国海证券发布研报称，首次覆盖，给予乐舒适(02698)"买入"评级，公司以非洲市场为基本盘，受益于 行业渗透率提升与公司份额增长，在婴儿纸尿裤核心品类基础上，卫生巾品类成长迅速，拓展中亚等新 兴市场。公司处于高成长赛道，龙头地位稳固，随着产品结构优化与市场拓展，规模与毛利率同步提 升。 国海证券主要观点如下： 公司深耕非洲市场所构建的竞争壁垒与可持续性 扎根非洲、辐射全球的卫生用头品。乐舒适是一家专注于非洲、拉美、中亚等快速发展新兴市场的跨国 卫生用品公司，成立于2009年。主要从事婴儿纸尿裤、婴儿拉拉裤、卫生巾和湿巾的开发、制造与销 售。经过超15年发展，已成为非洲多国市场的领军企业，并在12个国家设立了18个销售分支机构，拥有 超过2800家渠道合作伙伴的广泛网络。 非洲及新兴市场的卫品市场空间 赛道高成长，新兴市场卫生用品需求蓬勃增长。据弗若斯特沙利文数据，非洲婴儿纸尿裤、婴儿拉拉裤 及卫生巾市场规模预计从2024年的38亿美元增长至2029年的56亿美元，2025-2029年复合年增长率为 7.9%。渗透率提升与人口结构年轻化驱动市场快速扩容。中亚市场婴儿纸尿裤、婴儿拉拉裤及卫生巾 的市场规模由202 ...

来源：伯虎财经 作者 | 楷楷 2025年的跨境电商，开局便是至暗时刻。 1月，美国总统特朗普放话"TikTok不卖就下架"；2月，美国以"芬太尼问题"为由对中国商品加征10%关税，由此开启了长达几个 月的中美关税博弈。 8月，特朗普签署法令，正式取消800美元及以下的中小包裹免税政策，悬在美区卖家头上的关税大刀终于落地。不过，欧洲、日 本等地区的卖家，则仍在忐忑地等待政策落地。 全球贸易政策迎来大震荡，国内对跨境电商行业的监管也进一步趋严。6月，跨境平台报税新规正式落地。 对于跨境电商卖家而言，过去一年可谓风高浪急，悬在他们头上的关税大刀还未落下，另一只监管靴子已经重重踩在了地板上。 当一场接一场的"巨浪"退去以后，跨境电商的新规则也悄然成型。有人在潮退后拾起贝壳，有人扬帆驶向新蓝海，行业开始迈入 一个全新的周期。 告别野蛮增长 对于大部分跨境电商卖家来说，2025年最直观的感受是：不确定性成了最大的确定性。 今年以来，中美关税风波让许多美区卖家心惊胆战，对整个跨境电商行业而言，无疑也是一记暴击。 1月，特朗普借"芬太尼问题"对中国商品加征10%关税；3月，美国以中国拒绝取消报复性关税为由，对中国征收20% ...

海通国际首次覆盖乐舒适，予目标价40.5港元及"优于大市"评级。该行预计，未来公司将复制现有于非 洲的经营模式，向拉美等具有相似人口与消费属性的新兴市场延伸，并将优先拓展健康护理与卫生相关 领域的产品。同时，该行预期公司未来亦会将战略性收购作为快速获取品牌资产与市场入口的重要手 段。 ...

智通财经APP获悉，中信证券发布研报称，2025年家电板块股价表现逊于大盘，基金持仓降至历史低 位，但后续修复机会已经显现。内需在"以旧换新"政策支持下保持韧性，中信证券预计2026年国补政策 延续托底需求。外需方面，关税影响逐步减弱，企业加速推进海外本土化经营，同时新兴市场成长空间 仍广阔。建议重点关注内需政策推进、新兴市场拓展、黑电结构升级等领域，优选具备规模与技术实力 的头部家电企业。 中信证券主要观点如下： 2025年行业复盘：板块跑输大盘，基金重仓处于低位，期待后续修复。 2025年以来家电板块跑输沪深300，主要因内需受国补6月退坡和高基数、关税反复及Q3新兴市场转弱 所扰动。从基金重仓来观察，Q1-Q3基金重仓家电比例环比下滑至1.93%，白电/黑电减配、小家电持续 低配，零部件则有所回升。展望后续，目前机构家电持仓已处于历史较低水平，若内需政策落地、外需 扰动缓和，板块基本面修复，龙头仍具配置价值。 原材料价格波动，影响相对有限。 根据Wind，2025Q4以来铜、铝均价同比分别+17%/+5%（截至12月19号），ABS（Acrylonitrile Butadiene Styrene）/PP ...

中信证券研报认为，2025年家电板块股价表现逊于大盘，基金持仓降至历史低位，但后续修复机会已经 显现。内需在"以旧换新"政策支持下保持韧性，我们预计2026年国补政策延续托底需求。外需方面，关 税影响逐步减弱，企业加速推进海外本土化经营，同时新兴市场成长空间仍广阔。建议重点关注内需政 策推进、新兴市场拓展、黑电结构升级等领域，优选具备规模与技术实力的头部家电企业。 ...

哈喽，大家好，小圆今天想跟大家聊聊中国品牌出海圈的一件大事，安克创新正式向港交所递表了，作 为2011年成立、靠充电宝在亚马逊闯出名堂的企业，它2020年登陆深圳创业板时就拿下"跨境电商第一 股"的称号。 如今再启港股IPO，中金、高盛这些头部投行保驾护航，显然不只是简单的资本操作，更像是为全球化 新阶段按下了加速键，这背后到底藏着怎样的战略考量，双重主要上市的选择又能给它带来什么？ 双重主要上市 很多人可能会问，已经在A股上市的安克，为啥非要跑到港股再上市？关键就在它选的双重主要上市模 式上，这和二次上市最大的区别是，港股和A股地位平等且独立，不是简单的附属品，对海外收入占比 常年超96%的安克来说，这种独立性太重要了。 当下全球贸易环境多变，北美作为它近半营收的来源地，关税政策调整频繁，而它对亚马逊平台的依赖 一度超过57%，平台规则变动就可能影响业绩，通过港股上市，安克相当于给全球化加了层安全垫，能 吸引东南亚、中东等新兴市场的投资者，拓宽资本来源。 降低对单一资本市场的依赖，香港作为国际金融中心的背书，能让海外合作伙伴和消费者更信任这个中 国品牌，毕竟在全球市场拼杀，品牌公信力就是竞争力，融资需求也很 ...

Core Viewpoint - Watsons is restarting its dual listing plan in Hong Kong and the UK after 11 years, aiming to raise up to $2 billion, with an expected valuation of $30 billion, leveraging the recovery of the Hong Kong stock market for transformation [1] Group 1: Listing Plan Details - The IPO is planned for the first half of 2026, with a maximum fundraising target of $2 billion (approximately 14.213 billion RMB) [1] - This is not Watsons' first attempt at listing; a previous plan in late 2013 was shelved due to market conditions and other factors [2] - The current IPO could become one of the largest consumer retail IPOs in Hong Kong in recent years [2] Group 2: Market Context - The revival of the listing plan is closely linked to the recovery of the Hong Kong stock market, with new stock financing in Hong Kong reaching HKD 216 billion (approximately 197.23 billion RMB) in the first ten months of 2025, more than doubling from the previous year [3] - The Hang Seng Index has seen a year-to-date increase of approximately 29%, indicating a resurgence in market enthusiasm for tech and consumer companies [3] Group 3: Competitive Landscape - If successful, Watsons will compete with other retail entities such as Sa Sa International in Hong Kong and THG listed in London [4] - The global beauty retail market is currently under pressure, necessitating Watsons to demonstrate the effectiveness of its transformation strategy [4] - The specifics of the dual listing timeline and equity structure remain undisclosed, with the market closely monitoring further developments [4]

Core Viewpoint - The company is actively responding to industry trends and customer demand changes by optimizing its global supply chain, deepening strategic cooperation with core customers, increasing R&D investment to enhance product competitiveness, and expanding into emerging markets and application fields [1] Group 1 - The company is closely monitoring industry trends and changes in customer demands [1] - The company is optimizing its global supply chain layout [1] - The company is deepening strategic cooperation with core customers [1] Group 2 - The company is increasing R&D investment to enhance product competitiveness [1] - The company is expanding into emerging markets and application fields [1]

Summary of Jianlin Home's Conference Call Company Overview - **Company**: Jianlin Home - **Industry**: Home furnishings and manufacturing Key Points and Arguments Revenue and Growth Targets - Jianlin Home anticipates a revenue target of **1.8 billion RMB** for 2026, with expectations to exceed this goal [2][3] - The company is considering leasing additional factory space to accelerate the construction of its own facilities and improve overall production efficiency [2] Impact of Factory Relocation - The relocation of production to Thailand has temporarily affected profit margins, with a reported decline in Q3 2025 due to increased inventory and workforce expansion [2][4] - However, the company expects a recovery in profit margins in Q4 2025, as personnel and warehousing are adequately prepared [5] Pricing Strategy - To counteract the impact of tariffs, Jianlin Home has implemented a **15% price increase** on products shipped from Thailand, ensuring stable revenue and order levels [2][6] Manufacturing Cost Comparison - Manufacturing costs at the Thailand facility are comparable to domestic costs, with some categories being more favorable due to advanced processes and newer equipment [7] Mexico Factory Development - The Mexico factory has completed its first inspection and has begun small-scale trial production, focusing on plastic products to enhance supply chain competitiveness [8] - The initial goal for the Mexico operation is to break even, with plans to evaluate fixed asset investments after six months to a year of operation [9] Order Trends and Market Stability - Orders from the U.S. and Europe for Q4 are stable and in line with expectations, indicating strong overall industry stability without significant fluctuations [10] Employee Stock Ownership Plan - The company is working towards achieving its annual employee stock ownership plan goals, with specific Q4 performance details pending until the financial report is released [11] Raw Material Procurement - Raw material procurement is primarily reliant on existing suppliers, with efforts to localize sourcing in Thailand to optimize gross margins and cost structures [12] Capacity Utilization and Market Expansion - Domestic capacity previously allocated for U.S. orders will be released, with resources redirected towards the European market and exploration of emerging markets in the Middle East and Africa [13] - The company aims to leverage cost advantages and high-quality products to penetrate these new markets [14] Cross-Border E-commerce Strategy - Jianlin Home's cross-border e-commerce strategy focuses on the North American Amazon platform, targeting **100 million RMB** in revenue for 2025, with expectations for rapid growth in the following year [16] Domestic Real Estate Procurement Trends - The domestic real estate procurement scale remains stable at approximately **50 million RMB**, with a focus on refined management and collaboration with state-owned enterprises [17] Hardware Production in Thailand - The hardware production at the Thailand facility has matured, with ongoing product iteration and metal process development, aiming to cultivate a complete customer base [18]

Core Viewpoint - The multinational hygiene products company, LeShuShi, is set to launch its IPO in Hong Kong, potentially becoming the first company headquartered in the Middle East to list there, with a global offering of 90.88 million shares priced between HKD 24.2 and HKD 26.2 per share [1][2]. Group 1: Company Overview - LeShuShi, known as the "King of Diapers in Africa," has established itself as a leading player in the hygiene products market, particularly in Africa, with significant sales in emerging markets like Latin America and Central Asia [3][5]. - The company was founded by a couple, Shen Yanchang and Yang Yanjuan, who have over 20 years of experience in international markets, particularly in Africa [6]. Group 2: Financial Performance - LeShuShi's revenue has shown consistent growth, reaching USD 320 million in 2022, USD 411 million in 2023, and projected to grow to USD 454 million in 2024 [5]. - The company has sold a total of 10.8 billion diapers from 2022 to 2024, with sales increasing from 2.995 billion in 2022 to 4.123 billion in 2024 [3]. Group 3: Market Position - As of 2024, LeShuShi holds the largest market share in Africa for baby diapers at 20.3% and for sanitary napkins at 15.6%, while ranking second in revenue market share for both categories [5]. - The company has established eight production facilities and 51 production lines in Africa, with a core production capacity of 6.301 billion diapers and 2.854 billion sanitary napkins annually [5]. Group 4: IPO and Fund Utilization - The IPO is expected to raise up to HKD 2.38 billion, with over 70% of the funds allocated for capacity expansion and production line upgrades, including new production lines in Ghana and Senegal [2][6]. - Approximately 11.6% of the raised funds will be used for marketing and promotional activities in Africa, Latin America, and Central Asia [7].