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沈阳策划12个“篇章”掀起冬季消费热潮
Zhong Guo Xin Wen Wang· 2025-11-08 12:39
中新网沈阳11月8日电 (记者韩宏)"寒冬不寒想购就GO"促消费活动启动仪式8日在沈阳举办,掀起冬季 消费热潮的序幕。 沈阳市商务局发布了"寒冬不寒想购就GO"促消费活动方案,定于2025年11月至2026年2月,紧抓"双 11""双12"及元旦、春节等有利消费契机,组织开展促消费活动,启动仪式上咖啡协会、沐浴协会等发 布促消费举措。 在沐浴篇,沈阳持续提升"沐浴休闲之都"影响力,组织开展沈阳第二届沐浴休闲消费季活动,邀请全国 沐浴行业260位大咖齐聚沈阳,发布"2026洗浴指南",推动产业升级。2026年2月末前,沈阳市5000平方 米以上的沐浴经营主体达到55家,为沈阳冬季吸引游客、拉动消费注入新活力。 在冰雪篇,沈阳利用棋盘山、东北亚等四大滑雪场资源,以"燃梦十五冬,活力新辽宁"冰雪运动推进 会、2025-2026赛季国际雪联单板滑雪障碍追逐世界杯等赛事活动为契机,鼓励商贸流通企业创新打造 冰雪主题消费新场景,设立线上线下冰雪商品专区,打造"冰雪+"商业模式,让"冷资源"迸发"热效 应",激发冰雪消费。(完) (文章来源:中国新闻网) 沈阳策划商圈街区篇、电商篇、首发篇、年货篇、国潮篇、餐饮篇、沐浴篇、 ...
161岁全聚德的破圈密码:守得住烤鸭匠心,玩得转奶盖新潮
凤凰网财经· 2025-11-08 12:18
Core Viewpoint - The article highlights the transformation of Quanjude, a century-old brand, showcasing its ability to innovate while maintaining traditional values, particularly through the success of its new product, the thick milk cap yogurt, which has gained popularity among younger consumers [6][19][24]. Group 1: Tradition and Heritage - Quanjude has a rich history of 161 years, relying on its core competencies rooted in traditional craftsmanship and flavors that resonate with consumers [7][8]. - The brand emphasizes the importance of maintaining high standards in its signature Peking duck preparation, including the selection of quality ducks and precise cooking techniques [9][12]. - The commitment to tradition is reflected across its four major brands, each adhering to their respective culinary heritage [14][15]. Group 2: Innovation and Modernization - Quanjude's innovation strategy integrates traditional values with modern consumer preferences, focusing on enhancing service quality, menu innovation, and creating engaging dining experiences [21][24]. - The brand has expanded its menu to include over 400 dishes in its whole duck banquet, catering to diverse tastes and preferences [22]. - New product offerings, such as the milk cap yogurt, complement traditional dishes and have become popular among younger consumers without the need for extensive marketing [24]. Group 3: Consumer Engagement and Experience - Quanjude has transformed its dining spaces to create unique consumer experiences, such as the "Cloud Courtyard" concept in its Peace Gate store, blending traditional architecture with modern aesthetics [25][26]. - The brand has successfully shifted its image from a tourist destination to a local dining favorite, with over 60% of customers being local residents [36][38]. - Positive consumer feedback highlights the quality of service and dining experience, reinforcing the brand's reputation [39][40][45]. Group 4: Strategic Development and Future Outlook - Quanjude is pursuing a dual-driven strategy of "Dining + Food Products" to ensure sustainable growth and mitigate operational risks [46][47]. - The brand is expanding its product range to include convenient snacks and ready-to-eat items, making its offerings more accessible to consumers [50][53]. - The establishment of the "Old Brand Innovation Research Institute" aims to support the development of healthier and more convenient food products, ensuring the brand's relevance in the modern market [54][56].
4家消费公司拿到新钱;服装品牌高梵获得顺为资本投资;瑞幸与《鬼灭之刃》达成联名|创投大视野
36氪未来消费· 2025-11-08 11:58
Group 1 - Gao Fan, a fashion brand, has completed a Series A financing round led by Shunwei Capital, with specific investment amounts undisclosed. The brand focuses on women's clothing, including T-shirts, shirts, dresses, and outerwear, while also venturing into men's and children's apparel [3] - Thunderbird Innovation, an AR glasses developer, announced a successful D round financing led by CITIC Jinshi, setting a record for the largest single financing amount in the domestic AI+AR glasses sector for 2025. The funds will be used to accelerate technology development and ecosystem construction in the AI+AR glasses market [5][6] - Hezhong Lian Investment, a digital service provider in the pet industry, has completed a 12 million yuan angel round financing. The funds will be used for the development of its digital platform and nationwide service network, aiming to promote standardization and digitization in the pet industry [7] - The restaurant brand Hou Xishi has completed a 45 million yuan Series A financing round, led solely by Guangdong Guanchih Holdings Group. The brand focuses on high-quality American hamburgers and integrates brand incubation, restaurant operations, product development, and supply chain management [8] Group 2 - ByteDance is enhancing its incentive policies to attract AI talent, implementing a "Doubao Long-term Incentive Plan" that includes a virtual stock mechanism for its Doubao-related large model business. Employees can receive stock options valued at 90,000 to 135,000 yuan monthly, with the first batch of allowances distributed over 18 months [9][10] - Fat Donglai, a retail model, has no plans for public listing or large-scale expansion, focusing instead on becoming a school-like enterprise for cultural and business exchange. The company reported a total sales revenue of 19.785 billion yuan as of November 4, exceeding last year's total [11][12] - Xiaohongshu has obtained a payment license, allowing it to enter the payment clearing sector, which is crucial for building a closed-loop ecosystem for its e-commerce and local life services [14] - The gaming industry is seeing significant revenue, with 32 Chinese manufacturers entering the global mobile game publisher revenue TOP 100 in October, collectively earning 2.01 billion USD, accounting for 35.6% of the total revenue [30][31] - The smartphone market in China experienced a slight decline in Q3 2025, with shipments around 68.46 million units, down 0.5% year-on-year, attributed to a traditional sales lull and tightening of national subsidies [32]
成都市龙泉驿区芭小焙面包店(个体工商户)成立 注册资本5万人民币
Sou Hu Cai Jing· 2025-11-08 11:51
天眼查App显示,近日,成都市龙泉驿区芭小焙面包店(个体工商户)成立,法定代表人为陈小倩,注 册资本5万人民币,经营范围为许可项目:餐饮服务(不产生油烟、异味、废气);食品销售;酒类经 营。(依法须经批准的项目,经相关部门批准后方可开展经营活动,具体经营项目以相关部门批准文件 或许可证件为准)一般项目:食品销售(仅销售预包装食品);保健食品(预包装)销售;新鲜水果零 售;新鲜蔬菜零售;鲜肉零售;外卖递送服务;个人互联网直播服务;互联网销售(除销售需要许可的 商品);鲜蛋零售;水产品零售;未经加工的坚果、干果销售;化妆品零售;母婴用品销售;食用农产 品零售;农副产品销售;包装服务。(除依法须经批准的项目外,凭营业执照依法自主开展经营活 动)。 ...
“人民咖啡馆”更名风波:国潮营销,敬畏之心不可失
Yang Zi Wan Bao Wang· 2025-11-08 09:39
8人*** 要潮人民咖啡馆 关注 要潮人民咖啡馆 · 声明 近期,媒体和广大网友对我们有很多关注和讨 扬子晚报/紫牛新闻记者孔小平 "人民咖啡馆"的致歉与整改是一个及时的纠偏,给所有热衷于"国潮"营销的企业上了一课:在追逐潮流的同时,更需心存敬畏。只有这样,国潮才能行稳 致远,商业才能与文化和睦共处,真正赢得"人民"的认可。 据报道,此前"人民咖啡馆"已在全国18个省份、20个城市开设近30家直营门店,在社交媒体上积累了大量人气。随着知名度攀升,质疑声随之而来。11月 7日,人民网评发表题为《"人民咖啡馆",不妥!》的评论文章,将这场争议推向高潮。文章指出,"人民"一词具有鲜明的公共属性和深厚的政治内涵, 承载着特定的社会情感与公共利益,不容亵渎,更不能被滥用。更进一步指出,该品牌的母公司——要潮(上海)文化传播有限公司——多次申请"人民咖 啡馆"商标均被驳回,目前仅持有"潮人民咖啡馆""要潮人民咖啡馆"两个注册商标。然而,该公司却在经营中直接使用"人民咖啡馆"作为店标。 在舆论压力下,11月8日,该咖啡馆发布致歉声明,表示对大家的批评和建议"诚恳倾听、认真接受、积极整改",宣布全面启动整改工作。中国大陆地区 ...
香港特别行政区将派出历届全运会规模最大代表团
Yang Shi Xin Wen· 2025-11-08 09:32
透过举办全运会,香港不仅展示出承办大型赛事的能力,更进一步巩固香港作为国际盛事之都的地位, 为未来吸引更多顶级体育盛事落户香港奠定坚实基础。 同时,举办大型体育盛事将发挥"体育+旅游"的联动效应,带动旅游、酒店、零售及餐饮等多个行业发 展,吸引更多海内外游客来港观赏赛事,并同时游览大湾区其他城市,为旅游业带来长远效益,亦为大 湾区创造更多合作机会。 (总台央视记者 杜思源) 十五运会组委会11月8日下午在广州举行新闻发布会。发布会介绍,今年的十五运会是历届规模最大、 承办城市最多的一届。香港特区也派出历来规模最大的代表团参加,包括超过600名运动员及约270名随 队工作人员和医护人员,出战28个竞赛项目,连同23个群众项目的参赛及工作人员,总人数超过1800 人,创下香港自1997年参与全运会以来的新高,较上届增加近四倍。 在整个比赛期间,预计将有2100多名运动员、1000名代表团官员和800多名技术官员,合共近4000人参 与香港赛区赛事;另有数百名传媒来港采访。 ...
“要潮人民咖啡馆”致歉
中国能源报· 2025-11-08 08:47
Core Viewpoint - The company expresses gratitude for public feedback and commits to making necessary adjustments to its branding and operations in response to criticism regarding the use of the term "People" in its name [1][4]. Group 1: Brand Adjustment - The company will change its name in mainland China to "Yaochao People's Coffee Shop," while retaining "People's Coffee Shop" in Hong Kong, Macau, and overseas [1][4]. - The company clarifies that any online accounts using a similar name in Hebei are not affiliated with them and that such accounts have made inappropriate statements that contradict the company's values [1][4]. Group 2: Commitment to Quality and Responsibility - The company emphasizes its commitment to quality and service, adhering to national laws and industry standards, and aims to incorporate more Chinese elements into its product innovation [2][4]. - The company plans to enhance its social responsibility initiatives and create a coffee brand that is of high quality, warm, and responsible [2][4]. Group 3: Public Sentiment and Legal Concerns - The term "People" carries significant public and political connotations, and its use in commercial branding has raised concerns about respect for public sentiment and legal standards [6]. - The company has faced challenges in trademark registration for "People's Coffee Shop," indicating a lack of respect for legal regulations and public feelings [6].
永州市冷水滩区敬善工贸美喜福电力花园店(个体工商户)成立 注册资本10万人民币
Sou Hu Cai Jing· 2025-11-08 08:41
Core Viewpoint - A new individual business named "Jingshan Industrial and Trade Meixifufu Electric Garden Store" has been established in Lengshuitan District, Yongzhou City, with a registered capital of 100,000 RMB, focusing on food sales and related services [1] Company Summary - The legal representative of the new business is Hu Liqun [1] - The registered capital of the business is 100,000 RMB [1] - The business scope includes licensed projects such as food sales, internet food sales, catering services, alcoholic beverage operations, and retail of tobacco products [1] - General projects include sales of pre-packaged food, daily necessities, edible agricultural products, and fresh fruit retail [1]
沅陵县古茗奶茶店(个体工商户)成立 注册资本10万人民币
Sou Hu Cai Jing· 2025-11-08 08:41
天眼查App显示,近日,沅陵县古茗奶茶店(个体工商户)成立,法定代表人为杨琴琴,注册资本10万 人民币,经营范围为许可项目:餐饮服务;食品销售。(依法须经批准的项目,经相关部门批准后方可 开展经营活动,具体经营项目以相关部门批准文件或许可证件为准)一般项目:食品互联网销售(仅销 售预包装食品);互联网销售(除销售需要许可的商品);日用百货销售;文具用品零售;办公用品销 售;工艺美术品及收藏品零售(象牙及其制品除外);外卖递送服务。(除依法须经批准的项目外,凭 营业执照依法自主开展经营活动)。 ...
沅陵县多多冰室冷饮店(个体工商户)成立 注册资本10万人民币
Sou Hu Cai Jing· 2025-11-08 08:41
天眼查App显示,近日,沅陵县多多冰室冷饮店(个体工商户)成立,法定代表人为谢继磊,注册资本 10万人民币,经营范围为许可项目:食品销售;烟草制品零售;酒类经营。(依法须经批准的项目,经 相关部门批准后方可开展经营活动,具体经营项目以相关部门批准文件或许可证件为准)一般项目:保 健食品(预包装)销售;互联网销售(除销售需要许可的商品)。(除依法须经批准的项目外,凭营业 执照依法自主开展经营活动)。 ...