车圈从不缺销量神话，亦不缺跌落神坛的故事。比如，曾经风靡市场的"神车"本田飞度，如今月销量竟跌至两位数，根据车主之家的销量信息，今年7月至9 月，飞度的销量分别为75辆、23辆、16辆，1-9月累计销量为2692辆。据时代财经报道，现款飞度甚至已处于清库状态，不再安排投产。 这样的现状不免让人唏嘘。毕竟，曾经的飞度可是汽车市场的耀眼明星。其诞生于2001年，凭借"MM设计理念"打破常规，实现内部空间更大化、机械空间 更小化，再加上魔术座椅等独特设计，一经推出便在日本市场迅速走红，不到1年就售出20万辆，还斩获"2001年日本年度车型大奖"，次年成为日本新车销 量冠军，打破本田车型销量增长速度纪录。 2003年，广汽本田推出三厢飞度，2004年又投产两厢版飞度。在燃油车盛行的年代，两厢小车方便灵活、省油经济，飞度以10万元左右的价格、出色的空间 和燃油经济性，迅速吸引了一批年轻消费者，在中国市场掀起一股两厢车风潮。2014年上市的第三代飞度更是将其推向全盛时期，车架号为"GK5"的它被冠 以"平民超跑"的名号。搭载1.5L本田地球梦发动机，起售价仅7.38万元，顶配领先版车型也不过11.28万元，性价比极高。据 ...

Core Insights - The retail penetration rate of new energy passenger vehicles in China surpassed 51% in April 2025, marking the beginning of a new era of "parallel oil and electricity" in the automotive market [1] Group 1: Income and Region - High-end new energy vehicles are primarily owned by financial professionals and tech executives in urban areas, with annual family incomes exceeding 500,000 yuan, reflecting a blend of technological taste and environmental values [2] - In contrast, in rural areas, micro electric vehicles like Wuling Hongguang MINI EV are favored for their cost-effectiveness, saving over 85% on fuel costs compared to traditional vehicles [2] - Regional disparities in charging infrastructure affect consumer choices, with urban areas having a high density of charging stations while rural areas still face challenges [2] Group 2: Age and Gender - The majority of new energy vehicle owners are aged 25-35, with 61% in this age group prioritizing smart vehicle systems over traditional engine specifications [3] - Older consumers, particularly males aged 45-55, show a preference for traditional fuel vehicles, valuing mechanical reliability [3] - Female consumers are increasingly influencing family vehicle purchases, with a notable rise in female ownership of off-road vehicles [3] Group 3: Occupation and Values - New energy vehicles serve as a "business card" for entrepreneurs, enhancing their image as cost-conscious operators in competitive markets [4] - High-income individuals are increasingly associating electric vehicles with social status and environmental responsibility, while some professionals remain cautious about electric vehicles due to health concerns [4] Group 4: Future Trends - The automotive market is evolving towards coexistence of fuel and electric vehicles, with each type serving distinct purposes in urban and extreme environments [6] - The dual ownership of fuel and electric vehicles within families reflects a pragmatic approach to transportation needs [6] Group 5: Social Change Behind Consumer Choices - The debate between fuel and electric vehicles represents a clash of modern values, with younger consumers embracing technology while others hold onto traditional automotive values [7] - The diversity in consumer preferences indicates a mature market where both electric and fuel vehicles fulfill different needs, emphasizing the principle that "suitability is best" [7]