Group 1: Travel and Transportation Trends - The travel demand during the May Day holiday reached a new high, with an estimated 1.467 billion people traveling from May 1 to May 5, averaging 293 million daily, a year-on-year increase of 8% [2] - Didi's ride-hailing demand during the holiday increased by 17% compared to last year, marking the hottest May Day holiday on record, with intercity ride-hailing demand rising by 29% [2] - The top three scenarios for ride-hailing demand were dining, major transportation hubs, and shopping areas, with significant increases in demand for tourist attractions, hotels, and pet services, rising by 30%, 28%, and 27% respectively [2] Group 2: Emerging Consumer Preferences - The leisure camping orders surged by 390% during the May Day holiday, while club and exhibition-related orders increased by over 200% [3] - The trend of "changing outfits for travel photography" became popular among younger consumers, with ride-hailing demand for travel photography locations increasing by 54%, half of which came from users born after 2000 and 1995 [3] - Concerts and various events significantly boosted ride-hailing orders, with specific concerts and festivals leading to demand increases of over 300% [3] Group 3: Rental and International User Trends - Didi's car rental orders grew by 13% during the May Day holiday, with over 70% of orders coming from users born in the 1990s and 2000s [4] - The number of ride-hailing orders from inbound users surged by 75% year-on-year during the holiday period, driven by international events such as the Canton Fair and the Shanghai International Auto Show [6]

Group 1 - The core viewpoint of the article is that Didi Chuxing predicts a significant increase in ride-hailing demand on the last day before the holiday, with peak demand expected to shift to an earlier time frame [1] - Didi forecasts that the peak ride-hailing demand will start at 3 PM and last until 9 PM on April 30 [1] - The anticipated increase in ride-hailing demand is approximately 55% compared to normal levels [1]

Core Insights - Didi Chuxing predicts a significant increase in ride-hailing demand during the upcoming May Day holiday, with peak demand expected to rise by approximately 55% compared to normal days [1] - Popular cities for ride-hailing during this period include Guilin, Zhuhai, and Harbin, with emerging cities like Jingdezhen and Xiaogan showing notable demand growth [1] Ride-Hailing Demand - The last day before the holiday (April 30) will see peak ride-hailing demand starting at 3 PM and lasting until 9 PM, with the highest demand between 5 PM and 7 PM [1] - The overall ride-hailing demand is expected to increase by about 55% compared to regular days [1] Charter Services - Didi's charter service orders are projected to grow by 304% during the holiday compared to pre-holiday levels, with top destinations being Shanghai, Beijing, Chengdu, Guangzhou, and Hangzhou [1] - Cities with the highest increase in charter service orders include Xi'an, Foshan, Zhanjiang, and Dali [1] Intercity Travel - The demand for Didi's bus services is anticipated to rise by 130% compared to pre-holiday levels, with May 5 expected to be the peak travel day [1] - Specific travel routes such as Dali-Kunming and Xishuangbanna Jinghong to various tourist spots are projected to see demand increases exceeding 150% [1] - The average daily scale for Hefei airport express services is expected to surpass 4,000 seats during the holiday [1]