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网购食品存短板 酒店涨价引不满 “五一”期间镇江消费投诉总体平稳
Yang Zi Wan Bao Wang· 2025-05-08 04:55
Group 1 - The core viewpoint of the articles highlights the significant increase in consumer complaints during the "May Day" holiday period, with a total of 535 complaints received, marking a year-on-year increase of 53.74% [1] - The main categories of complaints include food-related issues, dining, and accommodation services, with food complaints accounting for 30.08% of total product-related complaints [1] - The rise in complaints is attributed to various factors, including false advertising by online food sellers, difficulties in refunding accommodation bookings, and price hikes by hotels during peak times [1][2] Group 2 - Specific issues in the food category include misleading claims about food benefits, discrepancies between food images and actual products, and short weight in deliveries [1] - Accommodation complaints primarily revolve around difficult refund policies, sudden price increases, and expired toiletries provided by hotels [1] - Online shopping complaints focus on delayed shipments, incorrect prescription glasses, and counterfeit brand products [2]
“银发族”变身“剁手党”,老年人网购有多野?
Tai Mei Ti A P P· 2025-05-06 04:48
Core Insights - The article highlights the emergence of the silver economy, where elderly consumers are increasingly engaging in online shopping, demonstrating a significant shift in their purchasing behavior and preferences [1][2][3] Group 1: Consumer Behavior - Elderly consumers are becoming a key demographic in e-commerce, with a 238% annual growth rate in online transaction volume among those aged 60 and above [1] - The shopping habits of older adults reflect a blend of practicality and emotional fulfillment, with significant increases in spending on health supplements and luxury items [2][3] - The traditional view of elderly consumers as price-sensitive is being challenged, as they are willing to spend on both affordable and high-end products [2][3] Group 2: Emotional and Social Factors - Emotional marketing strategies are effectively engaging elderly consumers, who often use online shopping as a means to connect with others and combat loneliness [5][6] - The social dynamics within elderly communities, such as shared activities like square dancing, play a crucial role in influencing their shopping behaviors and preferences [7][8] Group 3: Technological Adaptation - E-commerce platforms are adapting their services to better cater to elderly consumers, moving beyond basic accessibility features to more nuanced, user-friendly designs [6][13] - The shift from merely making technology accessible to providing tailored services that address the unique needs of elderly consumers is crucial for enhancing their shopping experience [13][14] Group 4: Market Opportunities - The silver economy represents a significant market opportunity, with businesses encouraged to develop products and services that resonate with the values and needs of older consumers [17][18] - Companies are advised to focus on building trust and long-term relationships with elderly customers through personalized services and community engagement [10][11] Group 5: Ethical Considerations - The rapid growth of the silver economy has raised concerns about potential exploitation of elderly consumers through aggressive marketing tactics [16] - There is a call for regulatory measures to protect elderly consumers from manipulative marketing practices, drawing inspiration from international examples [16]
15天4000多元利息!牌照都没有,纵星优品等平台卷入高息贷!黄金购买功能已下架
21世纪经济报道· 2025-03-15 00:55
Core Viewpoint - The article discusses the emergence of high-interest loans disguised as gold trading on various online shopping platforms, leading to consumer complaints about unfair practices and significant financial losses [1][2][3]. Group 1: Consumer Complaints - Multiple platforms, including Zongxing Youpin and Huizhongle, have received complaints from consumers regarding gold purchases turning into high-interest loans [1][2]. - Consumers reported that after purchasing gold, the amount received upon selling it back was significantly lower, resulting in high interest payments [3][5]. - A specific case highlighted a consumer who borrowed over 4,000 yuan in interest for a 15-day loan after engaging in gold transactions on Zongxing Youpin [3]. Group 2: Pricing Discrepancies - The prices for gold bars on these online platforms are reportedly much higher than those at established retailers, indicating potential exploitation [4][6]. - For instance, the price of gold on Zongxing Youpin was found to be between 790 to 830 yuan per gram, while the average domestic gold price was around 640 yuan per gram during the same period [6]. Group 3: Regulatory Concerns - Zongxing Youpin has been flagged for operating without the necessary small loan licenses, and its gold trading features have been temporarily removed [8][9]. - The article suggests that these platforms are using gold transactions as a facade for high-interest lending, which aligns with characteristics of "套路贷" (trap loans) [9][10]. - Regulatory bodies have issued warnings about these practices, emphasizing the need for consumers to be cautious and verify the legitimacy of loan intermediaries [11].