文 | 银行螺丝钉 （转载请注明出处） 基金投顾，顾名思义，就是基金的投资顾问。 很多行业都有顾问，特别是一些专业性很强的行业。 例如， 基金投资也是如此。 基金投顾的诞生，正是为了解决基金行业存在的"基金赚钱，基民不赚钱"的问题。 那么，基金投顾有哪些优势？ 是如何通过"投"和"顾"，帮助投资者获得好收益的呢？ 基金投顾是什么? 有什么伺用? 一长按添加@课程小助手,回复「基金投顾」 免费领取《螺丝钉基金投顾入门课》课程 更有课程笔记、思维导图,帮你快速了解基金投顾 基金有风险,投资需谨慎 urnel #螺丝钉小知识 银行螺丝钉 防守与进攻, 基金投资也要均衡搭配 有朋友问,怎么去选择进攻性特别强的 品种? 什么样的品种是进攻性强的? 越立冶 壮妆批程的宜会旦新 宜全级 这里有一门限时免费的福利课程，介绍了基金投顾的方方面面。 想要获取这个课程，可以添加下方「课程小助手」，回复「 基金投顾 」领取哦～ 更有课程笔记、思维导图，帮您快速搞懂课程脉络，学习更高效。 • 看病吃药，需要医生，医生就是顾问； • 有法律问题，需要律师，律师也是顾问。 似不见, 匹状江出 □]至亚 □ ۳， 至亚红 理通常是成长风格， ...

文 | 银行螺丝钉 （转载请注明出处） 基金投顾，顾名思义，就是基金的投资顾问。 很多行业都有顾问，特别是一些专业性很强的行业。 例如， 基金投资也是如此。 基金投顾的诞生，正是为了解决基金行业存在的"基金赚钱，基民不赚钱"的问题。 那么，基金投顾有哪些优势？ 是如何通过"投"和"顾"，帮助投资者获得好收益的呢？ 这里有一门限时免费的福利课程，介绍了基金投顾的方方面面。 想要获取这个课程，可以添加下方「课程小助手」，回复「 基金投顾 」领取哦～ 更有课程笔记、思维导图，帮您快速搞懂课程脉络，学习更高效。 • 看病吃药，需要医生，医生就是顾问； • 有法律问题，需要律师，律师也是顾问。 基金投顾是什么? 者什么值用? 一长按添加@课程小助手,回复「基金投顾」 免费领取《螺丝钉基金投顾入门课》课程 更有课程笔记、思维导图,帮你快速了解基金投顾 基金有风险, 投资需谨慎 urne #螺丝钉小知识 银行螺丝钉 主动基金的规模，多大比较好? 基金的规模会对主动基金的收益产生影 响，俗话说，规模是业绩的敌人。 那基金规模,究竟多大比较合适呢? 首先,不管是主动基金,还是指数基 金,我们都不会考虑规模太小的基金, 比如说规 ...

"基金投顾奖"的斩获，印证了国联民生证券在买方投顾领域的行业领先地位。作为国内首批基金投顾试 点券商，公司始终将基金投顾业务作为财富管理转型的核心抓手，聚焦 "破解基金赚钱、基民不赚钱" 行业痛点。截至 2025年半年度，公司基金投顾保有规模达 97.08 亿元，策略团队在震荡市中展现出卓越 的回撤控制能力，收益率远超市场偏股基金平均水平。通过分布式投顾模式延伸服务触达、工具化策略 满足多元需求，公司实现了 To B 与 To C 业务的多元创新，为投资者提供了 "专业创造价值，陪伴铸就 成长" 的全流程投顾服务，完美契合提升投资者获得感的行业导向。 姜晓林荣膺 "财富管理领军人奖"，是对其个人行业影响力与战略引领力的高度认可。作为扎根证券行 业 30余年的 "拓荒者"，姜晓林先生亲历了国内券商经纪业务从手工操作到数字化转型、从交易驱动到 资产配置驱动的全历程。2021 年加盟国联民生证券后，他主导推动财富管理转型，构建起以资产配置 为核心的服务体系，探索分布式投顾等创新模式；2024 年公司合并后，他出任财富管理业务整合工作 协调小组副组长，牵头推进两家机构财富管理业务的深度融合，妥善解决业务体系、客户资源 ...

Core Insights - The article highlights the significant performance of fund advisory services, with over 70% of investors reporting profits, and some institutions exceeding 90% profitability [1][2] - There is a notable diversification in asset allocation strategies among advisory clients, indicating a shift from product buying to asset allocation and long-term holding [1][4] Group 1: Performance Metrics - As of September 30, 2025, the average holding period for users on the Yimi Fund's platform is 772 days, with a profit ratio of 96%, compared to 76% for self-trading users with an average holding period of 475 days [2] - The average return for various strategies on the Licai Magic platform includes 9.67% for conservative, 15.38% for balanced, and 18.42% for aggressive strategies, with a historical monthly positive return rate of 88% [2] - The report from Zhongou Wealth indicates that 75% of fund advisory users have better performance than single fund users, with an average gain of approximately 2.2% [3] Group 2: Asset Allocation Trends - Over 80% of advisory users express a need for diversified asset allocation, moving away from single product purchases [5][7] - The diversification in asset allocation is crucial for controlling volatility, with multi-asset strategies being preferred by over 90% of clients [4][5] - The report notes that multi-asset strategies have shown better retention rates compared to more volatile equity strategies [5] Group 3: Future Developments - The fund advisory industry is expected to transition towards "mass accessibility," supported by ongoing policy initiatives [7] - The introduction of "advisory shares" is being discussed, which would create a separate class of fund shares specifically for advisory services [7][8] - The potential inclusion of various investment types, such as cross-border ETFs and pension funds, is anticipated to enhance the advisory service offerings [7]

文 | 银行螺丝钉 （转载请注明出处） 基金投顾，顾名思义，就是基金的投资顾问。 很多行业都有顾问，特别是一些专业性很强的行业。 例如， 基金投资也是如此。 基金投顾的诞生，正是为了解决基金行业存在的"基金赚钱，基民不赚钱"的问题。 那么，基金投顾有哪些优势？ 是如何通过"投"和"顾"，帮助投资者获得好收益的呢？ 这里有一门限时免费的福利课程，介绍了基金投顾的方方面面。 想要获取这个课程，可以添加下方「课程小助手」，回复「 基金投顾 」领取哦～ 更有课程笔记、思维导图，帮您快速搞懂课程脉络，学习更高效。 • 看病吃药，需要医生，医生就是顾问； • 有法律问题，需要律师，律师也是顾问。 基金投顾是什么? 者什么值用? 一长按添加@课程小助手,回复「基金投顾」 免费领取《螺丝钉基金投顾入门课》课程 更有课程笔记、思维导图,帮你快速了解基金投顾 基金有风险,投资需谨慎 #螺丝钉小知识 //////// 银行螺丝钉 通常来说,我们手里的钱,可以分为两 部分:存量资金、增量资金。 (1) 存量资金 如果是长期不用的闲钱，通常用「100- 年龄」 来分配股票和债券的比例。 比如40岁： 存量+增量，资产配置这样做 ·（1 ...

来源：乔叔观潮 2023年，龚德雄来到东方证券，没多久公司风格就变了。过去的稳妥做法被他打破，新官上任没等风 凉，他直接动手，把核心高管团队换了一遍，旗下的明星资管和基金公司也接连换了领导。 这一波操作让东方证券整个气场都不一样了。数据不会骗人，2025年前三季度，公司营业收入、净利润 都涨了不少，经纪、投行和自营业务也一路高歌 最抢眼的是基金投顾，服务了二十多万投资者，这数目在行业里很能打。 但是，改革总是有两面，资产管理规模缩水了近四成，一度让人忧心。可第三季度资产管理收入开始回 温，证明他的改革方案开始见效。 正当大家关注东方证券的业绩能不能持久时，龚德雄却突然离开了，"强基固本"的评价也成了送别他的 最好注脚。 上海国际集团：更大的舞台和新角色 龚德雄的新头衔，是上海国际集团党委副书记兼总裁。 相比东方证券，这家公司属于更高一层的上海金融"指挥台"，控制着几家大银行、保险巨头，还刚完成 国泰君安和海通证券的合并，能掌舵这样的平台，压力和机会都不是一个量级。 这几年，上海力推金融国资整合，不只拼资产，更拼协同。 上海国际集团承担的不只是资产投入，更重要的是让旗下的证券、银行、保险和金融市场平台实现资源 ...

Core Insights - The importance of a diversified and sustainable pension financial service system is increasingly recognized as a key support to address the challenges of an aging population in China [1][2][4] Group 1: Aging Population and Pension Challenges - By the end of 2024, the population aged 60 and above in China is expected to exceed 310 million, accounting for 22% of the total population [1] - The rapid urbanization and diversification of employment methods pose severe challenges to the pension insurance system [1][2] Group 2: Pension Fund Management and Investment - The U.S. retirement market's total assets reached $45.8 trillion as of June 30, 2025, highlighting the critical role of pension assets in supporting long-term market stability [3] - Current pension asset management in China lacks differentiation based on employees' age and risk tolerance, leading to inefficiencies in long-term asset appreciation [3][4] Group 3: Financial Institutions and Pension Services - Banks play a crucial role in wealth allocation, with over 44,000 existing bank wealth management products and a total scale exceeding 32 trillion yuan, indicating a solid market foundation for developing pension finance [3][4] - Financial institutions are encouraged to innovate marketing service models and enhance customer engagement to better serve the pension finance sector [4][5] Group 4: Regulatory and Structural Improvements - Effective regulation and market interaction are essential to create a healthy ecosystem for long-term pension investments, including encouraging the development of quality long-term investment products [2][4] - The necessity for mandatory pension plans is emphasized, as relying solely on employees to consider future pension matters is insufficient [4][5]

Core Viewpoint - The development of new productive forces driven by technological innovation is crucial for financial institutions, including Ping An Securities, to support the real economy and enhance service capabilities [1][2]. Group 1: Financial Services for Technological Innovation - Ping An Securities implements a dual-track strategy of "full-cycle product innovation" and "regional precision service" to support the high-quality development of technology innovation enterprises [2]. - The company focuses on strategic emerging industries such as semiconductors, new energy, and high-end equipment, and collaborates with venture capital institutions to support early-stage hard technology projects [2][3]. - As of September 2025, Ping An Securities has underwritten a total of 65 technology innovation company bonds and ABS with a total underwriting scale of 16.98 billion yuan, facilitating diverse financing channels for technology enterprises [3]. Group 2: Green Finance Initiatives - Ping An Securities integrates green finance concepts into its business design, aligning with national "dual carbon" strategies to promote effective green finance implementation [3][4]. - The company has established a rapid mapping mechanism for "policy-industry" to convert "dual carbon" goals into executable financial products and services [4]. - Ping An Securities has successfully facilitated the issuance of the first carbon-neutral green exchangeable corporate bond and the first carbon asset ABS in China, promoting low-cost financing paths for green enterprises [4]. Group 3: Inclusive Financial Services - The company aims to bridge the "last mile" of inclusive finance by addressing the diverse needs of different groups and integrating financial demand with social care [5]. - Ping An Securities has developed a multi-level matrix of stock and fund advisory services to meet the needs of various asset-level clients, including online services for the general public [5]. - In the pension finance sector, the company focuses on elderly-friendly modifications and has launched personal pension public fund products, managing a total of 31.473 billion yuan in insurance asset management plans [6]. Group 4: Digital Transformation and Innovation - Ping An Securities is committed to digital transformation, focusing on data-driven operations and enhancing financial service efficiency through technology [7]. - The company has developed a unified data service center to support operational decision-making and improve service competitiveness [7]. - Ping An Securities has launched the first data asset ABS in collaboration with exchanges, opening new financing paths for digital economy enterprises [8].

Group 1 - The core concept of fund advisory is to address the issue where funds make profits, but investors do not [4] - Fund advisory services are designed to help investors achieve better returns through professional guidance [5] - The emergence of fund advisory is similar to the role of consultants in other specialized industries, such as healthcare and law [6][7] Group 2 - The economic growth dynamics in China have shifted from low-end manufacturing and real estate to mid-to-high-end manufacturing in recent years [12] - The share of mid-to-high-end manufacturing in exports has been gradually increasing, indicating a transformation in the economic structure [12] - Historical examples from the US, Germany, and Japan show that families can benefit from economic transitions through investments in index funds [13]

Core Insights - The report from CITIC Securities indicates that fund advisory services are expected to become a new growth engine for brokerage wealth management, with more resilient income and reduced reliance on transaction volumes [1][5] - The wealth management brokerage income is projected to reach approximately 110 billion yuan, with net income from investment consulting expected to approach 60 billion yuan, becoming a key pillar of wealth management [1][5] Business Status - The scale of fund advisory services is anticipated to overcome bottlenecks, with investor satisfaction relatively high [2] - Since the pilot launch in 2019, 60 institutions have been included, with continuous growth in scale and clientele, although there was a noticeable slowdown from 2022 to 2023, with effective recovery expected by the first half of 2025 [2] - Fund advisory users have shown significantly better "sense of gain" compared to direct investment in single products, although issues such as fee sensitivity and drawdown management still need optimization [2] Overseas Market Trends - The U.S. advisory industry has maintained long-term growth, establishing a second growth curve for brokerage businesses [3] - From 2015 to 2024, investment consulting revenue from "fee-based advisory relationships" is projected to grow from 150 billion USD to 260 billion USD, with a compound annual growth rate of 6.4% [3] - Retail clients and international business are experiencing rapid growth, with retail client numbers and AUM growth rates leading the market [3] - The asset allocation capabilities are becoming more diversified, with increased use of stocks, bonds, and funds [3] Domestic Observations - The development of fund advisory services is driven by policies, demand, and supply factors [4] - Regulatory bodies are expected to introduce new management measures for investment consulting services by 2025, alongside reforms in personal pensions and public fund fee structures [4] - There is a shift in resident asset allocation from housing and deposits to diversified financial assets, driven by housing price adjustments and declining deposit rates [4] - The supply side is facing challenges with declining transaction commission rates and increased competition among financial institutions [4] Summary - Fund advisory services are poised to become a new growth engine for securities companies, supported by a combination of policy, demand, and supply factors [5][6] - Following a downturn in 2022-2023, the fund advisory sector is showing signs of recovery, aided by improved market sentiment and regulatory reforms [5][6] - The deployment of AI models is expected to enhance the overall capabilities of financial institutions, positioning those with comprehensive service offerings to benefit from this growth wave [6]