王府井集团股份有限公司 关于临汾王府井尚城 UP TOWN 对外营业的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大 遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 2025 年 4 月 30 日，王府井集团股份有限公司（以下简称"公司"）旗下临 汾王府井尚城 UP TOWN 购物中心对外营业。 证券代码：600859 证券简称：王府井 编号：临 2025－038 临汾王府井尚城 UP TOWN 位于山西省临汾市经济开发区河汾路 8 号，项目总 建筑面积 10.4 万平方米，租赁期限 20 年。 作为公司旗下以都市生活型商业综合体产品线"UP TOWN"命名的第二家门 店，临汾王府井尚城 UP TOWN 以"城市活力社交场"为核心定位，采用"街区 +MALL"复合模式构建城市生活场景。项目聚焦首发经济与家庭客群，汇聚多个 区域首进品牌，引入 24 小时活力街区，打造全时段氛围感社交场，充分激发消 费潜力。公司致力于将项目打造为集品质零售、家庭休闲、社交娱乐、美食体验 于一体的城市新地标，为地区经济注入全新商业活力，引领消费体验新风尚。 截至本公告出具之日，公司在全国范 ...

Group 1 - The company Wangfujing (600859) reported a revenue of 2.985 billion yuan for the first quarter of 2025, representing a year-on-year decrease of 9.76% [1] - The net profit for the same period was 55.6412 million yuan, showing a significant year-on-year decline of 72.43% [1]

Core Points - Beijing Subway has launched a foreign currency exchange service at Wangfujing Station to enhance convenience for foreign tourists as the tourism season begins [1][2] - The service allows for the exchange of over 40 currencies, including USD, EUR, and JPY, addressing the needs of both foreign visitors and local residents traveling abroad [2][3] - The exchange window operates daily from 10:00 to 20:00, and prior to this, a similar service was already available at the East Zhimen Station on the Capital Airport Line [3] Group 1 - The new currency exchange window is strategically located next to the existing passenger service center, with clear signage and an electronic display showing available currencies and exchange rates [1] - The service aims to create a "one-stop convenience service complex" that integrates ticketing, inquiries, and currency exchange, thereby optimizing the overall service layout [2] - The company plans to continue exploring diverse scenarios for "rail transit + international services" to meet the varied needs of passengers [2] Group 2 - During the May Day holiday, the company will collaborate with seven universities to provide volunteer services for foreign tourists, enhancing the overall travel experience [3] - Volunteer training has been upgraded to include English service components, covering ticketing guidance, transfer inquiries, crowd management, and emergency response [3] - The company has implemented bilingual signage and announcements at stations, and has utilized multilingual translation machines nearly 2,000 times to assist foreign visitors [3]

Core Viewpoint - Wangfujing Group is undergoing a significant transformation as it approaches its 70th anniversary in 2025, evolving from a traditional department store to a comprehensive retail model, including duty-free operations [1] Group 1: Business Transformation and Growth - Wangfujing is actively innovating its retail formats to adapt to a segmented consumer market, opening 4 shopping centers in 2024 while closing underperforming stores [2] - The company introduced 2,454 new brands across 192,000 square meters in its stores during the year [2] - Marketing initiatives have engaged nearly 80 stores and collaborated with over 200 media outlets, achieving an exposure of over 500 million times, with a 20% increase in foot traffic during the "925 Beautiful Life Festival" compared to the previous year [2] Group 2: Duty-Free Business Expansion - In 2024, the number of foreign visitors with visa-free entry reached 20.115 million, a 112.3% increase year-on-year, benefiting the duty-free sector [3] - Wangfujing has 26 stores authorized for departure tax refund services, with 10 of them offering "buy and refund" services, leading to a significant increase in transaction volumes [3] - The company has expanded its duty-free operations to include two airport and two city duty-free projects, achieving comprehensive coverage of duty-free business types [3] Group 3: ESG and Sustainable Practices - Wangfujing promotes a green and healthy lifestyle, focusing on low-carbon operations and social responsibility, with 13 shopping centers certified as green [4] - The company aims to leverage the dual advantages of "taxable + duty-free" business models to capture growth opportunities in the evolving market landscape [4]

点击注册小程序 查看完整报告 特别申明： 本订阅号中所涉及的证券研究信息由光大证券研究所编写，仅面向光大证券专业投资者客户，用作新媒体形势下研究 信息和研究观点的沟通交流。非光大证券专业投资者客户，请勿订阅、接收或使用本订阅号中的任何信息。本订阅号 难以设置访问权限，若给您造成不便，敬请谅解。光大证券研究所不会因关注、收到或阅读本订阅号推送内容而视相 关人员为光大证券的客户。 报告摘要 公司 4Q2024 营收同比下降 2.92% ，归母净亏损 1.58 亿元 公司公布 2024 年年报： 2024 年，公司实现营业收入 113.72 亿元，同比下降 6.97% ，实现归母净利润 2.69 亿元，同比下降 62.14% ，实现扣非归母净利润 2.96 亿元，同比下降 53.49% 。 单季度来看， 4Q2024 实现营业收入 28.72 亿元，同比下降 2.92% ，实现归母净利润 -1.58 亿元，上年同 期为 0.61 亿元，实现扣非归母净利润 -0.63 亿元，上年同期为 0.46 亿元。 公司 4Q2024 综合毛利率下降 3.86 个百分点，期间费用率增长 1.51 个百分点 2024 年公司综合毛 ...

Investment Rating - The report maintains a "Buy" rating for the company, indicating an expected investment return exceeding the market benchmark by more than 15% over the next 6-12 months [4][6]. Core Insights - The company reported a revenue of 11.372 billion yuan in 2024, a decrease of 6.97% year-on-year, and a net profit attributable to shareholders of 269 million yuan, down 62.14% year-on-year [1][5]. - The company is actively expanding its duty-free business and exploring new business formats to meet consumer demand, including successful bids for airport duty-free projects and the introduction of various experiential retail formats [3][4]. - The company has adjusted its profit forecasts downward for 2025 and 2026 by 21% and 15% respectively, while introducing a new profit forecast for 2027 [4]. Financial Performance Summary - In Q4 2024, the company achieved a revenue of 2.872 billion yuan, a decline of 2.92% year-on-year, and a net loss of 158 million yuan [1]. - The overall gross margin for 2024 was 40.16%, down 1.68 percentage points year-on-year, with a Q4 gross margin of 40.12%, down 3.86 percentage points year-on-year [2]. - The company's operating expenses ratio increased to 31.58% in 2024, up 1.90 percentage points year-on-year, with Q4 expenses ratio at 36.64%, an increase of 1.51 percentage points year-on-year [2]. Business Development and Strategy - The company has successfully established a comprehensive duty-free layout, covering offshore, port, and city duty-free operations, with new stores set to open in early 2025 [3]. - New business formats are being integrated, such as the Wangfujing Joy Shopping Center, which combines over 60 second-dimensional brands and IP resources, and experiential formats in various stores [3].

Investment Rating - The report maintains a "Buy" rating for the company [4][6] Core Views - The company experienced a decline in revenue and net profit in 2024, with total revenue of 11.372 billion and a net profit of 269 million, representing a year-on-year decrease of 6.97% and 62.14% respectively [1][4] - The company is actively expanding its duty-free business and exploring new business formats to meet consumer demand, including successful bids for duty-free operations at airports and the introduction of various experiential retail formats [3][4] Financial Performance Summary - In Q4 2024, the company reported revenue of 2.872 billion, a decrease of 2.92% year-on-year, and a net loss of 158 million [1] - The overall gross margin for 2024 was 40.16%, down 1.68 percentage points year-on-year, with Q4 2024 gross margin at 40.12%, down 3.86 percentage points year-on-year [2] - The company’s operating expenses increased, with a total expense ratio of 31.58% for 2024, up 1.90 percentage points year-on-year [2] Profit Forecast and Valuation - The profit forecasts for 2025 and 2026 have been revised down by 21% and 15% to 490 million and 559 million respectively, with a new forecast for 2027 at 610 million [4][5] - The report provides a detailed financial summary, indicating a projected revenue growth rate of 3.71% for 2025 and a decline in net profit growth rate of 82.34% for the same year [5][10] Business Strategy and Development - The company is enhancing its duty-free layout and strengthening new consumption formats, which are expected to benefit from overall consumption recovery policies [4] - New business initiatives include the integration of over 60 second-dimensional brands and IP resources in shopping centers, and the introduction of experiential formats such as e-sports and cultural performances [3]

证券代码：600859 证券简称：王府井 编号：临 2025－033 王府井集团股份有限公司 关于调整对控股子公司财务资助利率的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述或者重大 遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 王府井集团股份有限公司（以下简称"公司"）于 2025 年 4 月 24 日召开第 十一届董事会第十九次会议，审议通过了《关于调整对控股子公司提供财务资助 利率的议案》，同意公司调整向控股子公司北京友谊商店股份有限公司（以下简 称"友谊商店"）提供财务资助的利率，帮助其减轻经营负担，应对经营风险， 提升经营效益。现将具体情况公告如下： 一、公司提供财务资助情况 2022 年 12 月 7 日及 2022 年 12 月 23 日，公司分别召开第十届董事会第二 十七次会议、2022 年第二次临时股东大会，审议通过了《关于为控股子公司提 供财务资助的议案》，同意公司向友谊商店提供不超过人民币 13,000 万元的股东 借款，借款期限五年，借款年利率 4.35%。同时，对前期已经履行股东大会审批 后向其提供的 11,800 万元借款进行展期，借款展期期限自 ...

证券代码：600859 证券简称：王府井 公告编号：临 2025-036 王府井集团股份有限公司 关于召开2024年年度股东大会的通知 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 重要内容提示： 股东大会召开日期：2025年5月16日 本次股东大会采用的网络投票系统：上海证券交易所股东大会网络投票 系统 一、 召开会议的基本情况 (一) 股东大会类型和届次 2024年年度股东大会 (二) 股东大会召集人：董事会 (三) 投票方式：本次股东大会所采用的表决方式是现场投票和网络投票 相结合的方式 (四) 现场会议召开的日期、时间和地点 召开的日期时间：2025 年 5 月 16 日 14 点 00 分 召开地点：本次股东大会所采用的表决方式是现场投票和网络投票相结合的 方式 (五) 网络投票的系统、起止日期和投票时间。 网络投票系统：上海证券交易所股东大会网络投票系统 网络投票起止时间：自2025 年 5 月 16 日 至2025 年 5 月 16 日 采用上海证券交易所网络投票系统，通过交易系统投票平台的投票时间为股 东大会 ...

证券代码：600859 证券简称：王府井 编号：临 2025－026 王府井集团股份有限公司 第十一届监事会第十五次会议决议公告 本公司监事会及全体监事保证本公告内容不存在任何虚假记载、误导性陈述或者重大 遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 一、监事会会议召开情况 王府井集团股份有限公司（以下简称"公司"、"本公司"）第十一届监事会 第十五次会议于 2025 年 4 月 14 日以电子邮件和书面送达方式发出通知，2025 年 4 月 24 日在本公司会议室以现场方式举行，应到监事 3 人，实到 3 人。会议 符合有关法律、法规、部门规章和《公司章程》的规定。会议由监事会主席张艳 钊先生主持。 二、监事会会议审议情况 1. 通过 2024 年度监事会报告 本议案需提请公司 2024 年年度股东大会审议。 表决情况：同意 3 票，反对 0 票，弃权 0 票。 2. 通过 2024 年度财务决算报告 监事会认为：公司财务决算报告在所有重大方面充分反映了公司的财务状 况、经营成果和现金流量，公司财务决算报告真实、准确、完整地反映了公司的 整体情况。 表决情况：同意 3 票，反对 0 票，弃权 0 ...