Core Insights - The smart connected vehicle industry is complex and requires a collaborative ecosystem transformation rather than a single-point breakthrough competition [2][3] - Xiaomi has been in the automotive sector for 4.5 years and has delivered approximately 400,000 vehicles in the past 1.5 years, indicating significant progress in the electric vehicle phase [2] - The integration of Xiaomi's automotive products has created a closed loop among people, vehicles, and homes, showcasing the value of its ecosystem [2] Industry Development - The development of smart connected vehicles is at a historical opportunity period and should not be viewed as a zero-sum game; industry unity is essential for building a new ecosystem [3] - The industry should focus on safety, quality, and innovation, concentrating resources on technological innovation and research and development [3] - There is a call to resist negative online practices such as fake reviews and black public relations, promoting a positive and orderly industrial development environment [3]

Core Insights - Xiaomi officially launched its 2025 Double 11 promotional event on October 13, with a theme of "Technology Life Made Easy," offering a total discount of 2 billion yuan across all product categories [1] Smartphone Business Performance - Xiaomi's smartphone business showed strong performance, with the second quarter of 2025 reporting a new activation volume of 11.5 million units and a market share of 16.8%, reclaiming the top position in the domestic market [3] - During the National Day holiday, Xiaomi's 17 series smartphones achieved significant sales, surpassing Apple for two consecutive weeks in the Chinese smartphone market [3] - Discounts on popular models include a 1,000 yuan reduction on the Xiaomi MIX Fold 4 and a 500 yuan reduction on the Xiaomi 15 Ultra, making them more competitive [3] Home Appliances and IoT Products - Xiaomi's smart home appliances and IoT ecosystem products are key highlights of the promotional event, with a reported 66.2% year-on-year increase in revenue from smart home appliances in Q2 2025 [3] - Specific discounts include 1,500 yuan off the Mi Air Conditioner, 4,000 yuan off the Mi Central Air Conditioning, and 1,600 yuan off the Mi Refrigerator, showcasing significant price reductions [4][5] Multi-Channel Promotions - Xiaomi is implementing a multi-channel strategy for the promotional event, with activities available both online and offline across major platforms and physical stores [5] - Online promotions include a 1 yuan reservation for the Xiaomi 17 phone and discounts of up to 500 yuan on various platforms, while offline stores offer trade-in subsidies of up to 1,000 yuan [5] Service Enhancements - The company is enhancing service guarantees during the promotional period, offering discounts on service plans and maintenance for various products [6] - Specific offers include a 30% discount on MiCare service and significant price reductions for battery replacements and cleaning services for various appliances [6] Historical Performance and Future Outlook - In 2024, Xiaomi's Double 11 event achieved a record-breaking total payment amount of 31.9 billion yuan, marking the best performance in the brand's promotional history [6] - With its comprehensive ecosystem, substantial discounts, and improved services, Xiaomi is expected to achieve new highs in the 2025 Double 11 event [6]

Core Viewpoint - The recent speech by Xiaomi's chairman Lei Jun at the "2025 World Intelligent Connected Vehicle Conference" highlighted the company's achievements in the automotive sector, including the delivery of 400,000 vehicles in 4.5 years, while avoiding mention of the recent fatal accident involving the Xiaomi SU7 vehicle [1] Group 1: Incident Overview - On October 13, a Xiaomi SU7 was involved in a fatal accident in Chengdu, resulting in the death of the driver, who was suspected of driving under the influence [1] - The incident raised concerns regarding the vehicle's door mechanism, as the doors were reportedly unable to be opened during the rescue [1] - This accident follows another fatal incident involving the Xiaomi SU7 that occurred 198 days prior, highlighting ongoing safety concerns related to the vehicle's design [1] Group 2: Vehicle Design and Safety Regulations - The Xiaomi SU7 features a semi-hidden door handle design, which requires pressing a micro-switch to unlock the door from the outside, raising safety concerns in emergency situations [2] - The Ministry of Industry and Information Technology has proposed new safety requirements for vehicle door handles, mandating that each door must have a mechanical release function to ensure accessibility in emergencies [2] - The emphasis on safety was echoed by other speakers at the WICV, with Geely's chairman stressing the importance of user safety in the development of intelligent connected vehicles [2][3] Group 3: Industry Response - The automotive industry is increasingly focusing on safety as a core value, with companies like Seres emphasizing the transformation of vehicles into "safety guardians" and "life partners" [3] - The call for improved safety standards reflects a broader industry trend towards prioritizing user safety alongside technological advancements [3]

雷军呼吁全行业在以安全为基础，质量为根本，创新为方向，携手围绕重要的底层技术和重要的研发领 域，把资源和精力集中到科技创新和技术研发上，共同抵制网络水军黑公关等网络乱象，一起营造积极 向上文明有序的产业发展环境。 编辑 陈莉 校对 卢茜 新京报贝壳财经讯（记者陈维城）10月16日，在2025世界智能网联汽车大会上，小米集团创始人、董事 长雷军表示，智能网联汽车的发展处于历史的机遇期，不是零和博弈，需要全行业的团结一致，共建共 享智能网联汽车的新生态，共同推进行业的发展。 雷军提到，智能网联汽车上半场电动化已初步完成，下半场智能化正在逐步深入，智能化一系列的创新 技术正在重塑汽车的产品定义、生产模式、商业模式和用户体验。 ...

雷军表示，呼吁全行业在政府的指导下，以安全为基础、质量为根本、创新为方向，携手围绕重要的底 层技术和重要的研发领域，把精力集中到科技创新和技术研发上，共同抵制网络水军、黑公关等网络乱 象，一起营造积极向上、文明有序的产业发展环境。未来，小米愿意以更加开放的姿态与所有同行和合 作伙伴携手共同推进行业发展。 就在雷军此次演讲前，小米汽车再次遇到严重事故。10月13日，据"成都公安"通报，2025年10月13日凌 晨3时18分许，天府大道南段发生一起道路交通事故。31岁当事人邓某某驾车与李某驾驶小型轿车发生 碰撞，事故造成驾驶人邓某某死亡，涉事两车不同程度受损。经检测，邓某某涉嫌酒后驾驶机动车。目 前，事故正在进一步调查中。根据网友发布的现场视频显示，涉事汽车的车型为小米SU7 Ultra。 新闻荐读 10月16日消息，在今日的2025世界智能网联汽车大会上，小米创办人、董事长兼CEO雷军发表演讲。 雷军在演讲中表示，智能网联汽车不是零和博弈，需要全行业的团结一致，共建共享智能网联汽车的新 生态，共同推进行业发展。 来源：智通财经、潇湘晨报 编辑：余南梅 审定：黄青 核发：周立 ...

智通财经10月16日电，小米集团创始人兼CEO雷军今日在2025世界智能网联汽车大会上表示，小米汽车 产品上市一年半的时间，截止目前交付大约40万辆。小米在组合辅助驾驶方面坚持投入，第一期总投入 57.9亿元，智能驾驶团队规模超过1800人。（智通财经） 【小米集团雷军：目前已交付约40万辆小米汽车 组合辅助驾驶第一期总投入57.9亿元】#小米汽车已交 付约40万辆# ...

雷军介绍，小米汽车的发布完成了人、车、家全生态的正式闭环，生态的价值正在逐步显现。至今，小 米已经建成全球最大的消费级IoT（物联网）平台，连接了近10亿台智能终端，为超过1万家合作伙伴 和开发者提供服务。 据上证报，10月16日，由工业和信息化部、交通运输部、北京市人民政府联合主办的2025世界智能网 联汽车大会在北京召开。小米集团创始人、董事长兼CEO雷军在大会上发言时表示，智能网联汽车行 业非常复杂，涉及到的领域非常广泛，这不是一个单点突破的竞赛，而是一个需要全行业共建共享的生 态变革。 微信编辑 丨瑜见 雷军介绍，小米已宣布造车4年半、产品发布1年半，在这个时间里共交付约40万台汽车。"智能网联 汽车上半场电动化已初步完成，下半场智能化正在逐步深入，智能化一系列的创新技术正在重塑汽车的 产品定义、生产模式、商业模式和用户体验。" 雷军呼吁，智能网联汽车的发展处于历史机遇期，不是零和博弈，需要全行业团结一致，共建共享智能 网联汽车的新生态。全行业要在政府的指导下，以安全为基础，质量为根本，创新为方向，携手围绕重 要的底层技术和重要的研发领域，把资源和精力集中到科技创新和技术研发上，共同抵制水军、黑公关 ...

| 公司名称 | 成交金额 | 净买入额 | | --- | --- | --- | | 阿里巴巴-W(09988) | 48.16 亿元 | +5.75 亿元 | | 小米集团-W(01810) | 39.95 亿元 | +10.20 亿元 | | 中芯国际(00981) | 35.00 亿元 | +5390.90 万元 | | 腾讯控股(00700) | 30.20 亿元 | -2.35 亿元 | | 华虹半导体(01347) | 21.48 亿元 | -1195.71 万元 | | 泡泡玛特(09992) | 20.81 亿元 | +2.85 亿元 | | 紫金黄金国际(02259) | 19.49 亿元 | +17.38 亿元 | | 中兴通讯(00763) | 16.86 亿元 | +1.56 亿元 | | 药捷安康-B(02617) | 16.79 亿元 | +3899.32 万元 | | 巨子生物(02367) | 16.39 亿元 | +4.24 亿元 | 深港通（南向）十大活跃成交公司 | 公司名称 | 成交金额 | 净买入额 | | --- | --- | --- | | 小米集团-W(0 ...

Core Viewpoint - The article discusses the controversial use of "small print" in advertising, highlighting how it misleads consumers and erodes trust in brands and the industry as a whole [4][9][12] Group 1: Advertising Practices - The use of "small print" in advertisements has become a long-standing issue in the industry, where exaggerated claims are often followed by disclaimers that are difficult to read [4][5] - Advertisers exploit cognitive biases by using large, eye-catching text to attract attention while burying important details in small print, which consumers often overlook [4][9] - This strategy is seen as low-risk and high-reward for advertisers, as regulatory bodies typically focus on whether disclaimers are present rather than their visibility [4][5] Group 2: Consumer Trust and Misleading Practices - Misleading advertising practices directly undermine consumer trust, as customers are often unaware of the hidden conditions that accompany attractive offers [9][10] - Once consumers feel deceived, their trust in the brand diminishes rapidly, leading to a long-term loss of credibility [9][11] - The negative impact of misleading advertising extends beyond individual brands, diluting the overall trust in the industry and prompting consumers to become increasingly skeptical of all marketing messages [12][13] Group 3: Long-term Consequences - The short-term gains from "small print" tactics can lead to significant long-term repercussions, including public backlash and reputational damage [10][12] - Brands may face substantial public relations costs to mitigate the fallout from consumer outrage, which can far exceed the initial benefits of misleading advertising [10][11] - The prevalence of such practices can create a "race to the bottom" in the industry, where ethical companies suffer while those employing deceptive tactics gain market share [12][13] Group 4: Recommendations for Brands - Brands are encouraged to prioritize transparency and honesty in their advertising, moving away from deceptive practices that rely on "small print" [15][16] - It is essential for brands to consider what information consumers genuinely need to know, placing important details prominently rather than hiding them [15][16] - Building long-term trust with consumers is more valuable than short-term sales boosts, as trust is a critical component of brand loyalty [15][16]

据雷军透露，小米在组合辅助驾驶方面坚持不断地加大投入，第一期总投入57.9亿元，智能驾驶专属的 研发团队规模超过1800人。 10月16日，在2025世界智能网联汽车大会(WICV)上，小米集团创始人、董事长兼CEO雷军表示，智能 网联汽车上半场的电动化已初步完成，下半场的智能化正在逐步地深入。智能化一系列的创新技术正在 重塑汽车的产品定义、生产模式、商业模式和用户体验。其中，组合辅助驾驶系统是行业共同关注的焦 点，发展非常快，体验和安全性也正在大幅度地提升。随着一系列新的政策法规逐步落地，L3、L4试 点也会越来越多，大众出行将变得越来越便利，越来越安全。 ...