Core Insights - The 10th Guangzhou International Auto Parts and Aftermarket Exhibition (AAG) is being held from August 27 to 29, 2023, with a theme of "Smart Manufacturing, Driving Change, Linking the Future" [1] - The exhibition area has increased by 14% to 80,000 square meters, with 1,781 brand enterprises participating, marking a 17% growth compared to the previous year [1] - AAG has become a significant professional exhibition in the Guangdong-Hong Kong-Macao Greater Bay Area since its inception in 2015, also extending its influence to Southeast Asia [1] Industry Participation - AAG features leading brands in various sectors, including components and electronic systems such as Sumax, Anhui Dain, and Delphi, as well as aftermarket products and services from brands like Aido and Baodeli [2] - The exhibition highlights three main themed areas: auto consumables, commercial vehicles, and UTS modification salon, showcasing the integration of personalized customization culture and modification art [2] International Engagement - The event has attracted 44 professional buyer groups, including domestic and international attendees from Southeast Asia, Central Asia, and the Middle East [3] - The overseas invitation efforts have reached countries such as Australia, Brazil, Germany, and Japan, among others [3] Concurrent Events - AAG is hosting 30 concurrent events, including the 17th China (Guangzhou) Auto Parts Technology Conference and the 2025 China Auto Parts Enterprises Going Global Summit, featuring industry experts discussing various topics [3] - The exhibition includes themed activities that blend industry characteristics with social value, commemorating the 10th AAG [3]

Core Insights - The event "iCAR Carnival and V23 Retro Edition Launch" was held in Guangzhou, showcasing JD Auto's collaboration with various modification brands, emphasizing a strong supply chain and new modification service options for consumers [1][4] - JD Auto's exhibition featured a "Urban Outdoor Modification Laboratory," highlighting its commitment to meeting personalized modification needs, with a focus on the iCAR V23 vehicle [3][4] - The automotive modification market is transitioning from a niche hobby to a mainstream consumer trend, driven by increasing consumer demand for personalized automotive experiences [4] Group 1 - JD Auto partnered with brands like Qiaozhuo, TTSPORT, and AW to present a comprehensive modification culture event [1] - The iCAR V23 vehicle, modified by Qiaozhuo, attracted significant attention due to its unique design and performance features [3] - The event included immersive experience zones where attendees could learn about performance enhancements and participate in engaging activities [4] Group 2 - JD Auto aims to promote modification culture and support the standardization of the modification industry, having established the "JD Modification Brand Alliance" with over 50 brands [4] - The alliance introduced a "30-day free trial" service for modification parts, covering all categories and brands, to enhance consumer trust and engagement [4] - Future collaborations between JD Auto and iCAR will focus on user co-creation and ecosystem development to provide innovative and practical modification experiences [4]

Group 1 - SAIC Volkswagen held the fourth ID.Festival in Guangzhou with the theme "ONLY ID." celebrating the launch of the ID.3 GTX package model [2] - The ID.3 GTX package model is available in two versions: the outstanding version priced at 137,388 yuan and the extreme intelligent version at 144,888 yuan, with the first 50 buyers receiving a limited edition car cover [3] - The ID.3 GTX package model emphasizes a sporty design, featuring a unique GT style with a special color "GT Red" and various aesthetic enhancements [5] Group 2 - The ID.3 GTX package model includes additional features compared to the ID.3 2025 smart version, such as full LED matrix headlights and heated front seats in the outstanding version, while the extreme intelligent version adds AR-HUD smart navigation [7] - The ID.Festival took place in a region known for its modification culture, gathering 100 ID. car owners and their vehicles, with various personalities sharing their car stories in a talk show format [8] - The event showcased creative modified cars from the ICC car owner club and introduced the first official modified concept car from SAIC Volkswagen, enhancing the modification culture atmosphere [10] Group 3 - The introduction of the ID.3 GTX package model and the launch of several official modified concept cars indicate SAIC Volkswagen's intention to lead in the modification ecosystem, aiming to create a platform for personalization [12]

Group 1 - The event "Geely Automobile X Fashion Media Group Geely Cowboy Modified Car Festival" was held in Beijing, showcasing 10 popular modified models of Geely Cowboy, emphasizing diverse styles such as rugged, retro, and camping [1][3] - Geely Cowboy announced the launch of the "Time Limited Edition Model" based on the popular user-created "Time Traveler" retro modification plan, set for mass production in the second half of the year, featuring a vintage aesthetic with low-saturation colors [3][6] - To further meet user demands, Geely established the "Geely Automobile Modification Club" to create a platform for modification enthusiasts, facilitating gatherings, case sharing, and professional training [5][10] Group 2 - Geely Cowboy is designed for young users as an "80,000-level unique fuel-powered trendy light off-road SUV," offering advantages such as no mileage anxiety and versatility for urban and outdoor use [6][8] - The vehicle features a new trendy off-road boxy design, equipped with advanced technology including a 14.6-inch central control screen and various smart features, ensuring a competitive edge in the market [6][8] - Geely Cowboy combines off-road SUV style with traditional SUV practicality, appealing to young users and serving as a key vehicle for promoting automotive culture in China [10]

Core Insights - The global car modification market is experiencing significant growth, driven by evolving policies, cultural acceptance, and technological advancements [4][6][8] - The U.S. car modification market reached $46 billion in 2019 and is projected to grow to $58 billion by 2025, highlighting a robust DIY culture among car owners [4][6] - Countries like Germany and Japan have developed comprehensive frameworks for car modifications, balancing safety regulations with innovation [4][8] Policy Framework - Many countries have established detailed regulations for car modifications to ensure safety while promoting consumer innovation [4][7] - The EU mandates frequent vehicle inspections to ensure compliance with modification standards, while New York extends enforcement to modification shops [4] - Singapore employs a dual regulatory system combining technical monitoring and legal constraints to create a clear path for legal modifications [4] Market Development - The U.S. boasts over 10,000 modification parts manufacturers and 2 million workers, providing a full range of services from engine upgrades to suspension modifications [5] - The global car modification market is becoming a vibrant segment of the automotive aftermarket, particularly in regions with older vehicle populations [6] - E-commerce platforms like eBay are facilitating global procurement, contributing to the rapid growth of the modification industry [6] Cultural Influence - In the U.S., car modification transcends mechanical upgrades, serving as a means for owners to express individuality [4][7] - Germany is known for high-performance modifications, with brands like ABT and Brabus focusing on enhancing vehicle capabilities [7] - Japan's modification culture emphasizes local characteristics and performance, supported by a network of modification brands and small shops [8] Lessons Learned - The U.S. regulatory approach emphasizes safety while allowing reasonable innovation, creating a dynamic market environment [7] - Germany's focus on precision and collaboration with manufacturers enhances the quality and safety of modifications [7] - Japan integrates modification culture with motorsport, fostering a unique ecosystem that drives technological advancements [8]

Core Concept - The iCAR V23 redefines the traditional automotive modification culture by offering a unique "style off-road" design and an open official modification ecosystem, catering to the personalized needs of young consumers who view cars as symbols of self-expression and lifestyle [1][5][13] Design and Features - The iCAR V23 features a "classic boxy cyber aesthetic" with a robust body outline and a 1:1 height-to-width ratio, blending classic off-road vehicle traits with modern technological elements for a striking visual impact [3] - The vehicle includes a matte green exterior as a signature design element, enhancing its rugged appeal while providing protective features against damage [3] - Modular design elements, such as the retro front grille and IP67-rated hood lights, integrate safety and aesthetic appeal, allowing for user customization [3][5] Modification Options - iCAR V23 offers a retro kit that can be purchased individually or in three flexible discount packages, allowing users to customize their vehicles according to their preferences [5] - The innovative "pre-installation modification" concept allows users to legally modify their vehicles during the purchase process, addressing the conflict between consumer demand for personalization and strict vehicle regulations [5][8] Digital Experience - The iCAR official app features a 3D visualization system that allows users to preview various modification combinations in real-time, enhancing the customization experience [7] - The vehicle's design includes standardized interfaces for deep modifications, enabling users to personalize their cars extensively [8] Community and Ecosystem - iCAR promotes an open aftermarket ecosystem by collaborating with professional modification brands, offering over 90 aftermarket products that cater to a wide range of user needs [9][11] - The establishment of an official owner club managed by users fosters a community-driven approach to automotive culture, allowing for unique vehicle personalization [11][13] Market Impact - The iCAR V23 exemplifies characteristics appealing to Generation Z, transforming automotive consumption from a mere product transaction to a co-creation process that emphasizes lifestyle and social interaction [13]