茶百道相关负责人介绍，遍布全国的供应链网络给了茶百道坚持使用"真鲜果"的底气，本次蜜瓜新品选 用被称为"长在藤上的冰淇淋"的高端品种"玉菇瓜"，鲜果现切现捣，仅"蜜瓜爆爆珠"一款单品首日就售 出近20万杯。 据了解，玉菇瓜最大的特点是口感绵密清爽、甜而不腻，与普通蜜瓜脆硬的口感有明显区别，因此更加 适合制作夏季清凉消暑的饮品。作为茶百道"玩具总动员"第二波限定活动的联名饮品，"蜜瓜爆爆珠"选 用玉菇甜瓜果肉，搭配七窨茉香雪芽茶底，并加入嚼感丰富的马蹄爆爆珠，让瓜香与茶香在口中双重迸 发。此外，"蜜瓜冰淇淋"新品采用香草冰淇淋打底，加入手捣玉菇甜瓜果肉和椰子水、椰乳，入口绵 密、冰爽、清甜，令不少网友直呼"一口梦回童年吃瓜的夏天"。 华鑫证券、国泰海通等多家机构在近期发布的相关研报中指出，茶百道通过持续强化供应链与产品创新 能力，在产品研发效率与爆品率方面优势明显，可以做到"月月有爆品、周周上新品"，并综合上述核心 竞争优势给予茶百道"买入"评级。 6月26日，茶百道官宣推出蜜瓜系列新品"蜜瓜爆爆珠"和"蜜瓜冰淇淋"，主打每杯都添加新鲜蜜瓜果 肉，给消费者带来"一口绵冰云，满嘴蜜瓜香"的夏日冰爽体验。夏季是新茶 ...

Group 1 - The core viewpoint emphasizes the increasing health awareness among consumers, leading to a significant focus on nutrition and health in food choices, which necessitates the food industry to innovate and upgrade products for high-quality development [1][2] - The trend shows that young consumers are becoming a driving force in health consumption, seeking low-sugar options and beverages rich in natural nutrients [1] - The founder of Nayuki Tea highlighted two changes in consumer demand: a year-round health appeal and the need for products that are both high-quality and cost-effective [1] Group 2 - According to the "China Residents' Nutrition and Chronic Disease Status Report (2020)", the average daily intake of fruits and vegetables in China is far below the recommended levels, indicating a significant issue with dietary structure [2] - Ready-to-drink tea, popular among young people, can effectively integrate healthy foods and beneficial components, serving as a targeted way for young consumers to supplement their nutrition [2] - The tea industry is encouraged to establish a reliable nutrition labeling and certification system to enhance consumer trust in "nutrition+" products, ensuring transparency regarding the nutritional content of beverages [2]

责任编辑： 杨露露 焦作市将坚持工业强市战略，推动科技创新和产业创新深度融合，提升新材料、绿色食品、装备制造及 汽车零部件三个千亿级产业集群科技创新水平，加快化工等传统产业改造升级，培育壮大生物医药等新 兴产业，布局氢能等未来产业，着力构建现代化产业体系。推进乡村全面振兴，扛牢粮食安全责任，不 断壮大怀药、新茶饮等县域富民产业，打造宜居宜业和美乡村。促进文旅深度融合，加强文化遗产保 护，繁荣发展文化事业，塑造黄河文化、太极文化等"文化标识"，加快建设国际旅游目的地。坚定践 行"两山"理念，加强黄（沁）河、南水北调中线工程焦作段等重点区域生态保护，实施海河源头综合治 理等项目，打好污染防治攻坚战。持续保障改善民生，突出党建引领基层高效能治理，深入推进"五基 四化"，推行"党建+网格+大数据"模式，解决群众急难愁盼问题，着力防范化解重点领域风险，切实维 护社会稳定、人民安宁。（记者 樊霞） "省委十一届九次全会明确了奋力谱写中原大地推进中国式现代化新篇章的时间表、任务书和路线 图。"6月24日，焦作市委书记李亦博在接受采访时说，"我们将坚持学思想、讲协同、抓落实，深入学 习贯彻习近平总书记在河南考察时重要讲话精神 ...

家人们，昨晚美股又炸锅了！英伟达股价直接飙涨4.33%，市值突破3.77万亿美元，把微软、苹果远远甩在身后。更夸张的是，Loop Capital直接放话，这 公司未来市值能摸到6万亿美元！这相当于在现有基础上再翻个65%，简直是给整个科技圈丢了颗原子弹啊！ 作为在财经圈摸爬滚打20年的老炮儿，我得给大家泼点冷水。英伟达现在确实是AI时代的"石油公司"，OpenAI训练大模型、特斯拉搞自动驾驶都得找它 买芯片，连苹果都花10亿美元买它的AI服务器。但最近有消息说，微软、谷歌这些大客户因为Blackwell机架过热问题，暂时削减了订单。而且黄仁勋悄 悄减持了10万股，虽说持股比例还剩4%，但这信号值得留意。毕竟，再牛的公司也得防着点"见顶"风险。 再来说说美联储主席鲍威尔。他在国会听证会上反复强调，关税对通胀的影响仍是个大问题。我查了下，美联储内部对关税的看法分歧很大。纽约联储 主席威廉姆斯预计，关税可能导致今年美国经济增长放缓至1%，通胀率升至3%。而高盛、摩根士丹利这些投行，已经开始下调降息预期。这意味着啥？ 未来美股可能要面临"高利率+高通胀"的双重压力，尤其是依赖低息环境的科技股，得小心回调风险。 国际油 ...

注：本文由格隆汇和网易号联合共创 在国际环境的频繁变动下， "促内需"已经成为很长一段时间以来，国内经济的主旋律。 图源： 图虫创意 在零售商超中，传统商超大卖场渠道下滑 11.4%，已经是连续第四年下滑，2024年全国样本超市中关店数量达994家。 量贩零食店却在此时杀成一片红海。仅 2024年一年，万辰集团旗下好想来开店就接近一万家。 对比最为明显的，是作为传统消费的代表之一，高端白酒价格接连下跌，白酒行业集体遭遇库存压力 ——飞天茅台批发价格下探至2000元/ 瓶，茅台1935出现严重价格倒挂。 从以旧换新国家补贴，到各类大额消费券，无一不展露出， "消费"，在当今社会中的重要地位。 目前，我国居民消费在 GDP中的比重不足40%，对比美国的70%和日本的60%占比，仍有巨大提升空间。 但在近两年，我国的消费市场中却出现了显著的冷热不均。 一边，传统消费普遍持续下行，陷入低迷。另一边， "新消费"却连连创下纪录，刷新人们的认知。 在餐饮行业中，经典的餐饮品类节节败退，湊湊火锅 2024年一年关店73家，亏损超3.5亿元，呷哺集团去年亏损近4亿。 新茶饮却 "登堂入室"——今年蜜雪冰城门店已经超过4.6万 ...

注：本文由格隆汇和网易号联合共创 在国际环境的频繁变动下， "促内需"已经成为很长一段时间以来，国内经济的主旋律。 量贩零食店却在此时杀成一片红海。仅 2024年一年，万辰集团旗下好想来开店就接近一万家。 对比最为明显的，是作为传统消费的代表之一，高端白酒价格接连下跌，白酒行业集体遭遇库存压力 ——飞天茅台批发价格下探至2000元/ 瓶，茅台1935出现严重价格倒挂。 从以旧换新国家补贴，到各类大额消费券，无一不展露出， "消费"，在当今社会中的重要地位。 目前，我国居民消费在 GDP中的比重不足40%，对比美国的70%和日本的60%占比，仍有巨大提升空间。 但在近两年，我国的消费市场中却出现了显著的冷热不均。 一边，传统消费普遍持续下行，陷入低迷。另一边， "新消费"却连连创下纪录，刷新人们的认知。 在餐饮行业中，经典的餐饮品类节节败退，湊湊火锅 2024年一年关店73家，亏损超3.5亿元，呷哺集团去年亏损近4亿。 新茶饮却 "登堂入室"——今年蜜雪冰城门店已经超过4.6万家，超过麦当劳和星巴克，成为全球最大的连锁品牌，多家新茶饮品牌也已经接近 万店。 图源： 图虫创意 在零售商超中，传统商超大卖场渠道下滑 ...

盛夏已至，新茶饮行业迎来年中销售旺季。同时也是一个梦想启航的季节，无数毕业生即将开启新的人生阶段，更有很多怀抱创业理想的青年希望通过自主 创业实现自我价值，积累人生财富。近日，国内知名新茶饮品牌沪上阿姨在山东济南举办2025年加盟商专场大会聚焦青年创业者扶持和新茶饮消费趋势两大 话题，希望通过为青年创业者提供的轻投入、稳收益的创业平台，帮助其抓住万亿级市场机遇。同时也为已合作的加盟商伙伴提供最新的运营策略支持，抢 占夏季茶饮销售商机。 本次活动，还邀请了山东济南的95后加盟商小玉，分享自己加盟沪上阿姨后的创业历。 小玉大学毕业短暂工作了一段时间后，还是决定自己创业。经多方考察，最终选择与具有品牌影响力和产品种类更丰富的沪上阿姨品牌合作，加入到新茶饮 大军。从店铺选址、装修到人员培训、开业运营，每一个环节沪上阿姨品牌都派团队给与全方位的协助。如今，小玉在山东已经经营了2家沪上阿姨门店， 近期正在筹备第3家门店。小玉感慨到："加盟沪上阿姨是她人生中最正确的决定之一。不仅找到了自己的终身事业，也实现了小小的财富积累。尤其是品牌 完善的加盟管理体系和丰富的高品质产品，让我在创业路上少走了很多弯路。" 今年沪上阿姨还将 ...

临近端午和暑期档，新茶饮市场率先进入"备战期"。 2025年5月，壹览商业长期跟踪的26间新式茶饮连锁品牌共新开门店2016间，环比减少38.87%，同比则下滑47.18%。但从数据可见，环比大幅减少主要是由 蜜雪冰城在4月大量新开门店数据更新所致，截至当月，行业累计门店总数已达113281万间，较4月增加1029间。 | 品牌 | 3月开店 | 4月开店 | 5月开店 | 同比 | 国内现有门店量 | | --- | --- | --- | --- | --- | --- | | 蜜雪冰城 | 687 | 1608 | 743 | -35.73% | 37320 | | 古茗 | 91 | 264 | 305 | 36.16% | 10403 | | 茶百道 | 64 | 70 | 70 | -71.43% | 7894 | | 书亦烧仙草 | 24 | 52 | 31 | -58.11% | 4676 | | 甜啦啦啦 | ટર | 53 | 28 | 65.48% | 4676 | | 沪上阿姨 | 92 | 251 | 66 | -75.65% | 818 | | 霸王茶姬 | 51 | 105 | ...

Core Viewpoint - The new tea beverage industry is experiencing a significant differentiation among leading companies following a series of IPOs, indicating a shift into a more competitive phase characterized by homogenization and over-expansion issues [1][10]. Company Performance - Companies like Gu Ming and Mi Xue Group have seen substantial stock price increases post-IPO, with Gu Ming rising by 149.50% and Mi Xue Group by 137.93% as of May 9 [2][3]. - In contrast, companies such as Nai Xue's Tea and Cha Bai Dao have faced significant declines in stock prices, with Nai Xue's Tea down 94.39% and Cha Bai Dao down 44.51% since their respective IPOs [2][7]. - The stock performance of Ba Wang Cha Ji and Hu Shang A Yi has also been weaker compared to their peers, with Ba Wang Cha Ji showing a modest increase of 14.29% and Hu Shang A Yi at 27.74% [3][5]. Market Trends - The new tea beverage market is projected to reach a scale of 354.72 billion yuan in 2024, with a stable growth forecast of 6.4% year-on-year, potentially exceeding 400 billion yuan by 2028 [14]. - The industry is transitioning from a growth phase focused on market share acquisition to a more mature phase emphasizing differentiation and refined strategies [14][16]. Challenges and Issues - The industry faces challenges such as product homogenization, excessive store expansion, and declining operational efficiency, leading to a "impossible triangle" scenario where companies struggle to balance scale expansion, cost control, and brand differentiation [10][12][16]. - Some companies have reported significant drops in net profit, with Cha Bai Dao experiencing a 58.55% decline in 2024, while Nai Xue's Tea reported substantial losses [8][12]. Strategic Directions - Companies are increasingly focusing on differentiation strategies, with Mi Xue Group leveraging its supply chain capabilities to gain competitive advantages [16]. - Expansion into overseas markets is a key strategy for many leading new tea beverage companies, with Ba Wang Cha Ji already testing its first North American store shortly after its IPO [17].

Core Viewpoint - The rapid rise and fall of Hu Shang A Yi's stock price post-IPO reflects a significant shift in the new tea beverage industry from aggressive expansion to a more rational approach, highlighting the challenges faced by the company and the sector as a whole [1][2]. Group 1: IPO and Market Reaction - Hu Shang A Yi's IPO was highly successful, with an oversubscription rate of 3616.83 times and over 940 billion HKD in frozen funds, marking it as the highest new stock subscription in Hong Kong after regulatory changes [2]. - On its first trading day, the stock price surged by 74.68% to 197.6 HKD, but subsequently dropped by 8.78% the following day, leading to a cumulative decline of over 20% within a week [1][2]. - By early June, the stock price had fallen to around 125 HKD, representing a nearly 37% decrease from its peak [1]. Group 2: Financial Performance and Challenges - In 2024, Hu Shang A Yi reported a revenue of 3.285 billion HKD, a year-on-year decline of 1.9%, and a net profit of 329 million HKD, down 15.2% [4]. - The company's business model heavily relies on a franchise system, with 99.7% of stores operated by franchisees, leading to a significant drop in single-store GMV from 1.559 million HKD in 2023 to 1.37 million HKD in 2024, a decrease of 12.12% [4][5]. - The closure rate of franchise stores increased to 12.7% in 2024, with over 1,000 stores shutting down, significantly higher than the industry average of 4% [4]. Group 3: Competitive Landscape and Market Dynamics - The new tea beverage industry is experiencing a slowdown, with a projected growth rate of only 8.2% in 2024 and further decline to 7.5% in 2025, leading to intense price wars among leading brands [6]. - Hu Shang A Yi faces challenges in both low-price and mid-to-high-end markets, struggling against competitors like Mi Xue Bing Cheng and Xi Tea, which have established stronger market positions [6]. - The company's reliance on third-party suppliers and inadequate cold chain coverage hinder its ability to reduce costs, making it difficult to compete on price with rivals [5][6]. Group 4: Future Outlook and Strategic Considerations - The company must focus on optimizing its supply chain and digital commitments, potentially allocating 60% of its IPO proceeds to these areas to regain growth momentum [6]. - Reducing food waste to levels comparable to competitors and leveraging scale procurement could help Hu Shang A Yi improve its cost structure and competitive positioning in the market [6].