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【西安】消费品以旧换新再出新举措
Shan Xi Ri Bao· 2026-01-18 00:37
Core Viewpoint - Xi'an is implementing a "trade-in" program for consumer goods to enhance quality and efficiency, with various promotional activities launched by shopping malls to stimulate the consumer market [4]. Group 1: Automotive Trade-in Program - The program supports the scrapping and replacement of gasoline and diesel vehicles, offering a 12% subsidy (up to 20,000 yuan) for consumers who scrap eligible vehicles and purchase new energy vehicles listed in the Ministry of Industry and Information Technology's directory [4]. - A 10% subsidy (up to 15,000 yuan) is available for consumers purchasing fuel vehicles with an engine size of 2.0 liters or less [4]. - Consumers can receive an 8% subsidy (up to 15,000 yuan) for purchasing new energy vehicles and a 6% subsidy (up to 13,000 yuan) for fuel vehicles when transferring their old cars [5]. Group 2: Home Appliance Subsidies - Consumers purchasing energy-efficient home appliances such as refrigerators, washing machines, televisions, air conditioners, computers, and water heaters can receive a 15% subsidy on the purchase price, with a maximum of 1,500 yuan per item [5]. - Each consumer can receive a subsidy for one item per category [5]. Group 3: Digital and Smart Products - A 15% subsidy is available for consumers purchasing mobile phones, tablets, smartwatches, and smart glasses, with a maximum of 500 yuan per item for products priced under 6,000 yuan [6]. - Consumers can obtain digital coupons for home appliances and smart products through the Yunshanfu platform, which are valid for a limited time [6].
新一轮国补落地首周带动消费4.5亿元 消费市场“焕新”提速
Yang Guang Wang· 2026-01-17 09:48
Core Insights - The new round of appliance trade-in policy in Guangxi has shown significant results in its first week, with 114,000 subsidies issued and a total subsidy amount of 64.99 million yuan, directly boosting appliance and digital product sales by 450 million yuan [1][4] Group 1: Policy Impact - The policy has led to a notable increase in the sales of energy-efficient appliances, with 80% of sales in a major store being of first-class energy efficiency products, reflecting a 56.18% month-on-month growth [4] - The implementation of the trade-in policy has resulted in a 46.8% year-on-year increase in sales of green smart appliances, with first-class energy efficiency products accounting for 62% of total subsidy applications [4][5] Group 2: Consumer Behavior - Consumers are increasingly prioritizing energy efficiency and smart features over price, indicating a shift in purchasing behavior towards quality [4][5] - The demographic of consumers engaging in the trade-in program is diverse, with 50% of subsidy applications for digital products coming from the 25-35 age group, and older consumers also showing significant interest in smart and health-oriented products [6] Group 3: Service Enhancements - Retailers are enhancing service offerings to ensure consumers can easily access policy benefits, including dedicated support for subsidy applications and integrated old product recycling services [7] - The online and offline service model has expanded, with 27% of subsidy applications coming from online channels, facilitating a seamless process for consumers [7] Group 4: Economic Implications - The trade-in policy is viewed as a practical measure to stabilize growth and promote consumption, while also serving as a long-term strategy for industrial upgrading and green development [9]
上海家电以旧换新第二轮报名1月17日零点开启
Jin Rong Jie· 2026-01-16 12:50
上海市商务委今日发布公告,明确2026年上海家电以旧换新、数码和智能产品购新补贴活动的第二轮报 名时间为2026年1月17日0点至19日20点,发券时间为1月21日12点至24点。市民可登录云闪付、京东、 苏宁易购、淘宝、天猫、拼多多、抖音等平台参与报名。核销时间仍为补贴券到账后14天,方便市民赶 在新春佳节前入手心仪好物。 ...
新“国补”落地两周 西安智能家电数码市场换新潮涌动
Xin Lang Cai Jing· 2026-01-16 10:51
"最高立减500元,划算!"随着新"国补"政策落地,电子、家电消费市场正迎来一波换新热潮。1月15日,起点新闻记者走访西安市电子产品和家电销售门 店,发现不少商家通过政策适配和优惠加码,有效激活市场潜力,推动消费市场持续升温。 在京东mall(西安未央店)国补信息在醒目位置标注 在京东MALL(西安未央店),"购物享政府补贴"的标识在醒目位置标注,销售人员正忙着为消费者介绍政策细节与产品参数。 "元旦小长假客流不断,单日销售额能达10万—15万元,老顾客占比很高。"门店工作人员李先生介绍,店内已将国补与厂补、旧机回收补贴整合,部分产品 还附赠赠品。 以一款定价4199元的小天鹅10公斤洗烘一体机为例,叠加15%国补后实际到手价3570元,还可享受免费上门安装服务。新政策下,一级能效家电受到消费者 青睐。西安市民陈女士直言:"老空调能耗高还老出故障,国补补贴一级能效产品,算上各类优惠能省近1000元,既环保又省钱,果断换新。" 门店销售人员正在为消费者介绍补贴政策和产品参数 OPPO|一加旗舰门店内,消费者正在挑选手机。 记者走访了解到,随着新"国补"政策效应持续发酵,其影响正从单一的商品补贴向拉动智能生态消费 ...
“新国补”政策落地 汽车、家电等消费需求持续升温
Yang Shi Xin Wen· 2026-01-16 06:25
Group 1 - Ningxia's "old for new" policy for automobiles and home appliances has been officially implemented, stimulating consumer demand for cars, home appliances, and digital products [1] - The policy features a more precise implementation method, with subsidies for scrapping and updating cars requiring consumers to obtain qualification through the "My Ningxia" app, and the subsidy for purchasing new energy vehicles can reach up to 12% of the vehicle price, capped at 20,000 yuan [1] - The first phase of the automobile "old for new" program saw over 7,600 registrations, with 4,226 winners selected through a lottery, and home appliance purchases have led to a direct consumption boost of 31.9 million yuan [2] Group 2 - In Anhui's Linquan County, government-issued consumption vouchers have significantly stimulated market activity, with digital product sales increasing as a result [3][4] - The local government has issued consumption vouchers applicable to digital products, leading to a notable rise in sales, with one consumer saving 500 yuan on a smartphone purchase [3][4] - The trend towards quality and smart products is evident, with a shift from traditional goods to intelligent products in rural areas, facilitated by improved supply chains and logistics [4] Group 3 - Guangdong's "Guangdong Goods Go Global" spring consumption promotion event has been launched, aiming to invigorate consumer activity through online and offline collaboration [5] - The first promotional event in Foshan showcased AI home appliances and energy-saving products, with over 6,000 enterprises and major commercial platforms participating in upcoming promotional activities [6] - The government is leveraging subsidies and partnerships with platforms and enterprises to ensure good products are available at competitive prices, enhancing sales channels [6]
“以旧换新”政策、多种补贴等举措全力激发消费新活力 节前市场“红红火火”
Yang Shi Wang· 2026-01-16 03:15
Group 1: Ningxia's "Old for New" Policy - Ningxia has officially implemented the "Old for New" policy for automobiles and home appliances in 2026, leading to increased consumer demand for these products [1] - The policy features a precise implementation method, with subsidies for scrapping and updating vehicles requiring qualification through the "My Ningxia" app, and a lottery system for vehicle replacement subsidies [1] - Consumers purchasing new energy vehicles can receive a subsidy of up to 12% of the vehicle price, capped at 20,000 yuan, while those buying fuel vehicles with an engine size of 2.0 liters or less can receive up to 10%, capped at 15,000 yuan [1] Group 2: Home Appliance Subsidies - The subsidy scope for home appliances has been expanded to include digital and smart products, utilizing an online consumption voucher system that provides a 15% discount on the selling price for traditional appliances and digital products [3] - The first phase of the automobile "Old for New" program saw over 7,600 registrations, with 4,226 winners selected through a lottery, and over 6,300 transactions for home appliances and digital products, directly driving consumption of 31.9 million yuan [5] Group 3: Consumption Trends in Anhui - In Anhui's Linquan County, various subsidies have stimulated pre-holiday consumption, with government-issued consumption vouchers being used to reduce prices on digital products [6] - The recent week has seen a rise in sales of digital products due to the application of national consumption vouchers [8] - The county has achieved full e-commerce coverage across 406 administrative villages, enabling same-day delivery of home appliances to rural households [10] Group 4: Quality and Smart Product Trends - The pre-holiday consumption in Linquan County shows a clear trend towards quality and smart products, with consumers shifting from traditional goods to various smart products [12] - The local government is enhancing supply chains and optimizing product offerings to quickly adapt popular smart products from urban areas to rural households, stimulating potential demand for consumption upgrades [12] Group 5: Guangdong's Consumption Promotion - Guangdong Province has launched the "Guangdong Goods Go Global" spring consumption promotion activity, aiming to invigorate consumer spending through online and offline collaboration [13] - The first promotional event for home appliances took place in Foshan, showcasing hundreds of companies with AI appliances, energy-saving products, and smart kitchen devices [13] - In the first quarter of this year, Guangdong plans to hold 12 promotional events, involving over 6,000 enterprises and more than 10 major commercial platforms [15]
打出“组合拳” 力促全省经济“开门红”
Xin Lang Cai Jing· 2026-01-15 19:28
Group 1 - The provincial government of Hunan is implementing measures to ensure a stable economic start in the first quarter of 2026, including increasing the issuance of consumer vouchers and organizing over 500 promotional activities [1] - Hunan will continue to distribute the "Enjoy Hunan · Xiang Has Benefits" consumer vouchers and will accelerate the implementation of the 2026 consumer goods trade-in policy, focusing on new consumption models that integrate culture and tourism [2] - The province has identified 4,345 major projects to be promoted in the first quarter, including 3,000 ongoing projects, 777 new projects, and 568 potential projects, aiming to leverage central funding opportunities [3] Group 2 - Hunan plans to issue nearly one million winter hot spring tourism consumption vouchers to attract national tourists, promoting the integration of hot springs with culture and wellness [4] - The province will enhance the quality of service industries by utilizing special bonds to acquire existing housing for various purposes and organizing promotional activities for commercial housing [4] - Hunan aims to strengthen its manufacturing sector by establishing a list of annual projects to be launched and ensuring timely production and effectiveness [4]
更划算了!今年以旧换新补贴比例公布
Xin Lang Cai Jing· 2026-01-15 18:26
Group 1 - The core viewpoint of the news is that Qinghai Province is enhancing its consumption policies, particularly focusing on the "old-for-new" program for consumer goods, with significant financial backing and a broad reach in 2026 [1] - In 2025, Qinghai Province invested a total of 1.69 billion yuan, benefiting over 1.52 million people and stimulating consumption worth 19.7 billion yuan, with notable figures in vehicle and appliance upgrades [1] - The province achieved the replacement of 92,000 vehicles, 496,000 home appliances, 615,000 digital products, 31,900 home decor items, and 4,000 electric bicycles, making it one of the few provinces to implement such policies throughout the year [1] Group 2 - In 2026, the central government will continue to allocate long-term special bond funds, with local governments providing matching funds to support the "old-for-new" consumption policy [1] - The automobile "old-for-new" program will adopt a unified national subsidy standard, adjusting the fixed subsidy to a percentage of the vehicle price, with specific caps for both fuel and new energy vehicles [2] - The home appliance "old-for-new" program will also follow a unified subsidy standard, offering 15% of the product sales price as a subsidy for energy-efficient appliances, capped at 1,500 yuan [2] - The digital product upgrade program will provide a subsidy of 15% for eligible products, with a maximum subsidy of 500 yuan for items priced under 6,000 yuan [2]
“新国补”落地 持续激发市场活力
Yang Shi Wang· 2026-01-15 12:01
Core Viewpoint - The implementation of the new round of consumer goods replacement subsidy policy has accelerated the revitalization of the consumption market across various regions in China, with local governments optimizing consumption scenarios and services to enhance consumer experience [1] Group 1: Policy Implementation and Local Initiatives - Anhui province is promoting the subsidy policy by integrating it into communities, enterprises, and townships, creating "policy + experience" consumption scenarios with designated "subsidy product experience zones" [1] - In Hunan, collaboration between manufacturers and stores, along with increased subsidy efforts, has attracted consumers, resulting in the issuance of government subsidies amounting to 232 million yuan, which directly drove sales to 1.699 billion yuan [1] Group 2: Market Trends and Consumer Behavior - The upgraded "national subsidy" has sparked a surge in the consumption of green and smart products, with energy-efficient appliances becoming mainstream in Liaoning as consumers are incentivized to choose energy-saving and water-saving options [1] - In Sichuan, new subsidy categories such as smart glasses and smartwatches have attracted younger consumers, becoming a new growth point in the digital consumption market and meeting the demand for high-tech products [1] - In Shanxi, the daily sales of related digital products have shown continuous growth, with merchants offering additional subsidies for trade-ins and interest-free installment plans, creating a synergistic effect with government consumption vouchers to stimulate consumer purchasing enthusiasm [1]
视频丨“国补”叠加商家优惠 消费市场迎新年“开门红”
Yang Shi Xin Wen Ke Hu Duan· 2026-01-15 10:30
Group 1 - The new round of consumer goods trade-in policy has led to a surge in the consumption market in regions like Hunan and Shanxi, marking a strong start to the new year [1] - In a large appliance store in Changsha, Hunan, many consumers are inquiring about the "national subsidy" policy, with some stores offering additional discounts on top of government subsidies [3] - A store manager reported that with combined subsidies from businesses and manufacturers, consumers can enjoy up to 45% in discounts, resulting in a sales increase of over 30% year-on-year since January 1 [5] Group 2 - Hunan's trade-in policy this year has expanded the scope of subsidized products from "digital products" to include "digital and smart products," covering items such as smartphones, tablets, smartwatches, smart glasses, and smart home products [7] - In Shanxi, the consumption market is also thriving, with staff assisting consumers in redeeming "national subsidy" vouchers at an appliance store [9] - Shanxi's government subsidies are distributed weekly through the "Yunshanfu" platform, using a "voucher first, discount at purchase" method, with a subsidy standard of 15% off the final price after all discounts, limited to one item per category per consumer [11]