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一年狂卖100亿,这家人均30元的外国“沙县”越赚越嗨
创业家· 2025-07-09 10:01
Core Viewpoint - The article highlights the success of Sally's, a Japanese Italian restaurant chain, which has achieved remarkable growth and profitability through a unique business model focused on cost efficiency and value for customers, particularly in the Chinese market [1][3][4]. Group 1: Business Model and Strategy - Sally's operates without traditional kitchen tools, relying on a centralized kitchen for food preparation, allowing employees to serve dishes quickly with minimal training [26][30]. - The chain employs a "113 strategy" for site selection, choosing prime cities and business districts but opting for less expensive locations, resulting in lower rental costs that account for only 13% of revenue [21][24]. - The company maintains high profit margins of over 60% by controlling its supply chain, including owning farms for vegetables and producing its own sauces [31][30]. Group 2: Growth and Expansion - In 2024, Sally's is projected to exceed 10 billion in revenue, with a significant portion of profits coming from China, where it plans to open 42 new stores [3][38]. - The chain's growth strategy involves a gradual expansion, averaging 20 new stores per year, while building supply chain capabilities in China [35][39]. - Despite initial struggles in the Chinese market, aggressive pricing strategies, including discounts of up to 70%, have led to explosive customer growth [34][37]. Group 3: Market Context and Insights - The article notes the broader challenges in the restaurant industry, with a closure rate of 61.2% in the previous year, contrasting Sally's success [2]. - It draws parallels between Japan's economic stagnation and the emergence of consumer champions like Sally's, emphasizing the importance of value and efficiency in a challenging economic environment [41][44]. - The article suggests that Chinese companies can learn from Japan's focus on extreme cost performance and operational efficiency to navigate economic cycles [49].
山姆与盒马,谁才是下沉市场的“王”?
东京烘焙职业人· 2025-07-01 05:07
以下文章来源于联商网 ,作者映山红 联商网 . 中国零售门户网站联商网订阅号,聚焦零售行业,全面提供购物中心、快消、电商、时尚品牌等第一手 热点资讯,深度观察、数据分析等。 出品 /联商专栏 下沉市场,一般指三线及以下城市、县镇与农村地区市场。无论覆盖区域,或人口比例,这个市场都是 中国消费市场最大组成部分。从消费潜力来看,"千亿县"队伍不断扩容,成为构建县域商业体系、助力 县域消费崛起的经济基础。以山姆为例,2020年7月,山姆首次深入县级市江苏昆山店,开业当天创下 彼时山姆新店营业额纪录。这充分显示出下沉市场消费者对于高品质商品的强烈需求和消费能力。 盒马在下沉市场同样成绩斐然,盒马2024年新开的72家门店中,30%位于三线及县城城市,这一比例 创下五年新高。盒马鲜生徐州门店月销售额达4500万元,超过部分一线城市门店;长三角的义乌、常 熟、诸暨等消费数据也创历史新高。 然而,下沉市场并非一片坦途。这里消费习惯、生活方式、文化观念千域千面。在商品需求上,消费者 既追求性价比,又渴望品质生活的升级。传统商超在下沉市场面临生鲜经营能力差、常规商品同质化竞 争激烈、数字化能力差等问题。同时,下沉市场物流成本高 ...
【优化营商环境】当“邻居节”和“商家引流”面对面,会擦出怎样的火花?
Sou Hu Cai Jing· 2025-06-30 14:56
Core Points - The event "Neighborhood Festival" aimed at strengthening the sense of community and promoting ethnic unity was held in Xiangyang Street Community 1, attracting over 50 participants including local businesses and residents [1][4][7] - Various local restaurants showcased their signature dishes, contributing to a vibrant atmosphere filled with food and cultural performances [4][7] Group 1: Event Overview - The "Neighborhood Festival" featured a diverse array of homemade dishes, including spicy stir-fried meat and tomato scrambled eggs, creating a festive culinary experience [4] - Local resident Ma Hongying expressed appreciation for the event, highlighting its warmth and community spirit [4] - The event served as a platform for residents to share their culinary skills, with notable contributions like Wu Fuzhen's special marinated chicken legs [4] Group 2: Business Engagement - Several local restaurants participated, including Baolaina Restaurant and Jinyang Restaurant, aiming to attract more customers and enhance community ties [7] - The community has 667 businesses, with 52 being restaurants, indicating a significant presence of dining establishments in the area [7] - The initiative not only aimed to foster neighborly relations but also to boost local economic activity by encouraging residents to visit local dining options [7]
白宫主厨揭秘5位美国总统的饮食偏好
Huan Qiu Shi Bao· 2025-05-20 22:30
科默福德提到,她从前总统小布什身上学到很多关于美国西南地区美食的知识。小布什曾担任得克萨斯 州州长,喜爱得州墨西哥风味的食物。在奥巴马任期内,时任第一夫人米歇尔在推广健康饮食时开辟了 蔬菜园,科默福德从中也获得了不少灵感,并把菜园作为设计菜单的基础。 在特朗普的第一任期,科默福德说特朗普和夫人"非常注重传统饮食"。梅拉尼娅喜欢意大利菜,厨房多 以清淡的意大利面为主。尽管她未评论特朗普的饮食偏好,但众所周知,他喜欢全熟牛排配番茄酱,还 有快餐食品。同样偏好意大利菜的还有意大利裔的拜登夫人吉尔,厨房也因此经常准备意大利菜。"每 个家庭都不一样,但我的工作就是按照他们的风格、喜好来烹饪。"科默福德说。 美联社 5 月 16 日文章,原题:曾为 5 位总统服务的前白宫厨师称,第一家庭在家中就是 " 普通人 " 在白宫 工作近30年、为5位美国总统掌厨的克里斯特塔·科默福德最近退休了。她是白宫历史上任职时间最长的 行政主厨之一,也是首位担任该职位的女性及有色族裔人士。科默福德1962年出生于菲律宾,现已入籍 美国。她最初在美国芝加哥机场的酒店担任沙拉吧服务员,后来在华盛顿的餐厅当过厨师。1994年,时 任白宫主厨斯盖布 ...
萨莉亚越南首店开业,日式意餐布局全球
日经中文网· 2025-05-16 05:12
日本萨莉亚(saizeriya)将扩大海外的店铺网络。5月8日,萨莉亚在越南开设第一家店。最早2026年将 进驻澳大利亚。在日本餐饮市场因人口减少而在中长期萎缩的情况下,萨莉亚将加快对作为盈利支柱的 亚洲业务的投资。在中国,萨莉亚将于7月设立负责店铺运营的子公司,力争在全球范围推广价格实惠 的日式意大利风味连锁店。 在年轻人较多的越 中国上海的萨莉亚门前,排队等候的顾客(4月) 5月8日,萨莉亚将在越南开设第一家店。最早2026年将进驻澳大利亚。中国是萨莉亚海外市场的核心。 计划于7月在中国广州设立子公司"萨莉亚餐厅管理",以统筹其在中国的餐饮业务…… 萨莉亚社长松谷秀治表示:"澳大利亚的饮食风格正在发生变化。我希望通过在西洋圈的澳大利亚开 店,寻找进驻欧美等地的机会"。萨莉亚在澳大利亚拥有自己的工厂,生产汉堡、米兰风味焗饭的白酱 和肉酱。今后将继续开设更多店铺。 目前,萨莉亚以中国为中心,在海外经营着约600家门店。2003年在中国上海开设了海外第一家门店, 2008年进驻台湾和新加坡等地,并不断扩大规模。 以中国为中心的亚洲业务是萨莉亚业绩的火车头。2024年9月~2025日2月的合并财报显示,销售额同比 ...
美关税加大希腊经济下行压力
Jing Ji Ri Bao· 2025-05-11 22:01
Core Insights - The Greek National Bank's report highlights the increasing severity of international trade conditions due to U.S. tariff measures, which pose risks not only to bilateral trade but also to the overall export structure and macroeconomic impact of Greece [1][2] Export Structure and Market Dynamics - Greece's export structure is characterized by high uncertainty, with approximately 60% of exports traditionally directed towards Western Europe and the Balkans, which have shown poor economic performance over the past year and a half [1] - Eastern Europe and the Middle East have provided stable support for Greek exports, accounting for about 75% of export growth [1] - The U.S. market, while not a traditional major market for Greece, is projected to increase its share of Greek exports from 4.5% in 2019 to 5.3% by 2024, contributing 7% to export growth during the same period [1] Impact of U.S. Tariffs - The U.S. government's recent tariff measures are expected to alter the positive outlook for Greek exports, as the U.S. absorbs about 20% of EU exports, indirectly affecting Greece's main trading partners like Germany and Italy [2] - The concentration of Greek exports to the U.S. is primarily in the food sector, with significant exports of high-value products such as olives and olive oil, which have reached €1 billion over the past six years [3] - Tariffs will likely harm Greece's price competitiveness in the North American market, forcing exporters to reduce profit margins, cut export volumes, or seek more expensive alternative markets [3] Economic Challenges - Key issues facing the Greek economy include insufficient investment, low productivity, weak international competitiveness, and a high current account deficit, exacerbated by past debt crises and fiscal austerity [4] - The structural weaknesses of the Greek economy are expected to be magnified by U.S. tariffs, complicating the recovery process [4] - The Greek government aims to avoid escalating trade tensions with the U.S. and seeks to align with EU positions, potentially requesting tariff exemptions for certain non-U.S. produced agricultural products [4]
全北京「不争气」的年轻人,都聚集到了石景山?
36氪· 2025-05-10 11:59
尚未广为人知的"养老福地"。 文 | 宋虹姗 编辑 | 巴芮 来源| 后浪研究所(ID:youth36kr) 封面来源 | 视觉中国 不显眼的城区 北京很大,大到每块城区都能拥有自己独特的"气质"和生活氛围。 绕着四环看,位于东四环的朝阳区大望路, 与附近的国贸CBD、亮马河、三里屯共同形成一道闪闪发光的金线,这里的夜晚让人兴奋又迷茫 ——有钱人在 SKP的爱马仕门口排着队,而从超甲级写字楼出来的精致打工人则钻进快餐店,算计着自己的日常支出。 南边的丰台顶着"最土四环"的帽子,这里出名的地标应该是可以批发车厘子和榴莲的新发地,丰台少了些北京的秩序感,有不少正在施工的工地,夜幕降临 时,夜市摊主们支起塑料棚、亮起灯泡,卖着经济实惠的小吃和日用百货。让丰台经常被看作北京的城乡结合部。 以下文章来源于后浪研究所 ,作者宋虹姗、巴芮 后浪研究所 . 36氪旗下年轻态公众号。这位青年里边请,你被研究了。 北四环,偏海淀方向,被称作宇宙中心的"五道口"弥漫着浓厚的学术氛围。 与你擦肩而过的年轻人可能是某个省市的高考状元,"枣糕王"的排队人群里, 可能有科学院的研究员,或刚从清华上完课的老师。在五道口的饭店,如果不聊点科研 ...
全北京「不争气」的年轻人,都聚集到了石景山?
后浪研究所· 2025-05-06 10:13
南边的丰台顶着"最土四环"的帽子,这里出名的地标应该是可以批发车厘子和榴莲的新发地,丰台少了些北京的秩序感,有不少正在施工的工地,夜幕降临 时,夜市摊主们支起塑料棚、亮起灯泡,卖着经济实惠的小吃和日用百货。让丰台经常被看作北京的城乡结合部。 北四环,偏海淀方向,被称作宇宙中心的"五道口"弥漫着浓厚的学术氛围。 与你擦肩而过的年轻人可能是某个省市的高考状元,"枣糕王"的排队人群里, 可能有科学院的研究员,或刚从清华上完课的老师。在五道口的饭店,如果不聊点科研项目或鸡娃心得,基本属于"区外人"。 同样是四环,没什么存在感的就是西边的石景山了。 甚至很多人不知道这是城六区之一,以为它是与门头沟、房山等并列的近郊区,远在六环之外。但实 际上,人家在长安街沿线,半小时到天安门。 这样的误解也并非没有缘由—— 相较于其他城区,这里有着与北京这座城市并不相称的慢节奏。 尚未广为人知的「养老福地」。 撰文| 宋虹姗 编辑| 巴芮 封面来源| 视觉中国 不显眼的城区 北京很大,大到每块城区都能拥有自己独特的"气质"和生活氛围。 绕着四环看,位于东四环的朝阳区大望路, 与附近的国贸CBD、亮马河、三里屯共同形成一道闪闪发光的金线 ...
王思聪杀疯了!用27.8元牛排套餐,开出100家门店的背后真相!
商业洞察· 2025-03-27 10:49
餐饮热点 HOT NEWS 最近,北京各大购物中心出现一批 装修炫酷、价 格亲民的"牛排店" —— 牛校长现煎牛排店,各大博主在大众 点评和小红书上疯狂刷屏安利...... 按捺不住好奇,决定去一探究竟…… 当美式西海岸遇上牛排, 王思聪这次玩真的! 01 | 探店实录 刚进望京麒麟社店就被震撼到——这哪儿是快餐店?分明是潮玩艺术展!一个足有人高的牛校长雕塑,戴着耳 环穿着花衬衫在门口"霸气迎客",一手持叉、一手向顾客展示牛排。据了解,这是 品牌的原创IP ,已经成为 核心元素应用在每个门店空间中。 (望京麒麟社店) 店内色调以黑红为主,充满现代感与艺术气息,放眼看去,墙上、屋顶的插画设计感满满,一看就知道出自顶 尖插画师手笔。 27.8元牛排套餐 吃出高级西餐仪式感 02 | 舌尖暴击 定制桌椅同样吸睛,霸气的牛校长IP被装点在椅背上,一个抱拳站立守护你吃饭的牛牛,更具灵魂的点缀是, 椅背上的牛牛依然佩戴着金色耳环,诙谐又新潮。不仅桌椅靠背有小巧思,连餐具的设计也别具匠心。 (望京麒麟社店) 为还原西餐店的高级就餐体验,牛校长对餐盘和刀叉也做了定制化IP设计,设计上融入了西餐文化的经典元 素,刀柄雕刻着西部 ...