Core Viewpoint - Meituan is committed to improving the experience of its delivery riders by eliminating overtime penalties by the end of 2025 and implementing positive incentives instead [1][2]. Group 1: Overtime Penalty and Incentives - Meituan plans to fully eliminate overtime penalties for delivery riders by the end of 2025, focusing on optimizing algorithms and improving delivery assessment mechanisms [1]. - The company has conducted pilot programs in over ten cities to compare different management models, ensuring stable income for riders while enhancing user experience [1]. - The "Anzhun Card" system, which replaces overtime penalties with a system of points for timely deliveries, was first piloted in Quanzhou in December 2024 [1]. Group 2: Community and Delivery Efficiency - Meituan has collaborated with authorities to implement "Rider-Friendly Communities," improving access for riders in 24,700 communities across 150 cities, benefiting over 680,000 riders monthly [2]. - To address issues with inaccurate user addresses, Meituan will introduce measures such as user location sharing and smart address recommendations starting in 2025 [2]. Group 3: Rider Health and Work Balance - A fatigue prevention measure was introduced, alerting riders after 8 hours of work and mandating a break after 12 hours, with 18% of riders receiving the 8-hour alert and only 0.28% being forced offline [2]. - The platform aims to balance income and health for riders with strategies tailored for those with high order volumes [2]. Group 4: Algorithm Transparency - Meituan has established an algorithm transparency section on its official website and WeChat, providing accessible information to riders and the public [3]. - The company actively seeks external feedback on its algorithms through interviews and surveys to facilitate continuous improvement [3].

Investment Rating - The report maintains a "Strong Buy" rating for Meituan-W (03690.HK) [1][3] Core Views - The Q2 performance of Meituan was impacted by increased competition, with revenue of 91.84 billion (+11.7%) and adjusted net profit of 1.49 billion (-89.0%) [1][6] - Despite the competitive pressures, the long-term outlook for the company's core domestic business remains positive due to its competitive advantages and growth potential, while overseas operations present new growth opportunities [1][6] Financial Data and Valuation - Revenue projections for the upcoming years are as follows: - 2023: 276.85 billion - 2024: 337.59 billion - 2025E: 370.60 billion - 2026E: 428.95 billion - 2027E: 493.90 billion - Adjusted net profit estimates show significant fluctuations, with a projected loss of 15.60 billion in 2025E, followed by a recovery in subsequent years [2][8] - The target price is set at 141.90 HKD, with the current stock price at 116.3 HKD, indicating potential upside [3][6] Business Segment Performance - Core local commerce revenue growth slowed to 7.7% in Q2, while new business revenue increased by 22.8% [6] - The food delivery segment experienced stable growth in order volume, but profitability was affected by increased competition and subsidies [6] - The in-store segment showed a GTV growth of over 20%, but revenue growth is expected to decline due to competitive pressures [6] Future Outlook - The report anticipates that Q3 will see continued competitive intensity, leading to increased losses in the food delivery segment [6] - Long-term growth potential remains strong, with expectations for core local business GMV to reach approximately 2.7 trillion in 2025E [6][7]

Core Insights - The article discusses the impact of the ongoing food delivery war on Meituan's financial performance and operational strategy, particularly focusing on the Q2 2025 earnings report [1][3]. Financial Performance - In Q2 2025, Meituan's core local commerce revenue grew by 7.7% year-on-year, reaching 65.3 billion yuan, a significant decline from the previous quarter's growth rate of 17.8%, indicating severe impacts from the competitive landscape [3][5]. - Market expenses surged by 51.8% year-on-year to 22.5 billion yuan, constituting 24.5% of total revenue, up from 18% in the previous quarter, reflecting the increased pressure from competitors [5][6]. - The delivery service revenue growth fell to 2.8%, while commission and online marketing services maintained double-digit growth, highlighting a shift in revenue dynamics [7][9]. Competitive Landscape - The competition has intensified, with rivals employing aggressive subsidy strategies, leading to a "zero-sum game" environment where market share is prioritized over profitability [3][5]. - Meituan's market share and user retention are under threat, necessitating increased marketing expenditures to maintain its competitive position [5][10]. Strategic Outlook - Despite short-term challenges, Meituan's flash purchase and travel businesses show potential for long-term growth, which could help mitigate the negative effects of the food delivery war [10][11]. - The management emphasizes the importance of maintaining a market share above 50% to ensure user and merchant loyalty, with Q3 2025 expected to be critical for defending this position [13][14]. Future Considerations - The upcoming months are crucial for Meituan as it navigates the competitive landscape, with expectations of a potential industry cooldown post-Q3 2025 [13][14].

Core Viewpoint - Meituan's Q2 2025 financial results show a significant decline in net profit, primarily due to intensified competition in the food delivery sector and increased costs in overseas operations [1][3][5]. Financial Performance - In Q2 2025, Meituan reported revenue of 918 billion CNY, a year-on-year increase of 11.7%, but adjusted net profit fell to 14.9 billion CNY, down 89% from the previous year, resulting in a loss of 121 billion CNY compared to the same period last year [1]. - The core local commerce segment's operating profit dropped from 152 billion CNY in Q2 2024 to 37 billion CNY in Q2 2025, a decline of 75.6%, with the operating profit margin decreasing from 25.1% to 5.7% [5]. - Sales and marketing expenses surged by 51.5% year-on-year, increasing by 77 billion CNY, reflecting the high costs associated with the competitive landscape in food delivery and instant retail [5]. Competitive Landscape - Meituan's management indicated that the significant drop in profits is largely due to "irrational competition" that began in the current quarter, with expectations of continued market competition negatively impacting financial performance [3][5]. - CEO Wang Xing emphasized the company's commitment to maintaining its market position amidst fierce competition, stating that Meituan will not engage in "involution" and will focus on providing quality service and reasonable pricing [6][8]. International Expansion - Meituan's new business segment generated 265 billion CNY in revenue, a 22.8% year-on-year increase, but losses expanded by 43.1% to 19 billion CNY, primarily due to the costs associated with overseas expansion [6][8]. - The international food delivery brand Keeta has shown promising growth in Q2, with plans to expand into Brazil and further develop operations in Saudi Arabia and Qatar [8][9]. - Wang Xing set a long-term goal for Keeta to achieve a run rate GMV of 100 billion USD within ten years, indicating a cautious but optimistic approach to international market entry [9].

Core Insights - Meituan reported a revenue of 91.8 billion RMB for Q2 2025, reflecting a year-on-year growth of 11.7%, indicating a robust development trend [1] - The Meituan app surpassed 500 million monthly active users in Q2, with user transaction frequency reaching a historical high [1] - The CEO emphasized the commitment to enhancing technology innovation and ecosystem development to create more value for partners and promote sustainable industry growth [1] Financial Performance - The core local business segment achieved a revenue of 65.3 billion RMB in Q2, a year-on-year increase of 7.7% [2] - Adjusted EBITDA for Q2 was 2.78 billion RMB, with adjusted net profit reaching 1.49 billion RMB [1] - New business segment revenue was 26.5 billion RMB, showing a year-on-year growth of 22.8%, with losses narrowing to 1.9 billion RMB [3] User Engagement and Market Position - In July, Meituan's instant retail daily order volume peaked at over 150 million, setting a new record [2] - The average delivery time for all orders was 34 minutes, showcasing operational efficiency [2] - Meituan has partnered with over 800 leading restaurant brands to open more than 5,500 satellite stores, with plans to exceed 10,000 by year-end [2] Initiatives for Sustainable Development - Meituan has implemented measures to enhance rider experience, including full coverage of work injury insurance for riders in 17 provinces and cities starting July 1 [4] - The company plans to eliminate overtime penalties for crowd-sourced riders by the end of 2025 [5] - Meituan has introduced cash subsidies and innovative models to support over 300,000 restaurant merchants, with nearly half reporting significant order volume increases [6] Technological Advancements - R&D investment reached 6.3 billion RMB in Q2, marking a year-on-year increase of 17.2% [6] - Meituan has established 64 drone delivery routes across major cities, completing over 600,000 orders [6] Strategic Vision - The CFO stated that the core local business has demonstrated strong resilience through multiple cycles, and new businesses continue to achieve breakthroughs, reflecting confidence in long-term growth potential [7]

到店业务也在二季度持续增长，订单量同比增长超40%，年活跃商户数再创新高。"五一"假期，美团酒 旅交易规模也创下历史峰值。 二季度，美团新业务板块营收265亿元，同比增长22.8%，亏损环比收窄至19亿元。美团国际化持续迎 来新突破，Keeta二季度的订单量和GTV继续强劲增长。在香港市场，Keeta进一步巩固了领先地位，助 力行业整体扩容；在中东市场，Keeta7月底进一步覆盖至沙特20个城市，并于近日正式在卡塔尔上线服 务。 骑手保障方面，自7月1日起，美团已在17个省市为全体骑手全额缴纳"工伤险"。继在泉州、南通成功试 点后，骑手养老保险补贴今年年底将覆盖全国，预计超过百万骑手受益。美团骑手专项保障也在持续升 级，设立了16亿元的夏季骑手保障专项补贴；扩大"骑手大病关怀计划"的疾病报销范围，并覆盖兼职众 包骑手的未成年子女。 在商户侧，美团持续落实"反内卷"举措，通过直接的现金补贴和持续的模式创新，助力商户健康发展。 截至今年7月，美团助力金已覆盖30余万餐饮商家。近半数商家反馈"小店订单量显著增长"，四成商家 的收入明显提升。预计到今年年底，美团助力金将新增覆盖超10万家餐饮小店，单店助力金最高5万 ...

Core Viewpoint - Meituan reported a revenue of 91.8 billion RMB for Q2 2025, reflecting an 11.7% year-on-year growth, but adjusted net profit fell by 89.0% to 1.493 billion RMB, indicating significant operational pressure from the ongoing food delivery subsidy war [1] Group 1: Financial Performance - The core local commerce segment generated revenue of 65.3 billion RMB, a 7.7% increase year-on-year [2] - The new business segment achieved revenue of 26.5 billion RMB, growing by 22.8%, with losses narrowing to 1.9 billion RMB [5] Group 2: Market Strategy and Operations - Meituan's CEO emphasized the company's commitment to maintaining its market position amidst intensified competition, focusing on ecosystem development to benefit consumers, merchants, and delivery personnel [1] - The company plans to open over 10,000 brand satellite stores by the end of the year, having already partnered with over 800 major restaurant brands [2] Group 3: Rider Support and Welfare - Meituan will eliminate overtime penalties for riders by the end of 2025 and has implemented full coverage of work injury insurance for riders in 17 provinces [4] - The company has established a 1.6 billion RMB summer rider support fund and expanded the coverage of its illness reimbursement program [4] Group 4: Technological Investment - Meituan invested 6.3 billion RMB in R&D, marking a 17.2% increase year-on-year, and has launched 64 drone delivery routes across several major cities [6]

8月27日，美团发布2025年第二季度及半年业绩报告。今年二季度，美团实现营收918亿元，同比增长 11.7%，美团App的月活跃用户突破5亿。此外，7月份，美团即时零售日订单量峰值突破1.5亿单，创造 新纪录。 "餐饮外卖和即时零售行业竞争加剧，公司各项业务继续实现健康增长。"美团CEO王兴表示，加大在技 术创新和生态建设方面的投入，为行业上下游的合作伙伴创造更多价值，推动行业可持续发展。 具体业务板块方面，财报显示，今年第二季度，美团核心本地商业板块实现营收653亿元，同比增长 7.7%。 上半年外卖行业竞争加剧，尤其是今年二季度进入激烈竞争的新阶段。根据美团公布的数据，7月份， 美团即时零售日订单量峰值超过1.5亿单，全量配送订单平均送达时间为34分钟，核心用户群体的黏性 进一步提升。 商家侧，截至7月，美团已联合800多个头部连锁餐饮品牌开出超5500家品牌卫星店，通过多方赋能帮助 商户实现了运营成本的优化和经营效率的跃迁。计划到今年年底，开设超过1万家卫星店。 今年4月，美团正式发布即时零售品牌"美团闪购"，实现业务升级。数据显示，今年二季度，美团闪购 的消费场景从食杂向3C数码、美妆母婴等品类全面 ...

Summary of Meituan's Earnings Call Company Overview - **Company**: Meituan - **Industry**: On-demand delivery and local services Key Financial Metrics - **Total Revenue**: Increased by 11.7% year-on-year to 918 billion RMB [2][18] - **Adjusted Net Profit**: Decreased to 15 billion RMB, reflecting intense competition and unprecedented subsidy levels in the on-demand delivery sector [2][18] - **Cost-to-Income Ratio**: Increased by 8.1 percentage points to 66.9% [18] - **Core Local Commerce Revenue**: Grew by 7.7% to 653 billion RMB, with a gross margin decline to 57% due to increased incentives and a higher proportion of cash-on-delivery services [2][19] Business Segments Performance - **Instant Delivery**: Achieved a milestone with a peak order volume of 150 million in July, maintaining market leadership despite fierce competition [5] - **Food Business**: Attracted new users and strengthened core user loyalty, with plans to expand satellite stores from 5,500 to over 10,000 [6][7] - **Grocery Retail Strategy**: Accelerated the overseas expansion of the food brand "Shiwei" and explored new delivery models [16] - **International Market**: Strengthened position in Hong Kong and expanded operations in Saudi Arabia and Qatar, with plans to enter Brazil [17][33] Strategic Initiatives - **AI Integration**: Launched AI business assistants to enhance user experience and loyalty, guiding high-quality users to hotel and travel services [2][13] - **Support for SMEs**: Implemented the "100,000 Brands Program" to provide tailored support for 10,000 restaurants [8] - **Employee Welfare**: Expanded insurance coverage and established a 1.6 billion RMB fund for employee support [9] Market Position and Competitive Strategy - **Response to Competition**: Committed to providing quality products, reliable delivery, and reasonable pricing while optimizing supply chain efficiency [3][25] - **Long-term Goals**: Aiming to reach a Gross Merchandise Volume (GMV) of 10 billion by May 2033 [3][33] - **Focus on Quality**: Emphasized the importance of order quality alongside volume, with a long-term goal of achieving 100 million daily orders [24][22] Marketing and User Engagement - **Promotional Activities**: Successfully conducted the June 18 shopping festival, significantly boosting sales in high-value categories [29] - **User Experience Enhancements**: Improved shopping experience with a focus on fresh food quality and customer loyalty programs [27][28] Future Outlook - **Growth Potential**: Confident in the long-term growth of the instant shopping business, prioritizing growth over short-term profitability [30] - **Retail Expansion Plans**: Plans to expand the "Xiaoxiang" supermarket chain to cover all first- and second-tier cities, targeting a profit margin of around 3% [32] Conclusion - **Overall Sentiment**: Despite facing intense competition and challenges, Meituan remains focused on innovation, quality service, and strategic growth in both domestic and international markets, with a clear roadmap for future expansion and profitability [34]

Core Viewpoint - The intense competition in the market is expected to continue in the short term, negatively impacting financial performance [1] Financial Performance - In Q2 2025, Meituan reported revenue of 91.8 billion RMB, a year-on-year increase of 11.7%, but adjusted net profit fell to 1.49 billion RMB, down 89%, representing a decrease of 12.1 billion RMB compared to the same period last year [2] - The core local business segment's operating profit dropped from 15.2 billion RMB in Q2 2024 to 3.7 billion RMB in Q2 2025, a year-on-year decline of 75.6%, with the operating profit margin decreasing from 25.1% to 5.7% [3] - Sales and marketing expenses surged by 7.7 billion RMB, a 51.5% increase year-on-year, primarily due to the fierce competition in the food delivery and instant retail sectors [3] Competitive Landscape - Meituan's management emphasized the need for increased investment to defend its market position and enhance long-term competitiveness amid ongoing competition [3] - CEO Wang Xing reiterated that Meituan opposes internal competition and has consistently focused on providing quality supply, stable fulfillment, and reasonable pricing to create a good user experience [4] New Business Developments - In Q2, Meituan's new business segment generated revenue of 26.5 billion RMB, a year-on-year increase of 22.8%, but losses expanded by 43.1% to 1.9 billion RMB, primarily due to the costs associated with international expansion [4] - Meituan's international delivery brand Keeta has made significant progress, covering 20 cities in Saudi Arabia and recently launching services in Qatar, with plans to enter Brazil in the coming months [4][5] Legal Challenges - The competition in the overseas food delivery market is also intense, with legal disputes arising between Meituan's Keeta and Didi's 99Food in Brazil over trademark infringement and unfair competition [6] Long-term Goals - Meituan aims for Keeta to achieve a run rate GMV of 100 billion USD within ten years, with a target date set for May 2033 [6]