文 | 市象，作者 | 王铁梅，编辑 | 杨舟 在被问到打车喜欢选择什么平台时，一向注重性价比的大学生张黎的回答有些出乎意料。"平时打车还 是会用滴滴打车。" 张黎的选择实际上相当有代表性，而且有权威的数据支持。近期，天津消协的一份《网约车服务消费者 满意度调查》证实了这份代表性。超八成（80.66%）受访者表示侧重选择网约车自营平台（滴滴出 行、首汽约车等），只有不到两成（19.34%）受访者表示侧重选择网约车聚合平台（高德打车、美团 打车等）。 与其直接相关的，就是超六成（62.57%）受访者将安全作为选择网约车的首要关注因素，占比明显高 于便捷性（49.30%）和价格（37.51%）。 报告指出，近年来，网约车安全事件频发及相关法规完善，持续强化了消费者对出行安全的敏感度。 不难看出，在出行这个消费行为上，便捷和价格都不是消费者最重视、第一位的需求，安全才是。这表 明网约车消费已从"效率优先"进入"安全与效率并重"的阶段，平台在安全功能建设、驾驶员审核机制、 行程保障等方面的投入与透明度，将成为影响消费者选择的关键因素。 01 一个共识，两种选择 消费者偏好与行业数据相互印证，揭示了市场向安全侧重的深层 ...

2025年12月19日，聊城市成功举办"政企协同·打造聚合示范聊城样板"启动会，标志着该市在规范网约 车新业态发展、探索行业协同治理领域迈出关键一步。本次会议由聊城市交通运输局组织，阿里巴巴旗 下高德及相关合作企业及媒体代表共同参与，旨在通过深化政企协作，构建合规、安全、文明的网约车 服务生态，为市民提供更优质、更安心的出行体验。 当前，网约车行业已成为城市出行体系的重要组成部分，在便利民生、促进就业等方面发挥着积极作 用，但也面临合规管理、公平竞争、服务品质等方面的挑战。为主动顺应行业发展趋势、响应监管要 求，聊城市交通运输局联合高德打车推进网约车聚合示范区建设，借鉴先进地区经验，结合本地实际， 着力打造可复制、可推广的"聊城样板"。 会议期间，聊城市交通运输局与高德打车与会代表共同签署《政企协同·打造聚合示范聊城样板战略合 作框架协议》，各网约车平台现场签订《网约车合规经营承诺书》，郑重承诺依法合规经营，主动接受 监管，共同维护良好市场秩序。 示范区建设将聚焦五大重点任务推进：一是严格准入与动态管理，确保聚合平台合作的网约车平台全部 取得聊城当地的经营许可，聚合平台督促合作的网约车平台对人车资质严格把关， ...

高德无障碍导航是专为残障人群和行动不便群体开发的公益导航，由于便于轮椅人群使用，也被称 为"轮椅导航"。阿里巴巴合伙人、高德董事长、阿里巴巴公益基金会理事刘振飞曾表示，开发轮椅导航 的初衷，就是期望用科技和数字化，让坐轮椅的朋友们尽可能提升走出家门的安全感和信心。"我们尽 量多做一点，他们也许就更方便一点"。这也是我国首个面向全国范围的无障碍导航。 澳门轮椅导航经澳门特区政府社会工作局协调，由高德、澳门康复服务十年规划跨部门策导小组共同发 起，澳门轻轨股份有限公司、澳门街坊总会等部门共同参与。 澳门特区政府社会工作局局长韩卫致辞时表示，随着本澳人口老化，居民对无障碍环境的需求持续上 升，无障碍出行是应对人口老龄化挑战的重要举措。同时，澳门作为"世界旅游休闲中心"，完善的无障 碍环境可方便旅客尤其是扶老携幼的家庭旅客的出行，将澳门打造成为无障碍旅游目的地。 2025年12月3日是第34个"国际残疾人日"，高德联合澳门特区政府社会工作局在澳门举行"高德无障碍电 子地图覆盖澳门"发布会，宣布高德无障碍导航正式在澳门上线。这是国内首个覆盖澳门的无障碍电子 地图导航。澳门特区政府社会文化司司长柯岚、澳门特区政府社会工作 ...

Core Insights - The initiative aims to enhance consumer confidence and stimulate consumption in Yantai through the launch of the "Safe Consumption Guide" in collaboration with various platforms [1][4][5] - The program is part of a broader effort by the Shandong provincial government to optimize the consumption environment, involving multiple departments and focusing on quality improvement and social governance [4] Group 1: Event Overview - The launch event for the "Safe Consumption Guide" took place on August 6, organized by local authorities and major platforms like Ele.me and Gaode Map [1] - The guide will initially cover 100 certified safe consumption units in Yantai, providing consumers with reliable information [1] Group 2: Government and Platform Collaboration - The Yantai Market Supervision Administration is enhancing cooperation with Alibaba's Gaode to create innovative online consumption scenarios [4] - Consumers can easily access a list of certified safe consumption units through the Gaode Map app, promoting transparency and trust [4] Group 3: Economic Impact and Incentives - To boost urban consumption during the summer, Gaode is offering a total of 10 million yuan in taxi vouchers and 5 million yuan in designated driver vouchers [4] - This initiative is expected to release new economic growth momentum by facilitating transportation for residents and visitors [4] Group 4: Future Plans and Goals - The Yantai Market Supervision Administration plans to deepen the development of safe consumption scenarios and strengthen the cultivation of exemplary safe consumption units [5] - The collaboration aims to create a win-win environment for government regulation, merchant integrity, and consumer satisfaction [5]

Group 1 - The launch of the "Reassuring Consumption Guide" in Yantai aims to enhance consumer confidence and stimulate economic activity through collaboration between local government and digital platforms [1][3] - The initiative includes the introduction of a digital map that will initially cover 100 certified "reassuring consumption units" in Yantai, facilitating easier access for consumers [1][4] - The Yantai Municipal Market Supervision Administration is working with Alibaba's Gaode to create innovative online consumption scenarios, promoting a healthy consumption ecosystem [3][4] Group 2 - The collaboration represents a significant case of integration between local government and platform enterprises, focusing on building a digital livelihood project [4] - The Yantai Restaurant and Accommodation Industry Association plans to guide more merchants in improving service standards, enhancing the city's reputation for reassuring consumption [4] - Gaode aims to maintain close cooperation with local authorities to further boost consumer activity and market potential in Yantai [4]

Group 1 - The "New New Towards the Party" series of activities aims to support new employment groups in Qingdao, with the second phase officially launched, focusing on various welfare measures [1][3] - Gaode Taxi, as a representative of the aggregation platform, has introduced multiple care measures, including a total of 10 million yuan in high-temperature subsidies for drivers, alongside various incentives such as commission waivers and completion rewards [1][3] - The initiative includes the distribution of emergency kits and hygiene supplies to drivers, as well as the establishment of "Warm Heart Stations" for rest, hydration, and charging, enhancing the overall support for drivers during the summer [1][3] Group 2 - To boost summer cultural and tourism consumption in Qingdao, Gaode Taxi is providing 1 million yuan in taxi subsidies for tourists on the "Good Guest Shandong·Qilu No. 1" special train, and a total of 10 million yuan in exclusive taxi vouchers during the Qingdao International Beer Festival [3] - Gaode Taxi collaborates with ride-hailing partners to form a volunteer service team, encouraging drivers to participate in community service, thereby strengthening urban emergency support [3] - The second batch of "Warm New" measures includes 48 initiatives covering rights protection, housing security, skill enhancement, and health care, addressing the pressing needs of new employment groups [3]

Core Viewpoint - MPay has officially launched "Gaode Taxi" to enhance smart travel services in Macau, aligning with national policies for transportation integration and smart city development [1][6]. Group 1: Service Expansion - The introduction of "Gaode Taxi" allows users in Macau to access taxi services and payments through the MPay app, eliminating the need for additional downloads [1]. - This service expansion addresses the increasing demand for convenient transportation options in Macau, particularly in response to the challenges of hailing taxis [3]. Group 2: User Experience Enhancement - Users can now enjoy instant taxi hailing and booking through MPay, benefiting from Gaode's intelligent route planning capabilities to avoid congested areas [3]. - The integration of a one-click payment feature streamlines the entire travel process from hailing a taxi to payment, enhancing user convenience [3]. Group 3: Comprehensive Travel Ecosystem - MPay has evolved into a super app that encompasses various services including dining, travel, entertainment, and cross-border payments, catering to diverse user needs [5]. - In addition to "Gaode Taxi," MPay integrates other travel-related services such as "Macau Airlines," ferry tickets, and "Hong Kong-Macau Express," covering all modes of transportation [5]. Group 4: Strategic Collaboration - The partnership with Gaode is a strategic move to enhance Macau's position as a key hub connecting mainland China and international markets, contributing to the development of a global transportation network [6]. - MPay aims to continue expanding its service offerings and deepen ecosystem cooperation to provide efficient and intelligent travel solutions for both residents and tourists [6].

Group 1 - Gaode has officially launched taxi-hailing services in Macau, aiming to provide a more convenient and efficient digital travel option for local residents and tourists [1] - The initial taxi service providers integrated with Gaode include "Macau Taxi" and "Macau You," offering features such as multilingual interfaces, real-time route planning, and convenient electronic payments [1] - Users can now hail taxis in Macau and mainland China using the Gaode app without needing to download a new application or change their phone number [1] Group 2 - Gaode's cross-city bus service has achieved full coverage in Macau, integrating various travel modes such as public transport, walking, and cycling for precise time and distance calculations [2] - The company has also integrated lifestyle and tourism services into popular shopping districts and landmarks in Macau, supporting hotel bookings, food group purchases, and ticket sales [2] - Gaode aims to continue expanding its services based on user needs, contributing to the digital travel infrastructure in Macau and the Greater Bay Area through technological innovation and ecosystem collaboration [2]

Group 1 - The article promotes a rewards program by China Construction Bank, allowing customers to redeem points for discounts on various services, including bike rides and taxi fares [1][3][4]. - Customers can use 700 points to offset 1 yuan, with specific promotions allowing up to 90% discount on single transactions, capped at 50 yuan for bike rides and 100 yuan for taxi fares [3][4]. - The promotional period for these offers is from April 1, 2025, to June 30, 2025, encouraging users to engage with the bank's services during this timeframe [1]. Group 2 - The article details the process for redeeming points for bike rides, including the cost of a monthly bike card and the maximum limit for point redemption per month [4][5]. - It highlights the integration of the rewards program with popular ride-hailing services, allowing users to easily apply their points during payment [8][10]. - The use of "Dragon Pay" is encouraged for additional discounts, indicating a partnership that enhances the overall value proposition for customers [11].

Core Insights - The article highlights the significant increase in travel demand during the "May Day" holiday, with a total of 1.465 billion trips made nationwide, averaging 293 million trips per day, representing an 8% year-on-year growth [1] - The collaboration between Gaode Dache and various ride-hailing platforms aims to enhance transportation efficiency during peak travel times through technology sharing and refined services [1][3] Group 1: Technological Innovation - Key transportation hubs like Shenzhen North Station and Hangzhou East Station have implemented innovative ride-hailing services, such as the "one code travel" service in Shenzhen, which improves the efficiency of passenger and driver coordination [3] - Gaode Dache has opened its technology interfaces to taxi companies and ride-hailing platforms, allowing them to share seamless connection capabilities without the need for redundant development [3] - The use of demand forecasting models enables ride-hailing platforms to prepare emergency capacity in advance, balancing driver rights and supply during peak times [3] Group 2: Ecological Collaboration - Various ecological partners collaborating with Gaode Dache have introduced differentiated support measures, such as safety training for drivers in Hangzhou [4] - Initiatives like the "Clean and Love" campaign in Jinan provide deep cleaning and health checks for over a thousand ride-hailing vehicles, enhancing the travel experience [6] - The industry is exploring diverse income protection mechanisms for drivers, including commission waivers during peak times and full distribution of holiday service fees [6] Group 3: Overall Industry Impact - The collaborative efforts during the "May Day" holiday reflect ongoing exploration in technology and cooperation within the industry, aiming to improve service resilience and enhance the overall travel experience [6][7] - The integration of technology, management, and service is seen as a comprehensive approach to improving urban passenger transport services, making the vision of enjoyable travel a tangible reality [7]