Nan Fang Nong Cun Bao
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订单供应+品牌赋能,纵向帮扶助力连山农业优品扬帆入湾
Nan Fang Nong Cun Bao· 2025-10-11 03:36
Core Insights - The article discusses the implementation of the "Hundred Counties, Thousand Towns, and Ten Thousand Villages High-Quality Development Project" in the context of supporting the development of local特色产业, particularly focusing on the Lianshan black goat industry [1][2][4]. Group 1: Industry Development Initiatives - The provincial government, through the "Hundred Thousand Project," is actively facilitating connections between local特色产业 and well-known food and beverage companies to enhance market access and promote high-quality agricultural development in Lianshan [1][4]. - A special investigation was conducted by the Guangzhou Restaurant Group to explore cooperation opportunities in the black goat and other food materials, focusing on the advantages of black goat breeds and smart farming technologies [2][4]. Group 2: Collaborative Efforts - A meeting involving government, educational institutions, and enterprises discussed the challenges and opportunities in the Lianshan black goat industry, aiming to integrate resources for procurement, brand building, and talent development [4][6]. - The establishment of a comprehensive cooperation model was proposed, emphasizing a collaborative approach among government, enterprises, and academic institutions to enhance the supply chain and promote local agricultural products [4][6]. Group 3: Market Expansion Strategies - The work team organized visits to commercial groups to negotiate the entry of Lianshan特色农产品 into supermarkets, aiming to create a new model of "direct supply from the origin + supermarket retail" to shorten the supply chain and increase product visibility [6][7]. - Initial cooperation intentions were reached with commercial groups to promote Lianshan black goats and vegetables, which is expected to help local farmers increase their income and improve the overall quality of the industry [6][7].
增城丝苗米入选!2025年农业品牌精品培育计划名单公示
Nan Fang Nong Cun Bao· 2025-10-11 03:36
Core Viewpoint - The announcement of the 2025 Agricultural Brand Boutique Cultivation Plan includes the selection of Zengcheng Silky Rice as one of the nine regional public brands in the grain and oil category, marking a significant recognition for this product [2][7]. Group 1: Brand Recognition - Zengcheng Silky Rice is the only selected grain and oil regional public brand from Guangdong, following the inclusion of Zengcheng Lychee in the first batch of agricultural brand cultivation plans [3][4]. - The 2025 Agricultural Brand Boutique Cultivation Plan will cover eight major categories, including grains, fruits, vegetables, livestock, aquatic products, tea, traditional Chinese medicine, and others, with a total of 94 regional public brands proposed for inclusion [8][9]. Group 2: Product Characteristics - Zengcheng Silky Rice is known for its long, slender grains, crystal-like color, and soft texture when cooked, earning it the titles "Jade of Rice" and "Best Rice" [11][12]. - It is the first product in Guangzhou to receive both national geographical indication product status and a geographical indication certification trademark, highlighting its quality and uniqueness [12][13]. Group 3: Economic Impact - The annual planting area for Zengcheng Silky Rice is 123,200 acres, with a total annual output of 43,200 tons, contributing significantly to the local economy [15][16]. - The brand value of Zengcheng Silky Rice is estimated at 5.15 billion yuan, reflecting its market potential and recognition [18]. Group 4: Agricultural Development - The region has developed a modern agricultural industry park and has established two demonstration bases for large-scale planting, enhancing the production and promotion of Zengcheng Silky Rice [20][21]. - Over the years, Zengcheng has cultivated and improved more than 30 high-quality varieties of Silky Rice, indicating ongoing innovation and development in agricultural practices [22].
南农晨读 | 土司贡礼 香飘湾区
Nan Fang Nong Cun Bao· 2025-10-11 03:36
Group 1 - The Ministry of Civil Affairs reported that the average standard of urban and rural subsistence allowances has increased by 19.6% and 21.3% respectively compared to 2020 during the "14th Five-Year Plan" period [3][4] - The number of individuals receiving regular subsistence allowances is 39.4 million, with 4.82 million being extremely poor, ensuring that large-scale poverty does not occur and improving the living conditions of those in difficulty [5][6] Group 2 - The "2024 Agricultural Brand Boutique Cultivation Plan" has been announced, with the West Niu Ma Bamboo Shoots from Qingyuan, Guangdong, being selected for the 2025 cultivation plan [20][21] - The plan focuses on cultivating 23 regional public brands based on factors such as industry scale, brand foundation, market consumption, and domestic and international influence [22][25] - The cultivated agricultural brands are required to have significant development advantages, strong competitiveness, outstanding development potential, and considerable influence [26]
广州市委金融办赴梅州平远大柘镇开展乡村振兴调研帮扶活动
Nan Fang Nong Cun Bao· 2025-10-11 01:28
进入数字经济时代,提升青少年的金融素养和反诈防诈意识至关重要。调研帮扶组希望通过此类活动, 能够帮助孩子们从小树立正确的金钱观和风险防范意识,学会运用法律武器保护自身合法金融权益,为 他们未来的健康成长和美好生活奠定坚实基础。 近日,广州市委金融办及有关金融爱心企业、行业协会赴梅州市平远县大柘镇开展助力乡村振兴专题调 研与帮扶活动。此次活动立足金融赋能,聚焦产业发展与民生改善,通过实地考察、签约见证、公益捐 赠、座谈交流等多种形式,为大柘镇全面推进乡村振兴注入新动能、激发新活力。 深入产业一线,搭建产销对接新桥梁 乡村振兴,产业兴旺是关键。调研帮扶组首先深入田间地头,先后走访了大柘镇田兴村蓝莓基地、乔庄 村脆蜜金桔基地及超南村百香果基地,与基地负责人、种植户深入交谈,详细询问各特色水果的种植规 模、生长周期、市场销路、经济效益以及当前面临的问题,重点关注了现代化农业技术的应用情况,特 别是深入了解了基地引进的智能滴灌系统、智能采摘技术应对劳动力短缺问题、探索使用无人机进行植 保喷药以提高作业效率和安全性等情况。 为打通农产品从田间到餐桌的"最后一公里",助力优质农产品"出山进城",调研帮扶组一行还专程前往 超 ...
广东6个,全国最多!2025 年农业品牌精品培育计划名单公示
Nan Fang Nong Cun Bao· 2025-10-10 15:32
Core Points - The Ministry of Agriculture and Rural Affairs has announced the "2025 Agricultural Brand Boutique Cultivation Plan," which includes 94 regional public brands nationwide, with Guangdong province having the highest number of selected brands at six [2][4]. Group 1: Selected Brands in Guangdong - The six brands from Guangdong that were selected are: Zengcheng Silky Rice, Yunan Seedless Yellow Skin, Conghua Lychee, Xiniu Bamboo Shoots, Zhanjiang Prawns, and Chengcun Oysters, showcasing their quality and market influence [3][4][26]. - Zengcheng Silky Rice is known for its long grains and smooth texture, making it popular among consumers [15]. - Yunan Seedless Yellow Skin accounts for three-quarters of global production, with an annual output of 140,000 tons, earning it the nickname "golden fruit" for local farmers [16]. - Conghua Lychee is recognized for its large size, thick flesh, and sweet, juicy flavor, representing one of Guangdong's signature lychee varieties [17]. - Xiniu Bamboo Shoots are noted for their tender texture and rich flavor, with steady growth in export volume [18]. - Zhanjiang Prawns contribute nearly one-third of the national output, with an annual farming yield of 250,000 tons and processing volume of about 500,000 tons, exported to Europe, America, and Southeast Asia [19]. - Chengcun Oysters are valued for their thick meat and high nutritional value, generating an annual output value exceeding 700 million yuan [20]. Group 2: Overall Agricultural Brand Development - Since 2022, Guangdong has had a total of 13 agricultural products included in the Agricultural Brand Boutique Cultivation Plan [21]. - The brands selected in previous years include: Zengcheng Lychee, Qingyuan (Mango) Chicken, Shunde Eel (2022); Baijiao Sea Bass, Phoenix Dan Cong Tea (2023); Huazhou Tangerine, Yingde Black Tea (2024) [21][26]. - The cultivation plan aims to promote high-quality development of agricultural brands by focusing on factors such as industry scale, brand foundation, market consumption, and domestic and international influence [10][12].
广东创新古树保护利用 激活绿美经济新引擎
Nan Fang Nong Cun Bao· 2025-10-10 12:33
Core Viewpoint - Guangdong is innovatively integrating the protection and utilization of ancient trees to activate a new engine for the green economy, promoting ecological, cultural, and industrial development [3][4][30]. Group 1: Ancient Tree Protection and Economic Development - Guangdong has over 85,000 ancient trees, and the province is exploring a model of "ecology + industry + culture" for their protection and economic development [3][4]. - The province has built 210 ancient tree parks, enhancing facilities to convert ecological resources into assets that benefit local communities [16][18]. - Ancient tree parks are becoming hotspots for eco-tourism, contributing to local economies and creating a positive cycle of "protecting trees and increasing income" [11][19]. Group 2: Economic Impact and Community Benefits - In Renhua County, the establishment of 13 green ancient tree parks has generated over 200,000 yuan annually for local communities [10][11]. - In Guangzhou's Dengshan Village, the ancient olive trees have led to the formation of a cooperative, generating over 5 million yuan annually through a full chain of "planting-processing-tourism" [24][30]. - The ancient tree economy is evolving from a single-resource reliance to a full-chain development, enhancing both ecological and economic value [30]. Group 3: Cultural Significance and Tourism - Ancient trees serve as cultural symbols, with initiatives like "one tree, one story" enhancing cultural tourism and attracting visitors [34][36]. - The ancient tree IP is being leveraged to create immersive cultural experiences, drawing tourists and fostering a sense of nostalgia [34][39]. - Guangdong aims to harmonize ancient tree protection with urban and rural development, enhancing the quality of life and ecological environment for residents [42][49].
新疆疏附:以书香为伴,城市书吧里的“双节”时光
Nan Fang Nong Cun Bao· 2025-10-10 12:33
新疆疏附:以书 香为伴,城市书 吧里的"双节"时 光_南方+_南方 plus 中秋月满,家国 同庆。在国庆中 秋双节期间,当 许多人选择出游 或探亲时,疏附 县的城市书吧迎 来了一批"特殊 觉得虚度了假 期。"疏附县第 三中学学生阿曼 妮萨·麦麦提艾 力说。 的过节人"—— 他们手捧书卷、 静享阅读,在淡 淡的墨香中度过 了一个安静而充 实的假期,为这 个双节增添了别 样的雅致与厚 重。 日前,疏附 县"悦读粤有 趣"城市书吧 内,阳光洒落在 一排排整齐的书 架上,轻柔的翻 书声不时响起。 学生阿曼妮萨· 麦麦提艾力正专 注的阅读《世界 史》,这座由广 州援疆支持建设 的城市书吧,已 成为她和朋友们 假日里的首选去 处。 "我平时就喜欢 阅读,这次假期 特意约了几位同 样爱看书的朋 友,每天下午都 来书吧。这里环 境安静,让人能 静下心来,书籍 种类也很丰富。 每天读上两三个 小时,感觉特别 充实,一点也不 作为广州对口援 疆文化领域的标 志性成果,这座 占地890平方 米、藏书2万余 册的城市书吧, 已成为疏附县广 大群众喜爱 的"心灵栖息 地"。读者们或 静坐窗边专注阅 读,或漫步书架 前精心挑选,或 在 ...
融安金桔等4个广西农业品牌入选!2025年农业品牌精品培育计划名单公布
Nan Fang Nong Cun Bao· 2025-10-10 12:33
Core Viewpoint - Four agricultural brands from Guangxi, including Rong'an Kumquat, Lipu Taro, Teng County Powdered Cassava, and Liuzhou Snail Noodles, have been selected for the 2025 Agricultural Brand Boutique Cultivation Plan, highlighting the recognition of Guangxi's agricultural specialty brands and their contribution to regional development [2][3][9]. Summary by Categories Agricultural Brands Selected - The selected brands are Rong'an Kumquat, Lipu Taro, Teng County Powdered Cassava, and Liuzhou Snail Noodles, with Lipu Taro and Teng County Powdered Cassava being the only selected brands in their respective categories [3][7]. Agricultural Brand Cultivation Plan - The Ministry of Agriculture and Rural Affairs published the Agricultural Brand Boutique Cultivation Plan (2022-2025) in 2022, focusing on categories such as grains, oils, fruits, vegetables, tea, livestock, and aquatic products [5][6]. Economic Impact and Statistics - In 2024, Rong'an Kumquat is expected to have a planting area of 226,000 acres and a production value of 3.6 billion yuan, with an estimated total industry value of nearly 10 billion yuan [10]. - Lipu Taro, recognized for its historical significance, is projected to have a brand value of 2.626 billion yuan in 2024 [11]. - Teng County Powdered Cassava is known for its large size and thin skin, with an annual industry output value of 1.2 billion yuan [12]. - Liuzhou Snail Noodles, famous for its unique flavor, is expected to achieve a total industry sales revenue of 75.96 billion yuan in 2024 [13]. Recognition of Agricultural Brands - The inclusion of these four agricultural brands reflects societal recognition of Guangxi's agricultural specialty brands and showcases the fruitful results of specialty agriculture driving regional development [9].
第三师图木舒克市主题月活动开启,让疆品好货“住进”湾区心田
Nan Fang Nong Cun Bao· 2025-10-10 12:33
Core Viewpoint - The article highlights the launch of the "Xinjiang Products Southbound, Guangdong Products Northbound" themed month activity in the third division of Tumushuke City, promoting high-quality agricultural products from Xinjiang to consumers in the Guangdong-Hong Kong-Macao Greater Bay Area [3][5][39]. Group 1: Themed Month Activity - The themed month activity runs from October 1 to 31, featuring daily flash sales at 10 AM and limited-time festive gift box promotions [3][4][8]. - The focus is on specialty products such as gray dates, walnuts, and beef and mutton, aiming to enhance consumer understanding of the local culture and products [4][10][25]. - A dedicated section for the themed month will be set up on the main online platform, showcasing various unique products to meet diverse consumer needs [8][9][10]. Group 2: Regional Characteristics and Collaboration - Tumushuke City benefits from unique natural conditions, including abundant sunlight and fertile soil, making it a hub for high-quality agricultural products [19][21][22]. - The "Xinjiang Products Southbound, Guangdong Products Northbound" initiative has successfully introduced over 1,000 Xinjiang products to the market, with more than 300 from Tumushuke City alone [23][24]. - The collaboration between Xinjiang and Guangdong serves as a model for regional support and industrial cooperation, enhancing brand recognition and sales in the Greater Bay Area [22][33][37]. Group 3: Consumer Engagement and Cultural Significance - The activity not only promotes consumption but also fosters emotional connections between consumers and the products, reflecting the spirit of local agriculture and history [34][36][39]. - The initiative aims to transform the region's agricultural landscape, turning the Gobi Desert into productive land and connecting products with consumers' hearts [37][38].
月圆疆粤,“疆品南下 粤品北上”线上主平台邀您共品甜香
Nan Fang Nong Cun Bao· 2025-10-10 12:33
Core Viewpoint - The "Jiangpin Southbound, Yuepin Northbound" online platform launched a promotional event titled "Moon Round Jiang Yue, Enjoy Sweet Fragrance" from October 1 to October 10, aiming to boost consumption during the National Day and Mid-Autumn Festival [3][5]. Group 1: Event Overview - The event focuses on promoting specialty products from the Third Division of Tumushuke City, leveraging the peak consumption period of the National Day holiday [3][4]. - The platform features daily flash sales at 3 PM, highlighting local agricultural products such as Tumushuke gray dates, thin-skinned walnuts, and high-quality beef and lamb [8][10]. Group 2: Product Highlights - Tumushuke gray dates are noted for their delicate flesh and sweet flavor, while the thin-skinned walnuts are rich in nutrients, and the beef and lamb are praised for their tenderness and authentic taste [9][10]. - These products are marketed as unique regional specialties, enhancing consumer experience during the festive season [10][11]. Group 3: Economic and Cultural Impact - The initiative aims to deepen economic and cultural exchanges between Guangdong and Xinjiang, showcasing Tumushuke City as a new pearl along the Silk Road [5][18]. - The project serves as a "highway" connecting these products to the Guangdong-Hong Kong-Macao Greater Bay Area, transforming them into recognized "star products" with increased market value [25][27]. Group 4: Agricultural Modernization - The gray date industry in Tumushuke has been developed into a "green business card" for regional economic growth, supported by the organizational advantages of the production and construction corps [22][23]. - The promotion of these products reflects a modern agricultural approach, enhancing brand value and contributing to local farmers' income [29][30].