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Why L’Oréal’s Deal With Kering Beauty Is a Category Game-changer
Yahoo Finance· 2025-10-19 18:52
Core Insights - The fragrance category is experiencing growth challenges but has a strong outlook due to its expansion into new markets and sectors [1] - L'Oréal's potential acquisition of Kering Beauty could significantly enhance its perfume portfolio, which has been a major growth driver in the beauty market [2][5] - The deal could reshape the beauty market landscape and lead to unexpected mergers among companies and brands [3] Group 1: L'Oréal and Kering Beauty Acquisition - A $4 billion sale of Kering's beauty unit to L'Oréal is nearing completion, which could be a transformative move in the beauty industry [5] - The acquisition would allow L'Oréal to add luxury brands like Bottega Veneta, Balenciaga, and Creed to its portfolio, enhancing its competitive position [6][7] - Kering's divestiture of its beauty division is part of a broader strategy to address financial struggles and reinvest in its core brands [4][20] Group 2: Market Implications - The acquisition could intensify competition in the fragrance market, particularly against Coty Inc. and Estée Lauder [9][10] - Kering's financial difficulties, including a significant debt load of €9.5 billion, are influencing its decision to sell its beauty division [21][23] - The fragrance market is projected to generate $62.11 billion in sales this year, indicating a highly fragmented and competitive landscape [8] Group 3: Kering's Strategic Moves - Kering Beauty's sales increased by 9% in the first half of the year, driven by strong performance from Creed fragrances [27] - The company has been focusing on relaunching its fragrance lines and exploring new market opportunities, particularly in Asia [28] - Kering's previous acquisition of Creed for €3.5 billion has raised concerns about value destruction and the sustainability of its beauty strategy [30][31]
开云美妆或40亿美元易手欧莱雅
Bei Jing Shang Bao· 2025-10-19 15:40
Core Insights - Kering Group plans to sell its beauty division to L'Oréal for approximately $4 billion, which includes the development rights for several luxury beauty brands [1][9] - The sale is seen as a strategic move for Kering to alleviate its debt crisis and refocus on its core brands, while L'Oréal aims to strengthen its position in the luxury beauty market [1][9] Kering Group's Strategy - Kering's beauty division includes brands like Creed, Bottega Veneta, Balenciaga, and McQueen, and the sale allows Kering to retain its core brand assets while monetizing the beauty segment [3][9] - The new CEO, Luca de Meo, known for his turnaround strategies in the automotive industry, is implementing significant changes within Kering, including leadership changes in its core brand Gucci [4][5] Financial Performance - Kering's beauty division has been a highlight in its financial reports, with beauty revenue reaching €323 million in 2024 and a 9% growth rate in the first half of 2025 [6][7] - Despite the beauty segment's growth, Kering's overall performance has been declining, with a 16% drop in revenue to €7.587 billion and a 46% decrease in net profit to €474 million in the first half of 2025 [7][8] L'Oréal's Acquisition Strategy - The acquisition of Kering's beauty brands aligns with L'Oréal's strategy to enhance its luxury beauty portfolio, as it has been actively acquiring high-end brands to solidify its market position [9][10] - L'Oréal's recent acquisitions include stakes in luxury brands like Amouage and Jacquemus, indicating a focused effort to expand its luxury fragrance offerings [9][10] Market Context - The beauty industry is facing challenges such as reduced social engagement and the rise of home culture, leading to a contraction in the market, particularly affecting traditional beauty brands [10] - Analysts suggest that while the acquisition may provide short-term growth for L'Oréal, it does not address the underlying issues facing the beauty industry, including increased competition from luxury brands and emerging Chinese beauty companies [10]
一笔40亿美元的美妆交易,开云集团和欧莱雅“各取所需”
Bei Jing Shang Bao· 2025-10-19 13:41
Core Viewpoint - Kering Group is reportedly planning to sell its beauty division to L'Oréal for approximately $4 billion, indicating a strategic shift amidst financial challenges and a focus on core brand development [1][9]. Group 1: Transaction Details - The sale includes the development rights for several luxury beauty brands such as Creed, Bottega Veneta, Balenciaga, and Alexander McQueen [3][10]. - The transaction is expected to be officially announced soon, with Kering retaining its core brand assets while monetizing the beauty segment [3][4]. Group 2: Leadership and Strategy - Luca de Meo, appointed as CEO of Kering in September, is recognized for his transformative leadership in the automotive industry and is expected to implement significant changes at Kering [4][5]. - De Meo's immediate actions included a leadership change at Gucci and the elimination of the deputy CEO position, signaling a focus on streamlining operations [5]. Group 3: Financial Context - Kering's beauty division has been a bright spot in its financial reports, with beauty revenue reaching €323 million in 2024 and a 9% growth rate in the first half of 2025 [8]. - Despite the beauty segment's growth, Kering's overall revenue declined by 16% to €7.587 billion in the first half of 2025, with a 46% drop in net profit [8]. Group 4: Implications for L'Oréal - The acquisition will enhance L'Oréal's positioning in the luxury beauty market, aligning with its strategy to build a portfolio of high-end brands [11][12]. - L'Oréal's recent acquisitions and partnerships indicate a strong intent to expand its luxury fragrance offerings, which will be bolstered by the addition of Kering's brands [11][12]. Group 5: Market Challenges - Analysts suggest that while the acquisition may provide short-term growth for L'Oréal, it does not address broader industry challenges such as market contraction and increased competition from emerging beauty brands [13].
Kering in talks to sell beauty business to L'Oréal for $4B: report
Invezz· 2025-10-18 14:40
Core Viewpoint - Kering SA is in advanced discussions to sell its beauty division to L'Oréal, with the deal potentially valuing the unit at approximately $4 billion [1] Company Summary - Kering SA is a French luxury conglomerate and the parent company of Gucci [1] - The beauty division being sold is a significant part of Kering's portfolio [1] Industry Summary - The luxury beauty market is experiencing consolidation, as evidenced by Kering's potential sale to L'Oréal [1] - L'Oréal is a major player in the beauty industry, and this acquisition could enhance its market position [1]
天猫“双11”预售首小时35个品牌成交破亿元
Zhong Guo Ji Jin Bao· 2025-10-16 07:34
Core Insights - The 2025 Tmall "Double 11" pre-sale event commenced on October 15, with 35 brands achieving over 100 million yuan in sales within the first hour, surpassing last year's performance [1][3] - This year, platforms are focusing on simplifying discount rules and providing direct subsidies to consumers, rather than emphasizing absolute low prices, to enhance shopping experiences and accelerate purchase decisions [1][8] Sales Performance - In the first hour of the pre-sale, 1,802 brands saw sales double year-on-year, with the number of brands exceeding 100 million yuan and active user numbers also surpassing last year [3] - Notable brands that entered the "billion yuan club" include Fila, Proya, SK-II, and Nike [3] - The beauty category showed rapid growth, with several brands breaking the 100 million yuan mark within minutes of the pre-sale start [5] Live Streaming and Consumer Engagement - The number of users placing deposits through Taobao Live saw double-digit growth, with the number of live streaming rooms exceeding last year's figures [6] - Key live streaming hosts like Li Jiaqi experienced over 45% growth in visitor numbers during the first hour [6] Category Performance - Categories such as beauty, maternal and infant products, fashion, and food performed exceptionally well, with some categories seeing growth rates close to 80% [6] - The first day of Taobao Flash Sales recorded over 200% growth in night snack orders across 270 cities, with supermarket and convenience store orders increasing by 670% [6] AI Integration in E-commerce - This year's "Double 11" event features a significant integration of AI technology to enhance operational efficiency and user experience across platforms [8][9] - Platforms are offering free access to AI tools for merchants, covering various aspects of the e-commerce process, including content generation and customer service [9]
天猫双11预售首小时35个品牌成交破亿,1802个品牌翻倍,均超去年同周期
Ge Long Hui A P P· 2025-10-16 04:10
Group 1 - The core event is the launch of the 2025 Tmall Double 11 pre-sale on October 15, which saw significant sales performance in the first hour, with 35 brands achieving over 100 million in sales and 1802 brands doubling their sales compared to the same period last year [1] - Notable brands that entered the "100 million club" include Fila, Proya, Shiseido, L'Oreal, SK-II, Adidas, Anta, Camel, Nike, Roborock, and Fresh [1] - The beauty category experienced rapid growth, with Proya reaching 100 million in sales within 1 minute, Estee Lauder in 2 minutes, Lancôme in 3 minutes, and several other brands following suit within minutes [1] Group 2 - Within 15 minutes, Shiseido's AGE cream became the first beauty product to surpass 100 million in sales, and by the 4-hour mark, 14 beauty products had achieved this milestone [1]
“你本来就很美”的自然堂启动港股IPO,引入欧莱雅能否助其向科技美妆转型?
Mei Ri Jing Ji Xin Wen· 2025-10-15 09:59
Core Viewpoint - Chando Group has submitted its IPO application to the Hong Kong Stock Exchange, marking a significant transformation opportunity for the company as it aims to evolve into a technology-driven beauty enterprise with the support of capital markets [1][8]. Company Overview - Founded by Zheng Chunying in 2001, Chando Group has established itself as a prominent domestic cosmetics brand in China, initially focusing on high-end anti-aging products and later expanding its brand portfolio [3][4]. - The company has historically capitalized on various market trends, successfully navigating through different retail channels, including specialty stores and e-commerce [4]. Financial Performance - Chando Group's revenue has shown steady but slow growth, with figures of 4.292 billion, 4.442 billion, and 4.601 billion for the years 2022, 2023, and 2024 respectively, reflecting a compound annual growth rate of only 3.5% [6]. - The company's net profit has exhibited volatility, with figures of 139 million, 302 million, and 190 million for the years 2022, 2023, and 2024 respectively, resulting in a net profit margin of 7.8% in the first half of 2025, which is significantly lower than its competitors [7]. Brand Dependency - Chando Group relies heavily on its single brand, which accounted for approximately 94.6% to 95.9% of total revenue from 2022 to 2025, indicating a failure in its multi-brand strategy [6][2]. - The rebranding from "Jialan Group" to "Chando Group" in January 2024 highlights the company's struggle to diversify its brand portfolio [6]. Investment and Strategic Moves - The recent investments from L'Oréal and Himalaya International, amounting to 442 million and 300 million respectively, have provided the company with both capital and technological backing [1][2]. - The company plans to utilize the funds raised from the IPO to enhance its direct-to-consumer capabilities, expand its brand matrix, increase product development investment, and explore international markets [8]. Market Position - Chando Group is recognized as one of the top domestic cosmetics brands in China, having ranked among the top two in retail sales for 12 consecutive years from 2013 to 2024 [4].
最高暴增229%,男士“美妆”的春天终于来了
Xin Lang Cai Jing· 2025-10-15 06:03
Core Insights - The men's beauty market is experiencing significant growth, with a focus on reaching male consumers aged 15 and above as a key demographic for brands like L'Oréal [1][2] - The market is witnessing a "new cycle" characterized by a shift in consumer preferences and the emergence of new brands, while traditional players face challenges [3][14] Market Performance - In the first eight months of the year, the men's beauty sector achieved a total transaction value of 60.35 billion yuan, with a year-on-year growth of 10.39% and a transaction volume increase of 33.47% [6][7] - The men's hair care segment saw a remarkable increase in transaction value by 122.75%, while men's foundation products surged by 228.78% [7][10] Consumer Trends - Social media engagement around men's beauty topics is rising sharply, with "men's skincare" videos reaching 12.24 billion views on Douyin and "men's makeup" videos hitting 7.59 billion views [4] - The demand for diverse beauty products among men is growing, with an increasing number of men incorporating items like anti-aging serums and makeup into their routines [3][20] Brand Dynamics - The competitive landscape is shifting, with 9 out of the top 20 brands experiencing a decline in sales, while brands like 韩束 (KANS), SAZA, and 清扬 (Qingyang) are achieving exponential growth [14][19] - L'Oréal, Ocean Supreme, and 左颜右色 (Left and Right Color) are leading the market, with L'Oréal's sales declining by 4.16% while Ocean Supreme grew by 48.46% [12][19] Future Outlook - The men's skincare market is projected to reach 170 billion yuan in 2024, with a compound annual growth rate of 11% expected to drive the market to 292 billion yuan by 2029 [3] - The trend towards multi-functional products is evident, with brands like 韩束 and 左颜右色 responding to the demand for products that serve multiple purposes [20][23] Innovation and Development - Brands are increasingly focusing on product innovation and brand building to capture market share, with a notable emphasis on research and development [30][31] - The competition is expected to intensify as brands expand their product lines and enhance their technological capabilities to meet evolving consumer needs [30][31]
全球美妆 - 中国 “双十一” 购物狂欢即将开启-Global Beauty-China 11.11 Shopping Spree to Begin
2025-10-15 03:14
Summary of Key Points from the Conference Call Industry Overview - **Industry**: Beauty and Cosmetics in China - **Current Trends**: China's beauty demand and promotions have stabilized in 2025, with growth driven by onshore e-commerce channels while travel retail continues to decline [1][2][4] Market Performance - **Sales Growth**: Government data indicates a 3.3% growth in cosmetics sales from January to August 2025, slightly below GDP growth but an improvement from a 1.1% decline in 2024 [2][4] - **Channel Performance**: - E-commerce platforms experienced a 5-10% growth in beauty sales [2] - Hainan travel retail saw an 8-10% decline [2] - Offline sales are expected to be a drag on overall performance [2] Key Brand Performances - **L'Oréal**: Sales dipped by 0.2% to 0.3% in Q1 2025 but rose by 3% in Q2 2025, with a full-year target of approximately 5% growth [4] - **Estée Lauder**: Onshore e-commerce grew in mid-single digits in Q1 2025, with travel retail contributing about 15% of full-year sales [4] - **Shiseido**: Reported a low single-digit decline in Q2 2025 sales, with e-commerce up in low teens but offline and travel retail down sharply [4] - **Amorepacific**: Post-restructuring, sales in China increased by 30% YoY in Q2 2025, with expectations for double-digit growth into Q3 2025 [4] - **LG Household & Health Care (LGHH)**: Focus on profit led to over a 10% sales decline in China and a 30% drop in travel retail in H1 2025 [4] - **Giant Biogene**: Expected 21% sales growth in H2 2025 for Comfy and 33% for Collgene, with strong performance anticipated during the 11.11 shopping event [4] - **Proya**: Sales trends remain weak in Q3 2025, with potential for growth momentum in 2026 [4] 11.11 Shopping Event Insights - **Promotions**: Tmall's event began on October 15, 2025, with a notable reduction in overall promotions compared to previous years [3][4] - **Average Selling Price (ASP)**: Most leading brands' flagship products showed similar or slightly higher ASP year-over-year [3] Market Risks and Future Outlook - **Risks**: The industry faces risks related to over-reliance on large promotions and macroeconomic weaknesses [2] - **Price Competition**: Expected to moderate somewhat, indicating a potential stabilization in pricing strategies [2] Additional Insights - **Korean Cosmetics**: Travel retail for Korean cosmetics shipped to China is estimated to have declined by 25-30% in the first half of 2025 [2] - **Channel Overhaul**: The necessary channel overhaul for China's beauty market appears to have concluded, with travel retail dropping to approximately 50% and 60% of their respective peaks in 2021 [2] This summary encapsulates the key points discussed in the conference call regarding the beauty and cosmetics industry in China, highlighting market performance, brand-specific insights, and future outlooks.
欧莱雅、加华资本押注7亿!61岁的辽宁人去港股IPO
Sou Hu Cai Jing· 2025-10-14 16:06
Core Viewpoint - The news highlights the IPO application of CHANDO, a well-established Chinese beauty brand, aiming to enter the Hong Kong stock market with a valuation exceeding 7.1 billion RMB, backed by significant investments from L'Oréal and other capital firms [3][5][6]. Company Overview - CHANDO has been in operation for 25 years and is now the third-largest domestic cosmetics group in China, with annual revenues exceeding 4.5 billion RMB [4][7]. - The company has a diverse brand portfolio, including CHANDO, Biorrier, MAYSU, SPRING SUNMER, and others, covering various product categories such as skincare, makeup, and personal care [7][8]. - The flagship brand, CHANDO, has consistently contributed over 94% of the company's total revenue from 2022 to 2025 [7][11]. Financial Performance - Revenue figures for CHANDO from 2022 to 2025 are projected to be 42.92 billion RMB, 44.42 billion RMB, and 46.01 billion RMB, with a significant increase in gross margin from 66.5% in 2022 to 70.1% in the first half of 2025 [7][11]. - The company has a registered membership of 37.7 million, with a repurchase rate of 32.4%, indicating a stable customer base [8]. Investment Backing - L'Oréal invested 442 million RMB and Cahua Capital invested 300 million RMB in CHANDO, holding 6.67% and 4.20% of shares, respectively, leading to a pre-IPO valuation exceeding 7.1 billion RMB [6][10]. Market Position and Challenges - The beauty industry in China is highly fragmented, with the top five domestic cosmetics groups holding only about 10.1% market share, indicating a low concentration [11]. - CHANDO's revenue growth rate of 3.6% for 2024 is significantly lower than competitors like Mao Geping and Lin Qingxuan, which have higher growth rates [11]. - The brand's international recognition and market share are limited, with a need to leverage L'Oréal's backing to expand overseas [11][12]. Industry Trends - The domestic beauty market is evolving, with Chinese brands capturing approximately 55.2% market share by 2024, reflecting a growing preference for local products among consumers [12]. - The competition is intensifying, with brands focusing on research and development, emphasizing patent acquisition and scientific investment [12].