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义乌老板“离家出海” 离客户再近一点
Zhong Guo Xin Wen Wang· 2025-08-29 11:55
Core Insights - The article highlights the trend of Yiwu business owners expanding their operations internationally, particularly through the opening of overseas stores and logistics stations to better connect with global customers [1][4]. Group 1: International Expansion - The Yiwu Selection brand store opened in Nairobi, Kenya, on August 29, 2023, showcasing a model that allows local buyers to access Yiwu products directly [2][3]. - Yiwu has launched approximately 60 "brand export" projects globally, reaching a population of 2 billion [4]. Group 2: Localized Operations - Yiwu business owners are establishing cross-border live streaming studios overseas and hiring local teams to enhance market responsiveness and logistics efficiency [5]. - The integration of marketing centers, live streaming bases, and after-sales service centers at logistics stations aims to provide 24-hour local response to user needs [5]. Group 3: Collaborative Strategies - A dual-driven model is emerging, leveraging local teams' market insights alongside Chinese teams' advantages in delivery speed and cost control [7]. - Yiwu merchants are adapting to customer demands by breaking down production tasks and maintaining close communication to ensure timely delivery [8]. Group 4: Economic Performance - In the first half of the year, Yiwu's total import and export value reached 405.83 billion yuan, reflecting a year-on-year growth of 25% [9].
“奋楫笃行”2025年中经济系列报道 关税战之后,义乌更火了
Ren Min Wang· 2025-08-04 07:26
Core Viewpoint - China's foreign trade has shown resilience with a year-on-year growth of 2.9% in the first half of the year, driven by a significant 7.2% increase in exports despite the challenges posed by U.S. tariffs [1][8]. Group 1: Export Growth and Market Diversification - Yiwu, known as a barometer for foreign trade, has seen businesses adapt by expanding production capacity, with some companies doubling their output [1]. - Companies in Yiwu are focusing on diversifying their markets beyond the U.S., with significant growth in exports to Latin America, Europe, and Africa, with increases of 15.2%, 21.3%, and 24.4% respectively [5]. - The Christmas goods sector in Yiwu has also benefited from early orders as clients anticipate tariff impacts, showcasing a proactive approach to market challenges [2][4]. Group 2: Business Adaptation and Investment - Yiwu merchants are increasingly participating in international trade fairs, with 683 foreign trade enterprises and 1,424 participants attending 91 overseas exhibitions in the first half of the year [5]. - The rental and transfer prices of shops in Yiwu have been rising, indicating a robust demand for commercial space, with some shops seeing rental prices increase from 130,000 to 230,000 yuan over three years [7]. - The upcoming launch of the Global Digital Trade Center in Yiwu has sparked intense competition for shop spaces, reflecting the growing interest in digital and cross-border commerce [7]. Group 3: Overall Trade Resilience - Yiwu's total import and export value increased by 25% year-on-year in the first half of the year, highlighting the resilience of China's foreign trade amidst global uncertainties [8]. - The influx of foreign buyers to Yiwu has increased by 19.6% this year, further supporting the local economy and trade activities [6].
拼科技、拼创新,AI加持!外贸增量含“智”量十足 逆风跑出“加速度”
Yang Shi Wang· 2025-07-30 04:20
Group 1: Global Trade Outlook - The World Trade Organization warns that global merchandise trade may shrink by 0.2% to 1.5% in 2025 due to high uncertainty in the global economy [1] - Despite the challenging international environment, Zhejiang province in China achieved a strong export growth of 9.1%, reaching 2.07 trillion yuan in the first half of 2025 [1][9] Group 2: Innovation in Trade - The introduction of innovative products such as AI-enabled toys and 3D-printed items has significantly enhanced competitiveness in the market [6][8] - In the first half of 2025, Zhejiang's total import and export volume reached 2.73 trillion yuan, with a year-on-year growth of 6.6% [9] - The contribution of Zhejiang to national export growth was 19.8%, ranking first in the country [9] Group 3: Market Dynamics in Yiwu - Yiwu's market has transitioned from a low-cost competition era to one focused on technology and innovation [12] - Daily foot traffic in Yiwu's commercial city averaged 219,000, with over 3,000 foreign merchants visiting daily, indicating a growing international interest [5] - The use of AI tools in Yiwu has surged, with nearly 30,000 merchants utilizing various AI applications, accumulating over 1 billion uses [15] Group 4: Business Strategies - Local businesses are encouraged to innovate, with a requirement that over one-third of exhibited products are newly designed [11] - The competitive bidding for shop spaces in Yiwu's global digital trade center has attracted over 19,000 businesses for just 900 spots in the infant and beauty sector [16]
逆势上扬!看外贸大省浙江如何在逆风中跑出“加速度”
Sou Hu Cai Jing· 2025-07-29 15:47
Core Insights - The global economy is facing high uncertainty, with the WTO warning of a potential decline in global goods trade by 0.2% to 1.5% this year. However, Zhejiang province in China has shown strong export growth, with exports surpassing 2 trillion yuan for the first time, reaching 2.07 trillion yuan, a growth of 9.1% [1][6]. Group 1: Trade Performance - Zhejiang's foreign trade import and export volume reached 2.73 trillion yuan in the first half of the year, marking a year-on-year increase of 6.6%. The province contributed 19.8% to the national export growth, ranking first in the country [6]. - The average daily foot traffic in Yiwu's commercial city was 219,000, with over 3,000 foreign merchants visiting daily, indicating a significant increase in international interest [3]. Group 2: Innovation and Market Expansion - The introduction of innovative products, such as AI-enabled toys, has enhanced market competitiveness, with a notable increase in orders for new product categories, such as dual-color toys, which saw a tenfold increase in orders [5]. - The Zhejiang provincial government encourages private enterprises to leverage their flexible mechanisms to explore new markets and develop new business models, emphasizing the importance of innovation in product design [8].
稳得住 转得快——来自浙江外贸企业的调研
Jing Ji Ri Bao· 2025-07-06 21:36
Core Insights - The ongoing US-China trade friction has posed significant challenges for China's foreign trade enterprises, prompting them to adjust production rhythms and explore new markets to enhance product value [1] - The joint statement from the US-China Geneva trade talks on May 12 marked a turning point for Zhejiang's foreign trade businesses, leading to a swift recovery in production and logistics [1][4] Group 1: Market Adaptation - Zhejiang's foreign trade enterprises have shown resilience by adjusting production schedules based on order changes and actively seeking new markets [1][4] - Yiwu merchants are engaging in Spanish language training to better access Latin American markets, reflecting a proactive approach to diversifying their customer base [2][3] Group 2: Business Performance - Yiwu, as a major global small commodity distribution center, reported a total import and export value of 413.34 billion yuan last year, with the US market being a significant contributor [4] - Companies like Jinqi Technology have experienced a resurgence in orders following the tariff reductions, showcasing their ability to adapt quickly to market changes [4] Group 3: Strategic Shifts - Ningbo Hangfeng Electric has shifted focus from traditional products to kitchen appliances, achieving a sales target of 120 million yuan for air fryers, nearly double that of previous products [10] - Companies are increasingly looking to establish overseas production facilities to mitigate risks associated with US tariffs, with examples including Taizhou's LockSail Tool Co. planning a factory in Thailand [17] Group 4: Government Support - The Zhejiang provincial government has implemented a "stabilize, expand, and optimize" strategy to support foreign trade enterprises, focusing on maintaining trade stability and exploring new markets [13] - Local governments are actively collaborating with businesses to address challenges posed by high tariffs, ensuring a coordinated response across various departments [15][16] Group 5: Future Outlook - Companies are encouraged to diversify their markets and reduce reliance on the US, with many exploring opportunities in ASEAN and Latin America [14][18] - The overall sentiment among Zhejiang's foreign trade enterprises is one of cautious optimism, with many believing that they can navigate through the current challenges and emerge stronger [18]