中经记者 石英婧 上海报道 当前，中国正从"世界工厂"向"全球创新中心"深度演进，"双碳"目标牵引绿色转型，数字经济与实体经 济加速融合，为跨国企业带来了前所未有的机遇。《中国经营报》记者了解到，准确把握中国市场脉 搏、前瞻布局未来赛道，成为跨国企业实现可持续发展的核心议题。为此，毕马威日前最新发布了 《2025年跨国企业中国展望》中文版报告（以下简称"《报告》"）。《报告》基于对137家跨国企业的 深入调研，揭示了跨国企业在华发展的新动向。 在应用人工智能方面，《报告》显示，58%的跨国企业已经在其业务运营中使用了人工智能工具。此 外，网络安全已成为中国数字化转型的战略推动因素，而随着跨国企业寻求在全球范围内推广中国开发 的技术和人工智能能力，国内和国际网络安全标准的差异导致了越来越多的运营和合规挑战，弥合这种 差异对于维持信任和韧性至关重要。企业只有通过调整治理框架、加强跨境合作并将网络安全融入创新 的每个阶段，才能更好地实现安全和可持续增长。 毕马威中国跨国企业渠道联合主管合伙人韩睿盛（Mark Harrison）表示，过去六个月，跨国企业在中国 的并购活动显著增加，主要由两种关键策略驱动。首先，全球跨 ...

Core Viewpoint - The recent leadership change at Zhongyuan Agricultural Insurance marks a significant transformation for the company, with new Chairman Diao Yuxin set to lead the firm into a new era of reform and growth [1][36]. Leadership Change - Diao Yuxin has been approved as the new Chairman, concluding a 9-month transition period following the departure of former Chairman Bi Zhijun due to age [2][36]. - Diao Yuxin has a strong background in agricultural finance, having previously served as Chairman of Henan Agricultural Credit Guarantee Co., where he developed innovative cooperation models [4][39]. Company Performance - As of the end of 2024, Zhongyuan Agricultural Insurance ranked first among five specialized agricultural insurance companies in net profit, with a rapid increase in premium scale [1][36]. - The company reported a claims expenditure of 4.653 billion yuan in 2024, with a claims ratio of 73.87% [1][36][67]. - The company aims to enhance risk management, address shortcomings, and improve operational efficiency as part of its strategic goals for 2025 [1][5]. Strategic Focus - Zhongyuan Agricultural Insurance has designated 2025 as the "Year of Compliance Management," emphasizing the need for risk prevention and quality development [5][40]. - The company is focusing on deepening its understanding of the agricultural industry and innovating financial service models to meet current market demands [41][42]. Market Position - Zhongyuan Agricultural Insurance has established a robust network with 206 branches across various provinces, focusing on agricultural regions [10][45]. - The company has seen significant growth in its insurance business revenue, reaching 6.299 billion yuan by the end of 2024, with a year-on-year increase of 11.54% [22][61]. Financial Overview - The total assets of Zhongyuan Agricultural Insurance reached 9.703 billion yuan by the end of 2024, reflecting a 2.66% increase year-on-year [25][60]. - The company’s net profit for 2024 was 419 million yuan, leading among its peers, with a profit of 357 million yuan reported in Q3 2025 [24][59][63].

近期召开的中央经济工作会议，对2026年经济工作作出部署，明确提出要坚持内需主导，建设强大国内 市场，坚持创新驱动，加紧培育壮大新动能。会议强调，要深入实施提振消费专项行动，扩大优质商品 和服务供给；实施新一轮重点产业链高质量发展行动；同时因地制宜发展新质生产力，制定服务业扩能 提质行动方案；深化拓展"人工智能+"，完善人工智能治理。 对承担"稳增长、促就业、扩消费"等多重任务的文旅产业而言，这意味着一方面要在扩大内需的大框架 下，更有针对性地激发文旅消费；另一方面要把包括 AI 在内的新技术，真正用到优化供给结构、提升 运营效率上，实现行业高质量发展。 "用什么样的新技术改造传统行业"对于文旅从业者来说，不是一个新的命题，尤其在线上流量红利见顶 之后，行业越来越清楚：仅在平台侧做搜索和交易的微创新远远不够，真正制约旅游目的地增收的，是 其本身的运营效率和产品创新能力。 曾经风靡一时的目的地"一机游"、"一码游"、"一键游"数字文旅平台，在沉寂多年后正在通过AI重获新 生，而这并不能简单理解为一次地方文旅的技术升级。过去一年，人工智能正把中国在线旅游推向新的 时代：游客不再依赖关键词和攻略列表比对，而是直接把 ...

在发展愿景方面，中心将依托徐州市区域优势与产业基础，联合高校、科研机构、龙头企业等多方力 量，集聚优质资源，搭建产业协同平台，全面激发区域创新活力。未来，中心致力于成为区域产业数字 化转型的核心枢纽、技术创新成果转化的重要基地、数字经济高端人才的集聚高地，为区域经济高质量 发展注入持续动力。 12月19日，江苏省软件产品检测中心淮海运营中心启动暨苏北区域数字化协同高质量发展供需对接会在 徐州市云龙区金融服务中心云盛金融大厦举行。江苏省工信厅二级巡视员王丹中、徐州市副市长郭晓敏 出席并为淮海运营中心揭牌，云龙区委书记陈婕致辞，江苏省工信厅、省软件产品检测中心，徐州市工 信局、市数据局、市科技局有关领导出席。云龙区委常委、常务副区长周泉主持活动。 江苏省软件产品检测中心淮海运营中心由云龙区政府与江苏省软件产品检测中心联合共建，由梓恒数字 科技（徐州）有限公司负责实体化运营。中心秉持"政府引导、市场驱动、技术赋能、生态协同"的发展 理念，以"政府、中心、企业"三位一体合作模式为基石，构建全方位服务体系。 在生态整合方面，中心将系统整合政策、技术与市场资源，依托省中心权威资质建立标准化服务体系， 打造覆盖信息化建设、 ...

在集团全球化运营中，最大的内耗往往源于"各说各话"。同一供应商在不同子公司被录成不同名称，同一物料在不同国家有不同编码，导致数据无法拉 通，分析决策失准。 在戈壁荒漠的钻井平台，在深海远洋的勘探现场，在全球各地的业务据点，集团型油企的每一步发展都伴随着复杂的管理挑战：迥异的海外税法、错综的 公司间交易、精细到单井的成本管控、多币种的财务报表...... 当业务版图跨越山海，如何打破信息壁垒、实现全球高效协同？一套以飞书为协同底座，集 成业务系统、ERP 与 MES 的现代化数字架构，给出了完美答案。 这套解决方案的核心，是构建了一个前后端一体化的数字生态，让全球业务高效联动： ①飞书：全员统一的协同办公核心，既是沟通桥梁，也是知识沉淀、任务管理和流程审批的统一入口，连接全球每一位员工； ②业务系统：覆盖勘探、钻井、项目管理等专业领域，成为前线业务操作的坚实载体； ③ERP：企业的 "数字核心"，整合全业务链财务数据，承载主数据、财务、供应链、人力资源等核心管理职能； ④MES：扎根装备制造车间，负责实时数据采集与生产执行监控，为精细化成本核算提供源头数据。 四大模块无缝衔接，形成了 "战略可落地、管理可穿透、 ...

Core Insights - The core theme of the 22nd China International Financial Forum is the construction of an intelligent financial ecosystem in the digital economy era [1][4] Group 1: Digital Transformation and Competitive Advantage - The rapid development of large model technology and changing user demands necessitate a continuous dynamic iteration process for banks in their digital transformation and operations [3][6] - Digital transformation is viewed not merely as a technological upgrade but as a potential reshaping of business competitiveness [3][6] - Future agent capabilities may become a competitive moat for banks, focusing on customer insight, task planning, and API atomization to transition from single-point intelligence to ecological or composite intelligence [3][6] Group 2: Organizational and Structural Changes - There will be a migration in organizational capabilities, shifting from a focus on functional development and maintenance to building capabilities centered around scenario construction and ecosystem integration [3][6] - The structure of technology investment will change, with traditional development and operations currently at 70% and intelligent investment at 30%, expected to shift to 70% for intelligent investment in the future [3][6] Group 3: Organizational Mechanism and Support - The organization mechanism needs to be restructured, with Shanghai Bank recently adjusting its structure to focus on digital transformation and customer experience [7] - Three roles are proposed for the business application layer: AI product manager, knowledge operation and management, and content ecosystem expansion, transforming previously optional functions into essential ones [7] - A dedicated security compliance team will be established to ensure comprehensive support for AI applications, addressing organizational mechanisms, capabilities, and management [7] Group 4: AI Integration and Future Considerations - The new wave of AI-driven digital transformation builds on previous digital initiatives, with banks that excelled in data governance and asset management gaining further advantages in the AI era [4][7] - The discussion around AI's potential threat to humans has shifted to the reality of coexistence between machines and humans across industries, including banking [8]

数字化转型为医疗服务模式变革带来新机遇，也提出了新挑战。中日友好医院党委常委、副院长（主持行政工作）崔勇认为，公立医院推动医疗服务 从"经验医学"向"数据智能医学"转型，当前面临两大关键短板：一是医院间信息不通畅，数据壁垒尚未完全打破；二是海量院内数据难以有效转化为大数据 资源并赋能人工智能应用。他建议，医院应聚焦标准化建设与集成应用两大方向，着力构建统一数据平台，推动数据向人工智能生产力转化。同时，要重点 构建可信数据空间，在严格保护患者隐私的前提下开展数据治理工作。此外，可以建立多个优势病种专病数据库，积极推进人工智能研发。 "'数据大'不等于'大数据'。医院在数字化转型过程中，不能仅仅追求数据的数量，更要注重数据的质量和可用性。"首都医科大学附属首都儿童医学中 心、首都儿科研究所副所长谷庆隆说，"医院内海量数据因缺乏标准化规范难以转化为有效数字资产。对此，应考虑'做减法'，可以聚焦一些专病领域，建 立科学的数据治理体系，对专病数据进行清洗、整合和分析，挖掘出数据背后的潜在价值，为临床决策、科研创新和医院管理提供有力支持。" 首都医科大学附属北京妇产医院兼具单体医疗机构与北京市妇幼保健院双重职能，在数据资 ...

"大家都说大模型来了之后技术平权，但'平权'不等于'同能'，大行和小行的能力差距会否越来越大。对 于一个机构而言，如何将知识积累作为未来可用的基础性建模，这是未来的挑战，而且要下比较大的功 夫去做。"他说。 新浪声明：所有会议实录均为现场速记整理，未经演讲者审阅，新浪网登载此文出于传递更多信息之目 的，并不意味着赞同其观点或证实其描述。 专题：第二十二届中国国际金融论坛 12月19日-20日，"第二十二届中国国际金融论坛"在上海举行，主题为：数字经济时代的智能金融生态 构建。新网银行信息科技总监兼科技部总经理毛航出席并演讲。 毛航介绍到，新网银行，从16年底成立起，目标就是"用金融科技技术创新驱动业务"，做差异化的数字 普惠金融，也就是"用先进的技术，去做最具烟火气的普惠金融"。 新技术不断涌现和成熟，未来有什么挑战？他认为，首先，"业技融合"是做好数字化转型众多事情的基 础，未来业技融合还要推深化。近几年在敏捷交付的基础上，更强调"基于业务价值交付"，交付和业务 价值完全绑定、科技资源透明化等等。 第二个，从+AI变到AI+。毛航提到，目前新网银行所有电销20%是AI完成的，60%电催电话是由机器完 成的。 ...

Core Viewpoint - Foreign consumer brands in China are increasingly opting for strategic partnerships with local private equity firms to adapt to market conditions and drive growth, rather than fully retreating from the market [5][13]. Group 1: Strategic Partnerships - On November 10, Burger King China entered a strategic partnership with CPE Yuanfeng, investing $350 million to support expansion and innovation, with CPE acquiring approximately 83% of Burger King China's shares [5]. - Starbucks China also formed a partnership with Boyu Capital, with a deal valued at around $4 billion for up to 60% ownership [6]. - These partnerships reflect a shift from wholly-owned operations to collaborations that leverage local resources and expertise for market expansion [13][15]. Group 2: Performance Challenges - Burger King China's store count dropped from a peak of 1,587 in 2023 to 1,250, closing over 250 stores in less than two years due to significant sales declines [8][9]. - The company's system sales fell from $804 million in 2023 to $668 million in 2024, and further to $481 million in the first three quarters of 2025 [9]. - Starbucks China reported a revenue of $3.105 billion in fiscal year 2025, with a 5% year-on-year growth, but faced declining same-store sales and customer spending [10]. Group 3: Market Dynamics - The decline in performance for foreign brands is attributed to a disconnect between price and value, slow product innovation, and inefficient decision-making [10]. - The competitive landscape in China has shifted, with foreign brands losing their previous advantages as consumer preferences evolve [12][17]. - The high-end market for coffee is shrinking, with lower-priced options gaining market share, forcing brands like Starbucks to adapt to lower-tier markets [14]. Group 4: Future Directions - Foreign brands are focusing on localization strategies to better meet Chinese consumer preferences, integrating local cultural elements into product design and marketing [17]. - Digital transformation is crucial, with brands like Starbucks increasing online sales contributions significantly, indicating a shift in consumer shopping habits [18]. - Targeting lower-tier markets is becoming essential, as urbanization and rising incomes unlock new consumer potential [18].

一根根光缆在生产线上精准绞合，机械臂在空中划出流畅弧线，AI质检系统正以毫秒级速度捕捉细微瑕疵……在江苏的智能工厂里，看得见的是行云流 水般的生产场景，看不见的是奔腾在网络上的海量数据（603138）与指令。 中国移动长三角(扬州)算力中心 对于制造业规模连续多年位居全国前列的江苏而言，产业"智"变的关键，不仅在于算法与数据，更在于连接万物、支撑协同的新型网络。一张高效、可 靠、智能的网络，正成为赋能江苏制造升级的隐形动脉与核心优势。 以"确定性"保障生产稳定运行 在江苏亨通光电（600487）的生产线上，数十个颜色各异的光纤线轴正按照某种规则，有条不紊地转动着，通过绞合工艺，最终生产出一根彩色的光缆。 这项操作看似简单，背后是工业"大脑"和生产线终端每秒6次的确认应答。"这就像'大脑'和'四肢'确认彼此的存在。响应稍有延迟，就可能影响生产质 量。"亨通光电工程师彭朋苇道出了高端制造对网络性能的极致要求。 基于此，江苏移动充分发挥网络与算力优势，联合生态伙伴，融合人工智能、大数据、算力等多元能力，将复杂的行业问题解耦为可标准化实施，又支持 个性化定制的解决方案，让通用技术能够深度适配特定产线、特定工艺的个性化 ...