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华为切入五菱,尚界之外的另一场布局
Jing Ji Guan Cha Bao· 2025-08-12 11:35
Core Insights - Huawei and SAIC-GM Wuling's collaboration is set to introduce a new price segment in China's smart driving market, with a joint project expected to launch within the year [1] - This initiative likely adopts Huawei's HI model, indicating a deep cooperation rather than mere component supply, with a new SUV priced around 150,000 RMB featuring Huawei's advanced driving system [1][2] Group 1: Market Positioning - If successful, this will mark Huawei's first entry into the high-end driving capabilities below the 200,000 RMB price point, expanding its market reach [2] - SAIC's strategy involves a dual approach across different price segments, with the new brand "Shangjie" targeting the mid-to-high-end pure electric market priced between 150,000 to 200,000 RMB [2] - The collaboration aims to enhance Wuling's brand positioning, with Baojun already attempting to integrate advanced driving features into models priced around 100,000 RMB [2] Group 2: Technology and Supply Chain - The technology route relies on Zhuoyue Technology, which has transitioned from DJI's vehicle division, focusing on cost-effective high-end driving features [2][3] - The introduction of Huawei's ADS into Baojun's higher-end models may lead to more advanced features being available in lower-priced Wuling models, creating a layered supply chain [3] - Huawei's HI model not only provides software and hardware solutions but also engages deeply in system architecture and upgrades, appealing to cost-sensitive consumers seeking high specifications [3] Group 3: Competitive Landscape - The internal structure of SAIC's offerings allows for a division between high-end and low-end markets, optimizing cost and technology reuse within the group [3] - For Huawei, this represents a test of its cost and supply chain capabilities, as entering the 150,000 RMB segment poses challenges related to hardware costs and service systems [3][4] - The competitive landscape in China's smart driving market is evolving, with the ability to balance cost, experience, and scale at the 150,000 RMB price point becoming crucial for Tier 1 positioning [4]
头部玩家格局加速重塑,智驾行业圈地运动不断升级
经济观察报· 2025-07-19 09:55
Core Viewpoint - The article discusses the emerging trend of collaboration between automotive manufacturers and intelligent driving solution companies, highlighting a shift from self-research to partnerships for developing advanced driving technologies [2][6][16]. Group 1: Industry Dynamics - Major players in the intelligent driving sector are engaging in a "land-grabbing" strategy, forming partnerships to enhance their technological capabilities [2][3]. - The collaboration model has evolved, with automotive companies increasingly relying on specialized intelligent driving firms to overcome technical challenges [2][6]. - The competition has shifted towards high-level intelligent driving, with "point-to-point" driving becoming a new benchmark for assessing capabilities [8][9]. Group 2: Key Players and Market Share - Companies like Momenta, Huawei, and Horizon Robotics have emerged as leading players in the intelligent driving market, each forming partnerships with various automotive manufacturers [3][11]. - As of 2023, Momenta holds a market share of 60.1%, followed by Huawei's Hi model at 29.8%, with other players like Baidu and Bosch+WeRide holding smaller shares [12]. - The landscape is dominated by six key players: Huawei, Zhuoyue Technology, Horizon Robotics, Momenta, Qingtou Zhihang, and Yuanrong Qihang, with significant market activity and partnerships [13][14]. Group 3: Investment Trends - Automotive companies are increasingly investing in intelligent driving solution providers to secure reliable partnerships, as seen with significant investments from companies like Anbofu and Great Wall Motors [9][10]. - The trend indicates a move towards deeper equity relationships and ecosystem development between automotive manufacturers and intelligent driving suppliers [16]. Group 4: Future Outlook - The intelligent driving sector is expected to see rapid growth, with companies like Momenta planning to increase their production from 8 models in 2023 to 26 models in 2024 [11]. - Qingtou Zhihang aims for a production target of one million units of its intelligent driving solutions by 2025, indicating a strong growth trajectory in the sector [14].
头部玩家格局加速重塑,智驾行业圈地运动不断升级
Jing Ji Guan Cha Wang· 2025-07-19 04:38
Core Insights - The smart driving sector is experiencing a "land grab" phase as major players prepare for an imminent explosion in advanced intelligent driving technology [2] - BMW China has partnered with Momenta to develop a China-specific intelligent driving solution, marking another instance of collaboration between automakers and intelligent driving companies [2][4] - The development model for intelligent driving has shifted towards collaboration between automakers and intelligent driving solution providers, moving away from the previous focus on in-house development [2][5] Industry Dynamics - Several intelligent driving solution companies, including Huawei, Momenta, and Horizon Robotics, have emerged as leaders in the field, each forming partnerships with various automakers [3][8] - The competition has intensified, with a notable shift towards high-level intelligent driving capabilities, as "point-to-point" driving becomes the new benchmark for assessing advanced driving capabilities [6][8] - The trend of "intelligent driving equality" is emerging, with leading automakers like BYD pushing for widespread adoption of intelligent driving technologies, putting pressure on slower-moving companies [5][6] Company Collaborations - BMW began recruiting suppliers for advanced driver assistance systems in early 2025, with Momenta winning the bid [4] - Automakers are increasingly opting to collaborate with leading intelligent driving solution providers to quickly address their technological gaps [5][6] - Momenta has secured partnerships with major luxury brands, including BMW, Mercedes-Benz, and Audi, enhancing its credibility in the market [7] Market Positioning - Momenta has achieved significant market share, with 60.1% in the domestic third-party intelligent driving supplier market, followed by Huawei with 29.8% [7] - The competitive landscape is evolving, with a focus on deepening partnerships between automakers and intelligent driving suppliers, moving towards equity-based collaborations [9] - Companies like Lightyear and Yuanrong Qixing are gaining traction, with Lightyear aiming for a million units of advanced driving solutions by 2025 [8][9]
21对话|卓驭陈晓智:用有限算力做极致性能,这是我们血液里的东西
2 1 Shi Ji Jing Ji Bao Dao· 2025-05-10 00:36
Core Insights - The article discusses the rise of intelligent driving technology in the automotive market, particularly focusing on Zhuoyue Technology's approach to providing cost-effective driving assistance solutions [1][2][3]. Group 1: Company Overview - Zhuoyue Technology, formerly known as DJI Automotive, has transitioned from a team within DJI focused on intelligent driving technology to an independent entity, leveraging its expertise in sensors and computer vision from the drone industry [2]. - The company aims to provide high-performance driving assistance features at lower costs, utilizing its self-developed hardware and software [1][2]. Group 2: Product Development - Zhuoyue's 7V (7 cameras) + 32 TOPS configuration has become standard in vehicles priced between 80,000 to 150,000 RMB, enabling features like urban memory navigation and highway driving [1]. - The company plans to launch the "Chengxing Platform" in November 2024, offering 7V and 9V solutions that reduce reliance on high-precision maps and LiDAR, thus lowering costs for advanced driving assistance [2]. Group 3: Market Position and Strategy - The mid-to-low-end market is expected to grow significantly by 2025, which aligns with Zhuoyue's strengths [3]. - Zhuoyue has established partnerships with major automotive manufacturers, including FAW, Volkswagen, and BYD, with over 20 models already in production and more than 30 models set to launch soon [2]. Group 4: Technological Innovations - The company is focusing on enhancing its capabilities through the introduction of the Thor platform, which offers higher computing power at a lower cost compared to existing solutions [3][6]. - Zhuoyue is also exploring the integration of reinforcement learning and world models to improve safety and decision-making in driving assistance systems [12][19]. Group 5: Future Directions - The company is preparing to develop hardware for L3 and L4 autonomous driving, including necessary sensors and controllers, while emphasizing the importance of first perfecting L2 assistance before advancing to higher levels of automation [9][10]. - Zhuoyue aims to enhance user experience by implementing a more intuitive point-to-point navigation system that mimics human driving behavior [20].