2025宜宾长江亲水落日音乐会。陈治吏 摄（C视觉） 旅客在"熊猫专列"安逸号餐车内就餐。记者 周宝 摄（C视觉） 在成都宽窄巷子一家文创饰品商店，两位外国宾客正在参观购物。邓显杰 摄（C视觉） 把消费群体"宠上天"，四川措施还不止于此。省商务厅相关负责人介绍，针对暑期消费旺季，四川特别优化 调整了现有资金使用策略，多领域联动推出促消费政策举措，构建多层次消费促进体系，让消费者花得舒心尽 兴。 在"国补"优惠期间，顾客在乐山市一家大型购物商场内挑选新款手机。李华时 摄（C视觉） ●针对暑期消费旺季，四川特别优化调整了现有资金使用策略，多领域联动推出促消费政策举措，构建多层 次消费促进体系 ●借成都世运会举办契机，赛事经济有效串联起了前端体育赛事活动与后端广域消费新场景、新内容，让消 费实现有效联动和延展 ●蓬勃兴起的消费新场景，不仅为扩内需注入关键动力，更在产业层面催生出新兴领域，重塑消费市场格局 毕业证、结婚证、演艺门票等变身为餐厅和酒店优惠券，成都世运会成为体育赛事和购物旅游的"流量密 码"，"入川新生"身份成为享受书店、博物馆、3C数码产品等消费的优惠"通行证"……这个夏天，四川消费场景全 面升级，各地 ...

Group 1 - Chengdu Universiade has launched over 500 licensed products across 16 categories, achieving the highest revenue in market development history for the event [1] - The licensed products are centered around the mascots "Shubao" and "Jinzai," featuring popular items like medal fridge magnets and themed plush toys, which have sold out quickly [1] - Cultural products highlight elements of Bashu culture, with collaborations such as the "Shubao Tour of the Three Kingdoms" figurine created in partnership with the Wuhou Shrine Museum [1] Group 2 - The Universiade Village hosts various cultural activities, allowing athletes to engage in traditional crafts like bamboo weaving and paper cutting, with over 900 participants daily [2] - The "Chinese Bridge" interactive area enables foreign athletes to learn Chinese language and culture, attracting more than 600 participants each day [2] - The Universiade Square features multiple functional areas for cultural experiences, sports interaction, and commercial consumption, drawing over 13,000 visitors since the event began [2] Group 3 - China Telecom has created an immersive 8K-VR experience using over 1,500 LED screens, allowing visitors to experience the Universiade and Sichuan's attractions without VR equipment [3] - The event has established seven cultural sightseeing routes connecting 17 key locations, with over 2,200 athletes and guests participating in these activities [3]