三星作为IFA的常客，以其AIoT生态系统和尖端显示技术延续了行业领导者的地位。现场工作人员介 绍，三星此次展示了基于Tizen OS的智能家居生态，整合电视、冰箱、洗衣机等设备的互联体验。最新 Neo QLED 8K电视搭载NPU增强的AI画质优化技术，提供超高分辨率和动态HDR效果。Bespoke系列家 电通过AI节能算法优化能耗，响应可持续发展的全球趋势。折叠屏手机则强调AI驱动的个性化功能， 如实时翻译和智能摄影，为用户带来更便捷的移动体验。 LG以可持续发展为核心，推出了全新一代OLED evo电视，结合AI音画优化和超薄设计，提供沉浸式观 影体验。透明OLED显示屏的亮相为零售和智能家居场景开辟了新可能。LG的ThinQ系列家电通过AIoT 平台实现语音控制和场景联动，智能洗衣机和空气净化器提升了用户体验。LG还展示了采用可回收材 料的家电，符合欧洲严格的环保标准，体现了其对循环经济的承诺。 德国柏林国际消费电子展（IFA）聚焦人工智能、可持续发展、智慧家居和尖端显示技术，呈现了一系 列突破性产品和解决方案，不仅延续了其作为全球科技风向标的地位，还通过沉浸式体验展现了科技与 生活的深度融合。在IF ...

Investment Rating - The report maintains a positive investment outlook for the home appliance industry, highlighting three main investment themes: white goods, export opportunities, and core components [4][5][6]. Core Insights - The home appliance industry experienced a revenue growth of 7.34% year-on-year in Q2 2025, with total revenue reaching 482.5 billion yuan. Net profit increased by 3.14% to 37.41 billion yuan [4][15][18]. - The report identifies a divergence in performance among sub-sectors, with white goods showing steady growth, while kitchen appliances faced declines in both revenue and profit [4][38][43]. Summary by Sections 1. Industry Performance Overview - The home appliance sector underperformed the market, with a decline of 5.3% from April to June 2025, lagging behind the 1.3% increase in the CSI 300 index [10][11]. 2. Q2 2025 Revenue and Profit Trends - The home appliance industry saw a total revenue of 482.5 billion yuan, marking a 7.34% increase year-on-year. The net profit for the same period was 37.41 billion yuan, reflecting a 3.14% growth [4][15][18]. 3. Sub-sector Performance 3.1 White Goods - White goods revenue reached 300.21 billion yuan, growing by 5.81% year-on-year, while net profit was 30.38 billion yuan, with a growth rate of 5.86% [38][39]. 3.2 Kitchen Appliances - Kitchen appliance revenue fell by 8.36% to 7.944 billion yuan, with net profit declining by 13.80% to 0.813 billion yuan [43][44]. 3.3 Small Appliances - Small appliances achieved a revenue increase of 14.10% to 37.23 billion yuan, but net profit decreased by 14.68% to 2.599 billion yuan [49][50]. 3.4 Black Goods - Black goods revenue grew by 8.23% to 100.34 billion yuan, with net profit increasing by 13.93% to 1.342 billion yuan [53][55]. 3.5 Components - The components sector reported a revenue increase of 15.74% to 36.739 billion yuan, with net profit rising by 14.38% to 2.278 billion yuan [58][61]. 4. Key Investment Targets - The report recommends focusing on leading companies in the white goods sector, export-oriented firms, and key component manufacturers, highlighting their potential for growth amid favorable market conditions [4][5][6].

行 业 及 产 业 家用电器 行 业 研 究 / 行 业 深 度 - 证 券 研 究 报 告 证券分析师 刘正 A0230518100001 liuzheng@swsresearch.com 刘嘉玲 A0230522120003 liujl@swsresearch.com 联系人 刘嘉玲 (8621)23297818× liujl@swsresearch.com 本研究报告仅通过邮件提供给 中庚基金 使用。1 2025 年 09 月 11 日 家电收入利润延续增长，关税扰动 逐渐明晰 看好 ——家电行业 2025 年中报总结 本期投资提示： 请务必仔细阅读正文之后的各项信息披露与声明 相关研究 ⚫ 2025Q2 家电行业收入同比延续增长，利润增速居于中游。2025Q2，65 家家电企业实 现营业总收入 4825 亿元，同比+7.34%。2025Q2，65 家家电企业共实现归母净利润 374.11 亿元，同比增长 3.14%。家电行业 2025Q2 毛利率同比下降 1.36pcts 至 23.21%，相较 2025Q1 环比提升 0.81pcts，净利率同比下降 0.14pcts 至 7.94%，相较 2025 ...

Core Insights - The most profitable listed companies in Qingdao for the first half of the year include Haier Smart Home, Qingdao Beer, and Hisense, with a total of 53 companies reporting profits, representing over 82% of the listed firms [1][2] - Haier Smart Home achieved the highest net profit of 12.033 billion yuan, a year-on-year increase of 15.6%, while Qingdao Beer reported a net profit of 3.9 billion yuan, up 7.2% [2] - The combined revenue of the three major companies (Haier, Hisense, and Qingdao Beer) accounted for approximately 29.5% of Qingdao's GDP, highlighting their significant role in the local economy [2][3] Group 1: Company Performance - Haier Smart Home reported revenue of 156.494 billion yuan, with a net profit of 12.033 billion yuan, marking a 10.2% and 15.6% increase respectively [4] - Qingdao Beer achieved revenue of 20.49 billion yuan and a net profit of 3.9 billion yuan, reflecting a 2.1% and 7.2% growth [4] - Hisense's subsidiaries, Hisense Visual and Hisense Home Appliances, also showed positive growth, with Hisense Visual's revenue at 27.231 billion yuan and a net profit of 1.056 billion yuan, up 26.63% [2][5] Group 2: Market Structure - The profitability is highly concentrated among a few companies, with four firms (Haier, Qingdao Beer, Hisense Home Appliances, and Hisense Visual) accounting for approximately 60% of the total net profit of 32 billion yuan reported by Qingdao listed companies [5][6] - The market structure in Qingdao shows a significant disparity in company sizes, with a few large firms dominating the market while smaller companies struggle to achieve similar profitability [6] Group 3: International Expansion - Nearly 40 companies reported overseas business income exceeding 120 billion yuan, representing about 30% of total revenue for Qingdao listed companies [7] - Major companies like Haier and Hisense are actively expanding internationally, with Haier establishing production bases in Egypt and Thailand, and Hisense building a manufacturing facility in Egypt [7] Group 4: Economic Impact and Consumer Trends - The national strategy to boost consumption has significantly benefited Qingdao, particularly in the home appliance sector, which is a key focus of government policy [9] - The home appliance retail market in China saw a 9.2% year-on-year increase, with Qingdao being a major production hub for appliances, contributing to the strong performance of local companies [9]

Group 1 - The top three companies with the highest short positions as of August 29 are ZTE Corporation (00763) at 16.47%, COSCO Shipping Holdings (01919) at 13.94%, and CATL (03750) at 13.88% [1][2] - The company with the largest increase in short positions is Ganfeng Lithium (01772), which rose by 2.85% to 12.46% [2][3] - The companies with the largest decrease in short positions include Hisense Home Appliances (00921), which decreased by 3.57% to 4.72%, and WuXi AppTec (02359), which decreased by 2.44% to 11.64% [3][4] Group 2 - The latest short position data shows that the top ten companies with the highest short ratios include China Ping An (02318) at 12.58% and Zijin Mining (02899) at 11.91% [2] - The companies with the most significant increases in short positions also include Huahong Semiconductor (01347) with an increase of 2.56% to 9.73% and Meitu (01357) with an increase of 1.80% to 4.85% [2] - The companies with the most significant decreases in short positions also include Weimob (02013) with a decrease of 1.66% to 9.40% and Linklogis Technology (09959) with a decrease of 1.43% to 2.76% [3][4]

Core Insights - The financial reports of 64 listed companies in Qingdao show overall stable performance, with 40 companies achieving revenue growth and 29 companies achieving both revenue and net profit growth in the first half of the year [1][15] - Haier Smart Home leads in both revenue and profit among Qingdao listed companies, reporting revenue of 156.49 billion yuan and net profit of 12.03 billion yuan [1][9] - Emerging industries such as new-generation information technology and artificial intelligence are highlighted as key growth areas, supported by policies like "old-for-new" [3][20] Industry Performance - New-generation information technology and artificial intelligence are prioritized industries in Qingdao, with companies like Hisense achieving revenue of 27.23 billion yuan, a 6.95% increase, and net profit of 1.06 billion yuan, a 26.63% increase [3][16] - The logistics sector shows strong performance, with companies like LeCang Logistics achieving a revenue increase of 20% and a net profit increase of 898.4% [13][12] - The automotive market continues to thrive, with companies like Sanxiang Technology reporting revenue of 5.29 billion yuan, a 22.3% increase, and net profit of 0.39 billion yuan, an 88.9% increase [6][20] Emerging Industries - 36 out of 64 listed companies are involved in emerging industries such as smart connected new energy vehicles, green energy, and intelligent equipment, accounting for over 56% of the total [20] - In the green energy sector, companies like Teruid achieve revenue of 6.255 billion yuan, a 16.72% increase, and net profit of 0.327 billion yuan, a 69.32% increase [7][21] Advantageous Industries - The three main advantageous industries in Qingdao are smart home appliances, high-end chemicals and new materials, and modern light industry, which show strong resilience and stability [8][22] - The smart home appliance sector benefits from the "old-for-new" policy, with Haier Smart Home's overseas business growing significantly in regions like South Asia and the Middle East [9][22] Service Sector - The service sector contributes nearly 60% to Qingdao's economic growth, with financial and logistics industries maintaining growth, while the retail sector undergoes significant adjustments [12][13] - Qingdao Bank reports a net profit of 3.152 billion yuan, a 16.25% increase, reflecting stable growth in a complex market environment [12][13]

FF301 股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年8月31日 狀態: 新提交 致：香港交易及結算所有限公司 公司名稱: 海信家電集團股份有限公司 呈交日期: 2025年9月4日 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | 股份類別 | H | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 00921 | 說明 | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | 法定/註冊股本 | | | 上月底結存 | | | 459,589,808 | RMB | | 1 RMB | | 459,589,808 | | 增加 / 減少 (-) | | | | | | RMB | | | | 本月底結存 | | | 459,589,808 | RMB | | 1 RMB | | 459,589,808 | | 2. 股份分類 | 普通股 | 股份類別 | A | | ...

Group 1 - The IFA 2025 event in Berlin will showcase the latest AI technologies and products from Chinese home appliance brands, highlighting their technological leadership and overseas market performance [1][2] - Chinese companies are shifting from merely exhibiting products to becoming key definers and promoters of relevant technologies, integrating "proactive intelligence" and "full connectivity" into their offerings [2][3] - The three major trends observed in the overseas market for home appliance companies include AI becoming a standard feature, green intelligence enhancing export competitiveness, and scenario integration breaking industry boundaries [3] Group 2 - Chinese home appliance brands are increasingly leveraging international sports events for marketing, enhancing their global brand influence [4] - Companies are transitioning from "export trade" to "localized operations," strengthening both their soft and hard power in international markets [4][5] - The overseas performance of home appliance companies has become a highlight, with TCL reporting overseas revenue of 7.247 billion yuan, a year-on-year increase of 8.99%, and Haier's overseas revenue reaching 79.079 billion yuan, accounting for 50.53% of total revenue [6]

Group 1 - The company Hisense Home Appliances (000921)(00921) announced a financial agreement with Western Trust for the subscription of financial products [1] - The subscription amount for the financial products is set at RMB 1.78 billion [1] - The agreement will be effective from July 3, 2025, to September 2, 2025 [1]

Core Viewpoint - Hisense Home Appliances (00921.HK) announced a subscription agreement for wealth management products with a total investment of RMB 1.78 billion, utilizing its idle funds [1] Group 1 - The company’s subsidiary, the air conditioning company and refrigerator marketing company, is the subscriber of the wealth management agreement [1] - The subscription period for the wealth management products is from July 3, 2025, to September 2, 2025 [1] - The investment amount for the wealth management products is RMB 1.78 billion [1]