每经AI快讯，桃李面包（SH 603866，收盘价：5.49元）10月10日晚间发布公告称，截至本公告披露 日，桃李面包股份有限公司控股股东及实际控制人吴志刚先生持有公司股份约1.2亿股，约占公司总股 本的7.47%；一致行动人吴学东先生持有公司股份189股，约占公司总股本的0.00001%。因家庭资产规 划需要，吴志刚先生将通过大宗交易方式向其配偶盛雅莉女士转让股份合计不超过约3199万股，占公司 股份总数的2%，本次转让系控股股东及实际控制人之间的内部转让，不涉及向市场减持。吴学东先生 计划通过集中竞价方式减持股份合计不超过189股，占公司股份总数的0.00001%。本次内部转让及减持 自本计划公告之日起15个交易日后方可实施。 （记者 曾健辉） 2024年1至12月份，桃李面包的营业收入构成为：食品生产占比99.99%，其他业务占比0.01%。 截至发稿，桃李面包市值为88亿元。 每经头条（nbdtoutiao）——天水麻辣烫、淄博烧烤、荣昌卤鹅⋯⋯"泼天流量"退去后，这些城市怎么 样了？ ...

实际控制人内部转让及一致行动人减持计划的公告 本公司董事会、全体董事及相关股东保证本公告内容不存在任何虚假记载、 误导性陈述或者重大遗漏，并对其内容的真实性、准确性和完整性承担法律责任。 证券代码：603866 证券简称：桃李面包 公告编号：2025-053 桃李面包股份有限公司 重要内容提示： 实际控制人及一致行动人的基本情况 截至本公告披露日，桃李面包股份有限公司（以下简称"公司"）控股股东 及实际控制人吴志刚先生持有公司股份 119,533,982 股，约占公司总股本的 7.47%；一致行动人吴学东先生持有公司股份 189 股，约占公司总股本的 0.00001%。 内部转让及减持计划的主要内容 因家庭资产规划需要，吴志刚先生将通过大宗交易方式向其配偶盛雅莉女士 转让股份合计不超过 31,994,383 股，占公司股份总数的 2%，本次转让系控股股 东及实际控制人之间的内部转让，不涉及向市场减持。吴学东先生计划通过集中 竞价方式减持股份合计不超过 189 股，占公司股份总数的 0.00001%。本次内部 转让及减持自本计划公告之日起 15 个交易日后方可实施。 | 股东名称 | 吴志刚 | | | | - ...

桃李面包公告，因家庭资产规划需要，公司控股股东及实际控制人吴志刚将通过大宗交易方式向其配偶 盛雅莉转让股份合计不超过31994383股，占公司股份总数的2%，本次转让系控股股东及实际控制人之 间的内部转让，不涉及向市场减持。一致行动人吴学东计划通过集中竞价方式减持股份合计不超过189 股，占公司股份总数的0.00001%。本次内部转让及减持自本计划公告之日起15个交易日后方可实施。 ...

每经AI快讯，10月10日，桃李面包（603866）(603866.SH)公告称，实际控制人吴志刚因家庭资产规划 需要，计划通过大宗交易方式向其配偶盛雅莉转让股份合计不超过3199.44万股，占公司股份总数的 2%。一致行动人吴学东计划通过集中竞价方式减持股份合计不超过189股，占公司股份总数的 0.00001%。此次内部转让及减持自本计划公告之日起15个交易日后方可实施。 ...

桃李面包公告，控股股东、实际控制人吴志刚持股1.2亿股，占7.47%，拟于2025年11月3日至2026年1月 31日期间通过大宗交易方式向其配偶盛雅莉内部转让不超过3199.44万股，占公司总股本2%；一致行动 人吴学东持股189股，占0.00001%，同期拟通过集中竞价方式减持不超过189股。 ...

以下文章来源于凤凰网财经 ，作者凤凰网财经 凤凰网财经 . 你好，我们是凤凰网财经，全球华人都在看的财经公众号，传播最有价值的财经报道，你值得关注！欢迎访问：http://finance.ifeng.com/ 作者： 凤凰网财经 来源：凤凰网财经 什么东西一年宰一回，没几个人能吃动，但还是年年都要宰？ （提示：不是年猪） 没错，是月饼，而且是专门瞄准有钱人的高价月饼。 过去，高价月饼往往以礼盒的形式出现。比如，上海半岛酒店数年前推出一款 1688 元月饼礼盒，号称选用三十年陈酿茅台融入月饼制作。 又如，北京日出东方凯宾斯基酒店曾推出售价高达 2988 元的飨月礼盒，除八枚月饼之外，还包含了一张 1.2 米的长桌旗和一只陶瓷花瓶，颇有 些"买椟还珠"的意味。 食品变奢侈品，月饼一度成为商家的敛财工具。 2022 年，国家发改委等四部门出手对单价超过 500 元人民币的盒装月饼实行重点监管，刹住了这 股不正之风。 岂料，在月饼回归大众消费品属性和传统文化象征的 2025 年，中秋年度"宰客"又有抬头趋势。 高端的猎手往往以猎物的形式出现，这次天价月饼不再仅被置于进口超市和顶级酒店的礼盒，而是偷偷潜入街边面包店柜台 ...

Core Insights - Multiple brand marketing failures in September 2025 highlight the critical boundaries of commercial marketing, emphasizing the need for brands to adhere to fundamental principles to avoid backlash [1] Group 1: Authenticity as the First Principle - The internet's immediacy and transparency mean that any marketing action is scrutinized by consumers, making authenticity crucial [2] - Brands like Arc'teryx faced backlash when their actions contradicted their stated values, such as the "Respect for Nature" principle [2] - The West Restaurant incident revealed a disconnect between marketing claims and actual product offerings, leading to a collapse of consumer trust [2] Group 2: Consumer-Centric Approach - The most significant errors in brand marketing often stem from a confrontational response to consumer criticism rather than addressing concerns [3] - West Restaurant's defensive stance against criticism from influencers like Luo Yonghao demonstrated a disregard for consumer concerns [3] - Successful marketing strategies are characterized by a deep understanding of consumer needs and fostering empathetic dialogue rather than a didactic approach [3] Group 3: Social Responsibility and Value Consistency - The importance of social responsibility in brand perception has grown, with consumers prioritizing value alignment over mere technical compliance [4] - The controversy surrounding Arc'teryx's fireworks display in an ecologically sensitive area highlighted the need for brands to align their actions with their stated values [4] - The West Restaurant incident underscored the demand for transparency regarding food sourcing, reflecting consumers' heightened awareness of their rights [4] Group 4: Redefining Marketing Boundaries - The marketing landscape is shifting from a focus on traffic generation to value creation, with consumers increasingly valuing genuine brand worth [5][6] - There is a transition from one-way communication to two-way dialogue, as consumers expect brands to engage in open and equal conversations [6] - The emphasis is moving from short-term profit to long-term brand value, with successful marketing requiring adherence to authenticity, consumer respect, and social responsibility [6]

Core Viewpoint - The company focuses on the production and sales of high-quality baked goods, primarily bread and pastries, and operates as a well-known "central factory + wholesale" bakery food production enterprise in China [1] Company Overview - The main product of the company is the "Taoli" brand bread, which is complemented by the production of traditional holiday foods such as mooncakes and rice dumplings [1]

Core Viewpoint - Tianjin Taoli Food Co., Ltd. has increased its registered capital from 50 million RMB to 150 million RMB, representing a 200% increase [1] Company Summary - Tianjin Taoli Food Co., Ltd. was established in 2014 and is wholly owned by Taoli Bread (603866) [1] - The legal representative of the company is Li Yan, and its business scope includes food production, food sales, and food additive production [1]

Group 1 - Tianjin Taoli Food Co., Ltd. has recently increased its registered capital from 50 million RMB to 150 million RMB [1] - The company was established in July 2014 and is legally represented by Li Yan [1] - The business scope of the company includes food production, food sales, and food additive production [1] Group 2 - The company is wholly owned by Taoli Bread [1]