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“指尖技艺”变富民产业 鄂尔多斯市准格尔旗传统手工艺焕发生机
Nei Meng Gu Ri Bao· 2025-07-23 07:50
Core Viewpoint - The article highlights the establishment and development of the "Craftsmanship Workshop" in the Ordos City, focusing on the training and promotion of traditional leather carving skills as a means to enhance employment opportunities and cultural identity among local communities [3][6]. Group 1: Training and Employment - The "Craftsmanship Workshop" serves as a comprehensive platform integrating skill inheritance, talent cultivation, cultural innovation, and industrial incubation, aimed at driving employment and cultural recognition through traditional craftsmanship [3][6]. - Over 100 trainees from various social backgrounds have participated in different levels of training, including four beginner classes, two intermediate classes, and one advanced class [8]. - The workshop provides a one-stop solution for skill acquisition, employment opportunities, free entrepreneurial guidance, and income generation [8]. Group 2: Cultural Heritage and Innovation - The leather carving technique is recognized as an important carrier of Chinese traditional culture and a key to developing rural specialty industries [8]. - The workshop collaborates with several tourist attractions to establish "Intangible Cultural Heritage Creative Product" counters, developing trendy products such as notebooks, driving license holders, knife cases, and watch straps [8]. - The initiative emphasizes the balance between tradition and innovation, aiming to revitalize traditional craftsmanship in the modern era [8].
毕业季催热 “手作经济”
Xiao Fei Ri Bao Wang· 2025-06-06 02:42
Core Insights - The "handmade economy" driven by national潮文化 is experiencing a surge in consumer interest as graduation season approaches [1] - DIY material kits and handmade tools are becoming popular among young consumers, who express their emotions and cultural identity through personalized creations [1] Group 1: Market Trends - DIY material kits that integrate intangible cultural heritage techniques and national风 elements are trending as popular graduation gifts, with discussions on "graduation DIY" exceeding one million views on platforms like Xiaohongshu [1] - The keyword "簪花学士帽" has over 9,000 related posts, indicating a strong interest in DIY graduation caps among students [1] - National潮 markets in cities like Beijing and Shanghai are adding handmade sections, attracting over a thousand visitors in a single day [1] Group 2: Consumer Behavior - Students are actively experimenting with various national潮 styles, as seen in the popularity of DIY projects like a "Harry Potter style graduation cap" on Douyin [1] - A notable case involves a student from Zhaoqing who handmade a plush graduation cap for her friend, gaining significant media attention [1] - The trend of DIY furniture is also emerging, with students facing challenges related to moving and renting, leading to increased interest in materials like aluminum profiles and marine boards for creating personalized living spaces [1] Group 3: Cost and Sustainability - DIY furniture materials are appealing to young consumers due to their low cost and high customization potential, with an aluminum profile desk kit priced at one-third of ready-made furniture [1] - The ability to freely assemble these materials aligns with graduates' desires for space efficiency and environmental consciousness [1]
青海美食节在宁开幕高原臻品“直通”南京人餐桌
Nan Jing Ri Bao· 2025-05-29 22:59
Group 1 - The "Hehuang Delicacies: Encountering Jinling" Qinghai Food Festival opened in Nanjing, allowing local residents to taste authentic Qinghai flavors and enhancing cooperation between Jiangsu and Qinghai [1] - The festival lasts for one month and features Qinghai's natural scenery and cultural heritage through promotional videos and performances [1] - Qinghai has established 33 direct supply bases for green organic agricultural and livestock products in Jiangsu and set up 116 direct sales stores, achieving sales of 1.23 billion yuan in Qinghai agricultural specialty products [1] Group 2 - The festival includes the sale of various non-heritage handicrafts from Huangzhong District and awards were given to 13 well-known catering enterprises in Jiangsu, indicating future collaboration to introduce high-quality Qinghai ingredients into local restaurants [2] - The event aims to integrate highland flavors into the daily dining experiences of residents in Nanjing and Jiangsu [2]
3000余家企业在中国西部寻觅商机
Xin Hua Wang· 2025-05-25 23:52
Group 1 - The 20th China Western International Expo (West Expo) opened in Chengdu, attracting over 3,000 enterprises from 62 countries and regions, showcasing a variety of products and advanced technologies [1] - Laos and Hungary are the first-ever dual guest countries at this year's expo, with Laos highlighting its ecological products such as tea, coffee, and rice, which drew significant interest from attendees [1][2] - Hungary's participation includes 17 companies showcasing innovative products like high-end audio systems and automated urine analyzers, indicating a strong interest in the Chinese western market [2] Group 2 - The expo provides valuable opportunities for trade connections, investment cooperation, and information sharing among participating countries, enhancing regional market connectivity [2] - Companies from various countries, including Hungary and Indonesia, express optimism about the potential of the Chinese western market, with many seeking to expand their presence and explore collaboration opportunities [3] - The event is seen as a platform for foreign enterprises to deepen cooperation with the western region of China, particularly in sectors like renewable energy and advanced manufacturing [2][3]
国潮风劲吹赋能“端午经济” 传统民俗激活消费新引擎
Yang Shi Wang· 2025-05-23 07:48
Group 1 - The upcoming Dragon Boat Festival is driving a peak in the production and sales of traditional foods like zongzi and various handmade crafts [1] - In Taiyuan, workers are busy preparing Jinzhicai zongzi, showcasing the local food production efforts [3][4] - In Licheng County, Changzhi, artisans are crafting traditional sachets, with a focus on intricate designs and the use of aromatic herbs [6] Group 2 - In Wuchuan, Guizhou, over 70,000 acres of highland mugwort are being harvested, with a significant increase in the production of herbal sachets [9] - The 2025 herbal sachet orders have seen a 55% increase compared to the same period last year, indicating a growing market demand [9] - The local plan includes the acquisition of 2,000 tons of mugwort and the production of various mugwort products, projecting an income of 6 million yuan [13] Group 3 - The custom of hanging mugwort during the Dragon Boat Festival is prevalent in many regions, leading to a surge in sales [10][15] - In Nanning, the sales of materials for making sachets, such as mint and lemongrass, have significantly increased, reflecting a rise in consumer interest [17]