Group 1 - The first travel car of Hongmeng Zhixing, the Xiangjie S9T, has officially started pre-orders [2] - The starting pre-sale price for the Xiangjie S9T is 328,000 yuan [2]

Core Viewpoint - The article discusses the ongoing collaborations between Huawei and various automotive manufacturers, particularly focusing on the Hi model and the upcoming product launches in the smart vehicle sector [4][5][6]. Group 1: Huawei and Automotive Partnerships - SAIC-GM Wuling is set to upgrade its collaboration with Huawei, potentially adopting the Hi model for its Baojun brand, with a new SUV expected to launch by the end of the year [4]. - Huawei has established three collaboration models in the automotive sector: a "parts supply model," a "Hi solution," and a "HarmonyOS driving" model, with the first two aimed at independent manufacturers [4]. - The partnership between Avita and Huawei is also evolving, with plans to introduce a co-created product by the second half of 2026, and Avita aims to launch 17 new models by 2030 [5]. Group 2: New Product Launches and Market Strategy - Huawei's HarmonyOS driving is gaining momentum, with the upcoming launch of the "Fifth Realm" model, and over 1,500 dealers have expressed interest in the brand's channel construction [6]. - The first model, Harmony H5, is expected to be launched in September, indicating a rapid development of the brand's terminal network [6]. - Analysts suggest that Huawei's collaborations are becoming more targeted, aiming to penetrate market segments that were previously underserved, particularly in the 150,000 to 200,000 yuan price range [6].

Core Viewpoint - Huawei's HarmonyOS vehicle, the Xiangjie S9T, is set for pre-sale on August 18, showcasing advanced features and multiple powertrain options [1] Vehicle Specifications - The Xiangjie S9T has dimensions of 5160mm in length, 2005mm in width, and 1492mm in height, with a wheelbase of 3050mm, which is 6mm taller than its predecessor, the Xiangjie S9 [1] - The vehicle offers both pure electric and range-extended versions, with the pure electric variants having ranges of 701km, 765km, and 801km, powered by a 97.6kWh battery [1] - The range-extended versions provide pure electric ranges of 195km, 201km, and 274km, with battery capacities of 36kWh and 51.9kWh [1] Features and Technology - The Xiangjie S9T comes standard with zero-gravity front passenger seats, a passenger display, and a one-touch foldable rear seat [1] - It is equipped with air suspension, continuously variable damping shock absorbers (CDC), double wishbone front suspension, multi-link rear suspension, and Huawei's Tuling platform 3.0 [1] - The vehicle features a six-domain integrated digital intelligent chassis and is the first to adopt Huawei's ADS 4, along with electronic side mirrors, electric doors, and an electric tailgate [1] Pricing Information - The current Xiangjie S9 is priced between 309,800 yuan and 449,800 yuan [1]

Core Insights - The company Zhijie, a joint venture between Huawei and Chery, is set to enter its "2.0 phase" with significant strategic upgrades and plans for an IPO in the first half of 2026 [1][3] - Zhijie will invest over 10 billion yuan in R&D and expand its team to 5,000 members to enhance operational efficiency and autonomy [1][3][5] - A new independent entity, Zhijie New Energy Company, will be established to manage the entire product lifecycle, including R&D, manufacturing, sales, and service [1][3] Investment and Development Strategy - Zhijie plans to invest over 10 billion yuan in future developments, with a focus on expanding its R&D team to 5,000 personnel [1][3][5] - The company is transitioning from a deep collaboration model with Huawei to a more market-oriented and independent operational structure [3][5] Product Launch and Sales Performance - The new models R7 and S7 were launched for pre-order on August 8, with over 20,000 orders received within 8 hours [2][4] - The new models feature advanced driving assistance hardware, including high-precision solid-state LiDAR and 4D millimeter-wave radar [3] Market Position and Sales Growth - Chery Group reported a record sales figure of 1.4846 million vehicles in the first seven months of 2025, marking a 14.5% year-on-year increase [6] - Zhijie's sales reached 47,800 units in July 2025, maintaining its position as the top new force brand in the market [8] - The average transaction price for Zhijie's vehicles in June was 390,000 yuan, leading the market [8] Strategic Partnerships and Future Outlook - The collaboration between Chery and Huawei is expected to enhance Zhijie's technological capabilities, particularly in smart driving and the HarmonyOS ecosystem [9] - The establishment of Zhijie New Energy Company is a strategic move to ensure independent operations while leveraging Huawei's technological advancements [1][5]

Core Viewpoint - The partnership between Chery and Huawei has solidified with the signing of the "Intelligent World Brand Strategy 2.0" agreement, which includes the independence of the Zhijie brand and a commitment of over 10 billion yuan in funding to establish a 5,000-person R&D team, indicating Huawei's increased control over Zhijie [1][5][6]. Group 1: Strategic Developments - The establishment of the "Zhijie New Energy Company" aims for integrated independent operations, with Huawei leading the entire management chain from product definition to sales and service [5][6]. - Chery has prioritized Zhijie as its "first strategic project," with unlimited resource allocation and the suspension of the Star Era MPV project to bolster Zhijie's R&D capabilities [5][10]. - The new operational model is expected to alleviate previous resource conflicts and enhance Zhijie's market position, with both companies leveraging their strengths: Huawei's smart technology and Chery's manufacturing expertise [5][11]. Group 2: Product Launch and Market Performance - The new Zhijie models, R7 and S7, have begun pre-sales with starting prices of 268,000 yuan and 258,000 yuan respectively, achieving over 10,000 pre-orders within the first hour [1][11]. - Despite the initial excitement, Zhijie's sales have not met expectations, with the S7 model facing delivery issues due to factory relocations and supply chain challenges [8][11]. - In the first half of the year, Zhijie sold 45,000 vehicles, which is significantly lower than its competitors, achieving only about 30% of the sales of the Wanjie brand during the same period [11][12].

Core Viewpoint - The long-rumored "Zhijie Independence" has been confirmed with Chery and Huawei signing a strategic cooperation agreement, marking the transition of the Zhijie brand into its 2.0 phase, with over 10 billion yuan investment and a 5,000-person R&D team [1][5] Group 1: Strategic Developments - Zhijie has established dual design centers in Shanghai and Shenzhen to capture cutting-edge design trends and has set up a dedicated R&D center in Wuhu with over 3,000 employees [1] - The establishment of Anhui Zhijie New Energy Automobile Co., Ltd. as a wholly-owned subsidiary of Chery signifies Zhijie's shift from a joint project with Huawei to an independent operational entity [5] - Chery plans to adopt a "hold but not command" principle, allowing Zhijie to operate independently while Huawei's technical team remains deeply involved in R&D [5] Group 2: Operational Changes - Zhijie's production will fully integrate Huawei's quality management system, ensuring 100% digital traceability of quality parameters throughout the manufacturing process [6] - The supply chain will utilize the HarmonyOS unified supply chain system, sharing resources with other brands to ensure quality and stability [6] - The sales and service ecosystem will be unified under HarmonyOS, promoting a more mature sales and service system for Zhijie [6] Group 3: Market Position and Challenges - Zhijie's initial models faced challenges, with the S7 experiencing delivery issues due to high demand and the R7 quickly declining after a brief surge [2][4] - The importance of Zhijie within Chery is perceived to be less than that of other brands like Xiangjie and Zunjie, indicating a potential imbalance in resource allocation [4] - Huawei's ability to manage multiple brands under the HarmonyOS umbrella is questioned, with concerns about resource allocation and the capacity to support all five brands effectively [7][8] Group 4: Future Prospects - New models, including the updated R7 and S7, have begun pre-orders, indicating strong market interest with over 10,000 orders within the first hour [7] - Huawei is strategically reallocating successful personnel and resources from the successful Aito brand to support the development of Zhijie and other brands [8][9] - The success of Zhijie and its ability to scale will require time and market adaptation, similar to the challenges faced by the Aito brand [9]

Core Insights - The partnership between Huawei and Chery is deepening with the launch of the Zhijie brand and the establishment of dual design centers in Shanghai and Shenzhen, marking a significant strategic shift towards electric vehicles in China [1][2] - The new Zhijie R7 and S7 models, equipped with advanced technologies, are seen as a critical step in the brand's transformation and ambition to capture a larger market share [2][14] - The restructuring of the Zhijie project aims to enhance decision-making efficiency and resolve previous internal conflicts between the two companies [5][6] Group 1: Strategic Developments - Zhijie has officially launched its dual design centers in Shanghai and Shenzhen, indicating a commitment to product innovation and market responsiveness [1] - The decision to focus entirely on the Zhijie brand, abandoning the Star Era brand, reflects Chery's strategic prioritization of Zhijie as its core business [4][5] - The introduction of the new models is part of a broader strategy to penetrate various market segments, including the high-demand MPV market [4][6] Group 2: Product Innovations - The new Zhijie models will feature high-end technologies such as 192-line laser radar and advanced driving assistance systems, showcasing a commitment to quality and innovation [2][13] - The "pure blood HarmonyOS" concept is being implemented in the new models, emphasizing a fully integrated technological approach [2][14] - The new models are designed to simplify user choices by standardizing key features across all variants, addressing previous customer complaints about configuration options [13][14] Group 3: Operational Efficiency - The restructuring of Zhijie into an independent subsidiary aims to streamline operations and improve efficiency in decision-making processes [5][6] - The establishment of a dedicated R&D base in Wuhu is intended to enhance the development of innovative technologies and support the brand's long-term growth [7][10] - The integration of a unified supply chain and automated manufacturing processes is expected to improve production efficiency and product quality [9][10] Group 4: Market Challenges and Responses - Zhijie has faced significant challenges, including delivery issues and fluctuating sales, which have prompted a reevaluation of its operational strategies [8][10] - The brand's initial success was marred by production delays and supply chain disruptions, leading to a reassessment of its market approach [8][10] - In response to market pressures, Zhijie is focusing on building trust with consumers through improved communication and customer service initiatives [9][10]

Core Viewpoint - Huawei is signaling a significant increase in resource investment in its automotive brand, Zhijie, in collaboration with Chery, aiming to overcome past challenges and enhance operational efficiency [3][5][6]. Group 1: Investment and Development Strategy - Huawei and Chery plan to invest over 10 billion yuan and establish a 5,000-person R&D team for Zhijie, marking the brand's transition to a 2.0 development phase [3][5]. - The partnership aims to solidify Zhijie's position as a "pure-blood Hongmeng intelligent driving" brand, leveraging increased resources and a more efficient operational framework [5][6]. Group 2: Challenges and Adjustments - Zhijie's sales have not met expectations, with over 100,000 units delivered, ranking second within the Hongmeng intelligent driving system, but still facing competitive pressures in the Chinese EV market [6][9]. - Delivery delays for the Zhijie S7 highlighted operational inefficiencies between Huawei and Chery, prompting cash compensation to affected customers [9][10]. Group 3: Independent Operations and Management - Zhijie will operate independently under a new structure, with Huawei taking a leading role in management and strategic decision-making, while Chery supports the initiative [10][12]. - The establishment of a dedicated Zhijie New Energy Company aims to streamline operations and enhance product quality control [10][12]. Group 4: Technological Advancements - Zhijie models will incorporate Huawei's cutting-edge technologies, such as the "Giant Whale" 800V high-voltage platform and advanced driver assistance systems, enhancing performance and user experience [14][15]. - Continuous R&D investment of approximately 20 billion yuan annually by Huawei aims to maintain technological leadership in the automotive sector [15][17]. Group 5: Brand Building and Market Positioning - Despite being a new brand, Zhijie has the potential for long-term growth, as the EV market evolves and consumer decision-making shifts towards brand trust and long-term value [18][19]. - Huawei and Chery are prioritizing brand development, recognizing that strong brand equity is essential for consumer trust and market success [19][21]. Group 6: Future Product Plans - Zhijie plans to launch updated models of the Zhijie R7 and S7, enhancing features and adopting aggressive pricing strategies to compete in the market [21][23]. - The brand's product lineup is set to expand with new models, including a large SUV and the first MPV by 2026, aiming for a more comprehensive product matrix [23][24].

Core Viewpoint - The competition for the first MPV under the Hongmeng Intelligent Driving brand is intensifying, with Zhijie potentially gaining an advantage as it develops its MPV based on the E0X-L platform, expected to launch in the first half of next year [1][3]. Company Developments - Zhijie is developing an MPV named "EHV," which will offer both pure electric and extended-range powertrains, with batteries supplied by CATL [1]. - Chery's first luxury MPV, the Star Era E08, has reportedly halted development, with some team members transferring to Zhijie to bolster its MPV development efforts [1][3]. - Chery has initiated a brand integration strategy, forming "New Four Major" divisions to optimize resource allocation and enhance brand competitiveness [2]. Market Positioning - Zhijie and Star Era are positioned similarly in the high-end new energy market, but Zhijie is seen as better suited to support luxury MPV models [2]. - The pricing strategy for the Star Era series has been adjusted, with the starting price dropping to 19.88 million yuan, making it 5.1 million yuan cheaper than Zhijie S7 [4]. Sales Performance - Zhijie S7 has received over 20,000 pre-orders since its launch, but production issues have led to delays, causing dissatisfaction among customers [4][5]. - In the first half of the year, Zhijie sold 64,300 units, surpassing Star Era's 44,200 units, indicating a stronger market performance [10]. Production Capacity - Chery's new "Intelligent Connected Super Factory" is set to produce Zhijie S7, but initial production challenges have led to a temporary shift to another facility [4][5]. - Zhijie has established an independent factory, which is expected to alleviate resource allocation issues with other Chery brands [13]. Future Outlook - The MPV market is growing, with a 53.3% year-on-year increase in sales for new energy MPVs in June, indicating a favorable environment for Zhijie's upcoming launch [7]. - If Zhijie's EHV MPV launches successfully, it could become a significant growth point for the brand, especially as it aims to compete in a market where many manufacturers are pivoting towards MPVs [15].

Core Viewpoint - The company Nuitech (301229) has announced that its products are now being utilized in certain models of the Hongmeng Zhixing brand vehicles [1] Group 1 - Nuitech's products are integrated into specific vehicle models [1]