Automotive Dealer Strategy - SKU Streamlining: The number of configurations for single models has been reduced from 4-5 to 2-3 (e.g., Qin Lev/Seagull 06EV has only 3 versions) to optimize the supply chain, reduce inventory complexity, and enhance product competitiveness [4] - Inventory Break Mechanism: Immediate cessation of shipments when inventory exceeds warning levels to alleviate financial pressure on dealers and enhance operational flexibility [4] - Accelerated Rebate Payments: Shortening the rebate cycle and expediting fund allocation (personally supervised by Wang Chuanfu) to stabilize the pricing system and ensure dealer profitability [4] - Terminal Price Control: Managing discount levels and optimizing promotional policies to prevent vicious competition and ensure sustainable profits [4] International Market Dynamics - Indonesia Market: The first dealer conference was held, signing long-term service commitments, and traditional dance performances were used to strengthen brand cohesion [4] - Americas Market: 170 dealers experienced the Tengshi Z9GT/Yangwang U8, with a focus on expanding into European, North American, and South American markets, alongside tea ceremony activities to promote Chinese culture [4] Other Business Lines - Forklift Business: Targeting an annual sales revenue of 5 billion yuan, with strategies focused on electric forklift technology upgrades and intelligent logistics solutions, aiming to expand into high-end markets in Europe, the United States, and Japan [4]

Investment Rating - The report maintains a "Buy" rating for BYD (002594) with a target price based on the last closing price of 355.00 [1][4]. Core Insights - BYD's Q1 2025 revenue reached 170.36 billion yuan, a year-on-year increase of 36.35%, with net profit attributable to shareholders at 9.155 billion yuan, up 100.38% year-on-year [4][5]. - The gross margin for Q1 2025 significantly improved to 20.1%, an increase of 3.1 percentage points from the previous quarter, indicating a positive trend in unit profitability [4][5]. - The company is focusing on high-end market penetration and international expansion, with Q1 2025 sales of new energy vehicles reaching 1,000,800 units, a 59.8% increase year-on-year, and overseas sales growing by 110% [5][6]. Financial Performance - The report forecasts BYD's revenue for 2025-2027 to be 932.68 billion yuan, 1,089.46 billion yuan, and 1,280.35 billion yuan, respectively, with growth rates of 20.02%, 16.81%, and 17.52% [6][8]. - The net profit for the same period is projected to be 53 billion yuan, 64 billion yuan, and 80 billion yuan, with year-on-year growth rates of 32%, 21%, and 26% [6][8]. - The report highlights a strong commitment to R&D, with Q1 2025 R&D expenses at 14.223 billion yuan, a 34% increase year-on-year, and total R&D investment exceeding 190 billion yuan [6][8]. Market Position and Strategy - BYD is enhancing its global presence with the launch of new factories in Uzbekistan and Thailand, and plans for additional facilities in Brazil and Hungary [5][6]. - The company is also expanding its high-end brand matrix, with significant sales growth in its premium brands [5][6]. - The introduction of the "BYD SHENZHEN" specialized vehicle transport ship marks a significant milestone in BYD's international logistics capabilities [5][6].