，也有投机取巧的侵权明枪。 当"流量至上"成为部分自媒体的生存法则，企业声誉便成了易碎品。"柴怼怼"们深谙眼球经济逻辑，用"成本几百卖几万"这类极具冲击力的表述制造 话题，却对珠宝行业的设计、质检、售后等隐性成本避而不谈。这种断章取义的指控，本质上是利用公众对专业领域的信息差进行情绪收割。 胖东来和当地行政部门的应对值得借鉴：及时发布声明，公布前三月销售数据，并提出顾客可通过权威检测鉴定机构进行第三方检测；市场监督管理 局对胖东来产品随机抽查并及时公布检查结果——产品质量、毛利率等都没有问题。 近年来，网络"黑嘴"伤害企业乱象屡禁不止，企业若不能像胖东来一样迅速构建"事实防御体系"，很容易在舆论漩涡中陷入被动。 比谣言更隐蔽的威胁，是形形色色的"碰瓷式营销"。"胖都来"们玩的是文 ...