新华社南昌10月7日电（记者范帆）夜幕降临，江西省宜春市袁州区鼓楼街区的灯火次第点亮，红薯丸子在热油中翻滚，烧饼炉子里麦香四溢， 吆喝声、欢笑声此起彼伏…… 假日市场的火爆也离不开政府的服务和秩序维护。为优化消费环境，永丰县在景区合理划定临时摊位区域，帮助流动商贩规范经营、稳定增收， 为新就业群体提供便捷服务，公安与城管部门则灵活运用"车巡+步巡"相结合的方式，筑牢公共安全防线。政府还和商家联合推出"古城专项消费 券"，以"真金白银"提升市民游客的消费意愿。 【纠错】 【责任编辑:王萌萌】 "这几天忙得连水都顾不上喝一口。"街区一家烧饼店的老板杨军利落地翻动着烧饼。他告诉记者，平日里一天的营业额在2000元左右，今年国庆 中秋假日期间，每天都能达到六七千元，不少外地游客专门导航过来，就为了这一口"老味道"。几步之外的一家烧菜馆同样火爆，老板娘黄冰平 手里的点餐器响个不停："我们推出的优惠套餐备受游客青睐，一天能接几百单，营业额比平时翻了两番。" 鼓楼街区位于宜春市袁州区的中心城区，有袁州谯楼、难禅阁、袁州会议旧址等历史古迹。为激发消费活力，2024年6月，当地政府对街区提升 改造，通过修复历史建筑，整治环境卫 ...

重庆商圈音乐节、美食节轮番登场，吸引游客纷至沓来，中心城区解放碑等20个重点商圈消费总额同比增长11.38%。哈尔滨中央大街推出融合传统音 乐与现代电子音乐的木偶戏，打造"观演+购物"新体验，日均客流量超过80万人次，同比增长近40%。济南百花洲历史文化街区打造国潮市集，传统文化魅 力令人流连。杭州文三数字生活街区里，人形机器人与游客亲密互动。成都的国际数字文创季正在火热进行，潮玩大街上的各类新奇体验为商圈消费注入科 技活力。 商品消费同样新意盎然，科技类商品成为假期消费"潮品"。在深圳南头古城，一家专卖科技产品的店铺里人头攒动，无弦吉他、空气架子鼓、能做翻译 的AI眼镜等近2000种商品吸引了大批消费者前来体验。 央视网消息（新闻联播）：今年国庆中秋假期，我国消费市场新意满满，新场景新业态新模式不断涌现，彰显中国经济蓬勃活力。 假期前三天，商务部重点监测的78个步行街和商圈客流量同比增长4.2%。各大商圈突出各自特色，打造商、旅、文、体、展深度融合的消费新场景。 传统节日商品也表现亮眼，主打健康理念的低糖、低脂月饼成为选购主流。在以旧换新政策的带动下，绿色化、智能化产品备受青睐。安徽合肥发放 5000万元汽 ...

Core Viewpoint - Wahaha is leveraging a partnership with Xiaomi to market its iced tea through television advertising, aiming to break into a market dominated by major players like Master Kong and Uni-President, which hold nearly 80% of the market share in 2024 [1][2][3] Group 1: Market Dynamics - The iced tea market is highly mature with intense competition, primarily led by Master Kong and Uni-President, making it difficult for new entrants like Wahaha to gain significant market share [1][2] - The core challenge for Wahaha lies in the established distribution networks of the leading brands, which create formidable channel barriers that are hard to overcome [2][3] - Consumer habits have been shaped by the dominance of these two brands, making it challenging for Wahaha to shift brand perception and gain traction in the market [3][8] Group 2: Strategic Shift - Wahaha's strategy involves bypassing traditional retail competition by focusing on "scene marketing," targeting new consumption scenarios rather than direct shelf competition [8][9] - The partnership with Xiaomi aims to capitalize on the "family viewing" experience during major sports events, creating a new marketing channel that has not been fully exploited [12][18] - By integrating its brand with popular events, Wahaha seeks to establish a strong emotional connection with consumers, enhancing brand recognition and loyalty [10][12] Group 3: Marketing Effectiveness - The collaboration with Xiaomi allows Wahaha to utilize the high engagement of family screens, which are perceived as more trustworthy compared to mobile ads, thus enhancing brand credibility [15][17] - The marketing strategy focuses on creating a full-loop operation from brand exposure to consumer conversion, leveraging Xiaomi's ecosystem to facilitate direct purchases [13][18] - This approach not only aims to increase brand visibility but also to foster a habitual consumption pattern of Wahaha products in home settings [18][20]

Core Viewpoint - Traditional brands in Beijing, such as Dahu门 and Yueshengzhai, are actively innovating to capture new consumer markets, focusing on leisure, health, and barbecue segments to find new growth opportunities [1][3]. Group 1: Company Innovations - Dahu门 and Yueshengzhai are embracing innovation to appeal to younger consumers, showcasing a modern image while maintaining their traditional roots [1]. - Dahu门 has a market share exceeding 40% in Beijing, with daily slaughtering capacity surpassing 1,000 pigs [3]. - The company is developing ready-to-cook and pre-packaged meals to cater to the convenience needs of young consumers, with nearly 100 new products launched, including various pre-cooked dishes [3][10]. Group 2: Product Development - Dahu门 is focusing on health-conscious products, introducing low-calorie and high-protein options such as marinated beef and skinless pork head meat, which have received positive feedback [10]. - The company is also expanding its product line to include barbecue ingredients, launching over 40 new items this year, utilizing molecular cooking techniques to reduce cooking time by 30% [7][10]. - Yueshengzhai is adapting traditional dishes for modern consumption, offering portable snacks and ready-to-eat options, such as fried meat and low-fat beef products, which are gaining popularity among fitness enthusiasts [13][14]. Group 3: Market Strategy - Both brands are targeting new consumption scenarios, such as on-the-go eating and home cooking, to attract younger demographics [14]. - Yueshengzhai has opened six stores near tourist attractions, selling convenient snacks that cater to the trend of casual dining [14]. - The introduction of hot pot platters by Yueshengzhai allows consumers to enjoy a variety of beef cuts and flavors at home, enhancing the dining experience [14].

8月19日晚间，顺丰控股（002352.SZ，06936.HK）发布7月经营简报。数据显示，在深化落实激活经营 策略、持续渗透新业务场景、满足客户多元化业务需求等因素带动下，顺丰控股7月合计营收248.47亿 元，同比增长9.95%，速运物流业务实现营收186.57亿元，同比增14.97%，业务量13.77亿票，同比大幅 增加33.69%；供应链及国际业务实现营收61.90亿元。 从服务商到合作伙伴 顺丰新消费场景抢占优质份额 当下，即时零售、兴趣电商、文旅等新消费场景的持续涌现，为快递物流行业带来明确增量需求，顺丰 正是凭借对新消费场景的深度渗透，持续抢占优质市场份额。 7月顺丰速运业务量达到13.77亿票，实现了超三成的增长，增长背后是顺丰对新消费趋势的精准把握 ——以"体验化、个性化、场景化"为核心的新消费需求，推动服务从"基础寄递"向"场景嵌入"升级，顺 丰通过深度渗透旅游、主题乐园等领域，实现了与新消费需求的同频共振。 暑假的旅游高峰期，出游的游客更注重"轻出行+即时享受"的旅行需求，顺丰瞄准这一需求，与多地文 旅部门共建"旅游+物流"服务生态，从"物流服务商"升级为"IP消费场景合作伙伴"。 7月 ...

Core Insights - Taipei Street is rapidly becoming a core area for the construction of an international consumer center in Jiang'an District [2] - Over 200 first stores have launched from Taipei Street in the past three years, showcasing a vibrant commercial environment [6] Group 1: Consumer Brands and Retail Development - Wuhan MixC, located on Taipei Street, has become a testing ground for new brands, with the PodoPodo Korean creative cuisine restaurant achieving over 200 daily customers shortly after opening [3][4] - The MixC has introduced over 400 brands in three years, with nearly 35% being first stores, exclusive, or high-end boutique stores [5] - The "Taipei Courtyard," a renovated old factory, has also become a hub for first stores of various dining brands [5] Group 2: Experiential Consumption and Social Engagement - The introduction of experiential and participatory consumption scenes at Wuhan MixC has driven consumer upgrades and created new social destinations [9] - Events like the "HOCH Hamburger Festival" attracted over 100,000 visitors daily, significantly boosting sales and establishing the area as a social landmark for young people [9][8] Group 3: Agricultural Trade and Supply Chain Development - Hubei Wufeng Supply Chain Group, formerly known for its ice cream, has expanded into the poultry industry, achieving over 2.2 billion yuan in revenue [12] - The company has established a poultry industry association and integrated various aspects of the supply chain, including feed processing and export trade [12][15] - Taipei Street has supported the growth of agricultural enterprises, attracting over 20 upstream and downstream companies to enhance the region's agricultural trade cluster [15]

Core Insights - The Qingdao Beer Festival is experiencing widespread popularity across various cities in China, creating a vibrant atmosphere for social gatherings and consumption [1][3][18] - The festival is successfully integrating local cultural elements and sporting events, such as the "Soochow Super League," enhancing the overall experience for attendees [3][5][6] Group 1: Festival Highlights - The Qingdao Beer Festival is celebrated in multiple cities, including Hohhot, Nanjing, and Jinan, showcasing local hospitality and cultural diversity [1][11] - The festival has become a significant social event, with thousands of attendees enjoying beer, food, and live sports, creating a lively and immersive experience [6][15] - In cities like Yangzhou and Zhangjiakou, the festival has sparked consumer enthusiasm and become a trending topic among locals [7][15] Group 2: Economic Impact - Local businesses are benefiting from the festival's popularity, with reports of high customer turnout and increased sales, such as a vendor in Zhangjiakou making over 9,000 yuan on the opening day [15] - The festival is driving tourism and local consumption, with unique offerings like cultural performances and local delicacies enhancing the overall appeal [15][18] - The integration of local food and drink experiences, such as pairing Qingdao beer with regional dishes, is contributing to a richer consumer experience [17][18]

Core Insights - The "Trillion Yuan Central City" New Quality Business Development Conference and 2025 Chain Industry Ecological Conference will be held in Foshan from July 16 to 18, 2025, co-hosted by the Guangdong Provincial Chain Operation Association and the People's Government of Foshan's Chancheng District [1][3] - The conference aims to explore new paths for business development, gathering representatives from six trillion GDP urban centers and over 500 leading enterprises from more than 30 provinces and cities [1][3] Group 1 - The conference will showcase the achievements of the "Trillion Yuan Central City" New Quality Business Development Alliance, which was established in August 2024 to promote cross-regional trade cooperation [1][3] - Chancheng District will summarize its first term as the alliance's leader and share experiences in resource sharing, business communication, and collaborative innovation [3] - The event will focus on discovering and nurturing new business dynamics, models, and scenarios, featuring discussions led by industry experts and representatives from top chain enterprises [3] Group 2 - The conference will promote Chancheng's efforts in incubating new consumption scenarios and will provide insights into local policies and future development plans [3] - Key industry reports and rankings, including the "2024 Guangdong Chain Operation Development Report" and "2025 Trends in China's Retail Market," will be released during the conference [3] - Attendees will have the opportunity to visit local cultural and commercial landmarks to experience Chancheng's cultural heritage and vibrant consumer activity [4]

Core Viewpoint - The Chengdu County Economic Development Conference emphasizes the importance of county-level economies in driving high-quality urban development, with a focus on leveraging local resources and strengths to enhance industrial and tourism sectors [1][3]. Group 1: Industrial Development - Dali County aims to strengthen its industrial park by focusing on key industries such as smart equipment and terminal manufacturing, targeting the establishment of 30 industrial projects each year with investments exceeding 100 million yuan [3]. - The county plans to create three industrial clusters with a total output value of 100 billion yuan by 2029, specifically in the automotive parts sector [3]. Group 2: Tourism and Cultural Development - Dali County is set to enhance its cultural tourism sector by developing over 40 new consumption scenarios, including winter sports and hot spring tourism, and aims to double the comprehensive tourism revenue by 2029 [3][4]. - The county will also focus on cultivating a museum headquarters economy and implement two major cultural tourism projects annually [3]. Group 3: Agricultural Development - The county is prioritizing the development of green agriculture, with plans to establish 24 high-yield demonstration areas and cultivate two billion-level industrial clusters by 2029, targeting an annual growth of over 20% in agricultural processing output [4]. Group 4: Urbanization and Infrastructure - Dali County will optimize public service resources and enhance education and healthcare levels, aiming to improve the quality of life and attract population growth [4]. - The county plans to implement urban organic renewal and develop five large commercial complexes and three characteristic blocks to create a high-quality living environment [4]. Group 5: Talent Development and Services - The county will establish a talent development hub, aiming to attract 220 political talents, 300 technical professionals, and 2,000 enterprise talents annually by 2029 [4]. - A specialized service mechanism for industrial parks will be introduced to enhance operational efficiency and support local enterprises [4].

Group 1 - The core viewpoint of the articles highlights the successful launch of new products by the companies, specifically the introduction of the "Ruby Oil" by Feicui, which is a high-end fish oil designed for women, featuring unique ingredients that enhance absorption and provide various health benefits [1] - Feicui's new brand is expected to leverage the unique Ruby Oil ingredient, which has a differentiated structure, leading to a high certainty of success in the health supplement market [1] - The company has established a strong operational experience in health supplements, which, combined with the exclusive new ingredient, positions the new brand for high certainty in its market performance [1] Group 2 - Zhenjia has experienced significant growth in sales through dual channels, with a 547% year-on-year increase in sales on Douyin as of May 18, indicating a strong market presence and potential for further acceleration during promotional events [1] - On Tmall, Zhenjia ranked among the top 10 in the home cleaning category during the 618 pre-sale event, showcasing a 7-position improvement compared to the previous year, reflecting its growing popularity [1] - The company is positioned to capitalize on the consumer upgrade trend in the home cleaning sector, with a focus on high-end fragrance products that meet evolving consumer demands [1][2] Group 3 - The investment recommendation emphasizes the differentiated positioning of Zhenjia and Feicui in the high-end fragrance home cleaning and oral beauty markets, suggesting a strong growth trajectory driven by new consumer scenarios and multiple product offerings [2] - The unique Ruby Oil is anticipated to be a significant growth driver for Feicui, reinforcing the high certainty of success in the new brand development [2] - The companies are expected to focus on core female demographics and explore niche market demands, aiming to create a "small but beautiful" brand matrix that aligns with consumer trends [2]