其中，适老化改造与智能化改造相结合，正在形成消费新场景。防跌倒监测系统、紧急呼叫系统、环境 安全预警等满足老年人居家安全防护需求；智能健康监测设备、睡眠监测系统、用药管理服务满足健康 管理需求；语音交互控制、智能门锁看护、清洁卫生辅助提升生活便利性；智能陪伴产品缓解老年人孤 独感，这些创新催生了从硬件、软件到服务的全新产业链。 养老机器人成为银发经济的"新基建"。高成运透露，根据国家相关政策规划，2025年工信部与民政部将 共同启动智能养老服务机器人结对攻关与试点推广，加快机器人在家庭、社区和机构中的实际应用。养 老机器人作为与老人24小时高频互动的服务枢纽，将成为最连续、最多维度的老年数据采集源，支撑未 来银发经济生态建设。 "整合医疗、养老、健康管理、文化、旅游、金融等多业态资源的融合型康养，正从根本上改变传统养 老服务的碎片化现状，实现从'单点服务'向'平台化、生态化、一站式'的转变。"高成运认为，科技赋能 下，养老服务业加速从"劳动密集型"转向"人机协作型"、适老化与智能化改造相结合、养老机器人、超 大融合型康养综合体、养老科技的集成创新、科技平台企业主导，成为重塑银发经济格局的六大趋势。 超大融合型 ...

当前我国正处于人口老龄化快速发展阶段，应对人口老龄化已上升为国家战略。就北京市而言，目前已 推出近百项专项政策与实施方案，这些举措体现从"养老"到"享老"、从保障基本到提升品质的政策转 变。 王小娥表示，在人口老龄化快速发展阶段，我国每4人中就有1位老年人（共3.1亿，占比22%），北京 市每3个户籍居民中就有1位长者（占比30%），且每天新增400位60岁以上老人。"十四五"规划明确提 出"积极开发老龄人力资源，发展银发经济"，这既是关乎亿万老年人幸福安康的民生大事，也是推动经 济结构优化、培育新质生产力的重要赛道。 在从养老到享老的过程中，银发经济也展现出巨大的潜力，不仅覆盖智慧养老、老年教育、健康管理等 八大重点领域，更实现全生命周期和全产业链覆盖。据统计，2023年全国银发经济规模约7万亿元，占 GDP的6%，预计到2035年将突破30万亿元，占GDP的10%。同时，数字技术与健康产业的深度融合， 让智慧康养以全新形态重塑产业生态，智能健康监测设备普及、AI辅助诊疗助力老年病防治、智慧养 老社区构建"医养护"一体化服务体系等，为破解老龄健康服务供需矛盾提供关键路径。 目前，工信部、民政部已联合推动机器 ...

9月14日，由北京商报社主办的2025智慧康养前沿论坛在首钢园成功举办。本次论坛，以"银发经济新格 局全域康养生态圈"为主题，聚焦智慧康养与跨产业融合，旨在探索符合中国国情的康养事业发展新路 径、新模式与新机制。 北京商报社已连续七年举办智慧康养论坛，这既是服贸会卫生健康板块的重要组成部分，也是深蓝智库 年度论坛系列活动中聚焦康养领域的重要内容。同时，此次论坛上，"深蓝智库康养产业研究院"正式成 立。作为首都地区的商务财经日报和媒体机构，北京商报于2023年发起并推出深蓝智库，成立了智慧康 养调研基地，在2024年的康养论坛上，深蓝智库智慧康养新质观察团正式成立。"深蓝智库康养产业研 究院"设立后将成为汇聚智慧、链接资源的新平台，也标志着智慧康养前沿论坛进入全新阶段，将成为 推动康养产业创新发展的重要力量。 全域协同成智慧康养破局关键 企业联手织密全域康养服务网 王小娥提到，智慧养老正成为产业转型核心驱动力。工信部、民政部联合推动机器人赋能养老，预计 2025—2027年智能服务机器人市场规模将达500亿—1000亿元；老年教育、文旅康养、银发就业等领域 也创新不断。同时，7万亿元规模的银发经济中，智慧养老产 ...

9月14日，2025智慧康养前沿论坛在首钢园成功举办。本次论坛由北京商报社主办，以"银发经济新格局 全域康养生态圈"为主题，聚焦智慧康养与跨产业融合，旨在探索符合中国国情的康养事业发展新路 径、新模式与新机制。 北京商报社已连续七年举办智慧康养论坛，这既是服贸会卫生健康板块的重要组成部分，也是深蓝智库 年度论坛系列活动中聚焦康养领域的重要内容。本次论坛上，"深蓝智库康养产业研究院"正式成立。作 为首都地区的商务财经日报和媒体机构，北京商报社于2023年发起并推出深蓝智库，成立了智慧康养调 研基地，在2024年的康养论坛上，深蓝智库智慧康养新质观察团正式成立。"深蓝智库康养产业研究 院"设立后将成为汇聚智慧、链接资源的新平台，也标志着智慧康养前沿论坛进入了一个全新的阶段， 将成为推动康养产业创新发展的重要力量。 全域协同是智慧康养破局关键 北京市老龄产业协会副会长王小娥在致辞中介绍，当前我国正处于人口老龄化快速发展阶段，应对人口 老龄化已上升为国家战略。就北京市而言，已经推出近百项专项政策与实施方案。这些举措体现了 从"养老"到"享老"、从保障基本到提升品质的政策转变。 从产业规模来看，银发经济是巨大的经济蓝海 ...

9月14日，2025智慧康养前沿论坛在首钢园成功举办。本次论坛由北京商报社主办，以"银发经济新格局 全域康养生态圈"为主题，聚焦智慧康养与跨产业融 合，旨在探索符合中国国情的康养事业发展新路径、新模式与新机制。 北京商报社已连续七年举办智慧康养论坛，这既是服贸会卫生健康板块的重要组成部分，也是深蓝智库年度论坛系列活动中聚焦康养领域的重要内容。本次 论坛邀请北京市老龄产业协会、清华大学、中国老龄科学研究中心等多家机构、政府部门的多位重磅嘉宾和企业领袖，共同探讨如何通过技术创新和制度创 新推动康养产业高质量发展。 此次论坛上，"深蓝智库康养产业研究院"正式成立。作为首都地区的商务财经日报和媒体机构，北京商报于2023年发起并推出深蓝智库，成立了智慧康养调 研基地，在2024年的康养论坛上，深蓝智库智慧康养新质观察团正式成立。"深蓝智库康养产业研究院"设立后将成为汇聚智慧、链接资源的新平台，也标志 着智慧康养前沿论坛进入了一个全新的阶段，将成为推动康养产业创新发展的重要力量。 全域协同是智慧康养破局关键 北京市老龄产业协会副会长王小娥在致辞中介绍，当前我国正处于人口老龄化快速发展阶段，应对人口老龄化已上升为国家战略 ...

9月14日，中国国际服务贸易交易会医疗健康板块的重要活动——2025智慧康养前沿论坛举行。北京市 老龄产业协会副会长王小娥在致辞中介绍，当前我国正处于人口老龄化快速发展阶段，应对人口老龄化 已上升为国家战略。就北京市而言，已经推出近百项专项政策与实施方案。这些举措体现了从"养 老"到"享老"、从保障基本到提升品质的政策转变。 王小娥介绍，在人口老龄化快速发展阶段，我国每4人中就有1位老年人（共3.1亿，占比22%），北京 市每3个户籍居民中就有1位长者（占比30%），且每天新增400位60岁以上老人。"十四五"规划明确提 出"积极开发老龄人力资源，发展银发经济"，这既是关乎亿万老年人幸福安康的民生大事，也是推动经 济结构优化、培育新质生产力的重要赛道。 2025智慧康养前沿论坛由北京商报社主办，以"银发经济新格局全域康养生态圈"为主题，聚焦智慧康养 与跨产业融合，汇聚政府代表、专家学者、企业领袖等各界人士，共同探索符合中国国情的康养事业发 展新路径、新模式与新机制，探讨如何通过技术创新和制度创新推动康养产业高质量发展。 （文章来源：北京商报） 目前，工信部、民政部已经联合推动机器人赋能养老，预计2025年至2 ...

齐鲁晚报.齐鲁壹点张文珂 9月11日，张店区组织新闻媒体走进银发经济活力街区规划区域及庆庚护理.孝善园进行实地探访，聚焦银发经济发展新动态。通过两个具有代表性的站点 走访，展现张店区在构建多元化、多层次养老服务体系上的创新探索。 位于宏程颐养综合体一楼的张店区养老服务展示体验中心，是鲁中地区首家以"场景化、智能化、全链路"为特色的现代化养老展示平台。 "我们希望通过实景展示，让老年人和子女能够直观了解适老化改造的好处。"山东善行佳豪养老服务股份有限公司董事长巩守棣指着适老样板间介绍道。 从入户玄关到客厅、卧室、厨卫，每一处细节都融入了适老化设计：防滑地材、无障碍设施、安全扶手、智能起身家具，在这里一应俱全。 在智慧养老体验区，巩守棣向记者演示了智能健康监测设备的使用方法："通过物联网与人工智能技术，我们可以实时监测老人的身体状况，及时发现异 常并预警，让子女安心、老人安全。" 据介绍，张店区养老服务展示体验中心构建了"体验—评估—适配—改造—服务"全链路闭环，提供一站式解决方案，帮助老年人家庭科学决策、高效实施 居家适老改造。 坐落在张店区恒久.秀园小区的庆庚护理.孝善园，作为张店区银发经济市场主体的重要代表 ...

Core Viewpoint - The development of the elderly care service industry is being driven by the increasing demand for diverse, high-quality, and personalized services for senior citizens, as highlighted by the launch of the "Youxiang Longjiang·Yinlvhao" themed train and the emphasis on tailored services in the market [1][2]. Group 1: Industry Trends - The elderly consumption market is characterized by personalized customization, professional services, and the application of smart technology to enhance the quality and efficiency of services [2]. - The variety of elderly care services is improving the quality of life and happiness of seniors, while also stimulating the growth of related industries such as tourism, healthcare, dining, and accommodation [2]. Group 2: Challenges in the Industry - The elderly care service industry faces challenges such as insufficient diversity in service resources, with many institutions focusing primarily on basic care rather than specialized medical and psychological services [2]. - There is a lack of professional talent in the industry, with shortages of nutritionists and rehabilitation specialists, as well as issues related to the aging workforce and low wages leading to talent loss [2]. Group 3: Recommendations for Development - To promote the development of the elderly care service industry, it is essential to strengthen policy guidance, increase investment in service facilities, and encourage social participation [3]. - Improving service quality and professional standards is crucial, which includes establishing a talent training system and incentive mechanisms to attract more professionals to the industry [3]. - Innovation in service models and products, along with the exploration of new types of elderly care such as travel and cultural care, is necessary to enrich the spiritual and cultural lives of seniors [3].

Core Insights - The essence of the second half of consumption is shifting from material satisfaction to meaning construction, with consumers willing to pay for lifestyle, emotional recognition, and social value [1][2] Group 1: Consumption Trends - The market is transitioning from rapid growth to meticulous cultivation, where understanding users, embracing technology, and improving efficiency are key for companies to navigate cycles [2] - In the first half of 2025, consumption exhibited three characteristics: "fast," "diverse," and "experiential." The pace of consumption trends is accelerating, with rapid shifts in consumer interests [2] - Consumers are increasingly focused on quality in basic needs, emphasizing "eating well, sleeping well, and being healthy." Food safety and health are top priorities for quality takeout [2][4] Group 2: Emotional and Spiritual Needs - Core keywords for spiritual needs include reading, travel, and intimate relationships. The average respondent reads about 8 books per year, with a significant portion reading more than 6 [3] - Travel preferences are shifting towards "hidden gems" and IP tourism, with certain regions gaining popularity. Understanding parental needs is crucial for the gifting market [3] Group 3: Consumer Demographics - The term "young" is central to consumer behavior, with similarities in consumption patterns between the elderly and younger generations, particularly in health and fitness products [3] - There is a strong demand for health, green, and smart features in home appliances, with consumers seeking large screens and smart upgrades in televisions [4] Group 4: Product Preferences - In mobile phone consumption, there is a strong demand for large storage capacity, highlighting "storage anxiety" as a key concern [4] - In clothing, consumers are returning to basic styles that are simple and versatile, with a focus on material quality and familiar brands [4] - Consumers desire decision-making services that are convenient, time-saving, and enjoyable in daily necessities [4]

Core Insights - The health literacy level of residents in China has significantly improved, reaching 31.87% in 2024, an increase of 23.07 percentage points since 2012, indicating a growing awareness of health issues among the population [1] - The total revenue of the health industry in China is expected to reach 9 trillion yuan in 2024, driven by supportive policies and a shift towards health consumption [1] Group 1: Health Consumption Trends - Health consumption is defined as consumer behavior aimed at maintaining, improving, or promoting personal health, integrating health concepts into purchasing decisions [1] - The aging population is creating new demands for health services, with the health management and wellness tourism sectors seeing significant growth, particularly among the elderly [2] - Younger generations, particularly Generation Z, are increasingly prioritizing health management, viewing health consumption as a form of self-care and preventive action [2] Group 2: Economic Factors Influencing Health Consumption - Rising income levels are leading to an upgrade in consumption structure, with per capita healthcare spending expected to reach 2,547 yuan in 2024, reflecting a shift from reactive to proactive health spending [3] - Health consumption is evolving from short-term improvements to long-term investments in human capital, as consumers are willing to spend more on health-related products and services [3] Group 3: Technological Advancements in Health Management - Digital technologies are enhancing health management, making services like online consultations and home delivery of medications more accessible and efficient [3] - Innovative health products, such as smart health monitoring devices, are gaining popularity as consumers seek to optimize their health metrics through data visualization [3] Group 4: Market Impact and Challenges - Health consumption is a key driver for economic growth, particularly in sectors catering to the elderly and maternal and child care, with significant year-on-year revenue increases reported [4] - The rise of health consumption is fostering cross-industry integration, creating a "health+" industry chain that transforms traditional sectors into high-value, technology-driven markets [4] - Challenges such as false advertising and the proliferation of "pseudo-health" products threaten market integrity, necessitating improved regulatory frameworks and public education initiatives [4]