他们形成了泾渭分明的两派，喜欢的人说，" 在海鲜市场加价买了一只Labubu限量款，甜丝丝！保值率吊打其他潮玩！ "看不 懂的人说，" 这就是个猴吧，还是不太好看的那种。 " 看上去是玩梗，是调侃，但这是我们在超过10000人协作完成的共享表格中的真实发现：当下的消费越来越两极分化了。 5月7日开始， 潮生TIDE和后浪研究所 联合发起 「百万之选Best100」， 在线上搭建了一张实时更新的消费互助表格。 在这里大家自发提名耐用、实用的「钉子户好物」，分享被列入「人生回购清单」的经典单品，揭秘性价比拉满的隐藏款「平 替」，也吐槽那些包装比产品还贵的「无用废物」。 从10133个参与者、3481条真实消费体验里， 我们筛选出了100件被大家验证过的经典好物， 发布了「百万之选Best100」的清 单 。（关注「后浪研究所」公众号， 回复关键字「清单」 ，可一键获取好物列表） 我们发现，对于当代年轻人来说，买什么、用什么， 早就不只是消费行为，而是「站队」。 「为什么下单」这件事也不再局 限于「有没有用」、「性价比高不高」这些传统标准， 「玄学」、「情绪价值」、「社交玩梗」 都在成为影响消费选择的重 要指标。 ...

Core Viewpoint - The article emphasizes the importance of authentic consumer recommendations and the evolving preferences of young consumers in the current market landscape, highlighting a shift towards more genuine and practical choices over brand-driven purchases [21][22]. Group 1: Consumer Trends - A survey involving over 10,000 participants resulted in a "treasure list" of 100 recommended products, showcasing a collective effort to identify valuable items based on real user experiences [6][20]. - The analysis revealed that high heels are no longer recommended, while nipple covers have gained popularity, indicating a shift in consumer preferences towards comfort and practicality [20]. - There is a notable increase in men's interest in skincare and beauty products, with male consumers demonstrating expertise comparable to female consumers in the beauty sector [20]. Group 2: Purchasing Behavior - The article notes a diversification in purchasing channels, with consumers increasingly opting for second-hand, overseas shopping, and purchasing agents instead of traditional retail [20]. - The influence of celebrity endorsements remains, but consumers are now more inclined to purchase smaller, aesthetically pleasing items rather than high-profile products, reflecting a cautious approach to advertising [20]. Group 3: Consumer Sentiment - The findings suggest that young consumers are not entirely disinterested in spending; rather, they seek more authentic recommendations and precise choices that enhance their purchasing experience [21]. - The "Best 100" list serves as a practical guide in an information-saturated environment, aiming to help consumers rediscover the joy of thoughtful selection and the excitement of finding desirable products [22].

Core Viewpoint - The article highlights the unique and creative ways university students celebrate their graduation, showcasing a shift from traditional ceremonies to more expressive and abstract forms of celebration, reflecting their emotional release and the bittersweet nature of graduation [2][19][21]. Group 1: Graduation Celebrations - University students engage in various quirky and artistic activities to mark their graduation, such as creating abstract graduation photos and performing spontaneous acts around campus [2][9][12]. - The trend includes mimicking popular TV shows and creating humorous graduation gifts, emphasizing creativity and personal expression [4][13]. - Students are seen using multimedia to document their experiences, turning their college memories into vlogs and sharing them with peers [16][19]. Group 2: Emotional Release - The graduation period serves as a cathartic moment for students, allowing them to release pent-up emotions accumulated during their academic journey [19][32]. - The article describes how students engage in celebratory meals and gatherings, often filled with humor and nostalgia, as a way to cope with the impending separation from friends and mentors [24][28]. - The emotional rollercoaster of graduation is likened to a "turning point" in life, where students transition from a structured academic environment to the uncertainties of the future [32][34]. Group 3: Reflection and Transition - As graduation approaches, students reflect on their experiences, often feeling a mix of joy and sadness, which is described as a delayed reaction to the end of their college life [22][21]. - The article emphasizes the importance of these moments as a form of emotional healing, allowing students to embrace their feelings before stepping into the next phase of their lives [19][37]. - The narrative concludes with a hopeful message for graduates, encouraging them to face their future with confidence and clarity [38].

"为什么一定要领这个证？它的作用是什么？" 撰文｜ 杨小彤 编辑｜ 巴芮 封面图源｜ Unsplash 只办婚礼，不领证 爱情长跑了9年，29岁的李晴和男友没少讨论要不要结婚生小孩。 第一次是2019年，两人恋爱的第四年。男友家里决定给他俩买婚房，但因男友征信出了问题，房子写了李晴的名字。李晴担心要是俩人没结成 婚，"这事儿就闹大了"。她向男友坦白，自己没有生孩子的打算， "如果你不能很坚定地说不生小孩，我们两个现在就应该抛弃沉没成本分手， 你去找一个志同道合的人。" 男友表示自己也不打算生小孩。俩人签了协议，约定如果在结婚之前俩人掰了，房子该怎么处理。 第二次是2021年，男友向李晴求婚，李晴很感动，但她却说自己不想领证。 李晴的婚礼现场 "为什么？"男友不解。 "因为你给我的安全感不足以让我觉得可以和你领证。" 李晴回得直白。 一直以来，李晴都对传统婚姻有种恐惧感。 她记得小时候过年，亲戚会说她"连水饺都不会包，将来结婚了可怎么办？婆婆肯定会嫌弃你。"后来大学期间，第一次见男友家长，也被问"会不 会做饭？" 李晴觉得一旦步入婚姻，自己就要洗衣做饭生小孩，而且领证后，男方家长的手肯定伸得更长。 最近几年那些 ...

Core Viewpoint - The article discusses the rising trend of weekend international travel among young professionals in China, highlighting its cost-effectiveness and the unique experiences it offers compared to traditional longer vacations [2][6][27]. Group 1: Weekend Travel Trends - Young professionals, particularly those born in the 1990s, are increasingly opting for weekend trips abroad, often without taking annual leave [2][4]. - Popular destinations include Japan, South Korea, Southeast Asia, and even Russia, with many travelers finding these locations suitable for short, fulfilling getaways [6][8][12]. - The trend is characterized by a focus on maximizing travel experiences within a limited timeframe, often leading to a more economical and less crowded travel experience compared to longer holidays [12][37]. Group 2: Cost Analysis - A typical weekend trip can cost around 3000 RMB, including accommodation, transportation, and flights, which is considered affordable compared to other leisure activities [5][28]. - Many travelers utilize promotional fares and strategic planning to keep costs low, with some reporting round-trip flights for as little as 500 RMB [11][28]. - The perceived value of these trips is high, as travelers prioritize experiences over traditional notions of return on investment (ROI) in travel [27][33]. Group 3: Travel Experiences and Preferences - Travelers express a desire for high-quality experiences, often favoring destinations that offer concentrated attractions and efficient transportation [12][20]. - There is a divide in travel styles among young professionals, with some preferring a relaxed, exploratory approach while others adopt a more rigorous, schedule-driven itinerary [22][30]. - The emotional and psychological benefits of travel, such as stress relief and personal fulfillment, are emphasized, with many travelers viewing these trips as essential for maintaining a balanced lifestyle [28][36].

Core Viewpoint - The article highlights the health risks associated with using melamine tableware, particularly when exposed to heat, which can lead to the release of harmful substances like formaldehyde [1][2][3]. Group 1: Health Risks of Melamine Tableware - Melamine tableware, especially those that are colorful and lightweight, are often made from melamine-formaldehyde resin, which can decompose when heated, releasing formaldehyde [1][2]. - The heat resistance of melamine tableware varies; products from reputable manufacturers can typically withstand temperatures up to 120°C, while those from unregulated sources may only withstand around 100°C, posing a risk when used with hot food [2][3]. - A study from 2014 indicated that microwaving melamine materials increases the migration of formaldehyde, significantly shortening their lifespan compared to traditional heating methods, by more than ten times [5]. Group 2: Usage and Longevity Concerns - Melamine tableware is not suitable for high-temperature environments, such as microwaves or dishwashers, and prolonged use can lead to wear and tear, increasing the risk of harmful substance migration [4][7]. - A 2021 inspection by the Guangdong Product Quality Supervision and Inspection Research Institute found that melamine tableware used in student cafeterias often exceeded one year of use, indicating a higher risk of degradation and formaldehyde migration over time [6][7]. - It is advisable to replace melamine tableware that shows signs of wear or has been in use for over a year to mitigate health risks [8].

Core Viewpoint - The article highlights the increasing reliance of young people on subways as their preferred mode of transportation, emphasizing the efficiency and convenience of subway travel in urban settings [2][3][4]. Group 1: Subway Usage Among Young People - 60% of young people use the subway almost daily, with only 1.9% not using it at all [3][4]. - On average, young people spend nearly 6 hours per week on the subway, with most trips lasting at least 30 minutes [5][6]. - The crowded nature of subways is acknowledged, with long commutes being a common experience for many [7]. Group 2: Satisfaction Levels with Subway Systems - Satisfaction levels for subway systems show that young people rate first-tier city subways at 3.2 out of 5, while new first-tier cities receive a higher satisfaction score of 3.6 [9][10]. - The early construction of subways focused on military readiness rather than passenger comfort, leading to dissatisfaction in heavily populated first-tier cities compared to less crowded new first-tier cities [11]. Group 3: Subway Efficiency and Innovations - The article discusses the evolution of subway lines and facilities to meet the demands of young people for speed and efficiency [12]. - Notable subway stations are highlighted for their unique features, such as Shenzhen's Futian Station with 36 exits and the longest underwater tunnel in Qingdao [13][15]. Group 4: Commuting Patterns and Challenges - The article presents data on daily passenger volumes, with major cities like Shanghai and Beijing leading in ridership [18]. - The highest passenger intensity lines are dominated by Guangzhou, indicating a trend towards increased usage in certain regions [19][20]. Group 5: Digital Payment and Efficiency - Over 80% of young people prefer "no-card" entry methods, utilizing mobile phones for quick access [35][36]. - The introduction of Huawei's NFC transportation card aims to enhance the commuting experience by eliminating the need for pre-recharge and allowing seamless access even in low connectivity situations [48].

Core Viewpoint - The article discusses the phenomenon of late-night discount shopping in supermarkets, particularly focusing on the intense competition and consumer behavior surrounding these events, highlighting the dominance of elderly shoppers in this space and the implications for younger consumers and supermarket strategies [5][31][32]. Group 1: Shopping Behavior and Consumer Dynamics - The late-night discount shopping scene is characterized by chaotic environments where elderly shoppers dominate, often leading to frustrations among younger consumers who struggle to secure desirable items [6][10][25]. - Social media challenges have sparked interest in late-night shopping, with influencers showcasing significant savings, which has contributed to the surge in popularity of these events [6][29]. - Many young consumers have adopted late-night shopping as a strategy to save money, often purchasing groceries for several days at a time, indicating a shift in shopping habits [25][30]. Group 2: Supermarket Strategies and Market Trends - Supermarkets like Seven Fresh, Hema, and Walmart have adopted late-night discount strategies to clear inventory and attract customers, creating a competitive landscape [5][29]. - The concept of "daily clearance" has been popularized by brands like Qian Dama, which pioneered timed discounts, influencing other retailers to implement similar strategies [29][31]. - Despite the initial success of these discount strategies, supermarkets face challenges such as low profit margins and the risk of alienating younger consumers who may prefer fresh produce from local markets over discounted items that may spoil quickly [31][32][34].

不合适，那就分手吧。可是成年人的社交圈子越来越小，除了同事，几乎没有机会再接触新的 朋友了， 不如暂时和前任当个"搭子"，孤单的城市里，好像只有Ta是最熟悉的人。 | …… | | --- | 年轻人的爱情真的不一样了。 于是520前夕，"后浪研究所"发起了一项 "非正常恋爱"的小调查征集，共有1122位朋友参与分 享。 今天520到了，按照惯例，我们还是聊聊爱情，这次，有些不一样。 谈过恋爱的年轻人可能都知道，现在感情里的门道有多深。 对方声称自己是单身，后来才发现 Ta是有暧昧对象的单身、和前任纠缠不清的单身、有性伴侣 的单身。 无论有多少超越普通朋友的男女关系，只要没有确定恋爱，都不妨碍一个人给自己打 上"单身"的标签。 终于收获一段或精挑细选，或不期而遇的爱情，可它好像和想象中又不太一样，为什么我的恋 爱对象是已婚的同事？为什么我的恋爱对象是教我们班的老师？为什么我的恋爱对象看起来很 正常却有奇怪的性癖…… 你目前的情感是单身 or 非单身？当代年轻人的答案绝对不是二选一。 被问及自己当下的情感状态， 在选择了单身的受访者中，只有55%的人是"没有任何情感关 系"的单身——全日制单身。 "全日制单身" ...

Core Viewpoint - The article emphasizes the importance of household chores being a source of comfort rather than stress, suggesting that a robotic vacuum cleaner can alleviate the burden of cleaning tasks and help individuals reclaim their personal time [11][19]. Group 1: Household Chores and Stress - The article describes various frustrating scenarios related to household chores, highlighting the overwhelming nature of these tasks for young individuals [9][11]. - It argues that household chores should serve to enhance comfort and enjoyment in life, rather than becoming a source of anxiety [11]. Group 2: Promotion of Robotic Vacuum Cleaners - The article promotes a group purchase event for robotic vacuum cleaners during the 618 mid-year sale, featuring brands like Ecovacs, Roborock, and Dreame [13][15]. - It mentions specific models available for purchase, including Ecovacs T80, Roborock P20 Ultra, and Dreame S50 Pro, catering to various consumer needs [15][16]. - The promotion includes exclusive discounts and accessory packages, emphasizing the value and affordability of these products during the sale [18][19].