Investment Rating - The industry investment rating is "Recommended" [3][27]. Core Viewpoints - The liquor sector is currently experiencing a stable performance, with no significant fundamental catalysts. Major liquor companies are implementing inventory control and price stabilization measures, particularly during the traditional off-season post-Spring Festival. Companies like Wuliangye, Jinshiyuan, Fenjiu, and Luzhou Laojiao are taking actions to maintain prices. Market feedback remains rational and stable, with Jinshiyuan and Fenjiu showing upward momentum and incremental growth [4][6]. - The overall valuation of the liquor sector is at a bottom range, with a general dividend yield exceeding 3%. Compared to other leading sectors, the liquor sector's leading stocks may have a rebound potential. Recommended companies include Kweichow Moutai, Wuliangye, Shanxi Fenjiu, Luzhou Laojiao, and others [4][6]. - The consumer goods sector is showing a slight recovery in sales post-Spring Festival, although it remains relatively weak overall. The decline in raw material prices, such as milk and sugar, is beneficial for profit margins. The report suggests a long-term positive outlook for consumer goods, recommending companies like Yili, Tianwei, Anjixin, and others [6]. Summary by Sections Liquor Sector - The liquor sector is entering a traditional off-season, with many manufacturers starting to control inventory and stabilize prices. Recent tracking shows stable prices for Moutai and Wuliangye, with some products from Shanxi Fenjiu and Luzhou Laojiao also being temporarily halted. The overall liquor market is expected to remain weak in the short term, but macroeconomic policies may provide a catalyst for recovery [6][11]. - The absolute valuation of liquor stocks is at a bottom range, with a dividend yield above 3%. The leading liquor stocks are expected to have rebound potential, with recommendations for Kweichow Moutai, Wuliangye, Shanxi Fenjiu, and Luzhou Laojiao [4][6]. Consumer Goods Sector - The consumer goods sector is experiencing a slight recovery in sales, although it remains under pressure. The report highlights that the sales performance of Zhongju Gaoxin is improving on a month-on-month basis, despite facing year-on-year pressure due to base effects. The decline in raw material prices is favorable for profit margins, and the report maintains a long-term positive outlook for the sector [6][16]. - Recommended companies in the consumer goods sector include Yili, Tianwei, Anjixin, Qianwei Central Kitchen, and Haitian Flavoring [6].

Investment Rating - The industry investment rating is "Recommended" [3][26] Core Views - The sector experienced a rebound of 2.3% this week, primarily due to a systematic market rebound, although the fundamental feedback remains subdued [4][9] - The liquor sector has seen a relatively smooth landing during the Spring Festival, but it is now entering a low season with both demand and inventory under pressure, making it unlikely for the fundamentals to improve significantly [4][6] - The consumer goods sector continues to recover, with policies like "consumption vouchers" in cities like Shanghai potentially benefiting the restaurant supply chain [4][6] - The overall sector may lack short-term catalysts and is expected to remain relatively weak, but there is potential for gradual improvement throughout the year [4][6] Summary by Sections Liquor Sector - The Spring Festival sales were relatively stable, but the industry is now entering a low season with weak demand, leading manufacturers to control supply and maintain prices [6] - The price of Moutai remains stable at around 2250 yuan per bottle, while Wuliangye is around 930 yuan per bottle [11] - The sector's fundamentals are becoming less influential on market trends, with a growing sensitivity to macroeconomic policies and capital changes [6] Consumer Goods Sector - The introduction of "consumption vouchers" in Shanghai is expected to have a marginally positive impact on consumer goods [6] - Sales during the Spring Festival showed a slight recovery, particularly in condiments and snacks, although overall performance remains relatively weak [6] - Raw material prices, such as milk and sugar, are on a downward trend, which is favorable for profit margins [6][17] Recommended Companies - Recommended companies include Moutai, Wuliangye, Shanxi Fenjiu, Luzhou Laojiao, Tianwei Food, Anjui Food, Yili, Haitian Flavoring, Qianwei Central Kitchen, and Yanjing Beer [4][6]