Core Insights - Bilibili reported total net revenue of 7.69 billion yuan (approximately 1.08 billion USD) for Q3 2025, representing a year-on-year growth of 5% [6] - The company achieved a net profit of 469.4 million yuan (approximately 65.9 million USD), compared to a net loss of 79.8 million yuan in the same period of 2024 [14] - Adjusted net profit, not in accordance with US GAAP, was 786.3 million yuan (approximately 110.5 million USD), marking a significant year-on-year increase of 233% [15] Financial Performance - Total net revenue for Q3 2025 was 7.69 billion yuan (approximately 1.08 billion USD), with revenue from value-added services at 3.02 billion yuan (approximately 424.6 million USD), up 7% year-on-year [6] - Advertising revenue reached 2.57 billion yuan (approximately 361 million USD), a 23% increase year-on-year, attributed to improved advertising products and efficiency [6] - Mobile gaming revenue was 1.51 billion yuan (approximately 212.2 million USD), down 17% year-on-year due to a high comparison base from the previous year [6] - Revenue from IP derivatives and other businesses was 582.3 million yuan (approximately 81.8 million USD), reflecting a 3% year-on-year growth [7] User Engagement - Average daily active users (DAU) for Q3 2025 reached 117.3 million, a 9% increase year-on-year [2] - Monthly active users (MAU) stood at 376 million, representing an 8% year-on-year growth [3] - The number of monthly paying users was 35 million, up 17% year-on-year [4] - Users spent an average of 112 minutes per day on the platform, a historical high, increasing by 6 minutes compared to the same period last year [5] Cost and Expenses - Cost of revenue was 4.87 billion yuan (approximately 683.7 million USD), a 2% increase year-on-year, primarily due to higher revenue-sharing costs [8] - Total operating expenses were 2.46 billion yuan (approximately 346.1 million USD), down 6% year-on-year [10] - Sales and marketing expenses decreased by 13% year-on-year to 1.05 billion yuan (approximately 147.6 million USD) due to reduced mobile game marketing spending [10] Profitability - Operating profit for Q3 2025 was 353.9 million yuan (approximately 49.7 million USD), compared to an operating loss of 66.7 million yuan in the same period of 2024 [12] - Adjusted operating profit, not in accordance with US GAAP, was 687.9 million yuan (approximately 96.6 million USD), a 153% year-on-year increase [12] Cash Flow and Share Buyback - Net cash provided by operating activities was 2.02 billion yuan (approximately 283.2 million USD), compared to 2.23 billion yuan in the same period of 2024 [16] - As of September 30, 2025, Bilibili held cash and cash equivalents totaling 23.49 billion yuan (approximately 3.30 billion USD) [17] - The company repurchased 6.4 million shares at a total cost of 116.4 million USD under a two-year share buyback plan approved in November 2024 [18]

三季度B站总营收为76.9亿元人民币，同比增长5%。其中广告收入达25.7亿元，同比增长23%。收入结 构的优化与运营效率的改善，显著提升了B站的盈利能力。毛利率连续十三个季度环比提升至36.7%， 调整后净利润为7.9亿元，同比大幅提升233%。 ...

智通财经APP讯，哔哩哔哩-W(09626)发布2025年第三季度业绩，该集团期内取得净营业额总额达人民 币76.9亿元(10.8亿美元)，同比增加5%，包括广告营业额为人民币25.7亿元(3.61亿美元)，同比增加23%; 毛利润为人民币28.2亿元(3.96亿美元)，同比增加11%;毛利率达36.7%，较2024年同期的34.9%有所增 加。净利润为人民币4.69亿元(6590万美元)，2024年同期则取得净亏损人民币7980万元。 哔哩哔哩首席财务官樊欣先生表示："一年前，哔哩哔哩实现了非公认会计准则下的扭亏为盈。以此为 新征程的起点，2025年我们的业务规模持续增长，财务表现显著改善。第三季度净营业额总额同比增长 5%至人民币76.9亿元，其中广告营业额同比增长23%。毛利润同比增长11%，毛利率增至36.7%，实现 连续13个季度环比提升。得益于经营效率的提升和成本的有效管控，第三季度我们的非公认会计准则净 利润同比大增233%至人民币7.86亿元。第三季度我们的非公认会计准则净利润率扩大至10.2%，较2024 年同期的 3.2%大幅增加。这一良好势头进一步巩固了我们的资产负债表韧性，也让我们能够 ...

(本文来自第一财经) 哔哩哔哩2025年Q3营收76.9亿元，同比增长5%；净利润为4.694亿元，2024年同期的净亏损为人民币 7980万元。 ...

截至九月，万粉以上UP主数量同比增长超20%。在此基础上，创作者收入稳步提升。2025年前三季 度，近250万UP主在B站通过广告、直播、充电、课堂、小店等渠道获得收入，UP主的人均收入同比增 长22%。 B站董事长兼首席执行官陈睿表示：本季度，B站在社区生态与商业化双轮驱动下，实现了健康增长， 也证明了内容的价值。对于优质内容的长期投入，让B站成为了一个充满活力的社区，持续吸引着创作 者和用户的到来并长期留存。未来，我们将继续强化社区和商业的良性循环，促进社区繁荣，为用户创 造长期价值。 责任编辑：刘万里 SF014 11月13日晚间消息，哔哩哔哩公布截至2025年9月30日第三季度未经审计的财务报告。数据显示，2025 年第三季度，B站总营收为76.9亿元人民币，同比增长5%，增值服务、广告、游戏和IP衍生品及其他业 务分别贡献收入的39%、33%、20%和8%。 三季度，B站净利润从去年同期的亏损增至4.7亿元，净利润率为6.1%；调整后净利润为7.9亿元，同比 增加233%，调整后净利润率提升至10.2%。 用户数据方面，三季度，B站日均活跃用户达1.17亿，同比增长9%；月均活跃用户达3.76亿，同 ...

哔哩哔哩2025年Q3净营业额总额达76.9亿元，同比增长5%；经调整净利润为7.86亿元，同比增加 233%。 ...

每经AI快讯，11月13日，哔哩哔哩美股盘前大涨超6%，其第三季度经调整净利润为7.86亿元，同比增 长233%。 ...

哔哩哔哩盘前涨近6%，2025年Q3净利润4.7亿元，市场预期2.82亿元，上年同期净亏损0.8亿元。 来源：滚动播报 ...

11月13日晚间，哔哩哔哩在港交所公告，2025年第三季度净营业额总额达人民币76.9亿元，同比增加 5%；净利润为人民币469.4百万元，2024年同期则录得净亏损人民币79.8百万元；经调整净利润为人民 币786.3百万元，同比增加233%。 ...

风险提示及免责条款 哔哩哔哩：2025年Q3营收76.85亿元，同比增长5.2%，市场预期76.6亿元。 市场有风险，投资需谨慎。本文不构成个人投资建议，也未考虑到个别用户特殊的投资目标、财务状况或需要。用户应考虑本文中的任何 意见、观点或结论是否符合其特定状况。据此投资，责任自负。 ...