呈交日期: 2025年10月1日 股份發行人及根據《上市規則》第十九B章上市的香港預託證券發行人的證券變動月報表 截至月份: 2025年9月30日 狀態: 新提交 致：香港交易及結算所有限公司 公司名稱: 長城汽車股份有限公司 第 1 頁 共 10 頁 v 1.1.1 I. 法定/註冊股本變動 | 1. 股份分類 | 普通股 | | 股份類別 | H | | | 於香港聯交所上市 (註1) | | 是 | | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | 證券代號 (如上市) | 02333 | | 說明 | 無 | | | | | | | | 多櫃檯證券代號 | 82333 | RMB | 說明 | 無 | | | | | | | | | | | 法定/註冊股份數目 | | | 面值 | | | 法定/註冊股本 | | | 上月底結存 | | | | 2,318,776,000 | RMB | | | 1 RMB | | 2,318,776,000 | | 增加 / 減少 (-) | | | | 0 | | | | ...

Group 1 - The core viewpoint of the article highlights that Great Wall Motors (601633) reported significant growth in both production and sales for September 2023, indicating a strong performance in the automotive market [1] Group 2 - In September 2023, Great Wall Motors achieved total sales of 133,639 units, representing a year-on-year increase of 23.29% [1] - The total production for the same month was 134,404 units, which reflects a year-on-year growth of 25.38% [1]

Core Insights - The European Union Chamber of Commerce in China successfully held its second working meeting of the Automotive Working Group on October 6, 2023, with participation from major companies such as NIO, Changan, Xpeng, Xiaomi, Great Wall, Guoxuan High-Tech, HRC, and the China Automotive Technology and Research Center [1] Group 1: Meeting Highlights - The meeting involved in-depth discussions on the latest developments regarding EU electric vehicle tariffs and China's newly issued export licensing management policy for pure electric passenger vehicles [1] - Progress on the establishment of the European Connected and Automated Driving Vehicles Alliance (ECAVA) was also a key topic of discussion [1] - The working group outlined its priorities for the fourth quarter, aiming to ensure steady progress and effectiveness in achieving its tasks by the end of the year [1]

Core Insights - The global market for electric compressor controllers in the new energy vehicle (NEV) sector is experiencing rapid growth, with China being the largest market, accounting for over 50% of global demand [1][3][4] - The market size for global NEV electric compressor controllers is projected to reach 6.656 billion yuan in 2024, with China's market size expected to be 4.069 billion yuan, representing approximately 61.13% of the global market [1][3] - By 2025, the global market size is anticipated to grow to about 8.48 billion yuan, while China's market size is expected to reach 4.683 billion yuan, accounting for around 55.22% of the global market [1][3] Industry Definition and Classification - NEV electric compressor controllers are critical components in the thermal management systems of electric vehicles, controlling the operation of electric compressors to regulate cabin temperature and battery thermal management [2][3] Industry Development Status - The demand for NEV electric compressor controllers in China is projected to be 12.888 million units in 2024, with 95.45% for passenger vehicles and 4.55% for commercial vehicles [4] - The production capacity of NEV electric compressor controllers in China is expected to increase significantly from 1.271 million units in 2018 to 12.542 million units in 2024 [6] Industry Chain - The upstream of the NEV electric compressor controller industry includes raw materials such as aluminum alloys, steel, copper, and power devices, with increasing domestic production quality and rates [6][7] Industry Development Environment - Related Policies - The Chinese government has implemented various policies to support the development of the NEV industry, including initiatives to promote the replacement of old vehicles and enhance product technology standards [7] Market Competition Landscape - The market for NEV electric compressor controllers is characterized by an oligopolistic structure, with leading companies like Fudi Power, Aotegia, and others holding significant market shares [8] - Fudi Power leads the market with a 27.02% share, followed by Aotegia (14.67%), Aiwei Electric (13.35%), and Rujing Technology (12.74%), collectively accounting for nearly 68% of the market [8] Industry Development Trends - The adoption of high-voltage silicon carbide (SiC) devices is increasing, enhancing efficiency and reducing energy loss in NEV electric compressor controllers [11] - The integration of smart and connected features is expected to improve data interaction and remote diagnostics capabilities [12] - Future developments will focus on higher integration and multifunctionality, reducing component count and improving reliability [13] - Electric compressor controllers will increasingly integrate with overall vehicle energy management strategies for optimized performance [14]

Core Insights - The automotive industry is experiencing a surge in sales as companies rush to capitalize on the "golden September and silver October" period, with over 70 new models launched in September, predominantly SUVs [1] Group 1: New Energy Vehicle Sales - In September, new energy vehicle companies saw significant sales growth, with Li Auto's deliveries declining while others like Leap Motor, Xpeng, and Xiaomi achieved record numbers [2][3] - Leap Motor's sales reached approximately 66,770 units, marking it as the first new force brand to surpass 60,000 monthly sales [3] - Xpeng delivered 41,670 units in September, a 95% year-on-year increase, with a total of 312,000 units delivered in the first nine months [4] - Xiaomi also broke the 40,000 monthly delivery mark for the first time, indicating strong growth potential [4] Group 2: Company Performance - NIO delivered about 34,700 vehicles in September, a 64% increase year-on-year, with a total of 201,200 units delivered in the first nine months [4] - Li Auto's September deliveries were 34,000 units, showing a 19% month-on-month increase but a nearly 40% decline year-on-year [6] - Zeekr's sales reached 18,300 units in September, with a strong pre-sale performance for its flagship model, the Zeekr 9X [8] - The brand's rapid growth is attributed to its comprehensive product lineup, with the C10 and C16 models leading in their respective categories [3] Group 3: Traditional Automakers - BYD's September sales slightly decreased by 5.52% to 396,300 units, primarily due to a significant drop in plug-in hybrid vehicle sales [11] - Great Wall Motors achieved sales of 133,600 units in September, a 23.29% increase, with both new energy and overseas sales reaching new highs [11] - Geely's sales reached 273,100 units in September, a 35% year-on-year increase, with new energy vehicle sales growing by 81.27% [11]

Core Insights - The automotive industry is experiencing a surge in new vehicle launches, particularly in the SUV segment, as companies aim to boost sales during the "golden September and silver October" period [1] Group 1: New Energy Vehicle Sales - In September, several new energy vehicle companies reported significant sales growth, with Li Auto being a notable exception [3][6] - Leap Motor achieved a monthly delivery of approximately 66,700 units, marking a record for the brand and contributing to a cumulative total of 395,670 units for the year, achieving 60% to 68% of its annual target [3] - Xiaopeng Motors delivered 41,600 units in September, a 95% year-on-year increase, with a total of 312,700 units delivered in the first nine months, reaching 82.37% of its annual target [4] - Xiaomi also surpassed 40,000 units in September deliveries, indicating a potential increase in sales for the remaining months of the year [4] Group 2: Performance of Established Brands - NIO delivered approximately 34,700 vehicles in September, a 64% increase year-on-year, with a total of 201,200 units delivered in the first nine months, achieving 45.73% of its annual target [5] - BYD's September sales slightly decreased by 5.52% to 396,300 units, primarily due to a significant drop in plug-in hybrid vehicle sales [11] - Geely and Great Wall Motors both reported record sales in September, with Geely achieving 273,100 units, a 35% year-on-year increase, and Great Wall Motors reaching 133,600 units, a 23.29% increase [11] Group 3: Emerging Brands and Market Trends - Zeekr's sales reached 18,300 units in September, driven by the launch of its flagship model, the Zeekr 9X, which saw high pre-order numbers [8] - The overall market is witnessing a trend where new energy vehicles are gaining traction, with companies like Geely achieving a 60.49% penetration rate in September [11] - The competitive landscape is intensifying as new entrants and established brands alike strive to capture market share in the rapidly evolving automotive sector [1][3][11]

据了解，该基地涵盖沙漠越野测试基地、越野拉力赛车测试基地、越野学院训练基地三大核心功能，不 仅是长城汽车深耕越野领域的战略落子，更以"研发-测试-赛事-培训"的全生态布局。 中国青年报客户端讯（中青报·中青网记者 王志远）近日，由长城汽车打造的集"培训、赛事、研发、测 试"于一体的沙漠越野基地，在乌兰布和沙漠穿越之门正式揭牌。 从技术维度看，此次基地揭牌标志着长城汽车"技术立企，以赛促研"战略的进一步深化。记者了解到， 35年来，长城汽车始终坚持全动力、全场景、全球化的自主研发路径，从传统燃油领域到新能源赛道， 从城市通勤场景到极限越野环境，逐步构建起覆盖全球市场的技术解决方案体系。 "顶级赛事是产品实力的'终极试金石'，更是技术迭代的'天然实验室'。"在长城汽车董事长魏建军看 来，极限环境下的实战检验，能积累海量核心数据，为技术优化提供精准支撑，最终实现"赛场经验向 量产实力"的高效转化。 魏建军表示："车的极限光在实验室里测不出来，需要在最真实、最严酷的赛场进行检验。"而此次落成 的沙漠越野基地，正是这一"赛场到市场"技术转化路径的关键载体，将持续为长城汽车量产车型的越野 性能赋能。 在文化层面，基地的启 ...

Core Viewpoint - The article highlights various marketing strategies and initiatives taken by different automotive brands in China during September 2025, showcasing how they leverage significant events and collaborations to enhance brand visibility and consumer engagement [4][5][6]. Group 1: Red Flag's Marketing Strategy - Red Flag's actions during the 93rd National Day parade included returning nearly 80 ceremonial cars to their owners, accompanied by a thank-you letter and a detailed vehicle inspection, which fostered a sense of pride among car owners [4][5]. - The brand's approach of combining emotional marketing with tangible actions has created a strong connection between the owners and the Red Flag brand, setting it apart from competitors who also attempted to capitalize on the event [5][6]. Group 2: Deep Blue's Brand Positioning - Deep Blue launched a promotional video titled "Running Chinese Cars," which honored 27 automotive brands while subtly positioning itself, emphasizing the collective growth of the Chinese automotive industry [6][9]. - The marketing strategy reflects a shift from aggressive competition to a more collaborative approach, aligning with the brand's new identity as a state-owned enterprise [9][10]. Group 3: Zeekr's Global Outreach - Zeekr hosted a "Global First Luxury Electric Car Diplomat Experience" event, inviting diplomats from 40 countries to experience its vehicles, aiming to establish a strong association with luxury and enhance its global presence [11][12]. - The event generated significant online engagement, with related topics on social media reaching over 210 million views, indicating a successful branding effort [14]. Group 4: NIO Day 2025 - NIO Day 2025 focused on the theme of "Growth," involving extensive user participation in creating a song and documentary, which reflects the brand's commitment to community and user engagement [15][17]. - The event was strategically timed to address year-end sales pressures and improve brand perception amidst challenges faced earlier in the year [17][18]. Group 5: Lantu's Cultural Integration - Lantu's "Era Fashion Night" showcased its vehicles in a culturally rich setting, emphasizing the integration of Chinese aesthetics with modern technology, aiming to establish a unique brand identity [19][20]. - The event highlighted Lantu's commitment to creating a luxury brand that resonates with Chinese cultural values, which is crucial in a competitive high-end market [22]. Group 6: Li Auto's Brand Evolution - Li Auto announced a partnership with celebrity Yi Yangqianxi, marking a shift in its marketing strategy from product-driven to a dual approach that includes brand ambassadors to attract younger consumers [23][26]. - This change comes in response to declining sales and aims to reposition the brand in the eyes of a younger demographic, enhancing its appeal [26][27]. Group 7: Leap Motor's Innovative Collaboration - Leap Motor collaborated with IKEA for a pop-up event, focusing on the concept of "space" in automotive design, which aligns with contemporary consumer preferences for lifestyle-oriented products [28][31]. - The event successfully increased foot traffic and sales, demonstrating the effectiveness of experiential marketing in the automotive sector [31]. Group 8: Great Wall's Endurance Race - Great Wall Motors' founder participated in a challenging endurance race, showcasing the reliability of its vehicles and reinforcing the brand's commitment to quality and performance [32][36]. - This hands-on approach by the founder enhances brand credibility and connects with consumers on a personal level, promoting a culture of adventure and resilience [36][37]. Group 9: BYD's Youth Engagement - BYD's "I Di New Generation 2025" event aimed to reshape its image by highlighting the talents of its young employees, fostering a connection with the younger audience [38][41]. - The initiative reflects BYD's strategy to engage with younger consumers through innovative and entertaining formats, moving away from traditional marketing methods [41]. Group 10: Xiaomi's Strategic Shift - Xiaomi's founder delivered a speech outlining the company's strategic shift towards becoming a "hardcore technology company," aiming to redefine its market position amidst challenges in the automotive sector [42][45]. - The speech, however, faced criticism for lacking substance and failing to address product-related issues, which negatively impacted investor confidence [45][46].

"蔚小理零"表现亮眼。其中零跑汽车单月交付 6.67 万辆，同比增长近一倍，首次突破 6 万辆关口，坐 实"黑马"地位；小鹏交付 4.16 万辆，同比增长 95%，创历史新高；蔚来交付 3.47 万辆，同比增长 64%，在蔚来、乐道、Firefly 三品牌并行下再创纪录；小米汽车交付突破 4 万辆，延续上市以来的势 能；理想汽车9月交付 33951 辆，今年Q3交付 93211 辆。 比亚迪的下滑是最大的不确定信号。9 月新能源销量 39.6 万辆，同比下降 5.5%。这是其多年高速增长 中罕见的回调，一方面源自去年同期的高基数，另一方面在于自主、新势力的分流效应。作为市场 的"风向标"，比亚迪的放缓意味着行业格局不再是单极驱动，而是逐渐演变为多极化竞争。 在自主集团中，长安和吉利的表现最为稳健。长安 9 月销量 26.6 万辆，同比增长 25%，其中新能源销 量达到 10.3 万辆，同比大增 87%，海外销量 6 万辆，同比增长 23%，展现出全方位的增长态势。吉利 则实现了 27.3 万辆的销量，同比增长 35%，银河品牌突破 12 万辆，同比激增 131%，成为自主品牌冲 击中高端新能源市场的重要样本。 ...

Group 1: Price Adjustments at Xibei - Xibei has announced significant price reductions on its menu items, with some dishes seeing price cuts exceeding 20% [1] - The price changes were implemented on October 1, with staff updating old menus with new price tags due to the sudden notice [1] - Examples of price changes include: - Scallion Grilled Fish reduced from 89 yuan to 79 yuan (11% decrease) - Sesame Oil Cucumber reduced from 23 yuan to 19 yuan (17% decrease) - Five Tomato Sour Soup Fish reduced from 29 yuan to 23 yuan (20% decrease) [1] Group 2: Tesla's Market Performance - Elon Musk has become the world's first billionaire to surpass $500 billion in net worth, largely due to Tesla's stock performance [2] - Tesla's stock rose by 2.6% to $456.29, reaching a year-high and bringing its market capitalization back to $1.5 trillion [2] - The increase in Tesla's sales in Europe, particularly in France and Denmark, is attributed to strong demand for the Model Y [2] Group 3: New Energy Vehicle Deliveries - In September, seven car manufacturers delivered over 30,000 new energy vehicles, with five companies reporting year-on-year growth exceeding 50% [3] - BYD delivered 396,000 units, a year-on-year decrease of 5.52%, but a month-on-month increase of 6.06% [3] - Leap Motor and Xiaopeng reported significant growth, with deliveries increasing by 97.4% and 94.74% respectively [3] Group 4: Investment Activities - Mixue Group plans to invest 285.6 million yuan to acquire a 51% stake in Fulu Family (Zhengzhou) Enterprise Management [2] - After the investment, Mixue will hold a total of 53% of Fulu Family, making it a non-wholly owned subsidiary [2] Group 5: Apple and AI Developments - Apple has denied any wrongdoing in its collaboration with OpenAI, stating that it plans to work with various AI companies, including xAI [3] - The company is facing a lawsuit from Musk's xAI, which claims that Apple's partnership with OpenAI stifles innovation [3] Group 6: Microsoft and AI Integration - Microsoft is integrating AI services into its Office software, launching a higher-priced version of Microsoft 365 at $19.99 per month [5] - This move aims to enhance competition with OpenAI's ChatGPT [5] Group 7: Automotive Industry Developments - Toyota Kirloskar Motor is reportedly considering an IPO in India, aiming to raise approximately $700-800 million [6] - The formal IPO process has not yet begun, and the company has denied any such plans [6] Group 8: Financial Performance of Nike - Nike reported Q1 revenue of $11.72 billion, a year-on-year increase of 1.1%, surpassing expectations [6] - The company's gross margin was 42.2%, down from 45.4% in the previous year [6] Group 9: ExxonMobil's Workforce Reduction - ExxonMobil announced a global workforce reduction of approximately 2,000 positions, representing about 3-4% of its total workforce [6] - This move is part of a long-term restructuring plan to consolidate smaller offices into regional centers [6]