该行指，长汽首三季集团加速直营(DTC)渠道建设及新车型投入，导致销售费用及研发费用分别同比增 加55.5%及7%，而品牌推广及广告投入增加亦压缩整体毛利率。基于第三季利润压力，该行将2025年收 入预测下调11%，净利润预测下调7%，但因新车型增长及海外扩张，将2026年净利润预测上调5%。预 期2025至2027年销量将达136万至164万辆，升幅为9至11%，料巴西产能提升及新车型周期将推动期内 收入增长。 大和发布研报称，升长城汽车（601633）(02333)目标价由19港元至22港元，重申"买入"评级。长城汽 车第三季收入达612亿元人民币(下同)，同比及按季分别增长20.5%及17%，净利润23亿元，同比及按季 分别下跌31%及50%。首三季收入1,536亿元，同比增长8%;净利润86亿元，同比下降17%。 ...

智通财经APP获悉，大和发布研报称，升长城汽车(02333)目标价由19港元至22港元，重申"买入"评级。 长城汽车第三季收入达612亿元人民币(下同)，同比及按季分别增长20.5%及17%，净利润23亿元，同比 及按季分别下跌31%及50%。首三季收入1,536亿元，同比增长8%;净利润86亿元，同比下降17%。 该行指，长汽首三季集团加速直营(DTC)渠道建设及新车型投入，导致销售费用及研发费用分别同比增 加55.5%及7%，而品牌推广及广告投入增加亦压缩整体毛利率。基于第三季利润压力，该行将2025年收 入预测下调11%，净利润预测下调7%，但因新车型增长及海外扩张，将2026年净利润预测上调5%。预 期2025至2027年销量将达136万至164万辆，升幅为9至11%，料巴西产能提升及新车型周期将推动期内 收入增长。 ...

Core Viewpoint - The chairman of Great Wall Motors, Wei Jianjun, criticized the automotive industry's claims regarding dedicated electric vehicle platforms, labeling them as false and advocating for a comprehensive power platform to enhance vehicle value and affordability [1] Group 1: Industry Insights - Great Wall Motors is set to launch a full power platform, which aims to provide consumers with more choices and better resale value [1] - Wei Jianjun expressed that the past five years have been the worst for the automotive industry, with many companies going bankrupt, raising concerns about product value retention and maintenance for consumers [1] Group 2: Future Outlook - The company believes that the full power platform is an effective solution to the profitability issues associated with pure electric vehicles [1] - Wei Jianjun emphasized that the future will reveal the correctness of Great Wall Motors' approach, which is expected to offer more options for Chinese consumers [1]

Core Viewpoint - In October 2025, China's commercial vehicle sales increased by 21% year-on-year, with the truck market growing by 22%. However, the light truck market showed only a slight increase of 0.3%, indicating a weaker performance compared to the overall market growth [1][2][5]. Summary by Sections Overall Market Performance - The truck market sold 311,100 units in October 2025, a slight decrease of 0.3% month-on-month but a 22% increase year-on-year [2]. - The light truck market, which includes light trucks, small trucks, and pickups, sold 161,700 units in October, with a year-on-year increase of 0.3%, marking a "9 consecutive months of growth" [4][5]. Light Truck Market Analysis - The light truck market's year-on-year growth of 0.3% in October is the only segment that underperformed compared to the overall truck market, which saw a 22% increase [5]. - Cumulatively, from January to October 2025, the light truck market's sales reached 1.6442 million units, reflecting a 6% year-on-year increase, which is lower than the overall truck market's growth [9][17]. Historical Context - The October 2025 sales of 161,700 units rank fourth in the last ten years, indicating a stable but not exceptional performance compared to previous years [7]. - The cumulative sales of light trucks in the first ten months of 2025 are within the normal range of 1.5 million to 1.6 million units seen over the past decade [9]. Company Performance - Seven companies sold over 10,000 units in October 2025, with Foton leading at 38,000 units, followed by Changan, Great Wall, and others [12][13]. - Among the top ten companies, six experienced year-on-year sales growth, with notable increases from Changan (24%), Great Wall (9%), and others [16][20]. Market Share Dynamics - Foton holds a market share of 22.27%, while Changan, Great Wall, and others have shares ranging from 8.66% to 9.19% [17][22]. - Companies like Remote and BYD saw significant market share increases, with BYD's share rising by 1.69 percentage points [22]. Future Outlook - The light truck market's performance in the upcoming months will be closely monitored to see if the trend of consecutive growth can continue [23].

Core Points - Great Wall Motors has officially launched the Haval H6L, a mid-size urban SUV, with a limited-time price range of 103,900 to 127,900 yuan [1] - The Haval H6 series has achieved cumulative sales of over 4 million units since its launch in 2011, with distribution in over 60 countries and regions worldwide [1] Vehicle Specifications - The Haval H6L has dimensions of 4800mm in length, 1895mm in width, and 1730mm in height, with a wheelbase of 2810mm, positioning it as a mid-size SUV [3] - Interior features include ventilated and heated front seats with an 8-point massage function, and adjustable heated rear seatbacks [3] Technology and Performance - The vehicle offers advanced features such as full-speed adaptive cruise control, lane keeping, and automatic parking, with a dual-screen setup consisting of a 12.3-inch digital instrument panel and a 14.6-inch central touchscreen that supports smart voice and mobile connectivity [4] - The high-end model is equipped with a 2.0T engine paired with a 9DCT transmission, achieving a fuel consumption of 7.4 liters per 100 kilometers under WLTC standards [4]

基于第三季利润压力，该行将2025年收入预测下调11%，净利润预测下调7%；因新车型增长及海外扩 张，将2026年净利润预测上调5%。该行将其目标价由19港元升至22港元，重申"买入"评级；预期2025 至2027年销量将达136万至164万辆，升幅为9至11%，料巴西产能提升及新车型周期将推动期内收入增 长。 大和发表研究报告指，长城汽车第三季收入达612亿元，按年及按季分别增长20.5%及17%；净利润23亿 元，按年及按季分别下跌31%及50%。首三季收入1,536亿元，按年增长8%；净利润86亿元，按年下降 17%。 ...

Core Insights - Daiwa's research report indicates that Great Wall Motors' Q3 revenue reached 61.2 billion yuan, representing year-on-year and quarter-on-quarter growth of 20.5% and 17% respectively [1] - The net profit for Q3 was 2.3 billion yuan, showing a decline of 31% year-on-year and 50% quarter-on-quarter [1] - For the first three quarters, the total revenue was 153.6 billion yuan, an 8% year-on-year increase, while net profit decreased by 17% to 8.6 billion yuan [1] Revenue and Profit Forecasts - Due to profit pressure in Q3, the company has revised its 2025 revenue forecast down by 11% and net profit forecast down by 7% [1] - Conversely, the net profit forecast for 2026 has been increased by 5% due to new model growth and overseas expansion [1] Target Price and Sales Projections - The target price has been raised from 19 HKD to 22 HKD, maintaining a "Buy" rating [1] - Sales projections for 2025 to 2027 are expected to reach between 1.36 million to 1.64 million units, reflecting an increase of 9% to 11% [1] - Anticipated revenue growth during this period is expected to be driven by increased production capacity in Brazil and a new model cycle [1]

据了解，H6L提供前排座椅加热/通风/按摩、后排加热、64色氛围灯、W-HUD抬头显示、50W无线快充、5.1声道音响等配置。动力部分，哈弗H6L搭载2.0T 动力总成，匹配9DCT变速器，综合传动效率96%，实现百公里油耗约5毛钱的经济性。 在智能化方面，哈弗H6L支持Coffee OS 3智舱、70+语音控制和200+复杂车位识别的自动泊车功能，泊车成功率达98%。 北京商报讯（记者 刘晓梦）11月18日，哈弗H6L正式上市，共推出4款车型，限时权益售价10.39万—12.79万元。作为H6大单品序列中的产品，哈弗H6L定 位中型大五座SUV。 ...

Core Insights - Brazil is increasingly seen as a key market for Chinese companies, second only to Mexico, due to strengthened political and diplomatic ties between China and Brazil [1] - Despite the high export figures from China to Brazil, the market share of Chinese cross-border e-commerce platforms in Brazil is declining, indicating a complex market environment [1][2] - The Brazilian market presents both opportunities and challenges, with a divide between successful head brands and struggling small and medium enterprises [2] Group 1: Market Dynamics - In 2024, China's export to Brazil is expected to reach $72.08 billion (approximately 513.78 billion RMB), a year-on-year increase of 22% [4] - Brazil is a major investment destination for China, with expected investments exceeding $4.8 billion (approximately 34.2 billion RMB) in 2024, more than doubling from the previous year [4] - The Brazilian automotive market is expanding, with new car sales projected to grow by 14.1% to 2.635 million units in 2024, driven by government policies promoting electric vehicles [5][6] Group 2: Investment Opportunities - Emerging industries such as clean energy, digital economy, and logistics are becoming focal points for Chinese investment in Brazil, with significant opportunities in electric vehicles and solar energy [5][9] - The Brazilian government is supportive of solar energy projects, with multiple initiatives launched since 2012 to promote the solar industry [9] - The local market's demand for electric vehicles is growing, with Chinese brands like BYD and Great Wall Motors capturing significant market shares [6] Group 3: Challenges for SMEs - The complex tax system in Brazil, with over 50 different tax types, poses significant challenges for small and medium enterprises, making market entry difficult [11] - The overall tax burden for businesses in Brazil can exceed 40%, which can erode profit margins for companies with lower gross margins [11][12] - Recent changes in tax policies, such as the cancellation of tax exemptions for small packages, have further increased costs for Chinese e-commerce businesses [15] Group 4: Localization and Compliance - Localization is critical for Chinese companies operating in Brazil, with a focus on hiring local talent to navigate the complex regulatory environment [16][19] - The Brazilian government encourages local hiring, and companies face penalties for non-compliance with labor laws, highlighting the importance of understanding local labor regulations [18] - Chinese companies must adapt their corporate culture and employment practices to attract and retain local talent, as Brazilian workers prioritize job flexibility and career development opportunities [19]

Market Performance - The new energy vehicle index (885431.TI) decreased by 0.82% from November 10 to November 14, outperforming the CSI 300 index by 0.26% [1] - The best-performing sector within the automotive industry was the automotive complete vehicle index (881125.TI), which rose by 0.42% [1] - In the new energy vehicle battery sector, the power battery recycling index (885944.TI) had the highest weekly increase of 1.49% [1] Company Stock Prices - The closing prices for various new energy vehicle companies as of November 14 are as follows: - Haima Automobile: 10.94 CNY [4] - JAC Motors: 47.87 CNY [4] - BYD: 98.37 CNY [4] - Changan Automobile: 12.23 CNY [4] - Great Wall Motors: 22.7 CNY [4] - Seres: 135.2 CNY [4] - GAC Group: 7.75 CNY [4] - BAIC Blue Valley: 7.82 CNY [4] Industry Data - In October, the production of new energy vehicles reached 1,772,000 units, a year-on-year increase of 21.1%, with cumulative production of 13,015,000 units, up 33.1% [37] - The sales volume for new energy vehicles in October was 1,715,000 units, reflecting a year-on-year increase of 20%, with cumulative sales of 12,943,000 units, up 32.7% [37] - Exports of new energy vehicles totaled 250,000 units in October, a year-on-year increase of 99.9%, with cumulative exports reaching 2,010,000 units, up 90.4% [37] - The wholesale sales of new energy vehicles in October were 1,621,000 units, a year-on-year increase of 18.6% and a month-on-month increase of 8.5% [37] Battery Data - The installed capacity of power batteries in October was 84,100 MWh, a year-on-year increase of 42.1% and a month-on-month increase of 10.7% [37] - Cumulative installed capacity reached 578,000 MWh, with a year-on-year increase of 42.4% [37] - The installed capacity of ternary material power batteries was 16,500 MWh, up 35.8% year-on-year, while lithium iron phosphate power batteries reached 67,500 MWh, up 43.7% year-on-year [37] Company Sales Performance - BYD's new energy vehicle sales in October were 441,706 units, a month-on-month increase of 11.47% but a year-on-year decrease of 12.13% [37] - Leap Motor's new energy vehicle deliveries were 70,289 units, a month-on-month increase of 5.45% and a year-on-year increase of 84.11% [37] - Seres sold 51,456 new energy vehicles in October, reflecting a month-on-month increase of 15.17% and a year-on-year increase of 42.89% [37]