证券代码：002563 证券简称：森马服饰 公告编号：2024-4 浙江森马服饰股份有限公司 第六届监事会第六次会议决议公告 本公司及监事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误 导性陈述或重大遗漏。 一、监事会会议召开情况 浙江森马服饰股份有限公司(以下简称"公司")于 2024 年 3 月 29 日在公司会议室召 开第六届监事会第六次会议，本次会议以通讯表决的方式召开。会议通知已于 2024 年 3 月 19 日以书面及电子邮件的方式向全体监事发出并送达。本次会议由监事会主席姜捷先 生主持，应出席监事 3 人，实际出席监事 3 人。本次会议的召集、召开符合《中华人民共 和国公司法》及《公司章程》的有关规定。 二、监事会会议审议情况 1、审议通过《公司 2023 年度监事会工作报告》，并提交股东大会审议。 监事会认为：（1）公司年报编制和审议的程序符合法律、法规、公司章程和公司内 部管理制度的规定。（2）年报的内容和格式符合中国证监会和深圳证券交易所的各项规 定。（3）董事会出具的《公司 2023 年度报告及其摘要》真实、准确、完整地反映了公司 的经营管理情况和财务状况。 1 表决结果 ...

证券代码：002563 证券简称：森马服饰 公告编号：2023-31 浙江森马服饰股份有限公司 关于公司股东股份解除质押的公告 本公司及董事会全体成员保证信息披露的内容真实、准确和完整，没有虚假 记载、误导性陈述或重大遗漏。 浙江森马服饰股份有限公司（以下简称"公司"）近日接到股东邱光和先生 的通知，获悉邱光和先生所持有本公司的部分股份办理了解除质押，具体事项如 下： 一、股东股份解除质押情况 1、股东股份解除质押基本情况 | | 是否为控股股 | | 占其所 | 占公司 | 起 | 解 | | | --- | --- | --- | --- | --- | --- | --- | --- | | 股东名 | 东或第一大股 | 本次解除质押 | 持股份 | 总股本 | 始 | 除 | 质权人 | | 称 | 东及其一致行 | 股份数量 | | | | 日 | | | | 动人 | | 比例 | 比例 | 日 | 期 | | | 邱光和 | 是 | 62,000,000 | 15.00% | 2.30% | 2020 年 | 2023 | 中国民生银行 | | | | | | | | 年 | | | | | | ...

截至本公告日，公司第二期员工持股计划持有的公司股票已全部出售完毕。 根据相关规定，第二期员工持股计划已实施完毕并终止，后续将进行相关资 产清算和分配等工作。 证券代码：002563 证券简称：森马服饰 公告编号：2023-30 浙江森马服饰股份有限公司 关于第二期员工持股计划股票出售完毕暨终止的公告 本公司及董事会全体成员保证信息披露的内容真实、准确和完整，没有虚假 记载、误导性陈述或重大遗漏。 浙江森马服饰股份有限公司（以下简称"公司"）于 2020 年 3 月 3 日召开 第五届董事会第三次会议、第五届监事会第三次会议，于 2020 年 4 月 16 日召开 公司 2019 年度股东大会审议通过《浙江森马服饰股份有限公司第二期员工持股 计划（草案）及其摘要》等相关议案，同意公司实施第二期员工持股计划。具体 内容详见公司于 2020 年 3 月 5 日、2020 年 4 月 17 日在指定信息披露媒体 及巨潮资讯网（http://www.cninfo.com.cn）上刊登的公告。 特此公告。 浙江森马服饰股份有限公司 董事会 二〇二三年十二月十四日 1 ...

1、股东股份解除质押基本情况 | | 是否为控股股 | | 占其所 | 占公司 | 起 | 解 | | | --- | --- | --- | --- | --- | --- | --- | --- | | 股东名 | 东或第一大股 | 本次解除质押 | 持股份 | 总股本 | 始 | 除 | 质权人 | | 称 | 东及其一致行 | 股份数量 | | | | 日 | | | | 动人 | | 比例 | 比例 | 日 | 期 | | | 邱光和 | 是 | 37,500,000 | 9.07% | 1.39% | 2020 年 | 2023 | 中信银行股份 | | | | | | | | 年 | | | | | | | | 11 | 11 | 有限公司温州 | | | | | | | 月 | 月 | 分行 | | | | | | | 24 | 30 | | | | | | | | 日 | 日 | | | 合计 | | 37,500,000 | 9.07% | 1.39% | | | | 二、股东股份累计质押情况 证券代码：002563 证券简称：森马服饰 公告编号：2023-29 浙江森马服饰股份有限公司 ...

Company Overview - Semir Garment was established in 2002, focusing on casual and children's clothing, with all products outsourced for production [10] - The company operates two main brands: Semir for adult casual wear and Balabala for children's clothing, holding a leading market position in both segments [10] Macroeconomic Data - In the first three quarters of 2023, the national per capita disposable income was CNY 29,398, a nominal increase of 6.3% year-on-year [10] - National per capita consumption expenditure reached CNY 19,530, with a nominal growth of 9.2% [10] - Retail sales of clothing, shoes, and textiles grew by 10.6% year-on-year [10] Financial Performance - For the first nine months of 2023, the company reported revenue of CNY 8.898 billion, a decrease of 0.5% compared to the same period in 2022 [12] - Net profit attributable to shareholders was CNY 832 million, an increase of 206.51% year-on-year [12] - The third quarter net profit reached CNY 316 million, up 89.37% from the same quarter in 2022 [12] Inventory and Receivables - As of September 30, 2023, inventory was CNY 3.653 billion, down from CNY 4.670 billion year-on-year [12] - Accounts receivable decreased by 19.87% to CNY 1.012 billion compared to the beginning of the year [12] Retail Performance - In July, August, and September 2023, terminal retail sales showed a gradual improvement, with cumulative declines of 5.6%, 1.7%, and 1.5% respectively [15] - As of October 29, 2023, cumulative terminal retail sales had decreased by 1.86% [15] Gross Margin - The gross margin for the first three quarters of 2023 was 44.16%, an increase of 3.74 percentage points compared to the same period in 2022 [15] - Online sales achieved a gross margin of 42.34%, while offline direct sales reached 68.83% [15] Store Expansion - As of September 30, 2023, the total number of stores was 8,274, an increase of 134 stores from the beginning of the year [16] - The company plans to open 200-300 new stores, with a net increase of 134 stores in the first three quarters of 2023 [17]

证券代码：002563 证券简称：森马服饰 公告编号：2023-26 1.董事会、监事会及董事、监事、高级管理人员保证季度报告的真实、准确、完整，不存在虚假记载、误导性陈述或重 大遗漏，并承担个别和连带的法律责任。 浙江森马服饰股份有限公司 2023 年第三季度报告 2023 年第三季度报告 本公司及董事会全体成员保证信息披露的内容真实、准确、完整，没有虚假记载、误导性陈述或重大遗漏。 2.公司负责人、主管会计工作负责人及会计机构负责人(会计主管人员)声明：保证季度报告中财务信息的真实、准确、 完整。 □是 否 浙江森马服饰股份有限公司 2023 年第三季度报告 （一） 主要会计数据和财务指标 | --- | --- | --- | --- | --- | |-----------------------------------------------------|-------------------|-------------------------|------------------|-------------------------------| | □是 否 | 本报告期 | 本报告期比上年同期 ...

浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 证券代码：002563 证券简称：森马服饰 浙江森马服饰股份有限公司 投资者关系活动记录表 编号：2023-07 □特定对象调研 □分析师会议 □媒体采访 □业绩说明会 投资者关系活动类别 □新闻发布会 □路演活动 现场调研 □其他 上市公司接待人员姓名：徐波（董事、总经理）、 陈新生（董事、副总经理、财务总监）、宗惠春（董事 活动参与人员 会秘书）、范亚杰（证券事务代表）、王玮静（行政高 级专家） 其他与会人员：见附件 时间 2023年 10月19日14:00-16:00 地点 上海闵行区莲花南路 2689号 形式 现场调研 ...

浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 1 证券代码：002563 证券简称：森马服饰 浙江森马服饰股份有限公司 投资者关系活动记录表 | --- | --- | |------------------------|--------------------------------------------------| | | □特定对象调研 分析师会议 | | | □媒体采访 □业绩说明会 | | 投资者关系活动类别 | | | | □新闻发布会 □路演活动 | | | □现场调研 | | | □其他 | | | 上市公司接待人员姓名： | | | 宗惠春（董事会秘书）、范亚杰（证券事务代表）、潘 | | 活动参与人员 | | | | 丽（财务中心总监） | | | 其他与会人员：见附件 | | | 2023 年 8 月 29 日 10:00-11:00 | | 时间 | | | | 15:00-16:00 | | 地点 | 上海闵行区莲花南路 2689 号 | | 形式 | 电话会议 | | 交流内容及具体问答记录 | 见附件 | | 关于本次活动是否涉及应 ...

Financial Performance - The company's total revenue for the first half of 2023 was approximately ¥5.56 billion, a decrease of 1.44% compared to ¥5.64 billion in the same period last year[33]. - Net profit attributable to shareholders increased significantly to approximately ¥515.66 million, representing a growth of 393.94% from ¥104.40 million year-on-year[33]. - The net profit after deducting non-recurring gains and losses surged to approximately ¥479.74 million, up 1,818.22% from ¥25.01 million in the previous year[33]. - The basic earnings per share rose to ¥0.19, a 375.00% increase compared to ¥0.04 in the same period last year[33]. - The weighted average return on net assets improved to 4.65%, up 3.74 percentage points from 0.91% year-on-year[33]. - The operating profit for the same period was CNY 679 million, representing a significant year-on-year increase of 443.18%[109]. - The net cash flow from operating activities increased significantly to approximately CNY 834.97 million, compared to a negative cash flow of CNY 292.30 million in the previous year[132]. - The company's cash and cash equivalents reached CNY 8.11 billion, reflecting a strong liquidity position[129]. Revenue Breakdown - Revenue from the apparel sector accounted for 99.09% of total revenue, with a slight decrease of 1.27% year-on-year[37]. - Revenue from children's clothing increased by 6.34% to approximately ¥3.82 billion, representing 68.79% of total revenue[37]. - The company's total revenue for the apparel sector reached ¥5,509,032,165.91, with a gross margin of 44.66%, reflecting a year-over-year revenue decrease of 1.27% and a cost decrease of 7.32%[39]. - Revenue from children's apparel was ¥3,824,578,558.66, with a gross margin of 46.43%, showing a year-over-year revenue increase of 6.34%[39]. - Online sales revenue reached 2,607,003,415.87 yuan, representing a decrease of 6.39% compared to the same period last year, with a gross margin of 41.68%[63]. - Direct sales revenue increased by 21.97% to 670,010,562.54 yuan, with a gross margin of 70.39%[63]. - Franchise sales revenue was 2,147,072,778.28 yuan, up 7.41% year-on-year, with a gross margin of 39.54%[63]. Store Operations - The company operates a total of 8,136 offline stores, including 699 direct-operated stores, 7,371 franchised stores, and 66 joint-operated stores as of June 30, 2023[59]. - The average sales per square meter for direct-operated stores was ¥4,098.29 per half year[41]. - The company opened 33 new direct-operated stores during the reporting period, while 57 stores were closed mainly due to contract expirations and store adjustments[54]. - The total number of stores at the end of the period is 8,136, with a total area of 1,521,793.19 square meters, down from 8,140 stores and 1,541,401.18 square meters at the beginning of the period[62]. Market and Competition - The company faces risks from macroeconomic fluctuations and intensified competition in both leisure and children's apparel markets[6][15]. - The children's clothing market is experiencing increased competition, which may pose risks to the company's children's apparel business[195]. - The overall market potential for the clothing industry remains significant, driven by the recovery of the economy and increasing consumer spending power[107]. Brand and Product Development - The company has established online sales channels on major e-commerce platforms such as Taobao, Tmall, and Douyin, complementing its offline sales strategy[59]. - The company has implemented a strategy to enhance its online presence and sales channels, including direct sales and consignment sales[73]. - The retail sales of core products increased by 68.00% in the first half of 2023, driven by enhanced consumer insights and product development strategies[85]. - The company achieved a total brand voice exceeding CNY 1.8 billion in the first half of 2023, focusing on the promotion of "cooling T-shirts" through innovative marketing strategies[86]. - The brand's focus on product innovation has led to multiple international design awards, including the MUSE Gold Award and the Italian A Silver Award[88]. - The brand's marketing efforts on Douyin resulted in over 50 million exposures, effectively increasing brand awareness among young consumers[89]. Cost Management - Operating costs decreased by 7.29% to approximately CNY 3.08 billion, indicating improved cost management[132]. - Sales expenses were reduced by 10.41% to approximately CNY 1.40 billion, primarily due to a decrease in advertising and service fees[132]. - The company reported a 20.84% increase in rental expenses to 2,561.07 million yuan due to growth in direct store sales[68]. - Advertising expenses decreased by 21.59% to 23,179.26 million yuan as a result of optimizing brand promotion channels[68]. Investments and Subsidiaries - The company made significant investments totaling ¥58,143,500.00 during the reporting period, a substantial increase of 1,074.38% compared to the previous year[172]. - The company completed several equity investments, including ¥19,990,000.00 in Shanghai Senxiaomiao Sportswear Co., Ltd., and ¥34,874,500.00 in Shanghai Senyue Future Clothing Technology Co., Ltd., both acquiring 100% ownership[173]. - The company established two new subsidiaries: Semir (Wenzhou) Logistics Co., Ltd. and SEMIR INTERNATIONAL PTE. LIMITED, with no significant impact on overall operations[183]. Sustainability and Innovation - The company is committed to sustainable development through product innovation, focusing on green and environmentally friendly materials[143]. - The brand is focusing on product innovation, introducing the "Lightning Quick-Dry T-Shirt" utilizing EOS technology fabric, and the "Good Durable Polo Shirt" with A-color+ and S²-Fabric technology[143].

1 浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 证券代码：002563 证券简称：森马服饰 | --- | |--------------------| | | | | | 投资者关系活动类别 | | | | | 上市公司接待人员姓名：宗惠春（董事会秘书）、范亚杰 （证券事务代表）、安静文（森马上海零售支持组高级主 活动参与人员 管）、姚楠楠（巴拉巴拉加盟店店长） 其他与会人员：见附件 时间 2023 年 6 月 7 日 14:00-16:00 地点 上海市宝山龙湖天街 2F、3F （上海市宝山区顾村镇丹霞山路 50 弄 1 号） 形式 投资者及分析师参观调研店铺 交流内容及具体问答记录 见附件 关于本次活动是否涉及应 披露重大信息的说明 未涉及 活动过程中所使用的演示 文稿、提供的文档等附件 不适用 （如有，可作为附件） 浙江森马服饰股份有限公司投资者关系活动记录表 浙江森马服饰股份有限公司 Zhejiang Semir Garment Co., Ltd 附件 浙江森马服饰股份有限公司 投资者活动记录 投资者参与人： 王源 西部证券股份有限公司 王冯 山西证券股 ...