证券代码：603237 证券简称：五芳斋 公告编号：2025-082 浙江五芳斋实业股份有限公司 关于召开 2025 年第三季度业绩说明会的公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 会 议 召 开 地 点 ： 上 海 证 券 交 易 所 上 证 路 演 中 心 （ 网 址 ： https://roadshow.sseinfo.com/） 会议召开方式：上证路演中心网络互动 投资者可于 2025 年 11 月 20 日（星期四）至 11 月 26 日（星期三）16:00 前登录上证路演中心网站首页点击"提问预征集"栏目或通过公司邮箱 wfz1921@wufangzhai.com 进行提问。公司将在说明会上对投资者普遍关注的问 题进行回答。 浙江五芳斋实业股份有限公司（以下简称"公司"）已于 2025 年 10 月 30 日 发布公司 2025 年第三季度报告，为便于广大投资者更全面深入地了解公司 2025 年第三季度经营成果、财务状况，公司计划于 2025 年 11 月 27 日（星期四） 13:00-14:00 举 ...

Core Viewpoint - Wufangzhai is considering various models for overseas expansion, taking into account market conditions and cost-effectiveness to achieve international market growth and brand globalization [1] Summary by Relevant Categories - **Company Strategy** - The company is exploring multiple modes of overseas expansion [1] - Decisions will be based on market conditions and cost-effectiveness [1] - **Market Expansion** - The goal is to achieve growth in international markets [1] - Brand internationalization is a key focus for the company [1]

Core Viewpoint - The company "Wufangzhai," known as the "King of Zongzi," reported a decline in revenue and profit for the third quarter of 2025, indicating ongoing challenges in its business performance [1][3]. Financial Performance - The company's operating revenue for Q3 2025 was 1.985 billion yuan, a year-on-year decrease of 3.06% [1][2]. - The net profit attributable to shareholders was 175 million yuan, down 16.89% year-on-year [1][2]. - The net profit after deducting non-recurring gains and losses was 166 million yuan, a decline of 17% compared to the previous year [1][2]. - The net cash flow from operating activities was 256 million yuan, down 51.92%, primarily due to reduced sales and collection issues [1][2]. Product Sales Analysis - In the first three quarters of 2025, the sales of Zongzi decreased by 0.06%, while sales of mooncakes dropped significantly by 34.34%. However, sales in the meal series increased by 10.48% [3][5]. - The total revenue from Zongzi sales was 15.14 billion yuan, accounting for 76% of the company's total revenue of 19.85 billion yuan [5]. Sales Channel Performance - Sales through supermarkets increased by 7.90%, while other sales channels experienced declines, including a drop of 8.69% in e-commerce sales and a 0.94% decrease in chain store sales [5][6]. - The total sales for the first three quarters were 193.54 million yuan, down 3.09% year-on-year [5][6]. Regional Sales Performance - Sales in overseas markets fell by 25%, with significant declines in the Northeast (down 29.28%) and Northwest (down 15.34%) regions. Conversely, sales in the South China region increased by 15% [6][7]. - The company had a total of 604 distributors at the end of the reporting period, down from 662 at the beginning, indicating a net loss of 58 distributors [8]. Historical Context - Founded in 1921, Wufangzhai is a leading brand in glutinous rice food production and sales, recognized as one of the first "Chinese Time-honored Brands" [8].

Core Viewpoint - Wufangzhai, a leading brand in China's zongzi industry, has shown stable revenue performance but faces challenges in net profit growth and shareholder dynamics [1][2][6]. Financial Performance - In Q3 2025, Wufangzhai reported revenue of 1.985 billion yuan, ranking 4th in the industry, below the top competitor Anjijia's 11.371 billion yuan and second-place Sanquan's 5 billion yuan [2]. - The main revenue source is the zongzi series, contributing 1.331 billion yuan, accounting for 81.88% of total revenue [2]. - Net profit for the same period was 175 million yuan, also ranking 4th, lower than Anjijia's 950 million yuan and Sanquan's 396 million yuan [2]. Profitability and Debt Ratios - Wufangzhai's debt-to-asset ratio stood at 26.45%, lower than the industry average of 36.07% [3]. - The gross profit margin was 38.36%, higher than the industry average of 21.98%, despite a decrease from the previous year's 41.16% [3]. Executive Compensation - Chairman Li Jianping's salary for 2024 is 1.3884 million yuan, a decrease of 316,400 yuan from 2023 [4]. - General Manager Ma Jianzhong's salary for 2024 is 3.6631 million yuan, down by 1.5212 million yuan from the previous year [4]. Shareholder Dynamics - As of September 30, 2025, the number of A-share shareholders decreased by 7.09% to 15,500, while the average number of shares held per shareholder increased by 73.10% to 12,600 [5]. Business Highlights - In H1 2025, total revenue was 1.592 billion yuan, a year-on-year increase of 0.66%, while net profit decreased by 16.7% to 195 million yuan [6]. - The core business of zongzi sales remained stable, with growth in the meal series and mooncake series [6]. - Cost optimization measures have shown significant results, contributing to improved efficiency [6].

Group 1 - Company announced the convening of the 10th Second Board Meeting on October 29, 2025, via communication method to review the proposal for adjusting the organizational structure [1] - For the year 2024, the revenue composition of the company is as follows: 91.1% from food manufacturing, 5.98% from the catering industry, and 2.92% from other businesses [1] - The current market capitalization of the company is 3.4 billion yuan [2]

浙江五芳斋实业股份有限公司（以下简称"公司"）于 2025 年 10 月 29 日召 开第十届董事会第二次会议，审议通过了《关于调整公司组织架构的议案》，同 意对公司组织架构进行调整，并授权公司经营管理层负责组织架构调整后的具体 实施等相关事宜。 为聚焦公司未来发展战略目标，保障战略有效落地及业务持续稳健发展，公 司对内部组织架构进行优化调整，具体如下： 一、新增 "成都食品公司" 作为一级部门，充分发挥成都生产基地与成都分 公司的区域协同优势，强化本地化运营效能与市场竞争实力，进一步提升公司在 中西部地区的综合竞争力； 二、整合原独立设置的 "法务部" 与供应链中心下属 "品质管理部"，合并 组建为一级部门 "法务食安部"，全面强化公司合规治理、筑牢食品安全防线， 提升公司整体风险防范与应对能力。 本次组织架构调整仅涉及内部管理架构优化，不影响公司现有生产经营活动 的正常开展，亦不会对公司整体运营产生重大影响。 调整后的公司组织架构图请详见附件。 证券代码：603237 证券简称：五芳斋 公告编号：2025-079 浙江五芳斋实业股份有限公司 关于调整公司组织架构的公告 本公司董事会及全体董事保证本公告内容 ...

证券代码：603237 证券简称：五芳斋 公告编号：2025-080 浙江五芳斋实业股份有限公司 2025年前三季度主要经营数据的公告 根据上海证券交易所《上市公司行业信息披露指引第十四号——食品制造》 第十四条相关规定，现将浙江五芳斋实业股份有限公司（以下简称"公司"） 2025 年前三季度主要经营数据（未经审计）公告如下： 一、2025 年前三季度主要经营数据 2025 年前三季度公司实现营业收入 198,545.11 万元，其中主营业务收入 193,538.19 万元。具体主营业务收入构成情况如下： 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 | 区域 | 2025年前三季度 | 2024年前三季度 | 同比变动 | | --- | --- | --- | --- | | 华东地区 | 100,343.00 | 101,947.56 | -1.57% | | 华北地区 | 28,484.05 | 27,479.42 | 3.66% | | 华中地区 | 11,089.17 | 11,644.22 | -4.77% | ...

证券代码：603237 证券简称：五芳斋 公告编号：2025-078 浙江五芳斋实业股份有限公司 第十届董事会第二次会议决议公告 本公司董事会及全体董事保证本公告内容不存在任何虚假记载、误导性陈述 或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 一、董事会会议召开情况 （三）本次会议于 2025 年 10 月 29 日以通讯方式召开并形成决议。 （四）会议应出席董事 9 名，实际出席董事 9 名。 （五）会议由董事长主持，董事会秘书及高管列席。 二、董事会会议审议情况 （一）审议通过《关于 2025 年第三季度报告的议案》 具体内容详见公司披露于上海证券交易所网站（www.sse.com.cn）的《浙江 五芳斋实业股份有限公司 2025 年第三季度报告》。 本议案已经董事会审计与合规委员会审议通过。 表决结果：9 票同意，0 票反对，0 票弃权 （二）审议通过《关于调整公司组织架构的议案》 （一）本次董事会会议的召集、召开符合有关法律、法规及《公司章程》的 相关规定。 （二）浙江五芳斋实业股份有限公司（以下简称"公司"）第十届董事会第 二次会议通知于 2025 年 10 月 24 日以邮件方式 ...

Financial Performance - The company's operating revenue for the third quarter was ¥393,770,585.06, a decrease of 15.68% compared to the same period last year[5] - The total profit for the quarter was -¥26,956,176.81, with a year-to-date profit of ¥227,013,200.18, reflecting a decrease of 17.07% year-on-year[5] - The net profit attributable to shareholders was -¥19,619,562.42 for the quarter, with a year-to-date net profit of ¥174,897,385.84, down 16.89% compared to the previous year[5] - The basic earnings per share for the quarter was -¥0.10, while the year-to-date earnings per share was ¥0.91, a decrease of 16.51%[6] - Total operating revenue for the first three quarters of 2025 was CNY 1,985,451,094.26, a decrease of 3.06% compared to CNY 2,048,204,998.92 in the same period of 2024[20] - Net profit for the first three quarters of 2025 was CNY 175,293,847.87, a decline of 16.3% from CNY 209,485,750.35 in 2024[21] - Earnings per share for the first three quarters of 2025 were CNY 0.91, compared to CNY 1.09 in the same period of 2024[22] Cash Flow - The net cash flow from operating activities for the year-to-date was ¥255,703,241.91, down 51.92% compared to the previous year[5] - The company reported a significant decline in cash flow due to reduced sales and collection cycles[10] - Cash inflow from operating activities for the first three quarters of 2025 was CNY 2,051,756,210.43, down from CNY 2,271,376,854.63 in 2024[24] - The net cash flow from operating activities was $255.7 million, a decrease of 52% compared to $531.8 million in the previous period[25] - The company reported a total cash outflow of $1,796.1 million from operating activities, slightly up from $1,739.6 million in the previous period[25] Assets and Liabilities - Total assets at the end of the quarter were ¥2,401,806,176.62, an increase of 6.34% from the end of the previous year[6] - Total current assets as of September 30, 2025, amount to ¥1,012,599,481.25, an increase from ¥885,830,017.99 in the previous year[16] - Total assets as of September 30, 2025, are ¥2,401,806,176.62, up from ¥2,258,652,695.20[16] - Total liabilities as of the end of the reporting period were CNY 635,317,113.53, an increase from CNY 538,795,873.80 in the previous year[18] Shareholder Information - Total number of common shareholders at the end of the reporting period is 15,521[12] - The largest shareholder, Wufangzhai Group Co., Ltd., holds 32.33% of shares, totaling 63,726,734 shares[12] - The company repurchased 5,590,384 shares, representing 2.84% of total share capital[13] - The company has no known related party transactions among the top 10 shareholders[14] Expenses and Financial Activities - Total operating costs for the first three quarters of 2025 were CNY 1,764,019,455.81, down 1.41% from CNY 1,789,319,169.67 in 2024[20] - Research and development expenses for the first three quarters of 2025 were CNY 17,931,746.57, a decrease from CNY 20,704,246.25 in 2024[20] - The company reported a financial expense of CNY 2,257,824.24 for the first three quarters of 2025, compared to a financial income of CNY 239,080.17 in 2024[21] - The company received tax refunds amounting to CNY 29,163,053.70 during the first three quarters of 2025, compared to CNY 27,505,469.41 in 2024[24] Cash Management - Cash and cash equivalents decreased to ¥314,702,804.45 from ¥519,915,036.15 year-over-year[15] - Short-term borrowings increased to ¥1,000,000.00 from ¥500,000.00[16] - The ending balance of cash and cash equivalents was $292.5 million, a decrease from $741.9 million at the end of the previous period[27] - The company received $751.2 million in cash related to investment activities, a significant increase from $175.7 million in the prior period[25] - The company paid $970 million in cash related to other investment activities, compared to $226.6 million in the previous period[25] Accounting Standards - The company did not apply the new accounting standards starting from 2025[28]

Core Insights - Companies are increasingly engaging in physical rewards for shareholders, alongside cash dividends, to enhance investor relations and brand loyalty [1][2][3] Group 1: Company Initiatives - Over 30 listed companies have initiated programs to reward shareholders with core products, discount coupons, and travel rights as of October 23 [1] - Companies like Beiliang Technology, Tianyu Biotechnology, Wufangzhai, and Sichuan Changhong are actively participating in these physical reward activities [1] - Tianyu Biotechnology launched a reward program from September 29 to October 17, offering products such as red yeast rice wine and soft capsules to shareholders [1] - Beiliang Technology is giving away core products like scalp massagers and neck massagers through a lottery system from September 23 to October 11 [1] Group 2: Marketing Strategy - Wufangzhai is providing zongzi gift boxes to shareholders and soliciting feedback on company development and products, enhancing product awareness and consumer service [2] - The strategy of rewarding shareholders with products is seen as an effective marketing tactic, leveraging shareholders as natural brand promoters [2] - This approach fosters a sense of belonging and loyalty among shareholders, potentially attracting new customers through word-of-mouth [2] Group 3: Market Trends - Companies are also offering discounts and exclusive rights as part of their shareholder rewards, with Sichuan Changhong providing significant discounts on home appliances [2] - Bona Film Group is distributing electronic movie tickets based on the number of shares held, incentivizing shareholder engagement [2] - The second "Listed Company Shareholder Festival" was launched in September, featuring physical rewards and interactive events to improve investor relations [3] - This innovative approach to shareholder engagement is seen as a shift from traditional cash dividends to experiential rewards, injecting new vitality into the capital market [3]