Sou Hu Wang
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「人类高质量暑假」第三季收官:231.1亿曝光,看长线IP如何领跑亲子暑期
Sou Hu Wang· 2025-10-16 09:18
Core Insights - The article discusses the evolution of summer vacation experiences for parents and children, emphasizing the shift towards high-quality companionship and exploration opportunities [1][15] - The HighQualitySummer campaign, initiated by Douyin's parenting vertical and Juyuan Star Map, aims to enhance the summer experience through a combination of online and offline activities [1][3] Group 1: Online and Offline Integration - The third season of HighQualitySummer breaks the limitations of purely online content by integrating online discussions with offline experiences, creating a more engaging and participatory environment for families [3][10] - The main topic has generated over 231.1 billion views, with a significant increase of 25.6 billion views during the third season, indicating strong user engagement [5][15] Group 2: Subtopics Addressing Parental Needs - The campaign has developed four subtopics that cater to parents' core needs during summer, including scientific guidance, experiential learning, emotional bonding, and product recommendations [4][11] - Each subtopic addresses specific challenges faced by parents, such as managing children's screen time and providing enriching activities [4][11] Group 3: Brand Collaboration and Commercial Value - The HighQualitySummer initiative serves as a platform for brands to connect with target users through scene-based marketing, enhancing brand visibility and user engagement [11][14] - The collaboration with brands like Daikesi has resulted in significant performance improvements, such as a 500% increase in A3 rate over 30 days, showcasing the effectiveness of integrated marketing strategies [11][14] Group 4: User-Generated Content and Community Engagement - The initiative encourages user-generated content, allowing families to share their summer experiences, which fosters a sense of community and enhances the overall campaign reach [10][15] - The content generated not only serves as a travel guide but also reflects the real-life experiences of families, reinforcing the concept of high-quality companionship [10][15]
药企巨头为何都选海尔智慧楼宇?2025药机展给出答案
Sou Hu Wang· 2025-10-16 09:17
Core Insights - The pharmaceutical industry is increasingly focused on the adoption of Haier's smart building solutions, which address core user pain points and provide comprehensive low-carbon solutions across production and auxiliary scenarios [1][10] Group 1: Precision Environment Control - The stability of the production environment, particularly the precise control of temperature and humidity, is crucial for the quality, purity, and safety of pharmaceuticals [3] - Haier's smart building solutions feature a precision environment control system, including magnetic levitation air conditioning that achieves energy savings of approximately 50% compared to traditional systems [3] Group 2: Air Purity and GMP Standards - Pharmaceutical production facilities have strict requirements for air cleanliness and microbial control, with any deviations potentially leading to product contamination and compliance issues [5] - Haier offers customized air purification solutions, achieving energy savings of 30% for large cleanrooms and 40% for smaller ones, while maintaining precise temperature and humidity control [5] Group 3: Comprehensive Energy Efficiency - In the context of carbon neutrality goals, green and low-carbon production is a key focus for pharmaceutical companies, necessitating a shift from single equipment solutions to comprehensive system approaches [7] - Haier's energy-saving strategies encompass all areas of pharmaceutical facilities, including office buildings and logistics, with a unified "building brain" for centralized energy management [8]
双11重塑居家生活品质,这些好物从功能到美学都替你考虑到了!
Sou Hu Wang· 2025-10-16 09:17
冬熊法式轻奢沙发:让慵懒成为一种美学 在家里,沙发是最能让人放松的地方。让脚丫陷进柔软沙发的那一刻,绝对让你秒懂什么叫"治愈级放 松"。 下班回家后,脱掉鞋子,身体蜷缩在柔软的沙发里,追一部剧,或者听舒缓的音乐,让疲惫一天的身心 都得到完全放松。这样的场景,正是无数人对理想生活的想象。 双11已经拉开帷幕,这也是大家提升居家氛围的好机会。今天,我就为大家推荐几款功能与美学兼具的 品质好物,相信它们一定能用科技与设计重新帮大家定义家的温度。 当然,选沙发也有大学问。我推荐的这款冬熊法式轻奢沙发以"云朵美学"为灵感,用700g/㎡的高密度 猫爪牛奶绒面料,触感如羊绒般细腻,久坐也不易塌陷,让每一次落座都像是被云朵包裹。 更突出的一点,是这款沙发具有模块化设计。它能轻松切换形态——四人位+贵妃榻的组合适合家庭观 影,拆解成单椅和脚凳又成了闺蜜聚会的绝佳拍档。不难想象,坐在这样的沙发里,绝对是超级治愈。 海信电视U8Q:视觉与情感的双向奔赴 客厅的核心无疑是电视。相信不管工作有多糟心,当电视屏幕亮起的那一刻,坏情绪都能立即放空。一 台好的电视不仅要让眼睛看得舒服,还要让耳朵听得享受。基于这几点考量,我向大家推荐海信电 ...
从医护级内裤到多品类面料研发,Q21以更高标准守护儿童健康成长
Sou Hu Wang· 2025-10-16 08:59
近日,新锐品牌Q21获得全球领先的新经济产业第三方机构iiMedia Research(艾媒咨询)授予的四项市场 地位确认,包括:"高端儿童内裤全网销量第一"、"首个通过「三甲医院临床试验」的服饰品牌"、"首 个践行「A类优等品标准」并实现「全品类全码段A类」的服饰品牌",以及"首个获得「医护级产品认 证」的服饰品牌"。这标志着Q21在服饰领域的品质引领与标准创新获得权威认可。 伴随母婴消费市场的结构性升级,以95后、00后为代表的新生代父母将"优生优育"理念深度融入消费决 策,对产品的安全性、舒适度及品质提出更高要求。iiMedia Research(艾媒咨询)数据显示,2024年中国 母婴消费市场规模达76299亿元,同比增长14.8%,预计2027年将增至89149亿元。在服饰消费方 面,"舒适度"与"面料"成为家长最关注的要素,占比分别为50.64%与45.41%。 面对市场新需求,Q21以"医护级生活家居"为核心理念,围绕"自研舒适面料"与"全品类全码段A类标 准"两大原则,从源头构建产品竞争力。 为保障产品品质,Q21在贵州自建医疗级万级无菌工厂生产「洁癖裤」,采用全流程EO灭菌、紫外线 消毒及母 ...
TOPPS与阿里鱼、天猫正式达成战略合作,中国首家官方旗舰店入驻天猫
Sou Hu Wang· 2025-10-16 08:59
近日,Fanatics Collectibles旗下全球知名收藏卡牌TOPPS与阿里鱼、天猫潮玩正式达成战略合作,在天 猫开设了其在中国市场的首家线上官方旗舰店, 致力于让中国消费者同步体验更多TOPPS全球新品。 1951年,TOPPS发行了全球第一套现代体育球星卡,并始终致力于提升卡片品质与创新标准,不断推动 行业向前发展。如今,TOPPS已与众多体育联盟达成合作,包括NBA、欧足联、德甲联赛、F1、 MLB、NHL等。 未来,TOPPS将持续借助阿里鱼与天猫的全链路服务能力,为中国消费者带来全球同步首发产品与本土 化服务体验,进一步夯实其在中国收藏卡市场的品牌地位与长效价值。 为庆祝国内首家线上官方旗舰店正式开业,TOPPS天猫官旗首发多款热门IP商品及中国市场专属限定 品。其中包括中国限定款NBA Match Attax篮球对战卡,以及迪士尼、海绵宝宝、英超、星球大战、 MLB等系列收藏卡。迪士尼、海绵宝宝与英超等多款产品hobby系列上架即秒罄,充分展现了国内收藏 卡市场的高度活跃与玩家对TOPPS的热情。值得一提的是,由TOPPS打造的首套TOPPSX THE MONSTERS / LABUBU ...
奖学金升级!上海财经大学2026年入学全日制MBA招生政策解读
Sou Hu Wang· 2025-10-16 08:59
Core Points - The article discusses the updated scholarship offerings for the full-time MBA program at the Dushu Lake Advanced Financial Academy, affiliated with Shanghai University of Finance and Economics [2][4][7] Group 1: Scholarship Adjustments - A new "Inclusive Scholarship" has been introduced, providing 2.5% of the total tuition fee for all admitted full-time MBA students [2] - The "New Student Financial Aid" has been increased to 10,000 yuan for the first academic year, applicable to all newly admitted full-time MBA students [4] - For the second academic year, students in the top 20% based on academic performance will receive 12,000 yuan, while the remaining 80% will receive 10,000 yuan [5] Group 2: Existing Scholarships - The "Digaokjin Scholarship" remains available, offering 12,000 yuan over two years to all admitted full-time MBA students [7] - The "Top Student Award" continues, with first prize covering 50% of tuition (149,000 yuan) for the top-ranked student, and additional prizes for second to ninth ranked students based on their exam scores [8][9] Group 3: Program Overview - The full-time MBA program aims to cultivate versatile talents with an understanding of cutting-edge industry technologies, focusing on high-quality financial and business education [10] - The program emphasizes a curriculum that integrates "Finance + ESG + AI," preparing students for future challenges [11][12] - The 2026 enrollment plan targets 40 students, with a first-choice score line of 151 for 2025 [13]
从心出发,向美而行——乐普医疗携手美团医药健康,开启消费医疗新体验
Sou Hu Wang· 2025-10-16 08:52
2025年6月起,国内心血管植介入领军企业乐普医疗陆续公告聚乳酸面部填充剂、注射用透明质酸钠溶 液、注射用交联透明质酸钠凝胶三款产品正式获得国家Ⅲ类医疗器械注册证,标志着公司正式进入医美 领域。2025年10月11日,乐普医疗携旗下医美管线,在北京与美团举行签约仪式,双方正式达成战略合 作。 可降解材料跨界医学美容 从左至右依次为:美团医药健康医美及美容上游负责人陈军与乐普医疗董事会秘书江维娜 "心血管植介入专家"的医美新旅程 乐普医疗作为心血管领域专业医疗解决方案提供商,以冠状动脉植介入治疗为起点,构建了覆盖心血管 疾病全生命周期的综合诊疗体系。公司业务涵盖心血管药品、医疗器械、医疗服务及健康管理三大板 块。 在研发领域,公司建立了完整的心血管植介入产品矩阵,重点布局以下核心方向:冠状动脉植介入、外 周血管植介入、结构性心脏病植介入、心脏节律管理、电生理、心衰等。凭借数十年的专业积淀,乐普 医疗持续为临床医师提供精准诊疗工具,为患者提供个性化治疗方案,为医疗机构输送创新医疗技术, 致力于提升心血管疾病整体防治水平。 研发团队依托公司两大核心技术平台—生物材料控速降解技术平台及有源仪器与耗材技术平台,在巩固 ...
火山引擎发布新产品用户研究Agent,并推出数据智能体评测体系
Sou Hu Wang· 2025-10-16 08:26
Core Insights - The "FORCE LINK AI Innovation Tour" successfully took place in Wuhan, focusing on the application of cutting-edge technology products in regional markets, attracting nearly a thousand participants from various sectors including manufacturing, finance, internet, and retail [1] - The event featured the release of the "2025 Data Intelligence Agent Practice Guide," which provides a theoretical foundation and practical reference for enterprises to advance their AI capabilities [1] - A unique data intelligence evaluation system was introduced, integrating national-level think tank frameworks with extensive practical validation, aimed at offering standardized assessment tools for enterprises [1] Company Developments - The launch of the "User Research Agent" at the "Data+AI Closed-Door Meeting" represents an important expansion of the data intelligence product matrix, designed to assist enterprises in making precise business decisions [2] - The User Research Agent includes core functionalities such as group deep analysis, AI virtual user research, and multi-element material intelligent evaluation, enabling actionable strategy recommendations for business growth [2] - A new generation multimodal data lake solution was showcased, addressing the rapid growth of unstructured data and providing a robust foundation for enterprises to build AI-native data capabilities [2] Industry Trends - The tour highlighted that core technologies like data intelligence agents and multimodal data lakes are transitioning from concept validation to tangible productivity across various industry scenarios [3] - Continuous product iteration, solution innovation, and ecosystem co-construction by the company are providing a one-stop, actionable path for intelligent upgrades across industries [3] - The integration of cloud intelligence as a new generation infrastructure is becoming crucial for enterprises to seize opportunities in the digital age and build sustainable competitive advantages [3]
3大首创科技再升级!海尔水产业发布多款新品
Sou Hu Wang· 2025-10-16 05:26
长期以来,传统电热水器依靠镁棒进行内胆防腐,却也因此衍生出镁渣沉积、热效率下降、设备老化等 一系列问题,反而增加了用户的后期维护成本。此次,海尔发布无镁棒净肤洗热水器,率先摒弃传统镁 棒,以原创科技重构内胆防护体系。 该产品以AI净护芯取代传统镁棒,通过智能释放电子,在内胆和加热管表面形成保护膜,实现主动防 腐。与需要定期更换的镁棒不同,AI净护芯无损耗、无耗材,真正实现了长效免维护。而产品搭载的 小蓝瓶净肤洗科技,在高效完成除杂、阻垢、除氯、抗菌四重净化的基础上,又升级了富锶模块释放天 然锶元素,为用户打造健康沐浴体验。 10月15日,"让舒适更有温度"2026海尔热水器·净水年度峰会暨新品发布会启动。现场集中展示了海尔 水产业3大首创科技的升级成果,并发布多款新品,覆盖燃气热水器、电热水器、净饮机等家庭用水全 场景。其中,无镁棒热水器、水晶胆热水器以及通过航天级雾化实现冷凝水100%外排的燃气热水器成 为现场焦点,全方位展现了海尔水产业的技术积淀与系统化创新能力。 无镁棒革命:主动防腐,长效免维护 面对日益增长的绿色消费需求,海尔热水器还全新升级一级能效燃气热水器产品线,以卡萨帝「无冷凝 水」一级能效热水 ...
海尔3大智慧用水方案亮相广交会
Sou Hu Wang· 2025-10-16 05:26
10月15日,第138届中国进出口商品交易会(广交会)在广州正式启幕。作为全球领先的家电与智慧家庭 生态品牌,海尔全屋用水现场系统化展出涵盖热水、净水及采暖在内的智慧用水解决方案,为全球用户 带来覆盖多场景用水的一站式升级体验。 热水方案:恒温舒适,满足全家多元需求 有孩家庭担忧沐浴水质,频繁更换镁棒增加维护成本;家中多点用水,水温波动大,热水排队等;遇上 大宅户型,热水更是要费时等待。对此,海尔在热水领域实现全品类覆盖与持续创新。其中,电热水器 采用高品质金刚无缝胆与搪瓷加热管技术,结合BPS杀菌系统,构筑安全、健康的热水使用基础。搭载 的电子阳极技术可实时监测水质与腐蚀因子,实现镁棒终身免更换,有效降低用户维护成本。电即热 4D恒温系统通过动态功率调节,保障洗浴全程温度稳定,兼顾舒适与安全。燃气热水器则配备稳定直 流变频风机与无氧铜换热器,辅以智能分段燃烧技术,提供可定制化的热水输出方案,满足多样化使用 需求。 此次广交会,海尔通过 "以用户需求为原点"构建的全场景用水方案,升级覆盖家庭全场景的智慧用水 体验,重新定义全屋用水体验的行业标准,向全球市场传递未来家居水生活的全新可能。 净水方案:即滤即饮,覆 ...