8月18日，以"燃情夏夜·乐享友谊"为主题的上海·宝山·滨江夜生活节在宝山区友谊路街道盛大开启，现场发布了《友谊路街道促进餐饮业高质量发展专项政 策》、商业综合体商户外摆工作指引等，多方还共同启动台球比赛、街区开放麦等赛事活动。 八大商业体联动，打响夜间消费品牌 本次活动由宝山区商务委、宝山区滨江委、宝山区文旅局、宝山区体育局共同指导，宝山区友谊路街道办事处主办。 夜间经济是城市经济活力的重要体现，也是推动消费升级的关键抓手。从中央到地方相继出台多项政策文件，鼓励各地结合实际，培育夜间消费场景，丰富 夜间消费业态，释放夜间消费潜力，以夜间经济的繁荣带动整体经济的高质量发展。 转自：新华财经 据介绍，友谊路街道第五综合网格率先开展商业体 "外摆" 试点，明确 "四个一" 管理标准：统一制式 "一表" 申请、"一图" 定界、"一册" 明晰、"一书" 承 诺。试点过程中，商圈商户签署《商户外摆协议》，主动维护外摆区域设施、秩序和市容环境，社区居民也积极参与外摆方案讨论。 在成功试点的基础上，友谊路街道专门制定《商业综合体商户外摆工作指引》，规范各类细节，营造出有品质感、生活味与蓬勃朝气的商居共荣新图景，实 现夜间街 ...

Group 1 - The 2025 Xiamen Beer Consumption Season has officially started, attracting beer enthusiasts for a three-day summer celebration [4][10] - The event features various interactive activities such as the Cheers King Challenge and fun song guessing games, enhancing the festive atmosphere [6][10] - The main venue at Wuyi Square connects multiple commercial districts and scenic spots, promoting diverse consumption patterns and boosting the night economy [10][12] Group 2 - The event aims to create an immersive consumption experience while promoting the integration of commerce, culture, and tourism through beer [12][15] - Xiamen is leveraging the beer consumption season to enhance the influence of the "2025 Siming Shopping Festival" and develop new consumption scenarios centered around beer [15] - The district plans to focus on various night-time activities, including dining, shopping, and entertainment, to establish itself as a benchmark for night economy in the country [15]

Core Insights - GATE M West Bank Dream Center is enhancing its brand identity through "Night Economy + Waterfront Economy" initiatives, showcasing a vibrant cultural scene within a 162,000 square meter space along the Huangpu River [1] Group 1: Event Highlights - The "GATE M Waterfront Music Festival × Waterfront Film Festival" took place from August 15 to 24, featuring three immersive waterfront stages, four cross-border forums, 13 performances by "music dreamers," and multiple outdoor film screenings over ten days [1] - The main stage, "Waterfront Theater," was developed in collaboration with JZ Music, hosting professional bands and singers to provide enjoyable music performances against the backdrop of the river [1] - The "Dock Theater," located in a landmark building, utilized a historic dock as a natural stage, allowing audiences to enjoy performances in a unique setting [1] Group 2: Community Engagement - The event attracted attendees who remained after music performances to enjoy outdoor films, indicating strong community engagement and interest in the dual offerings [2] - The film festival collaborated deeply with Shanghai Film Co., showcasing a blend of art and commerce, positioning the West Bank Dream Center as a "container for ideal living" and a testing ground for diverse consumer experiences [2] - Upcoming screenings include classic films such as "Robot Dreams," "Slam Dunk," and "Hachi: A Dog's Tale," transforming the riverside into a "theater without a roof" [2] Group 3: Thematic Forums - The festival will host themed forums every weekend at the "Waterfront Theater," featuring discussions with JZ Music artists, insights from the creative team behind "The Little Monster of Langlang Mountain," and conversations on sustainable lifestyles in collaboration with ELLE magazine [2]

Core Insights - The East Jiang International Cruise Promotion Conference and East Jiang Pearl Food Carnival were held in the East Jiang Comprehensive Bonded Zone, featuring major cruise companies like Aida Cruises and Oriental Cruises showcasing their popular cruise products and latest route information [1] Group 1: Cruise Industry Developments - The first luxury cruise ship registered in China, "Zhaoshang Yidun," is set to embark on its maiden voyage from Tianjin this month, offering a 7-day cultural journey exploring cities like Qingdao, Dalian, and Shanghai [3] - The "Zhaoshang Yidun" cruise features all-sea view balcony cabins, accommodating 930 passengers, and offers a variety of dining options including global and Chinese cuisine, along with cultural entertainment programs [3] - Other cruise ships promoted include the "Mediterranean" ship, known as the "Art Ship," with 1,057 luxury cabins and suites for 2,680 passengers, and the "Dream" ship, which blends classical and modern design [3] Group 2: Food Carnival and Economic Impact - The East Jiang Pearl Food Carnival aims to create a cruise food experience square, showcasing local ingredients with live cooking demonstrations and entertainment, running from August to October on select days [4] - The event includes a rural revitalization zone featuring high-quality agricultural products from Ninghe and Jizhou, and offers 1.5 million yuan in cruise-themed consumption vouchers to stimulate the cultural tourism market [4] - Passengers holding cruise tickets can enjoy the "Cruise One Ticket Pass," allowing access to various attractions, dining, and activities in the East Jiang area [4]

Core Insights - The "Shanghai Summer" International Consumption Season and Global Food Festival has opened, showcasing local spicy cuisine and aiming to boost Shanghai's nighttime economy and dining market growth [1][2] - Meituan reported that the number of Sichuan cuisine restaurants in Shanghai exceeds 7,500, making it the leading local cuisine in the city [1] Group 1: Event Overview - The event is guided by the Shanghai Municipal Commission of Commerce and the Jing'an District People's Government, and is hosted by Dazhong Dianping and Wanglaoji, lasting for three days [1] - The festival features various spicy local cuisines, including Jiangxi, Hunan, and Sichuan, as well as Shanghai's local dishes, Shandong cuisine, Anhui cuisine, and Taiwanese cuisine [1] Group 2: Market Trends - From January to July this year, the top five spicy cuisine categories in Shanghai by consumption growth are Jiangxi, Hubei, Yunnan, Guizhou, and Shaanxi [1] - Jiangxi cuisine has seen a 115% year-on-year increase in consumption, making it the fastest-growing local cuisine in Shanghai [1] - Jiangxi cuisine is known for its "fresh, spicy, fragrant, and mellow" flavors, and local restaurants are increasingly popular among consumers in Shanghai [1] Group 3: Featured Dishes - The festival showcases local specialties such as Nanchang's "Woguanli" meat sauce mixed rice noodles, "Wanyan" Mengcheng baked cakes, "Lucai" spicy seafood, and "Guanguanji Halal Restaurant" hand-grabbed lamb [1]

Core Points - The 2025 "Young City Yeah" Guangzhou Night Consumption Season has been officially launched, featuring over 20,000 special consumption vouchers distributed nightly until August 31 [2][12] - The event aims to promote Guangzhou as an international consumption center through a series of themed activities and integration of commerce, tourism, culture, and sports [3][4] Group 1: Event Overview - The night consumption season will run throughout the second half of the year, focusing on the theme "Guangzhou Night, Exciting and Boundless" [3] - Key themes include "Dimension Station, Food City, Canton Fair Exchange, Good Sweat Place, Fashion Circle," with hundreds of unique night activities planned [4] Group 2: Economic Impact - The first batch of 15 urban-level night market pilot areas has been established, significantly contributing to the development of Guangzhou's night economy [5] - These areas attracted 3.67 billion visitors from the second half of 2024 to the first half of 2025, with daily foot traffic exceeding 1 million in key commercial districts [6] Group 3: Activities and Promotions - The event will feature various activities such as the International Food Festival, Boutique Food Week, and a Coffee Culture Festival, highlighting local specialties like craft beer and barbecue [11] - Collaborations with companies like UnionPay, Vipshop, Meituan, and others will provide multiple benefits and discounts to enhance the night shopping and dining experience [7]

Core Insights - The traditional urban lifestyle is being transformed as nighttime becomes a key period for leisure consumption, driving urban development, economic growth, and cultural prosperity [1] - Nighttime consumption spans various sectors including dining, shopping, cultural tourism, and sports, providing new momentum for urban economies [1] - In the summer cultural and tourism consumption season, approximately 39,000 cultural tourism events will be held nationwide, with last year's nighttime tourism expenditure nearing 2 trillion yuan [1] Group 1: Nighttime Economic Activities - In Xishuangbanna, the starry night market attracts nearly 40,000 visitors daily during the summer [1] - Nanning's Laoxi Night Market has seen a 12.65% year-on-year increase in revenue in the first half of the year after professional management was introduced [1] - Quanzhou has hosted over 1.41 million visitors since July, marking a 14.8% increase, with various nighttime activities launched [3] Group 2: Cultural and Entertainment Events - Suzhou's outdoor concerts attracted over 400,000 attendees in the first half of the year, showcasing the city's vibrant cultural scene [5] - Haikou's diverse nighttime activities, including night buses and street performances, generated over 1 million yuan in revenue in the first week [7] - Chongqing's nighttime consumption has exceeded 60%, highlighting the city's appeal as a vibrant nighttime destination [9] Group 3: Shanghai's Night Economy - Shanghai's nighttime consumption reached over 88 billion yuan, with various innovative venues and activities enhancing the nighttime experience [21] - The city has implemented measures to extend operating hours and improve nighttime transportation, contributing to a thriving nighttime economy [36] - The introduction of immersive experiences, such as the night tours at Yuyuan Garden, has attracted significant visitor interest [25][27] Group 4: Emerging Trends and Innovations - The rise of new consumption scenarios has led to the emergence of new job roles, particularly in the drone light show industry in Chongqing [44] - Shanghai's night economy is characterized by a blend of traditional and modern elements, appealing to a diverse audience [19][21] - The integration of technology and cultural experiences is reshaping the nighttime landscape, as seen in the immersive exhibitions at the Shanghai Museum [31][38]

Core Points - The "Zhenjiang Super Night" event aims to activate the night economy through innovative consumption scenarios and online-offline integration, running from August 15 to September [1] - The event framework consists of "1 main venue, 6 sub-venues, and 8 major segments," focusing on new business models and experiential consumption [1] - The main venue, "Jingji Relaxation Collection," features over 50 food and beverage vendors, creating a vibrant atmosphere for night-time activities [1] Group 1 - Six core commercial complexes, including Suning Plaza and Wanda Plaza, will host large-screen viewing events and various promotional activities centered around "emotional economy" and "night economy" [2] - The event encourages businesses to extend their operating hours and offers incentives such as "overtime discounts" and "energy supply stations" to enhance the consumer experience [2] - The city has previously launched a consumption promotion plan to stimulate the local economy, distributing over 10 million yuan in subsidies through various platforms [2] Group 2 - During the event, nighttime consumption accounted for over 40% of total sales, with a 13% year-on-year increase in dining expenditures [3] - The event attracted over one million spectators through various viewing points, significantly boosting sales in key commercial complexes, which saw an average increase of over 10% year-on-year [3] - The initiative aims to create a collective economic resonance and enhance the night economy in Zhenjiang, inviting citizens to participate in the festivities [3]

（央视财经《正点财经》）旅行平台数据显示，7月以来，"夜游"相关搜索量和评论量显著增加，而且 每逢周末就会迎来搜索小高峰。在"夜游"搜索热度前10的城市中，上海名列前茅。作为超大型城市，上 海是如何在夜间经济发展方面，走出别具一格创新之路的？让我们一起跟随记者的脚步，走进上海。 总台记者 钱佳仪：跟着夜跑团，在滨江步道上小跑一会。说实话，已经有点跟不上他们的节奏了，在 夜晚，吹着小风，你看，来一场酣畅淋漓的夜跑，什么也阻挡不了大家拥抱夏夜的热情。跟着我继续走 一走，还能看到滑板、小轮车、攀岩等各种运动，是运动爱好者的聚集地。 就是这样一片充满活力的区域，曾是一片包含废弃水泥厂、仓储运输在内的老上海工业遗存。如今，水 泥厂变成"穹顶艺术中心"，油罐被改造成美术馆，货运码头华丽转身为船坞剧场和滨水音乐厅，水岸音 乐节、水岸电影节轮番上演。汇集了户外运动、艺术与市集等多重业态，已经成为大家享受生活的好去 处、上海夜间消费的新地标。 总台记者 钱佳仪：大家看我身后热闹的船坞码头，限时的联名活动吸引了大批游客前来拍照打卡。 总台记者 钱佳仪：美食，可是夜间经济的重要组成部分。随着夜幕降临，"夜食天台"逐渐热闹起来。 霓 ...

Group 1 - The night economy is becoming a significant driver for urban development, economic growth, and cultural prosperity, with diverse consumption experiences across various sectors such as dining, shopping, and tourism [1] - Shanghai leads the nation in night tourism popularity, with a notable increase in related search and review volumes by approximately 100% since July [4][2] - Shanghai's total night consumption has exceeded 88 billion yuan since June, indicating a robust night economy [8] Group 2 - Yunnan's Xishuangbanna has become a vibrant night tourism hub, attracting nearly 40,000 visitors daily during the summer, showcasing its unique cultural and scenic offerings [10] - Quanzhou, a UNESCO World Heritage city, has seen over 1.41 million visitors since July, a year-on-year increase of 14.8%, driven by immersive night activities that blend traditional and modern elements [12] - In Chongqing, night consumption has surpassed 60%, with new professions emerging due to the city's vibrant night scene, highlighted by drone performances and illuminated attractions [15]