Group 1 - The core competition among major players like JD, Meituan, and Taobao is centered around capturing consumer attention within a 30-minute radius, focusing on instant retail [1][3] - Instant retail is evolving into a lifestyle trend, emphasizing the importance of "consumption scenarios" for food brands to address [2][4] - The demand for local supply and high delivery efficiency is growing, with instant retail expanding to all categories, enhancing consumer convenience [4][28] Group 2 - Instant retail alters consumer demand triggers from traditional bulk purchasing to scenario-based consumption, driven by immediate needs [7][28] - Food brands must innovate products and build trust around specific consumption scenarios to remain competitive [7][28] - The 2025 Foodaily report identifies key consumption scenarios across various dimensions, highlighting opportunities for brand growth [9][28] Group 3 - Case studies illustrate how brands like Kikkoman, Itoen, and Doritos are leveraging specific consumption scenarios to drive growth [11][28] - Kikkoman's microwave seasoning products cater to busy consumers seeking efficiency without sacrificing quality [12][14] - Itoen's barley tea targets health-conscious consumers across all age groups, expanding its market presence through diverse packaging [18][20] - Doritos addresses the gaming community's need for quiet snacking options, showcasing the importance of user experience in consumption scenarios [22][26]

Group 1: Company Overview - Hongxiangji has been recognized by iiMedia Research for its market leadership, holding the title of "National Sales Champion in High-end Meat Jerky for 3 Consecutive Years" and "National Sales Champion in Beef Jerky for 10 Consecutive Years" [1][7] - The company has established itself as a modern food enterprise focusing on high-quality meat snacks since its founding in 1993, with a product range that includes pork, beef, soy products, and poultry [10][11] - Hongxiangji has developed a robust R&D system in collaboration with institutions like the Chinese Academy of Agricultural Sciences, focusing on low-fat, high-protein meat products [11] Group 2: Market Dynamics - The leisure food industry in China is projected to reach a market size of 12,378 billion yuan by 2027, driven by increasing consumer demand for quality and variety [4] - The industry is experiencing intensified competition characterized by homogenization, price wars, and the emergence of new brands, leading to significant pressure on many snack companies [7][10] - As the market shifts from incremental growth to stock competition, brands must adapt to the evolving preferences of younger consumers, emphasizing the need for differentiation [7][10] Group 3: Strategic Initiatives - Hongxiangji employs a multi-channel strategy, integrating offline, online, and overseas marketing to create a comprehensive global sales network [13] - The company has successfully penetrated various sales channels, including traditional supermarkets and new retail formats, while also expanding into Southeast Asian markets [13] - By leveraging technological innovation and cultural creativity, Hongxiangji aims to build a competitive edge in the rapidly evolving leisure food market [13]

Group 1: Core Insights - The report from Tianfeng Securities indicates a positive performance in the liquor sector during the May Day banquet scene, with companies generally seeking stability in 2025, suggesting potential valuation recovery opportunities from upcoming consumer stimulus policies [1][4] - The beer and beverage sectors saw better-than-expected travel data during the May Day holiday, with notable growth in Q1 for companies like Uni-President, driving market performance [1][5] - The health supplement sector showed significant gains, with a focus on three major investment opportunities in a potential cyclical recovery [1][6] Group 2: Market Performance Review - The food and beverage sector and the CSI 300 index experienced increases of +1.76% and +1.92% respectively during the week of May 2 to May 9, with health supplements (+5.09%) and baked goods (+4.25%) leading the gains [3] - The liquor sector outperformed the overall food and beverage market and the CSI 300 index, with a weekly increase of +2.34%, attributed to the easing of performance pressure following Q1 earnings reports [4] Group 3: Sector Recommendations - Recommended stocks in the liquor sector include leading companies with strong alpha and beta benefits, such as Shanxi Fenjiu, Guizhou Moutai, and Luzhou Laojiao [1][4] - In the consumer goods sector, the report highlights opportunities in snack foods, dairy products, and companies with overseas expansion potential, such as Yili and Anqi Yeast [2][6]

Group 1: Plant-Based Beverage Industry - The plant-based beverage industry is experiencing a divergence in performance among major companies, with some like Yangyuan Beverage seeing profit growth despite a slight revenue decline, while others like Huanlejia face declines in both revenue and profit [2] - Traditional plant-based beverages are limited by seasonal demand and face competition from emerging categories, necessitating innovation to meet the health-conscious preferences of younger consumers [2] Group 2: Chinese Condiment Industry - The Chinese condiment industry has evolved from a focus on export during the planned economy era to becoming a global rule-maker, with companies like Haitian Flavoring and Lee Kum Kee leading the way [3][4] - The industry is leveraging cultural exports and technological innovation to reshape its landscape, emphasizing quality and innovation to support the globalization of Chinese flavors [4] Group 3: Community Supermarkets - Community supermarkets are gaining traction, with brands like Ole' and Hema NB expanding rapidly, focusing on middle-class consumers and enhancing product quality and efficiency [5] - The core competitiveness of community supermarkets lies in product control and operational efficiency, requiring deep supply chain engagement and digital tool application [5] Group 4: Health and Wellness Trends - There is a growing trend among young consumers towards "light wellness" products, with a focus on health-conscious beverages that are low in sugar and calories [6] - Boxed water products have seen significant sales growth, with products like fig and flaxseed water experiencing a 130% increase in sales [6] Group 5: Instant Food Market - The instant food market is shifting from high-end products to a focus on affordability, with budget products now accounting for nearly 50% of the instant noodle market [7] - Future opportunities lie in diversifying flavors and adjusting strategies to meet the differentiated demands of various market segments [7] Group 6: Aging Population and Bakery Market - The aging population is driving demand for soft-textured baked goods, with health-oriented and age-appropriate products becoming market hotspots [9] - Innovations inspired by Japanese practices, such as low-sugar and low-salt options, are key directions for the industry [9] Group 7: Snack Food Market Forecast - The Chinese snack food market is projected to grow to 972 billion yuan by 2025, with nut snacks holding the largest market share [10] - The industry is witnessing a shift towards health-oriented ready-to-eat products, with e-commerce and live streaming becoming significant growth drivers [10] Group 8: Beverage Market Dynamics - The beverage market is undergoing adjustments, with significant growth in electrolyte water and tea beverages, while packaged water sales are declining [12] - Companies like Nongfu Spring and Eastroc Beverage are experiencing contrasting performance, highlighting the competitive landscape [12] Group 9: Pre-made Dishes Market - The pre-made dishes market is experiencing a cooling phase, with many leading companies facing revenue declines due to changing consumer demands and increased competition [14] - Opportunities remain in local specialties and high-end products, with new retail channels emerging as growth points [14] Group 10: Health Drink Innovations - The market for Chinese herbal health drinks is expanding rapidly, with sales increasing from 0.1 billion yuan in 2018 to an expected 10 billion yuan by 2028 [19] - Companies are focusing on packaging, formulation, and marketing to differentiate themselves in a competitive landscape [19] Group 11: Functional Beverage Market - The functional beverage market is becoming increasingly diverse, with brands like Zhenguanzhuang entering the market with zero-sugar options targeting health-conscious consumers [32] - The collaboration between Zhenguanzhuang and Super Extreme Drink aims to fill market gaps and cater to the preferences of the younger generation [32] Group 12: Snack Food IPO Trends - Recent trends show a surge in snack food companies seeking IPOs in Hong Kong, with brands like Three Squirrels aiming to solidify their market position [21] - These companies face challenges related to competition and growth bottlenecks, despite their ambitions for expansion [21]

Group 1 - The article emphasizes the establishment of a multi-dimensional connection network through an innovative investment attraction mechanism, utilizing a "small team precision strike + key project targeted breakthrough" approach to enhance investment efficiency [1] - The focus is on major food industries such as condiments, garlic health foods, leisure foods, and prepared dishes, leveraging resources from the Shandong Province Condiment Association to benchmark and learn from successful experiences in regions like Dezhou and Jiangsu [1] - Specialized investment teams are formed to engage frequently with key projects, including those from the Chinese Academy of Forestry and the Chinese Academy of Agricultural Sciences, to create personalized landing plans and expedite project signing [1] Group 2 - The article discusses deepening the industrial ecosystem to create a full-chain aggregation magnetic field, particularly in the dual-spicy condiment industry, by collaborating with the Shandong Province Condiment Association and hosting specialized training sessions [1] - In the garlic health industry, partnerships with universities and experts are highlighted to promote research and development of functional foods and health products, while the black garlic industry aims to establish international standards and develop diversified products [1] - The leisure food and prepared dish sectors are supported by core companies like Daoxiangcun and Fuying Foods, with initiatives to establish production centers and introduce key projects in pre-prepared food processing [1] Group 3 - The article outlines the strengthening of factor support to create a high-level investment environment, ensuring the timely production of key projects such as the 20,000-ton compound seasoning deep processing project [1] - Collaboration with local regulatory and agricultural departments is emphasized to reassess and exploit the brand potential of "Jinxiang Garlic," aiming to expand domestic and international market shares through diversified promotion [1] - The article also mentions partnerships with leading e-commerce influencers to promote black garlic products, thereby broadening market channels and enhancing the brand and market environment [1]

Group 1: Company Achievements - Aojinqi has been awarded "National Sales Champion of Meat Silk Sausage" and "China's First Brand of Meat Silk Sausage" by iiMedia Research, a leading third-party data mining and analysis agency [1][5] - Aojinqi has established itself as a representative enterprise in the domestic leisure food industry, with over 100 products achieving full-channel coverage and a network of over 1,000 distributors [7] - The company has received dual certifications for ISO9001 quality management and ISO22000 food safety management systems, indicating a robust quality management mechanism [7] Group 2: Market Trends - The Chinese leisure food market is experiencing significant growth, with the market size projected to reach 1,155 billion yuan in 2024 and 1,237.8 billion yuan by 2027, driven by increasing consumer health awareness [3] - The market is characterized by personalization and diversification, with brands like Aojinqi and Wang Xiaolu quickly rising to meet consumer demands for unique products [5] Group 3: Product Innovation - Aojinqi's Dasi Meat Silk Sausage has gained popularity due to its unique taste and high meat content, achieving a meat content of 80% and a meat silk addition of ≥8% [8] - The Dasi Meat Silk Sausage is available in various flavors and packaging sizes, catering to different consumer preferences and consumption scenarios [8] - The company has also launched the "Xiaoyuan Kuairun" brand focusing on low-fat chicken breast products, which incorporates MCT for enhanced fat-burning effects and meets the health needs of sugar-conscious consumers [9] Group 4: Future Outlook - Aojinqi plans to continue exploring the potential of the health food market and will keep iterating its products to provide consumers with high-quality and diverse food options [11]

证券研究报告 | 策略研究 gszqdatemark 2025 05 12 年 月 日 投资策略 财报过后，供给出清、出口链与高股息再梳理 一、策略专题：供给出清、出口链与高股息再梳理 4 月 30 日，A 股 2024 年报与 2025 一季报披露完毕，我们结合最新数据 对供给出清、出口链与高股息行业进行再梳理。 从供需格局的角度，有两类行业值得关注，第一类是左侧思路的"供给出 清"行业，即库存与产能均处于较为明显的出清状态，在需求能够保持稳 定甚至高速增长的背景下，上述行业有望凸显盈利弹性，25Q1 具备上述 特征的行业主要包括塑料、通用设备、游戏、种植业、小金属、光学光电 子、通信服务。 即国内需求存在压力的情况下，海外收入占比较高的出口链有望取得独立 景气，我们结合 2024 年上市公司主营构成与海关总署披露的出口数据对 各行业海外收入占比进行测算，当前全球出口链重点行业包括其他家电、 消费电子、航运港口、小家电、工程机械等。 第二类行业是右侧思路的"强势扩产"行业，即营收高速增长反映需求旺 盛，同时产能扩张处于较高水平，未来有望通过提高产量推动利润扩张， 25Q1 具备上述特征的行业主要包括其他电子 ...

Group 1: Supply and Demand Dynamics - Two categories of industries are highlighted: "supply clearing" industries with significant inventory and capacity reduction, and "strong expansion" industries with high revenue growth and capacity expansion [2][15]. - Industries exhibiting "supply clearing" characteristics include plastics, general equipment, gaming, agriculture, small metals, optical electronics, and communication services [2][15]. - Industries showing "strong expansion" characteristics include other electronics, leisure food, motorcycles, precious metals, and shipping ports [2][17]. Group 2: Export Chain Analysis - Industries with high overseas revenue ratios are expected to maintain independent growth despite domestic demand pressures, including other home appliances, consumer electronics, shipping ports, small appliances, and engineering machinery [3][20]. - The report notes that industries with high revenue from the U.S. face uncertainties until U.S.-China trade relations improve, with potential valuation recovery for sectors like entertainment products, textile manufacturing, and lighting equipment if tariff issues ease [3][23]. Group 3: High Dividend Yield Industries - High dividend yield industries identified include coal mining, oil and gas extraction, refining and trading, shipping ports, and white goods [4][26]. - Notably, the dividend yield for transportation and consumer sectors has significantly increased compared to the previous year, particularly in shipping ports, logistics, and white goods [4][26]. Group 4: Market Performance and Strategy - The A-share market shows resilience, with a net outflow of ETFs indicating reduced support from protective funds, yet the market remains stable with transaction volumes exceeding 1 trillion [5][29]. - The report suggests a cautious approach to position management due to ongoing uncertainties, with a focus on potential support levels for the index [5][29]. - A balanced allocation strategy is recommended to navigate uncertainties, with a renewed interest in technology sectors, particularly in AI, and a shift towards high-growth industries such as feed, motorcycles, and plastics [5][30].

Industry Investment Rating - The investment rating for the food and beverage industry is "Outperform the Market" and is maintained [2] Core Viewpoints - The food and beverage industry is experiencing a mixed performance across various segments, with opportunities in new channels and product categories. The report highlights the need for companies to adapt to changing consumer preferences and market dynamics [5][6][7] Summary by Relevant Sections 1. Baijiu Sector - The baijiu sector achieved a total revenue of CNY 440.515 billion in 2024, with a year-on-year growth of 6.89%, and a net profit of CNY 166.778 billion, up 7.50%. In Q1 2025, revenue was CNY 152.933 billion, growing 1.82%, and net profit was CNY 63.340 billion, increasing 2.33% [15][19] - High-end baijiu brands like Moutai, Wuliangye, and Luzhou Laojiao are expected to see stable growth targets of around 9%, 5%, and steady progress respectively for 2025 [19][21] - The report notes that companies are increasing dividend rates to enhance returns for investors, with expected dividend yields for major brands ranging from 1.39% to 6.28% in 2025 [18] 2. Frozen Food - The frozen food industry is facing a slowdown in growth, with leading companies like Anjijia showing resilience while others like Qianwei Central Kitchen are under pressure due to product structure. The industry is seeking breakthroughs in products and channels to improve revenue and profit [6] 3. Snack Foods - The snack food sector is experiencing differentiation, with leading companies leveraging product innovation and channel expansion to drive growth. Salted Fish's brand "Big Demon King" has shown significant results from brand investment [6] 4. Soft Drinks - The soft drink segment is seeing high growth from brands like Dongpeng, while companies like LuLu and Master Kong maintain operational resilience. New products in the health drink category are also performing well [6] 5. Pet Food - The pet food industry remains highly prosperous, with leading companies like Guibao Pet and Zhongchong Co. showing revenue growth rates of 21.22% and 19.15% respectively in 2024 [7] 6. Bakery Products - The bakery sector is recovering, with significant growth in supermarket channels driven by new product launches. Companies like Angel Yeast are expanding their international business, contributing to overall growth [8] 7. Dairy Products - Yili's revenue is stabilizing with better-than-expected profit performance, while New Dairy is seeing continuous profit margin improvements. Yili aims for a total revenue of CNY 119 billion in 2025 [8] 8. Beer - The beer market is witnessing a recovery in consumption, with major brands like Qingdao Beer and Chongqing Beer showing positive sales growth in Q1 2025 [9] 9. Seasoning Products - The seasoning industry is under pressure, but companies like Haitian are performing steadily, with core products like soy sauce maintaining growth [9]

作 者丨尹华禄 编 辑丨陈思颖 面对蜜枣粽引发的舆情，来伊份（6 0 3 7 7 7 .SH）于5月1 2日早间正式回应。 来伊份发布公告称，近日，公司关注到蜜枣粽产品的相关舆情，管理层对此高度重视，第一 时间组织专项工作小组对相关问题进行全面核查，现予以说明。 来伊份表示，在关注到舆情的第一时间已启动全链路调查程序，并积极与相关消费者沟通， 确保消费者的健康与权益得到保障。 同时，公司已全面下架本批次蜜枣粽产品，消费者可选 择就近门店进行退换货，并可得到相同金额的额外补偿。 "公司将对相关问题进行全面调查，后续调查结果会及时向广大消费者公布。"来伊份称，未 来，公司将进一步加强供应商生产、产品运输、销售各项环节的食品安全管理，从源头上严 防、严控、严管，确保食品安全各项措施有效执行，为消费者提供更高质量的产品和服务。 图片来源：公司官网 据媒体报道， 近日有消费者发视频投诉在来伊份的粽子中吃出疑似带血创可贴的异物。 该消 费者在视频中表示，给小孩喂粽子，在里面发现了异物，"（为）创可贴……这个地方明显是 血"，并要求来伊份官方给一个明确的回应。 、 南 财 快 讯 记 者 注 意 到 ， 来 伊 份 的 天 ...