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德力西电气总裁楼峰:以新质创新打造中国制造的全球竞争力
Jing Ji Wang· 2025-12-16 09:10
作为中国低压电气行业领先的中外合资企业,近年来,德力西电气以其稳健的战略定力、系统化的组织能力与前瞻性的生态布局,成为行业少有的"长期主 义"实践者。过去几年,无论是绿色零碳工厂的建设、生态合作体系的打造,还是社会责任的持续投入,都展现出这家企业在生态、文化与价值观层面的多 重进化。 在不久前举行的HBR管理年会2025暨新增长大会上,德力西电气荣获"生态品牌认证"。围绕如何在动荡时代保持韧性增长、如何构建可持续的产业链生态、 我们与德力西电气总裁楼峰先生进行了对话,呈现这家企业在战略、组织与领导力方面的深度思考。 德力西电气总裁 楼峰 Q:德力西电气作为中国低压电气行业内领先的中外合资企业,成立以来能够持续突破并保持增长的根本动能是什么? 楼峰:我们的增长从不是"单点突破",而是系统性能力的持续进化。首先,德力西电气深耕低压配电主业,坚持"产品驱动、创新引领",洞察市场需求,深 耕产品及全场景解决方案,为企业成长奠定了坚实基础,这也促使我们在行业内保持复合增长率持续领先。值得一提的是,我们在2024年率先成立了"新质 生产力创新研究院",积极构建从应用基础研究到技术产业化"纵向贯通"的创新和研发体系以及创新 ...
除了旅游和特产,生态还能怎么赚钱?答案在这里
"十五五"规划建议明确指出,因地制宜拓展生态产品价值实现渠道。拓展生态产品价值实现渠道,既能 帮助地方挖掘自身生态禀赋优势,打造更多符合公众需求的生态产品,又能在市场环境中将生态价值切 实转化为经济价值和社会价值,是推动"绿水青山"真正转化为"金山银山"的重要路径。 结合各地实践经验,笔者认为,要更好地开展这项工作,需要从以下几方面入手。 以生态禀赋为基础,做好资源配置的规划布局 以区域品牌为支撑,释放特色驱动的持久效应 在生态产品价值实现过程中,品牌建设关系到生态产品附加值提升、市场份额获取等多方面工作,是打 通"两山"转化"最后一公里"的重要举措。我国各地都拥有各自区域独具特色的生态产品,但大多面 临"有产品无品牌、有品质无溢价"的困境。在此形势下,各地应当深耕地方特色,并在此基础上打造市 场公认的区域公用品牌,塑造生态产品价值认同,以此引领和推动生态溢价,从而实现市场突破。比 如,全国首个全区域、全品类、全产业链的地级市农产品区域公用品牌——丽水山耕,就实现了地方特 色与区域品牌的双向奔赴。这既实现了地方资源整合和生态产品溢价,更浓缩了山水与文化,提升了品 牌辨识度和产品影响力,因地制宜拓宽了生态产品价 ...
德力西电气绿色转型案例入选《世界品牌年鉴2025》,树立制造业净零标杆
Core Viewpoint - The 2025 Boao Forum for Entrepreneurs, themed "Linking the World, Leading the Future: New Opportunities in the 14th Five-Year Plan," commenced on December 2, 2023, gathering leaders from global and Chinese top enterprises to discuss development opportunities during the 14th Five-Year Plan period [1][3]. Group 1: Forum Highlights - The forum featured the launch of the "World Brand Yearbook 2025," with Delixi Electric recognized for its case study on "Leading with New Quality, Moving Towards 'Net Zero'" [3]. - Delixi Electric's inclusion in the yearbook underscores its leadership in green transformation and its significant impact on China's dual carbon goals, providing a model for sustainable development in manufacturing [3][7]. Group 2: Delixi Electric's Green Strategy - Delixi Electric has proposed an ecological brand strategy, focusing on "people-oriented, promoting carbon neutrality, and building a green ecosystem" as part of its sustainable development approach [9]. - The company has achieved significant milestones, including the certification of its Wuhu, Wenzhou, and Puyang bases as zero-carbon factories, reducing carbon emissions by 7,000 tons annually [10][11]. Group 3: Achievements and Future Plans - Delixi Electric aims to achieve comprehensive operational carbon neutrality by 2024, ahead of schedule, and plans to publish a guide on green sustainable development practices [10]. - The company has received multiple accolades for its ecological brand strategy and continues to innovate in low-carbon and digital transformation, contributing to the green transition of the manufacturing sector [14][15].
中信银行成为银行业唯一连续四年斩获生态品牌认证的机构
Core Insights - CITIC Bank has been recognized as the only bank to receive the ecological brand certification for four consecutive years, showcasing its transformation from providing financial functions to co-creating user value [1][6] - The ecological brand certification is initiated by authoritative institutions, covering nearly a thousand brands across over 30 industries globally, with CITIC Bank leading in dimensions such as user experience, open collaboration, and social value contribution [3] Group 1: Brand Recognition and Strategy - CITIC Bank has established itself as a benchmark for sustainable and ecological brand building in the banking industry, with three major cases included in the "Ecological Brand Development Report (2025)" [3] - The bank emphasizes its core value of "trust" since its establishment in 1987, leveraging the comprehensive advantages of CITIC Group to deepen industry-finance collaboration and create a differentiated financial service system [3][6] Group 2: Rural Revitalization and Cross-Border Services - CITIC Bank has launched a "1+5+5" comprehensive service system for rural revitalization, focusing on a dual-driven model of "digital inclusion + industry collaboration" to inject financial vitality into rural industries [4] - The bank's "Global Financial" services encompass a full lifecycle support network, including visa services and education planning, serving 27 million individuals and covering over 40 countries [4] Group 3: Green Finance Initiatives - CITIC Bank has developed the "CITIC Carbon Account," the first personal carbon account led by a bank in China, transitioning from carbon measurement to carbon assets [5] - As of August 2025, the bank has achieved over 20 million tons of cumulative carbon reduction through its platform, establishing a benchmark for green transformation in the banking sector [5][6] Group 4: Future Directions - The bank aims to continue enhancing its open collaboration, technological empowerment, and international expansion, contributing to the construction of a more inclusive, efficient, and sustainable financial ecosystem [6]
海尔连续15年上榜2025凯度BrandZ最具价值中国品牌100强
Ren Min Wang· 2025-09-17 05:43
Core Insights - The 2025 Kantar BrandZ Top 100 Most Valuable Chinese Brands list was revealed, with Haier ranking 6th and marking its 15th consecutive year on the list, showcasing its strong brand value growth of 47% [1][2] - The total value of the top 100 brands reached $1.21 trillion, reflecting a 25% increase from the previous year, driven significantly by advancements in artificial intelligence [2] - Haier is recognized as a leader in the Internet of Things (IoT) ecosystem, emphasizing its commitment to AI integration across all business processes [6] Brand Value and Growth - Haier's brand value growth of 47% positions it among the fastest-growing brands, and it has been awarded the title of "2025 Kantar BrandZ Globalization Pioneer" [1] - The overall brand value of the top 100 brands indicates a robust recovery in the Chinese market, with AI innovation being a key driver of this growth [2] AI Integration and Innovation - Haier has defined 2025 as the "Year of AI Application," with a focus on transforming organizational processes to fully embrace AI [2][3] - The company has implemented AI across its entire business process, enhancing product quality and production efficiency by 30% through AI visual inspection systems [3] - The successful launch of the Leader Lazy Three-Tub Washing Machine, achieving over 100 million yuan in sales within 16 hours, exemplifies Haier's effective AI application [3] Globalization and Localization Strategy - Haier has adopted a "three-in-one" differentiation localization strategy, establishing a vast network of 35 industrial parks and 163 manufacturing centers globally [4] - The company serves over 1 billion households across more than 200 countries, demonstrating its commitment to localized solutions that address specific consumer needs [4][5] - Recent partnerships with top football clubs in Europe highlight Haier's strategy to enhance brand recognition and cultural resonance through sports [5] Ecosystem Expansion - Haier is transitioning from a traditional appliance manufacturer to an ecosystem enterprise, focusing on smart living, health, and digital economy sectors [6] - The company has made significant investments to expand its ecosystem, including a 12.5 billion yuan stake in Shanghai Raist to enhance its blood industry chain [6] - Future plans include continued collaboration with upstream and downstream partners to create an open ecosystem that maximizes long-term value [6]
“探店博主”吴晓波:中国人的“家”变了
吴晓波频道· 2025-06-05 16:19
点击按钮▲立即试听 " 当智慧化和生态化成为一种生态位竞争时,中国人的家变了,卖货的逻辑变了,店的定义也变了。 " 文 / 巴九灵(微信公众号:吴晓波频道) 从 2022年开始,吴老师一直和机器及工厂打交道,自诩为一名"工厂博主"。如今,随着"首店经济""首发经济"概念的兴起,吴老师脱下工服,走 进了更年轻的"探店"赛道,成了一名兼职"探店博主"。 前不久,吴老师探访了三翼鸟联合博洛尼打造的成都首家城市体验中心 —— 富森美天府直播港三翼鸟店。 在《激荡三十年》中,吴老师将 1984年定义为"中国企业元年",第二年,刚成立一年的海尔,其创始人张瑞敏号召拿着这把大锤,将76台不合格 的冰箱砸烂,此举被吴老师视为"中国企业质量意识觉醒的标志性事件"。 诞生于2020年的三翼鸟,是海尔智家旗下全球首个场景品牌,为用户提供一体化的智慧家庭解决方案。短短5年时间里,三翼鸟全国开了3000多家 门店,日活突破千万,柜电一体门店零售额呈10倍增长。 而博洛尼专注研究中高端生活方式,立足于"大师设计""德国品质""变态级环保"等核心优势,为用户提供家居全系统解决方案。 两者共同打造的这家体验店占地 2300平方米,总共五层, ...
北清优学创始人张秦华对话海尔CEO周云杰,打造AI+教育的“海尔模式”
Sou Hu Cai Jing· 2025-05-28 10:09
Core Insights - The visit of Zhang Qinhua, Chairman of Lingxi Group, and Li Suxi, Co-founder of Beiqing Youxue AI+Education, to Haier Group highlights the importance of collaboration in the fields of enterprise development, ecological branding, and artificial intelligence applications [1][3][12] Group 1: Haier Group's Innovations - Haier Group's Chairman and CEO, Zhou Yunjie, emphasized the company's role as a pioneer in ecological branding and innovation, showcasing how it has become a benchmark for ecological brand innovation [7][12] - The Haier Ecological Experience Center in Qingdao features a 16,000 square meter immersive space that integrates innovative technology with humanistic care, moving away from traditional factory settings [3][5] - The center includes various thematic areas, such as the industrial internet ecosystem, cultural exhibitions, and smart living scenarios, demonstrating the application of IoT technology in home appliances [5][8] Group 2: Collaboration Opportunities - Beiqing Youxue AI+Education aims to leverage AI to reshape educational equity, aligning with Haier's focus on corporate social responsibility and user-centric approaches [8][12] - The dialogue between Zhang Qinhua and Zhou Yunjie reflects a mutual interest in exploring potential collaborations in AI and education, emphasizing the significance of AI in serving humanity [8][12] Group 3: Educational Mission - Beiqing Youxue AI+Education is committed to supporting the comprehensive and healthy growth of youth, with a mission to alleviate academic pressure for 90% of Chinese families and contribute to the construction of an equitable education system [12]