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科技让文旅更精彩
Jing Ji Ri Bao· 2025-09-11 22:15
Group 1 - The core theme of the cultural tourism service exhibition is "Technology Empowerment and Creative Leadership," covering an area of approximately 11,100 square meters, including Shougang Park's No. 9 Pavilion and No. 11 Shed [3] - The exhibition attracted 425 participating companies, including 83 from the Fortune Global 500 and 40 international enterprises, achieving an internationalization rate of 9.4% [3] - The event showcased high-quality development achievements of Beijing's cultural industry, featuring numerous new scenes, products, and services, creating a "perceptible and participatory" cultural technology integration landscape [3] Group 2 - The exhibition included immersive experiences such as a "multi-sensory immersive mobile digital space," allowing visitors to feel the flutter of butterflies and hear rainforest sounds through MR glasses and tactile gloves [2] - The "Park Gifts" initiative returned for the sixth time, featuring AI digital customer service at the Summer Palace and MR ecological experience projects at Yuyuantan Park, enhancing the interaction between technology and cultural tourism [2] - The "Zaojing Xuanqiong: Building the Galaxy Together" digital art exhibition attracted attention, allowing visitors to create personalized designs of traditional ceiling art using tablets, showcasing the blend of tradition and technology [1]
文旅新业态激发服贸新活力
Core Insights - The development of new business models in the cultural tourism industry signifies a shift from "resource-driven" to "innovation-driven" approaches, with technology empowerment and enhanced consumer experiences as the main driving forces [1][2] - The integration of advanced technologies such as AI, blockchain, and VR is fostering a new landscape of cultural production and consumption, leading to an upgrade in cultural tourism experiences and stimulating new consumer demands [1][2] - The 2025 China International Service Trade Fair's cultural tourism exhibition serves as a microcosm of current industry transformations and a barometer for future service trade trends, emphasizing the need for a closer synergy between technology, policy, and consumer demand [3] Industry Developments - The application of digital technologies is significantly improving production efficiency in the cultural tourism sector, with virtual production enhancing film-making processes and AI digital humans accelerating service response times [2] - The emergence of new productive forces driven by technology is permeating consumer endpoints, prompting cross-industry collaborations and comprehensive upgrades in cultural consumption scenarios [2] - The transition from "selling resources" to "selling experiences" is a key focus for companies in the cultural tourism sector, as they seek to enhance the attractiveness and international influence of cultural destinations through enriched experience offerings [1][2] Challenges and Opportunities - Despite rapid growth, the cultural tourism industry faces multiple bottlenecks that could hinder the sustained expansion of service trade, including challenges in technology application, deep integration, talent scarcity, and complexities in data management and copyright protection [2] - The need for interdisciplinary talent is highlighted as a critical factor for overcoming cognitive barriers between different sectors such as culture, commerce, tourism, and sports, which often leads to superficial collaborations rather than synergistic outcomes [3]
2025服贸会 | 趣享、悠享、跃享、智享,平谷展区为观众带来全方位文商旅体融合体验
Bei Jing Shang Bao· 2025-09-11 10:53
其中,趣享平谷聚焦农旅、商旅融合,通过展示农业迪士尼、花卉园、宠物园以及平谷万达、周几咖啡 等十大消费场景,让市民体验平谷乐活田园、奇趣农耕和时尚潮流的无限魅力。智享平谷则聚焦研学与 教育、科技、旅游融合,通过智慧赋能,展示"研学+"文化传承、农业大观园、国防教育、现代食品营 养谷、艺术体验等十大研学场景,让市民在畅游中乐享知识盛宴。 同时,平谷还推出"宅石·印迹""沉睡的青铜""丫髻·秘境""剪纸·生花"等走秀节目,将原生态技艺展示与 现代舞台美学融合,通过走秀、演示、讲解、互动等方式,带领现场观众开启穿越千年的非遗传承之 旅。 为增强参与感,平谷展区每日发放800枚"桃醉平谷"主题文创冰箱贴。观众只需关注"北京平谷"官方抖 音号并在展区内拍摄短视频进行发布,经工作人员确认后,即可兑换精美冰箱贴。 北京商报讯(记者 吴其芸)9月11日,记者在2025年中国国际服务贸易交易会(以下简称"服贸会")上 获悉,2025年服贸会文旅服务专题平谷展区以"首都桃花源 世界休闲谷"为主题,展览展销、游购打 卡、非遗演绎、招商推介四个功能分区,通过多维度展示与互动,向国际国内展示"高大尚"平谷城市形 象与文商旅体的深度融合 ...
数智科技焕新服贸体验——2025年服贸会印象
Ke Ji Ri Bao· 2025-09-11 09:26
Group 1: XR and AIGC Integration - The 2025 Service Trade Fair in Beijing introduces large-scale AIGC interaction and XR immersive experiences, transforming spectators into participants [2] - PICO's immersive game "Wang Wang Mountain Little Monster" allows children to enter a highly restored animated world using VR headsets [2] - The cultural tourism exhibition area features cinema-level naked-eye 3D technology, allowing visitors to experience scenes from the popular drama "Guo Se Fang Hua" [2] Group 2: Education and Health Solutions - China Mobile's "Capital Education New Map" provides a panoramic view of educational resources, combining AI and geographic technology for personalized learning routes [3] - The education exhibition area offers tailored experiences for students, teachers, and parents, including AI research lines and health advisory services [4] Group 3: Smart Sports Innovations - The "FOLO Fulu Ball" project combines AI and MR technology for a virtual dodgeball experience, enhancing sports engagement and consumer interaction [5] - Smartshot Orange Lion's AI tennis imaging product captures real-time player actions and ball trajectories, showcasing technological advancements in sports [6]
近2000家企业齐聚服贸会 多款新品首发亮相
Xiao Fei Ri Bao Wang· 2025-09-11 04:22
Group 1: Event Overview - The 2025 China International Service Trade Fair (CIFTIS) is being held from September 10 to 14 at Shougang Park in Beijing, focusing on education, sports, and cultural tourism services [1][2] - A total of 85 countries and international organizations are participating, with nearly 2,000 enterprises, including around 500 Fortune 500 companies, showcasing new products and innovations [2] Group 2: Education Services - The education services exhibition features 55 renowned domestic and international institutions, emphasizing "AI education" and "dual-way study" [3][4] - Beijing's education commission is showcasing the "Jingwa" series of intelligent systems aimed at personalized student development, integrating health and learning data [3] - AI-assisted teaching systems are highlighted, enabling personalized learning experiences for students [4] Group 3: Sports Services - The sports services exhibition spans 7,650 square meters, focusing on interactive experiences and innovations in sports technology [5][6] - Notable exhibits include the "China Eagle Eye" system for multi-sport target tracking and a new gel material for artificial ice and snow [7] - The exhibition features immersive experiences, including esports and various interactive activities, with participation from national athletes [7] Group 4: Cultural Tourism Services - The cultural tourism services section has attracted 425 enterprises, including 83 Fortune 500 companies, showcasing a wide range of cultural and tourism innovations [8][10] - Highlights include the first 8K ultra-high-definition platform for synchronized performances and AI interactive digital humans for visitor engagement [10][11] - The exhibition emphasizes the integration of traditional culture with modern technology, showcasing new cultural products and services [11][12]
2025年中国国际服务贸易交易会开幕,山西交易团三大板块展现“晋服全球”新风采
Sou Hu Cai Jing· 2025-09-11 02:08
Core Points - The 2025 China International Service Trade Fair (CIFTIS) opened in Beijing on September 10, featuring the theme "Digital Intelligence Leading, Service Trade Renewed" [2] - The event is the largest comprehensive service trade fair globally and has been successfully held for 11 sessions [2] - Shanxi Province organized 14 local quality enterprises to showcase innovations in three main areas: cultural export, global service trade, and digital empowerment [2] Group 1: Cultural Export - The "Cultural Export" section highlights national-level cultural export key enterprises and projects, showcasing new achievements in cultural output [2] Group 2: Global Service Trade - The "Global Service Trade" section focuses on traditional service trade enterprises from Shanxi, particularly in travel and transportation, demonstrating new models for "going global" [2] Group 3: Digital Empowerment - The "Digital Empowerment" section showcases breakthroughs in technology innovation, model innovation, and business format innovation from Shanxi's digital trade enterprises [2] Group 4: Company Highlights - Shanxi Qineng Technology Co., Ltd. is the only platform company in the industry for investment and operation of large-scale zero-carbon industrial parks and renewable energy solutions [2] - The company aims to leverage the fair as a platform to showcase its strength and innovation, seeking collaboration to advance the energy service sector [2] Group 5: Digital Services - Shanxi enterprises presented achievements in digital services, including big data applications and software development, reflecting the province's active exploration and rapid development in the digital economy [2]
科技赋能 智创文旅新范式
Core Insights - The 2025 China International Service Trade Fair's cultural tourism service exhibition has opened, showcasing a convergence of ancient cultural heritage and cutting-edge digital technology [1] - The exhibition covers 11,100 square meters and features 425 well-known enterprises, including 83 Fortune 500 and industry-leading companies [1] Group 1: Industry Performance - In the first half of 2025, Beijing's cultural enterprises achieved revenue of 1.22 trillion yuan, a year-on-year increase of 13.3% [4] - Revenue from new cultural business formats reached 880.88 billion yuan, growing by 15.9% and accounting for 72.1% of the total revenue of cultural enterprises in the city [4] Group 2: Technological Integration - The exhibition emphasizes "smart creation" and "digital-physical integration," showcasing how digital capabilities are deeply embedded in real-world scenarios [4] - The use of AR/MR technology allows visitors to experience immersive tours of historical sites, such as the Yuanmingyuan, with advanced tracking technology [4][5] Group 3: Interactive Experiences - The introduction of AIGC and XR immersive experiences transforms audience roles from observers to participants, enhancing engagement with cultural heritage [6] - Interactive projects, such as AI-generated cultural heritage narratives and immersive games, highlight the application of AIGC and XR technologies in the cultural tourism sector [8] Group 4: Cultural Products and Consumption - The exhibition features a variety of immersive experience projects and cultural derivative products, emphasizing the blend of technology and culture [9] - New cultural products, including unique designs and AI-integrated toys, are showcased, reflecting the growing trend of cultural consumption [9][10]
“投资昆明 辐射南亚东南亚”2025年昆明投资推介会在厦门举行
Sou Hu Cai Jing· 2025-09-10 15:03
Group 1 - The 2025 Kunming Investment Promotion Conference was held in Xiamen, showcasing Kunming as a "hot investment city" to attract domestic and foreign enterprises [1][3] - Kunming's advantages include low factor costs, large market space, and extensive international cooperation, inviting entrepreneurs to explore investment opportunities [3][5] - The city aims to build an international consumption center, enhancing inbound consumption services and creating a comprehensive consumption service ecosystem [5][6] Group 2 - Kunming has transformed into a key gateway for trade with South Asia and Southeast Asia, leveraging its unique position as a provincial capital with a border port [6][8] - The city has implemented a "Trade Prosperity City" strategy, leading to significant growth in processing trade, cross-border e-commerce, and market procurement [6] - A total of over 1.2 billion yuan in contracts were signed during the event, indicating strong interest and investment potential in Kunming [8]
2025服贸会“新窗口”透视:中国服务如何链通全球?
Core Insights - The 2025 China International Fair for Trade in Services (CIFTIS) opened on September 10, showcasing the growth and innovation in China's service industry and trade [1][6] - This year's fair features participation from 85 countries and international organizations, with nearly 2000 enterprises, including around 500 Fortune Global 500 companies [1][6] - The fair emphasizes technological and intelligent applications, focusing on new technology application scenarios and solutions [3][4] Industry Developments - The fair includes nine thematic exhibitions covering telecommunications, computer and information services, financial services, cultural tourism, education, and sports services [3][4] - The telecommunications and information services exhibition highlights digital service trade and advanced industries, showcasing innovations in low-altitude economy and AI technologies [3][4] - The rapid development of the low-altitude economy is a focal point, with companies like Hangjing Innovation presenting their heavy-lift drone products [4] Policy and Economic Context - The Chinese government aims to enhance service trade innovation and competitiveness, encouraging service exports and expanding quality service imports [6][7] - In the first half of the year, China's service trade reached a total import and export value of 3.9 trillion yuan, with service exports growing by 15% [6] - Future strategies will focus on leveraging China's service market advantages and promoting coordinated development of service imports and exports [7]
85个国家和国际组织设展办会,服贸会呈现“数智领航”新趋势
Xin Jing Bao· 2025-09-10 12:08
Core Points - The 2025 China International Service Trade Fair (CIFT) opened on September 10, 2025, at Shougang Park, marking the first time the event is held at a single location [1] - The theme for this year's fair is "Digital Intelligence Leading, Service Trade Renewed," focusing on the trends of digitalization, intelligence, and sustainability in service trade [1] - A total of 26 forums and meetings were held on the opening day, with 12 enterprises and institutions releasing 25 new achievements across various fields including e-commerce and artificial intelligence [1] Group 1: Event Structure and Participation - The fair has transitioned from a "one fair, two locations" format to "one fair, one location," consolidating activities at Shougang Park, which has undergone significant upgrades [2] - 85 countries and international organizations, including Australia and Germany, are participating, with nearly 2,000 enterprises exhibiting, including around 500 Fortune 500 companies [2] - The event will feature 13 thematic forums, 82 specialized forums, and 81 promotional activities, with over 260 high-profile guests attending [2] Group 2: Innovations and Exhibits - A total of 113 enterprises will unveil 198 new products and achievements, including 109 new product launches and 36 authoritative releases [3] - The fair will showcase a variety of activities aimed at promoting new service consumption models, including art performances and sports events [3] - Australia and Anhui Province are the guest countries and provinces, respectively, with Australia organizing nearly 60 institutions and enterprises to participate [4] Group 3: Technology and Interactive Experiences - The event emphasizes interactive experiences, showcasing new technology applications and solutions, particularly in education and cultural tourism [4] - Notable exhibits include AI-driven educational solutions and advanced virtual reality experiences that recreate historical sites [4] - The health services section will feature innovative products, such as an intelligent device for detecting chronic diseases through retinal imaging [5] Group 4: Engagement and Activities - A "check-in" activity has been introduced, allowing attendees to engage with the fair through a dedicated app, completing tasks at various locations to earn points and redeem souvenirs [6]