从产品类别看，咖啡是有机增长的最大贡献者，雀巢咖啡、浓遇咖啡和星巴克三大主要品牌推动了有机增长。星巴克产品增长 为15.5%，79个市场的销售额达到22亿瑞士法郎。从渠道看，零售额的有机增长率为6.6%;电子商务销售额增长了17.2%，达到集 团总销售额的14.1%。(记者 郭秀娟 燕慧) 10月20日，雀巢发布2021年前9个月财报，公司有机增长率达到7.6%，实际内部增长率为6%，定价贡献率为1.6%;总销售额提高 2.2%，达到633亿瑞士法郎。 ...

Group 1 - The U.S. will impose a 39% tariff on goods imported from Switzerland starting August 7, making Switzerland one of the few countries facing such high tariffs, second only to Brazil, Laos, Myanmar, and Syria [1][2] - The announcement coincided with Switzerland's National Day on August 1, which has been described as a significant humiliation for the country [2] - The trade deficit between the U.S. and Switzerland has surged, reaching nearly $50 billion in the first five months of the year, ranking Switzerland as the fifth largest trade deficit partner of the U.S. [5] Group 2 - Swiss officials were caught off guard by the high tariffs, as they believed negotiations with U.S. representatives were progressing well, with Switzerland expressing confidence in reaching a trade agreement [3][9] - The Swiss economy is heavily reliant on foreign trade, with approximately 19% of its exports going to the U.S., making it the largest export market for Switzerland [9] - The Swiss pharmaceutical industry, which exports about 60% of its products to the U.S., is under scrutiny, as it has been suggested that it may have hindered negotiations with the U.S. [12] Group 3 - The Swiss stock market is expected to open lower following the tariff announcement, with major companies like Novartis, Roche, and Nestlé listed on the Swiss exchange [12] - Analysts predict that if the tariffs remain unchanged, Switzerland's GDP could decline by approximately 0.6 percentage points, with more severe impacts if pharmaceuticals are excluded from tariff exemptions [13]

Core Viewpoint - Nestlé China is undergoing significant adjustments, marked by leadership changes and a strategic shift in its operational structure to address declining sales and market challenges [1][2][4]. Group 1: Leadership Changes - Kais Marzouki has taken over as CEO of Nestlé Greater China from Zhang Xiqiang, indicating a new direction for the company [1][2]. - Laurent Freixe, the new CEO of Nestlé, has initiated reforms that include restructuring the geographical market divisions, merging Greater China back into the Asia, Oceania, and Africa zone [2][15]. Group 2: Financial Performance - In the first half of 2023, Nestlé Greater China reported sales of CHF 2.47 billion (approximately RMB 22.3 billion), a decline of 6.4% compared to CHF 2.639 billion (approximately RMB 23.8 billion) in the same period last year [4][6]. - The organic growth rate for Nestlé Greater China was -4.2%, with a real internal growth rate of -1.5% and a pricing contribution of -2.7% [5][6]. Group 3: Market Challenges - The overall revenue decline is attributed to a slowing domestic market and increased competition, with China's retail sales growth at 5.0% in the first half of 2023 [8][10]. - Nestlé's coffee business, a key segment, has not capitalized on market growth, with its revenue remaining stagnant at approximately CHF 0.96 billion (around RMB 7.9 billion) [10][11]. Group 4: Strategic Adjustments - The company is focusing on enhancing collaboration and governance to revitalize its Greater China business, emphasizing the need for speed and agility in the market [15][18]. - Future adjustments may include channel restructuring and a shift from a "push" to a "pull" model to better engage consumers and stimulate demand [18][19]. Group 5: Outlook - The new management team is expected to drive growth by leveraging strong brand presence and market share, with a belief that the market will show robust performance post-adjustments [18][19].

Core Viewpoint - Nestlé China is undergoing significant adjustments, marked by leadership changes and a strategic shift in its operational structure to address declining revenues and market challenges [1][2][6]. Group 1: Leadership Changes - Kais Marzouki has taken over as CEO of Nestlé Greater China, succeeding Zhang Xiqiang, indicating a new direction for the company [1]. - Laurent Freixe will replace Schneider as CEO of Nestlé globally in September 2024, initiating reforms that include restructuring the geographical market divisions [2][3]. - Pamela Takai will replace Jiang Haiying as the head of Nestlé's coffee business in Greater China, effective September 1, 2025, highlighting the importance of leadership alignment in the region [5]. Group 2: Financial Performance - Nestlé Greater China reported a sales decline of 6.4% in the first half of the year, with revenues of CHF 2.47 billion (approximately RMB 22.3 billion), down from CHF 2.639 billion (approximately RMB 23.8 billion) in the same period last year [6]. - The organic growth rate for Nestlé Greater China was -4.2%, with a real internal growth rate of -1.5% and a pricing contribution of -2.7% [6]. - In contrast, other regions like North America and Europe showed better performance, with organic growth rates of 2.1% and 3.5%, respectively [6]. Group 3: Market Challenges - The decline in Nestlé's revenue in China is attributed to a slowing domestic market and increased competition, with the overall retail sales growth in China at 5.0% for the first half of the year [9]. - The consumer confidence index in China was at 88% as of May 2025, indicating a lack of recovery in consumer sentiment [10]. - Nestlé's coffee business, a key segment, has not capitalized on the rapid growth of the coffee market, with its revenue in 2023 estimated at CHF 0.96 billion (approximately RMB 7.9 billion), showing little change from 2021 [11]. Group 4: Strategic Adjustments - The restructuring plan includes integrating Greater China back into the Asia, Oceania, and Africa (AOA) region to enhance focus and support [2][19]. - The company aims to shift its operational model from a "push" strategy to a "pull" strategy, focusing on consumer demand and engagement [20]. - CFO Anna Manz indicated that it may take up to a year to build a consumer base and resolve inventory issues in the Chinese market [20].

消息称高盛准备以 150 亿欧元(171.3 亿美元) 的估值(包括债务)收购冰淇淋生产商 Froneri。该报道 援引消息人士的话说，这笔交易最快可能在 9 月份签署，高盛的资产管理部门将成为法国私募股权公司 PAI Partners 成立的一家延续公司的主要投资者。Froneri是总部位于瑞士的雀巢与PAI旗下的R&R冰淇淋 公司于2016年成立的合资企业， 两家公司合并，在20个国家开展欧洲冰淇淋业务。雀巢还在 2019 年以 40 亿美元的价格将其美国冰淇淋业务出售给了 Froneri，从而获得了哈根达斯和其他雀巢品牌的控制 权。 (责任编辑：宋政 HN002) 【免责声明】本文仅代表作者本人观点，与和讯网无关。和讯网站对文中陈述、观点判断保持中立，不对所包含内容 的准确性、可靠性或完整性提供任何明示或暗示的保证。请读者仅作参考，并请自行承担全部责任。邮箱： news_center@staff.hexun.com ...

Overview - The instant coffee market in China is projected to reach a market size of 83.18 billion yuan in 2024, with a year-on-year growth of 5.85% [1][10] - Despite rapid growth, per capita consumption remains significantly lower than the global average, indicating substantial future growth potential [1][10] Market Policy - Instant coffee falls under the "Manufacturing Industry" category, specifically "Food Manufacturing," and is subject to strict regulations regarding raw material procurement, production, and quality testing to ensure food safety [3] - Recent policies have been implemented to enhance food safety and streamline food processing, which will positively impact the instant coffee industry [5] Industry Chain - The upstream of the instant coffee industry includes suppliers of coffee beans, sugar, and packaging materials, while the midstream involves the production and processing of instant coffee [6][8] - Coffee bean production in China is concentrated in regions like Yunnan and Hainan, with a projected coffee production of 151,800 tons in 2024, a year-on-year increase of 0.82% [8] Competitive Landscape - Major players in the instant coffee market include Nestlé and Maxwell, with domestic companies like Jiahe Foods and Hainan Lishen Investment Group also gaining traction [12][14] - Jiahe Foods reported a total revenue of 2.311 billion yuan in 2024, with coffee business revenue accounting for 12.04% [14] - Hainan Lishen has established itself as a modern food production enterprise with a complete coffee industry chain [16] Development Trends - Future trends indicate a shift towards flavor innovation and healthier options, with consumers increasingly favoring low-sugar, low-fat, and organic instant coffee products [18]

Core Insights - Nestlé's coffee business in China, generating nearly 8 billion RMB in annual revenue, is set to have a new leader, Pamela Takai, starting from Q3 [1][12] - The coffee segment is crucial for Nestlé, serving as a strategic vehicle for brand management, product innovation, and consumer loyalty [1][12] Leadership Transition - Pamela Takai, currently leading Nestlé's dairy health and nutrition solutions in the Philippines, will take over the coffee business in China, reporting directly to Kais Marzouki, Chairman and CEO of Nestlé Greater China [1][3] - Takai has over 20 years of experience in fast-moving consumer goods, having previously worked at Unilever and Mondelēz, focusing on brand management and marketing [3][5] - The previous head of the coffee business, Jiang Haiying, is leaving to pursue new opportunities after a year in the role [7][8] Performance and Strategy - Takai is recognized for her strong track record in driving performance growth and business transformation, having successfully revitalized the dairy business in the Philippines [5][10] - Under Jiang's leadership, the coffee business focused on local innovation and product upgrades, launching new ready-to-drink coffee products inspired by local market trends [10][12] - The coffee segment is seen as a fundamental part of Nestlé's business, with a significant contribution to overall revenue, growing at approximately 8% annually over the past three years, generating around 240 billion Swiss Francs (approximately 197.4 billion RMB) [12][13] Market Dynamics - The coffee market is experiencing a shift towards high-end products and diverse consumption scenarios, with younger consumers seeking innovative ways to enjoy coffee at home [16][18] - Nestlé aims to cater to these evolving consumer preferences by developing solutions that allow coffee consumption throughout the day, not just in the morning [16][18] - The competitive landscape in China has intensified, with Nestlé's coffee business revenue showing little change compared to previous years, reflecting challenges in growth [14][16]

在2025年上半年，雀巢销售额同比下滑1.8%至442亿瑞士法郎（约合人民币3917.49亿元），其中糖果和 咖啡业务是营收维持相对稳定的重要推动力。咖啡更是其营收占比第一大的关键业务。 而中国区的表现，显然并不让雀巢董事会满意。 此块区域营收明显下滑。在2025年上半年，雀巢大中华区销售额为24.7亿瑞士法郎（约折合人民币 207.65亿元），去年同期为26.39亿瑞士法郎（约合人民币214.14亿元）。 21世纪经济报道记者贺泓源、实习生李晴 马凯思（Kais Marzouki）对雀巢中国的调整正在稳步开展。 2025年7月30日，据21世纪经济报道记者确认，雀巢大中华区咖啡业务负责人姜海英已决定在雀巢之外 寻求新的发展机会，现任雀巢菲律宾奶品健康与营养解决方案(DHNS)负责人的Pamela Takai将接替姜海 英，出任咖啡业务负责人，自2025年9月1日起生效。根据通报，Pamela将直接向马凯思汇报，并成为大 中华区管理委员会的成员。 这是马凯思自7月1日接替张西强出任雀巢大中华区CEO以来，对雀巢中国的调整之一。 显然，Pamela Takai与马凯思关系匪浅。马凯思自2018年7月起，曾出任雀 ...

Group 1 - The core adjustment of Nestlé China is underway, with the appointment of Pamela Takai as the new head of coffee business, effective September 1, 2025 [1][2] - This change follows Kais Marzouki's assumption of the CEO role for Nestlé Greater China on July 1, 2025, indicating a strategic shift in leadership [2][4] - The coffee business is a key revenue driver for Nestlé, accounting for a significant portion of its sales, despite a 1.8% decline in overall sales in the first half of 2025 [2][3] Group 2 - Nestlé's sales in Greater China fell to 2.47 billion Swiss francs (approximately 20.76 billion RMB) in the first half of 2025, down from 2.639 billion Swiss francs (approximately 21.41 billion RMB) in the same period last year [2] - The coffee segment represents about 4% of Nestlé's coffee business, with estimated revenues of approximately 960 million Swiss francs (around 7.9 billion RMB) for 2023, showing little change since 2021 [3] - The adjustments in Greater China are part of a systematic approach to enhance focus and investment in consumer demand and demographics, as stated by CEO Laurent Freixe [5][6]

Core Viewpoint - Nestlé China is facing significant challenges with its distributors due to long-standing issues of unpaid market fees and a lack of trust, leading to a potential crisis in its distribution network [1][3][30]. Group 1: Unpaid Fees and Distributor Relations - Distributors have been struggling to recover long-overdue market fees from Nestlé China, with the company only willing to pay a maximum of 50% of the accumulated debts [1][3]. - This situation is not new; similar issues occurred in 2017 when the company settled debts with distributors at a 50% rate, indicating a recurring problem [3][31]. - Distributors are increasingly frustrated, feeling that their patience and trust in the company have been exhausted due to years of unmet promises and communication breakdowns [3][4][30]. Group 2: Financial Strain on Distributors - Distributors have reported significant financial losses, with some estimating that they are owed between 500,000 to 1 million yuan in unpaid fees [8][9][12]. - The practice of requiring distributors to cover promotional costs upfront, with the promise of reimbursement later, has led to substantial financial strain, with some distributors losing tens of thousands of yuan monthly [6][10][12]. - The cumulative unpaid fees across multiple distributors in the region have exceeded 10 million yuan, highlighting the widespread nature of the issue [9][12]. Group 3: Pricing and Market Dynamics - The pricing strategy employed by Nestlé has led to a situation where distributors are forced to sell products at a loss, with some reporting losses of over 10 yuan per box due to rising costs and falling retail prices [15][20]. - The company's internal channel management has been criticized for allowing low-priced products to flood the market, undermining the efforts of legitimate distributors [19][20][22]. - Distributors have expressed concerns that the company's pricing policies and lack of effective control over pricing discrepancies have created a chaotic market environment [18][22][28]. Group 4: Company Response and Future Outlook - In response to the ongoing issues, Nestlé China has announced a series of remedial measures, including a unified pricing strategy and a commitment to address historical debts [30][31]. - However, there are concerns that the proposed solutions may not adequately compensate distributors for their losses, with expectations of partial payments similar to past practices [31][34]. - The company is undergoing internal changes, including leadership shifts and a reevaluation of its channel policies, but the effectiveness of these changes remains to be seen [33][34].