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一个普通人离汽车专业赛道有多远?
晚点LatePost· 2025-10-19 14:35
Core Viewpoint - The article discusses the evolution of automotive sports in China, highlighting the increasing accessibility for enthusiasts and the strategic investments made by Lynk & Co to integrate motorsport culture into their brand identity [3][4][5][6]. Group 1: Historical Context - The first notable automotive event in China occurred in 1985, with a very low car ownership rate, where only 2 cars existed for every 1200 people [3]. - Initially, automotive racing was dominated by global brands, with no Chinese representation, and the audience primarily viewed it as a spectacle rather than a sport [3][4]. - By 2016, the automotive sports culture in China had developed significantly, with Lynk & Co being established to capitalize on this growing interest [6]. Group 2: Lynk & Co's Motorsport Strategy - Lynk & Co has made substantial investments in motorsport, establishing international racing teams and participating in events like the WTCR, where they achieved significant success [8][10]. - The brand has focused on creating a community for automotive enthusiasts through initiatives like the Lynk & Co Performance Car Club, which offers driving experiences and training [12][14]. - The company aims to bridge the gap between amateur enthusiasts and professional racing through structured training programs and events [16][18]. Group 3: Technological Advancements - Lynk & Co leverages its racing experience to enhance the performance of its production vehicles, with models like the Lynk & Co 03 TCR benefiting from data and technology developed on the racetrack [19][20]. - The integration of racing technology into consumer vehicles is exemplified by the Lynk & Co 03 family, which has seen over 450,000 units sold since its launch [21][24]. Group 4: Long-term Vision - The company’s approach reflects a long-term commitment to building a motorsport culture in China, despite the immediate challenges and slower returns associated with such investments [25][26]. - Lynk & Co's strategy is influenced by the belief that strong automotive nations are also racing nations, as emphasized by the founder's passion for motorsport [28][31]. - The brand aims to create a unique identity through sustained investment in motorsport, which is expected to yield long-term brand loyalty and recognition [32][34].
一周新车盘点 | 领克03全系更新 传祺向往M8宗师版上市
Xin Lang Cai Jing· 2025-10-19 02:34
Group 1: Lynk & Co 03 Family Update - The Lynk & Co 03 family has officially launched its third update, including the 03 and 03+ models, with starting prices of 121,800 yuan and 238,800 yuan respectively [1][3] - The update is characterized as a mid-term facelift rather than a completely new generation, focusing on exterior details, functional configurations, and powertrain adjustments [1][3] - The new 2.0T turbocharged engine now delivers a maximum power of 272 horsepower, and the transmission has been upgraded from a 7-speed dual-clutch to an 8-speed automatic [3][6] Group 2: GAC Trumpchi M8 Master Edition Launch - GAC Trumpchi has launched the M8 Master Edition, with two configurations priced at 249,900 yuan and 269,900 yuan after subsidies [9][10] - The new model features a large chrome front grille and retains the overall design of the existing M8 series, differentiating itself as part of the new energy product line developed in collaboration with Huawei [9][10] - The Master Edition includes advanced driving assistance systems, with the laser radar version supporting high-level urban navigation assistance [10][13] Group 3: Dongfeng Yipai Nano 01 and eπ008 Annual Update - Dongfeng Yipai has introduced the 2026 models of Nano 01 and eπ008, with starting prices of 58,800 yuan and 159,900 yuan respectively [15][16] - The Nano 01 features a new "Elf Green" color and upgraded interior technology, including a 12.8-inch central control screen with enhanced resolution [16][20] - The eπ008 five-seater version has added new exterior colors and improved rear entertainment features, while maintaining its existing powertrain configurations [17][20] Group 4: Changan Q05 Pre-Order - Changan has opened pre-orders for the all-new Q05, expected to be priced between 100,000 and 120,000 yuan, marking a shift from a compact hybrid SUV to a small pure electric SUV [22][23] - The new Q05 features a closed front face and split headlight design, with significant changes in dimensions aimed at optimizing interior space [23][25] - The vehicle is equipped with advanced driving assistance systems, including a laser radar, and offers a maximum power output of 163 horsepower with a CLTC range of up to 506 kilometers [25][28]
领克林杰:坚持不参与“价格战” 让赛道技术反哺民用市场
Core Insights - The integration of Zeekr and Lynk & Co. is significant for reducing operational costs and enhancing resource allocation within the Geely Group [1][2] - The merger aims to eliminate redundant investments and improve product competitiveness through shared technology and resources [1][2] Group 1: Merger and Integration - Geely Holdings announced an optimization of the equity structure for Zeekr and Lynk & Co. to streamline relationships and reduce related-party transactions [2] - The merger was completed within three months, resulting in the establishment of Zeekr Technology Group, which aims to leverage combined strengths in product development [2] Group 2: Product Strategy and Positioning - Zeekr will focus on the high-end market segment, targeting price ranges of 300,000 to 400,000 yuan, primarily with pure electric vehicles [3] - Lynk & Co. will maintain its unique design language while expanding its product line, emphasizing high-end branding supported by quality and performance [3][4] - The company is committed to a "value war" rather than a "price war," ensuring that consumers receive value for their investment [4] Group 3: Technological Advancements - Lynk & Co. is entering a new phase of smart technology with the launch of the Lynk 10 EM-P, which includes advanced driver assistance systems [3] - The brand aims to integrate the best technologies from the Geely Group into its products, with Zeekr taking the lead on new technology applications [5] Group 4: Market Performance and User Engagement - The Lynk 900 SUV achieved over 30,000 deliveries within four months of its launch, reflecting strong market acceptance [4] - Lynk & Co. has over 6.5 million registered users on its app, indicating a strong focus on user engagement and co-creation of products [5]
最新消息!极氪前副总裁朱凌确认去了沃尔沃,曾推动领克全新07、08等车型上市
Mei Ri Jing Ji Xin Wen· 2025-09-03 06:50
Core Viewpoint - Zhu Ling, former Vice President of Zeekr, will officially take over as the Head of Operations for Volvo Cars in the Asia-Pacific region starting September 1, 2025, focusing on product strategy, planning, and project management [1][3]. Group 1 - Zhu Ling will manage the entire lifecycle of future vehicle projects in the region, ensuring timely, high-quality, and cost-competitive delivery through cross-departmental collaboration in product, engineering, procurement, logistics, and manufacturing [3]. - He aims to strengthen regional operations and global product development collaboration to support Volvo Cars' long-term competitiveness [3]. - Zhu Ling joined Geely Automobile in 2014 and later became Vice President at Lynk & Co, where he was responsible for the planning and launch of several key models, including the successful launch of the new Lynk & Co 07 and 08 [3][4]. Group 2 - On August 26, Zhu Ling confirmed his job change via Weibo, indicating that he would no longer represent Zeekr and Lynk & Co but would continue to engage with the automotive community as an enthusiast [4]. - He mentioned ongoing projects, including the upcoming launches of the third-generation 03, 03+, and annual models for Zeekr 007, 7X, and X [4]. - On the evening of September 1, Zhu shared a sketch related to Volvo Cars, indicating a focus on learning and preparation for his new role [6].
极氪前副总裁朱凌加盟沃尔沃 担任亚太区运营负责人
Mei Ri Jing Ji Xin Wen· 2025-09-02 11:59
Group 1 - Zhu Ling has been appointed as the head of operations for Volvo Cars in the Asia-Pacific region starting September 1, 2025, reporting to Yuan Xiaolin, the regional head [1] - Zhu will be responsible for the entire lifecycle management of future vehicle projects, including product planning, development, and industrialization, while promoting cross-departmental collaboration [1] - Zhu previously held significant roles at Geely Auto and Zeekr, where he was involved in the planning and launch of key models such as the Lynk & Co 07 and 08 [1][2] Group 2 - Zhu confirmed his job change via a Weibo post on August 26, indicating he would no longer represent Zeekr and Lynk in communications [2] - He mentioned ongoing projects, including the upcoming launches of the third-generation 03 and 03+, as well as annual updates for Zeekr models [2] - On September 1, Zhu shared a sketch related to Volvo Cars, indicating a focus on learning and adapting to his new role [4]
极氪科技集团副总裁朱凌调岗,新去向待公布
Ju Chao Zi Xun· 2025-08-27 09:54
Group 1 - The Vice President of Zeekr Technology Group, Dr. Zhu Ling, announced that he will no longer represent Zeekr and Lynk & Co due to a job change, with his new position yet to be disclosed [2] - Dr. Zhu has been overseeing Lynk & Co since December of last year and is in the process of transitioning responsibilities, with several new models set to be released, including the third generation 03 and 03+, as well as annual updates for Zeekr 007, Zeekr 7x, and Zeekr X [5] - Dr. Zhu joined Geely Auto in 2014 and became the Vice President of Zeekr Technology Group in early 2025 after the merger of Zeekr and Lynk & Co, focusing on product development [7] Group 2 - In July, Zeekr brand sales reached 16,977 units, a slight increase of 8% year-on-year, with cumulative sales from January to July totaling 107,717 units, reflecting a 4% year-on-year growth [7] - Lynk & Co brand sales in July were 27,216 units, marking a 28% year-on-year increase, with cumulative sales from January to July reaching 181,353 units, which is a 23% year-on-year growth, indicating steady growth [7]
青岛中德生态园中外交流专家狄沛: 开中国车 杠赛来
Core Insights - The article highlights the experiences of foreign individuals in China, particularly focusing on the automotive industry and the rapid development of Chinese car brands over the past 40 years [2][3]. Group 1: Personal Experience and Observations - The individual, a German named Di Pei, has had a long-standing connection with China, having studied Chinese studies in Germany and later moving to China for work and study [3]. - Di Pei notes the significant transformation in China's economy and society, particularly in the automotive sector, where the number of cars has dramatically increased since his first visit in 1984 [3]. - He currently resides in Qingdao and works as an expert in Sino-German exchanges at the Sino-German Ecological Park, which has developed rapidly and offers comprehensive facilities [3][4]. Group 2: Automotive Preferences and Choices - Di Pei drives a Chinese car, the Lynk & Co 03, which he chose for its stylish design, high level of intelligence, and safety features, despite considering an electric vehicle [5]. - His decision against purchasing an electric vehicle was influenced by the lack of a charging station at his residence and uncertainty about his long-term stay in the area [5]. Group 3: Industry Trends and Future Outlook - Di Pei observes the rapid growth of the Chinese automotive industry, noting the emergence of numerous brands, but questions the sustainability of these brands in the long term [6]. - A report predicts that out of 129 electric vehicle brands in China, only 15 will remain financially viable by 2030, indicating a competitive landscape [6]. - Di Pei believes that for Chinese automotive brands to succeed internationally, they must tailor their products to local markets and exercise patience in overcoming preconceived notions about Chinese cars [6].
领克收获150万车主认可,以“用户主义”重构高端市场估值体系
格隆汇APP· 2025-07-16 12:15
Core Viewpoint - The article highlights the significant shift in the Chinese automotive market, where domestic brands are increasingly capturing market share from traditional joint venture brands, particularly in the context of the electric and intelligent vehicle revolution [1][3]. Market Dynamics - In the first half of 2025, domestic passenger car sales reached 9.27 million units, with a market share of 68.5%, marking a year-on-year increase of 6.6 percentage points [1]. - Despite joint venture brands' efforts to adopt hybrid strategies, they have not reversed the trend of declining market share [1]. - The penetration rate of new energy vehicles (NEVs) surpassed 50% in July 2024, with total production and sales of NEVs exceeding 10 million units for the year [1]. Lynk & Co's Performance - Lynk & Co achieved a milestone of 1.5 million cumulative deliveries by July 16, 2025, representing a significant advancement in the high-end segment of the Chinese automotive market [1][3]. - The brand's weighted average price reached 18.9 million yuan in May 2025, surpassing many joint venture brands, indicating strong market competitiveness [4][5]. - Lynk & Co's EM-P intelligent hybrid family has an average transaction price exceeding 248,000 yuan, placing it among the top three in the high-end hybrid market [5]. Brand Value and Recognition - Lynk & Co's three-year vehicle depreciation rate stands at 54.58%, with nine models ranking in the top ten for resale value, reflecting strong brand reliability and consumer trust [6][9]. - The brand's ability to maintain high resale values is indicative of its product reliability, brand reputation, and long-term competitiveness [9]. Competitive Strategy - Lynk & Co has successfully navigated the competitive landscape by focusing on product quality and brand value rather than engaging in price wars [4][10]. - The brand has developed a comprehensive product lineup that includes fuel, hybrid, and electric vehicles, catering to a diverse consumer base [12][13]. - Lynk & Co's performance in the market is attributed to its understanding of consumer preferences, particularly among younger buyers, and its innovative approach to user engagement [19][20]. User Engagement and Community Building - Lynk & Co has established a unique user ecosystem that fosters strong connections with its customer base, resulting in a high user loyalty rate of 71% for recommendations [20][21]. - The brand's community initiatives, such as the Co-Owner Council, allow users to have a voice in product development, enhancing brand alignment with consumer needs [21][24]. Future Outlook - Lynk & Co is positioned to continue its growth trajectory, leveraging its technological advancements and user-centric approach to capture more market share in the evolving automotive landscape [25]. - The brand's commitment to innovation and quality is expected to drive its next phase of expansion, with new models like Z10 and Z20 set to enhance its electric vehicle offerings [25].
领克累计交付突破150万台 销量持续向好
news flash· 2025-07-16 10:23
Core Insights - Lynk & Co has achieved cumulative deliveries exceeding 1.5 million units, indicating a positive sales trend [1] - By May 2025, the weighted average transaction price of Lynk & Co's full product range is expected to reach 189,000 yuan, surpassing mainstream joint venture brands [1] - In the first half of 2025, Lynk & Co's three-year resale value rate reached 54.58%, with nine models ranking in the top ten, including Lynk & Co 03, 07, and 09, which topped their respective market segments [1] Product Performance - The Lynk & Co Z20 recently received a five-star safety rating from Euro NCAP, ranking first globally among SUVs in 2025 [1] - Since its launch in April, the Lynk & Co 900 has received a positive market response, maintaining a top three position in the large SUV segment for eight consecutive weeks and ranking second in sales among full-size high-end hybrid SUVs in June [1] - The first mid-to-large plug-in hybrid sedan, Lynk & Co 10 EM-P, is set to officially launch by the end of the third quarter [1] Competitive Achievements - Lynk & Co has been committed to promoting the development of motorsport in China, with its team achieving seven world championships in the TCR World Touring Car Series over six years by 2024 [1]
极氪007GT车主分享:置换享受沪牌政策,领克直接换极氪
车fans· 2025-05-29 00:29
Core Viewpoint - The article provides a detailed account of a car owner's experience in purchasing and using the Zeekr 007GT, highlighting the decision-making process, comparisons with competitors, and the overall satisfaction with the vehicle's performance and features [1][2][4][6][11]. Group 1: Purchase Experience - The car was purchased at a price of 202,900 with a limited-time discount of 3,000, and a 20% down payment of 39,980 was made through a loan plan [1]. - The owner received a trade-in value of 41,800 for an old car, making the transition smoother [2]. - The purchase was influenced by a government subsidy of 15,000 for replacing old vehicles with new energy cars [2]. Group 2: Competitor Comparison - Initially, the owner considered an SUV, specifically the Tesla Model Y, but found it to have a low cost-performance ratio despite good driving quality [4]. - The owner also test-drove the Zeekr 7X, noting its high cost-performance ratio and comfort, but ultimately chose the 007GT for its youthful appeal and better handling [6]. Group 3: Delivery and Customer Service - The delivery experience was smooth, with efficient service at the delivery center, and the owner appreciated the quick registration and licensing process in Shanghai [9][7]. - There were some frustrations regarding marketing policies, particularly concerning a promotional electric card that was not provided as expected [9]. Group 4: Vehicle Performance and Features - The owner reported positive driving experiences, highlighting the vehicle's advanced chassis and effective handling of road vibrations [11]. - Features such as automatic parking were appreciated, although there were concerns about the speed of the system [11]. - Some drawbacks included issues with the HUD clarity and occasional delays in unlocking the vehicle [12][13]. Group 5: Overall Satisfaction - Overall, the owner rated the vehicle highly, citing its design, space, and handling as strengths, while noting that software improvements are needed [16]. - The owner expressed a desire for better marketing strategies to avoid feeling misled [16].