Policy Overview - The "Implementation Plan" aims to enhance the adaptability of consumer goods supply and demand, targeting the formation of three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots by 2027[6]. - The plan emphasizes a shift from broad-based consumption policies to a focus on quality supply that meets diverse consumer needs, aiming for structural optimization in supply-demand matching[3]. Key Objectives - By 2027, the consumer goods supply structure is expected to be significantly optimized, with specific focus on sectors such as elderly products, smart connected vehicles, and consumer electronics[6]. - The plan outlines five key tasks and nineteen specific initiatives, including accelerating new technology applications and expanding the supply of unique and innovative products[12]. Market Impact - The plan is projected to activate consumption potential through supply-side reforms, addressing mismatches where consumers want to buy but cannot find suitable products[6]. - The expected contribution of consumption to economic growth is set to increase steadily, with a goal of achieving a high-quality development pattern by 2030[6]. Industry Focus - Key consumption hotspots include baby products, smart wearables, cosmetics, fitness equipment, outdoor goods, pet supplies, and cultural fashion items[6]. - The plan encourages industries to focus on precise demand matching, technological empowerment, and the integration of consumption scenarios to maximize policy benefits[14]. Financial Support - The plan highlights the importance of financial support and aims to enhance the adaptability and convenience of consumer finance services, with a focus on promoting consumption through subsidies and incentives[18]. - The "old-for-new" subsidy policies are expected to continue into 2026, with an emphasis on targeted and expanded coverage[18].

Core Insights - The article emphasizes the role of consumption as a fundamental driver of economic growth, highlighting a joint implementation plan by six departments to enhance the adaptability of supply and demand in consumer goods, aiming to cultivate new consumption scenarios and business formats [1] Group 1: Transformation and Strategy - Haining China Leather City has transformed from a single leather trading market to a "full-category fashion source," aligning with the policy's goal of enhancing core business district capabilities [2] - The center now encompasses a diverse product matrix, including leather, fur, cashmere, down, and seasonal fashion, consolidating approximately 90% of the country's leather jacket production capacity and over 60% of new leather design [2] - Haining has created a strong industrial cluster effect by seamlessly integrating design, production, exhibition, and live streaming across the entire industry chain, positioning itself as a "first-release center" encouraged by policy [2] Group 2: Globalization and International Cooperation - Haining Leather City is actively pursuing a globalization strategy, as outlined in the implementation plan, by establishing international partnerships and participating in global fashion networks [3] - In September 2025, Haining's chairman led a delegation to Europe, forming strategic collaborations with top leather exhibitions in Milan and luxury marketing institutions in Paris to facilitate resource exchange between Asia and Europe [3] - This marks a shift from merely exporting products to proactively building a global fashion cooperation network and engaging in international dialogue on rules [3] Group 3: Cultural Experience and Consumer Engagement - Haining Leather City is elevating its industry value from commercial transactions to cultural experiences, aligning with the trend of consumer demand for emotional resonance and cultural identity [4] - The integration of "leather + cultural tourism" is being promoted, with government initiatives connecting Haining Leather City to cultural landmarks, creating themed tourism routes [4] - The market features immersive experiences where visitors can create leather goods, blending shopping with cultural engagement, thus transforming one-time purchases into memorable experiences [4] Group 4: Comprehensive Development and Future Vision - Haining Leather City is not just a passive follower but a proactive leader in the transformation of the leather industry, supported by a full industry chain and innovative digital systems [5] - The company aims to expand its consumer reach through an online and offline integration matrix and foster global cooperation to open up international markets [5] - The strategic focus on cultural integration enhances the intrinsic value of consumer experiences, positioning Haining Leather City as a global fashion consumption landmark that leads autumn and winter fashion trends [5]

Core Viewpoint - The implementation plan aims to enhance the adaptability of supply and demand in consumer goods, addressing structural mismatches and promoting high-quality consumption in China by 2027 [1][2][4]. Group 1: Supply and Demand Adaptability - The current supply of consumer goods in China has entered a new development stage, but structural mismatches still exist in high-end brands and innovative products [2][3]. - The implementation plan proposes five key measures to address these mismatches, including expanding new product supply, enhancing innovation, and promoting new manufacturing models [2][3]. Group 2: Market Potential and Growth - By 2027, the plan aims to create three trillion-yuan-level consumption sectors and ten hundred-billion-yuan-level consumption hotspots, including elderly products, smart connected vehicles, and consumer electronics [4][5]. - The consumer market is expected to show strong growth potential, with diverse and vibrant characteristics emerging in sectors like cultural and creative products [4][6]. Group 3: Consumer Needs and Trends - The plan emphasizes the importance of catering to diverse consumer needs across different age groups, promoting safety in children's products, and enhancing the quality of elderly care products [3][5]. - There is a focus on developing personalized and fashionable products that resonate with younger consumers, such as cultural and designer collaborations [5][6]. Group 4: Economic Contribution and Policy Support - The plan aims to establish a high-quality development pattern by 2030, enhancing the contribution of consumption to economic growth through coordinated efforts among various departments [7][8]. - Recent data shows that retail sales reached 36.6 trillion yuan in the first ten months of the year, with a year-on-year growth of 4.4%, indicating a stable consumer market [7][8].

Core Viewpoint - The article discusses the implementation plan for enhancing the adaptability of supply and demand in consumer goods, aiming to promote consumption and achieve a dynamic balance between supply and demand by 2027 and 2030 [1][5][22]. Group 1: Overall Requirements - By 2027, the plan aims to optimize the supply structure of consumer goods, forming three trillion-level consumption fields and ten hundred-billion-level consumption hotspots, while creating high-quality consumer goods with cultural connotations [5][20]. - By 2030, a high-quality development pattern characterized by positive interaction between supply and consumption is expected to be established, with a steady increase in the contribution of consumption to economic growth [5][22]. Group 2: Key Tasks - The plan outlines five main areas with 19 key tasks, including expanding new technologies and innovative applications, enhancing the supply of unique and new products, accurately matching different demographic needs, cultivating new consumption scenarios and business formats, and creating a favorable development environment [2][6][9]. Group 3: Expanding Unique and New Product Supply - The plan emphasizes promoting green product expansion and iteration, enhancing rural consumer goods quality, and developing leisure and sports products to meet new demands [9][10][25]. - It also focuses on innovating health products, increasing the influence of historical classic products, and expanding diverse interest consumption supplies [10][11][26]. Group 4: Precise Matching of Different Demographic Needs - The plan aims to enrich the supply of baby and children's products, enhance the quality of student supplies, and expand the supply of fashionable "trendy" products [12][13][27]. - It also includes optimizing the supply of age-appropriate products for the elderly [13]. Group 5: Cultivating New Consumption Scenarios and Business Formats - The plan supports the establishment of flagship stores and new concept stores, promoting the launch of new products and enhancing the core business district's capabilities [14][28]. - It encourages the orderly development of platform consumption, including live e-commerce and circular e-commerce, while standardizing shared consumption [15][28]. Group 6: Creating a Favorable Development Environment - The plan highlights the importance of financial support for consumption, promoting the use of old-for-new policies, and enhancing consumer finance products and services [16][29]. - It also emphasizes maintaining market order, strengthening network market supervision, and updating safety and environmental standards for consumer goods [17][30].

Core Insights - The implementation plan aims to enhance the adaptability of supply and demand in consumer goods, targeting significant optimization of the supply structure by 2027, with the goal of establishing three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots [1][2] - By 2030, a high-quality development pattern characterized by positive interaction between supply and consumption is expected to be formed, with a steady increase in the contribution of consumption to economic growth [1] Group 1: Innovation and Technology - The plan emphasizes accelerating the application of new technologies and models, focusing on key industries such as smart connected vehicles, smart home products, consumer electronics, modern textiles, food, and green building materials [1][2] - It proposes the establishment of a digital system encompassing user demand, intelligent design, and flexible production, promoting the use of artificial intelligence across the entire consumer goods sector [1][2] Group 2: Product Supply Enhancement - The plan outlines measures to expand and upgrade the supply of green products, improve rural consumer goods, and innovate health products, while also enhancing the influence of historical classic products [2] - Specific actions include adapting to the trend of green and low-carbon consumption by revising national standards for volatile organic compounds (VOCs) and heavy metal content in products [2] Group 3: Consumer Demand Matching - The plan aims to diversify product offerings to meet the needs of different demographics, including enhancing the supply of quality children's products, fashionable items, and age-appropriate products [2] - It emphasizes the development of refined, quality, and intelligent products for infants and children, as well as outdoor and educational toys [2] Group 4: New Consumption Scenarios and Business Models - The plan encourages the promotion of new consumption scenarios and business models, including the establishment of flagship stores and the development of live e-commerce and instant retail [2] - It also supports the regulation of shared consumption models, such as shared bicycles and wheelchairs in public spaces [2] Group 5: Supportive Environment - The plan highlights the importance of financial and fiscal support, organizing special events, and maintaining market order to create a conducive environment for the consumer goods industry [3] - Specific measures include leveraging policies for large-scale equipment updates and trade-in programs for consumer goods [3]

Core Insights - The Ministry of Industry and Information Technology, along with five other departments, has issued a plan to enhance the adaptability of supply and demand in consumer goods, aiming for consumption upgrades to lead industrial upgrades [1] - By 2027, the plan targets a significant optimization of the consumer goods supply structure, establishing three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots [1] - By 2030, a high-quality development pattern characterized by positive interaction between supply and consumption is expected to be largely formed, with a steady increase in the contribution of consumption to economic growth [1] Group 1: Key Tasks and Focus Areas - The plan outlines 19 key tasks across five areas: accelerating the application of new technologies and models, expanding the supply of unique and new products, precisely matching the needs of different demographics, cultivating new consumption scenarios and business formats, and creating a favorable development environment [1] - Emphasis is placed on expanding new fields and tracks, promoting efficient manufacturing models, and enhancing the integration of artificial intelligence [1] - Key industries targeted include smart connected new energy vehicles, smart home products, consumer electronics, modern textiles, food, and green building materials, with goals to create hundreds of iconic products and innovative companies [1] Group 2: Market Segmentation and Product Development - The plan also focuses on deepening existing markets by promoting the expansion and iteration of green products, enhancing the quality of rural consumer goods, and significantly developing leisure and sports products [2] - It aims to adapt to the trends of green and low-carbon consumption by improving the energy and water efficiency standards of consumer goods [2] - Specific market segments targeted include enriching the supply of baby and children's products, enhancing quality student supplies, expanding fashionable "trendy" products, and optimizing products for the elderly [2]

Core Insights - The implementation plan aims to enhance the adaptability of supply and demand in consumer goods, targeting significant optimization of supply structure by 2027 and establishing a high-quality development pattern by 2030 [1][2][3] Group 1: Goals and Objectives - By 2027, the plan targets the formation of three trillion-level consumption sectors and ten hundred-billion-level consumption hotspots, with a focus on high-quality consumer goods that have cultural significance [1] - By 2030, the plan aims for a well-functioning interaction between supply and consumption, with a steady increase in the contribution of consumption to economic growth [1] Group 2: Innovation and Technology - The plan emphasizes the acceleration of new technology and model applications, promoting efficient manufacturing responses and the integration of artificial intelligence [1] - Key industries targeted include smart connected vehicles, smart home products, consumer electronics, modern textiles, food, and green building materials [1] Group 3: Product Supply Expansion - The plan outlines measures to enhance the supply of green products, improve rural consumer goods, and promote the development of leisure, sports, and health products [2] - Specific actions include adapting to green consumption trends and revising national standards for volatile organic compounds (VOCs) and heavy metals in products [2] Group 4: Consumer Demand Matching - The plan aims to diversify product offerings to meet the needs of different demographics, including children, students, and the elderly [2] - It promotes the development of high-quality, intelligent, and refined products for children, as well as optimizing products for the elderly [2] Group 5: New Consumption Scenarios and Business Models - The plan encourages the establishment of new consumption scenarios, including the launch of flagship stores and the development of new business models such as live e-commerce and instant retail [2] - It also supports the promotion of shared consumption models in public spaces [2] Group 6: Supportive Environment - The plan emphasizes the importance of financial and fiscal support, maintaining market order, and organizing special events to foster a conducive environment for consumer goods [3] - Specific measures include leveraging policies for equipment upgrades and trade-in programs to support the consumer goods industry [3]

Core Viewpoint - The Chinese government is shifting its consumption policy from merely stimulating demand to optimizing supply structures, emphasizing the importance of enhancing supply quality to unlock consumer potential [1][2]. Group 1: Consumption Policy Changes - The recent State Council meeting highlighted the transition from "stimulating purchases" to "providing products that better meet consumer needs," indicating a shift from quantity expansion to structural optimization in consumption governance [1][2]. - The meeting emphasized the need for consumption upgrades to lead industrial upgrades, focusing on quality supply to better meet diverse consumer demands and achieve a higher level of dynamic balance between supply and demand [2][5]. Group 2: New Consumption Scenarios and Business Models - The government aims to support enterprises in expanding the supply of high-quality and specialized consumer goods, accelerate the updating of safety and performance standards, and develop flexible manufacturing capabilities to meet personalized consumer needs [2][3]. - The Ministry of Commerce and the Ministry of Finance have initiated pilot projects to support new consumption scenarios, encouraging innovation in business models and the application of digital technologies in various sectors [3][4]. Group 3: Role of Artificial Intelligence - The State Council meeting underscored the importance of new technologies, particularly artificial intelligence (AI), in transforming supply from "extensive" to "precise" and enabling personalized manufacturing [6][7]. - AI is expected to enhance consumer experience by providing customized products and services, optimizing interaction efficiency, and driving the digital transformation of industries, thus creating new consumption growth points [6][7]. Group 4: Progress and Future Directions - Progress has been made in developing new consumption scenarios, with national demonstration pedestrian streets achieving over 4 billion visitors and generating over 500 billion yuan in revenue [4]. - Future efforts will focus on improving standards, product segmentation, and digital transformation to better match diverse consumer needs and expand high-quality consumption [5][6].

Group 1: Economic Policies and Strategies - The State Council emphasizes the importance of enhancing the adaptability of supply and demand to release consumption potential and facilitate economic circulation [2] - The meeting highlights the need for consumption upgrades to lead industrial upgrades, focusing on high-quality supply to meet diverse demands and achieve a dynamic balance between supply and demand [2] - There is a call to accelerate the application of new technologies and models, particularly in artificial intelligence, to develop new products and value-added services in key industries [2] Group 2: Education and Talent Development - The meeting acknowledges the progress made in implementing the spirit of the National Education Conference, with a focus on building a strong education system and cultivating innovative talents needed for national development [2] - It stresses the importance of addressing prominent issues in the education sector, adapting to changes in school-age population, and promoting equity and quality in education [2] Group 3: Legislative Developments - The meeting discusses and approves the draft amendment to the Trademark Law, aiming to strengthen trademark management and protection to promote economic and social development [3] - The revised Funeral Management Regulations are also approved, indicating a focus on improving the management of funeral services [4]