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雪天盐业微电影《盐途》获评国务院国资委“优秀品牌故事”
Core Viewpoint - The microfilm "Salt Road" produced by Xue Tian Salt Industry Group has been selected as an excellent brand story by the State-owned Assets Supervision and Administration Commission (SASAC), showcasing the brand power of state-owned enterprises [1][5]. Group 1: Brand Story Collection - In August 2024, SASAC launched a brand story collection activity for state-owned enterprises to promote the narrative of brand creation in the new era [1]. - A total of 200 excellent brand stories were selected, including 100 from central enterprises and 100 from local state-owned enterprises [1]. Group 2: Themes and Narrative - "Salt Road" uses artistic cinematography to illustrate the responsibilities and commitments of state-owned enterprises in inheriting red genes, practicing green ecological concepts, and promoting technological innovation [1]. - The film is structured around three main themes: "Red Gene, Green Ecology, and Technological Innovation," connecting the topics of enterprise reform, technological breakthroughs, and ecological development [1]. Group 3: Recognition and Impact - Since its release, "Salt Road" has received multiple awards, including the "Golden Camellia Award for Excellent Works" at the Hunan Microfilm Competition and the "Hunan State-owned Enterprise Brand Communication Pioneer Award" [5]. - The selection of "Salt Road" as an excellent brand story by SASAC not only recognizes the brand philosophy and value proposition of "Xue Tian Salt" but also sets a new benchmark for brand development in the industry [5].
晶采观察丨从“绿色”出发 驶向海洋经济新蓝海
Yang Guang Wang· 2025-06-08 07:56
Group 1 - The core theme of the article emphasizes the transition of the marine economy towards a "green" model, highlighting the ecological improvements and the potential for sustainable development [1][2] - China's marine economy is projected to exceed 10 trillion yuan in total output by 2024, accounting for 7.8% of GDP, indicating strong growth resilience and potential [1] - The number of registered deep-sea technology-related enterprises in China has surpassed 10,000, with a total of 172,700 such companies, nearly 60% of which were established within the last three years [1] Group 2 - Various regions are showcasing innovative practices, such as Fujian's initiatives in fishery carbon sinks, transforming "blue pastures" into extensive "carbon pools" [2] - The integration of marine tourism and ecological protection is evident, with tourism revenues being reinvested into ecological restoration and industrial upgrades, promoting a harmonious relationship between economy and environment [2] - The article calls for strategic long-term planning to ensure the sustainable development of deep-sea industries, contributing to China's high-quality economic growth [2]
江西新余市市场监管局助力打造“美丽新余”名片
Group 1 - The Jiangxi Xinyu Market Supervision Administration is actively promoting the construction of a low-carbon, green ecological, and civilized "Beautiful Xinyu" brand by leveraging its measurement and standardization functions [1] - The administration encourages companies like Ganfeng Lithium and Tianqi Lithium to participate in the establishment of greenhouse gas emission accounting standards for the lithium salt industry, promoting low-carbon development [1] - A special campaign against excessive packaging of goods has been launched, focusing on products such as mooncakes, rice dumplings, and tea, to effectively curb excessive packaging practices [1] Group 2 - The city has taken the lead in formulating green ecological standards for tourism services, receiving the first "Jiangxi Green Ecology" certification, and successfully passing the first batch of brand construction pilot project inspections [2] - Over 20 green standards have been developed or participated in by local enterprises since the start of the 14th Five-Year Plan, covering areas such as green manufacturing and lithium-ion battery recycling [2] - Ganfeng Lithium's standard for evaluating green factories in the lithium salt processing industry has been recognized as a typical case for application promotion by the Ministry of Industry and Information Technology in 2024 [2] Group 3 - The administration is enhancing the management of restaurant oil smoke by requiring new restaurants to install oil smoke purification devices, with 864 new establishments complying this year [3] - A total of over 20 small biomass boilers have been eliminated in the city to support air quality improvement efforts [3] - The "Clean Plate Campaign" is being promoted in schools and restaurants to encourage waste reduction, with over 50,000 promotional posters distributed to restaurants [3]
驻华外交官及媒体记者组团来汉 “漫步中国 发现武汉”中外媒体联合采访活动启动
Chang Jiang Ri Bao· 2025-05-08 00:41
Core Viewpoint - The "Walk in China: Discover Wuhan" media event aims to promote cultural exchange and cooperation among countries, highlighting Wuhan's blend of technological innovation and historical heritage [1][2]. Group 1: Event Overview - The event was launched on May 7, featuring a performance by Chinese talent and participation from foreign diplomats and media from countries such as Vietnam, Laos, Nepal, Indonesia, and Turkey [1]. - The initiative is organized by the Wuhan Municipal Publicity Department and the Central Radio and Television Station's Asia-Africa Center, marking the first stop of the "Walk in China" series [1]. Group 2: Diplomatic Engagement - Diplomats expressed intentions to strengthen cooperation, with Vietnam's ambassador noting Wuhan's cultural significance and its appeal as a tourist destination for Vietnamese and global visitors [1][2]. - Nepal's ambassador highlighted Wuhan as a model of sustainable development and innovation, emphasizing the city's rapid transformation and high-quality growth [2]. Group 3: Cultural and Economic Exchange - The Indonesian deputy ambassador mentioned potential collaboration in the electric vehicle sector, leveraging Wuhan's manufacturing base and Indonesia's strategic resources [2]. - The media team visited various cultural and historical sites in Wuhan, including the Yellow Crane Tower, which sparked reflections on cultural ties and the importance of cultural exchange [2][3].