据经济观察报-经济观察网 2025年，中国手机银行用户规模见顶，行业从增量获取转入存量提升，金融 机构需极致效率与精准生态才能生存。艾瑞咨询报告显示，在存量博弈中，股份制银行选择差异化生存 路径，头部效应显著。招商银行以7185.4万MAU稳居股份制银行首位，超越部分国有大行，得益于其 在财富管理与智能交互领域的深耕。平安银行与中信银行构成第二梯队，MAU维持在2000万至3000万 区间，前者通过AI重构服务链路，后者依托消费生态整合。民生银行、光大银行等第三梯队及之后机 构，MAU滑落至1000万至2000万区间，生存空间逼仄。地方银行中，深耕本地的机构逆势增长。城商 行如江苏银行、北京银行等，MAU稳定在300万以上；农商行与农信社中，福建农信等MAU突破450 万，占据县域与农村流量腹地。民营银行处境严峻，2025年TOP50榜单几近绝迹，因缺乏线下网点、本 地生活生态，且获客成本高，在手机银行赛道失去竞争力。存量时代，生态与区域能力成为制胜关键。 ...

据经济观察报-经济观察网 2025年，中国手机银行市场进入存量竞争阶段，月度总独立设备数在6.48亿至7.39亿区间筑底企稳。国有大型商业银行凭借生态 嵌入优势占据主导地位，农业银行以2.49亿MAU位居榜首，工商银行(1.94亿)和建设银行(1.09亿)位列第二、三位，形成第一梯队。中国银行和邮储银行 MAU超过5000万，构成第二梯队。国有大行的核心优势在于"全域场景融合"能力，将服务深度嵌入政务、社保、医疗、教育等高频生活场景。农行通过智 能服务匹配与客群定制延伸至县域与乡村，工行则依托"工小智"大模型实现"对话式办理"的交互革命。相比之下，民营银行在2025年集体退出月活TOP50榜 单，因缺乏线下网点支撑和本地生活生态，在存量市场中失去竞争力。股份制银行中，招商银行以7185.4万MAU领先，平安银行和中信银行构成第二梯 队，而其他股份制银行MAU普遍低于2000万。区域银行中，深耕本地的江苏银行、北京银行和宁波银行表现稳定，福建农信等农商行MAU突破450万，证 明本地化深耕在存量市场中更具可持续性。 | 序号 | APP名称 | 2025年平均MAU (万) | | --- | --- | -- ...

作者 胡群 艾瑞咨询发布的《2025年中国手机银行APP监测报告》指出，中国手机银行市场的月度独立设备数在6.48亿至7.39亿之间波动后趋于稳定，标志着用户规模 增长已触及天花板。长达十余年的流量红利期正式结束，行业从追求用户数量转向提升用户质量，传统的粗放式获客模式不再适用。 随着用户规模达到峰值，用户的使用习惯也发生了显著变化。用户单次使用时长由2023年平均4.9分钟缩短至2025年年中约2.7分钟，并在下半年稳定在这一 水平，显示出用户更倾向于高频次、短时间、功能导向的使用模式。这一转变迫使金融机构优化服务结构，去除冗余功能，简化操作流程，将资源聚焦于核 心交易场景。 国有大型商业银行凭借庞大的客户基础和全面的生态布局，进一步巩固了其市场主导地位。六大国有行全部跻身MAU前十，其中农业银行以2.49亿MAU领 跑，工商银行和建设银行紧随其后，形成稳固的第一梯队。中国银行和邮储银行构成第二梯队，MAU均超过5000万。 国有大行的核心竞争力在于"全场景融合"能力。它们不仅提供金融服务，还深度融入政务、社保、医疗、教育等民生领域。例如，农业银行通过智能技术拓 展县域乡村服务，工商银行借助大模型实现交互方 ...

作者 胡群 艾瑞咨询近日发布的《2025年中国手机银行APP监测报告》（下文简称"报告"）显示，中国手机银行月度总独立设备数在6.48亿至7.39亿区间波动后筑底企 稳，用户规模天花板正式显现。持续十余年的流量红利期宣告终结，行业逻辑从增量获取全面转入存量提升，任何依赖粗放式获客的增长模式均已失效。 伴随规模见顶，用户行为发生结构性逆转。单机单日有效使用时长从2023年的4.9分钟下探至2025年中的2.7分钟左右，随后在2025年下半年稳定在约3分钟附 近，高频、短时、功能型使用成为主流。这一趋势倒逼金融机构砍掉低效模块、精简操作流程，将资源集中于核心交易场景。在这场存量博弈中，唯有极致 效率与精准生态者方能生存，否则将被迅速边缘化。 从TOP50总榜单来看，排名首位的中国农业银行突破以月均2.49亿MAU位居榜首；工商银行和建设银行两家国有大行实现MAU超1亿，分别以1.94亿和1.09 亿MAU位列第二、第三位。中国银行、招商银行、邮储银行排名第四至六位，分别为8881.6万、7185.4万和5324.4万。排名靠前第七至第十位的交通银行、 平安口袋银行、中信银行和民生银行MAU大体在1500—3500 ...

整体市场受前期高位回调影响，价格较1月下旬高点回落约10%，基础价值仍稳固。 二、人民币黄金与银行金条价格行情 上海黄金交易所，今日现货黄金价格：1克黄金=1108.5元人民币（100元人民币=0.09021克黄金），按今日美元汇率计算：1盎司黄金=4968.2美元（1盎司 ≈31.10克）。 各大银行投资金条报价集中于1121-1145元/克区间，差异源于手续费与品牌溢价。 2026年2月16日，国内黄金实时价1119元/克，基础金价1125元/克，珠宝品牌足金饰品售价1528-1548元/克，银行金条1144元/克，市场经历1月剧烈波动后趋 稳，投资者盈亏分化。 一、黄金市场价格 2026年2月16日，国内黄金市场呈现分化态势，实时交易价为1119元/克，中国黄金基础金价定为1125元/克。 珠宝品牌足金饰品价格区间为1300-1579元/克，周大福、六福珠宝等主流品牌统一标价1529元/克，老凤祥略高至1548元/克，纯度均达99.9%。 银行金条报价1144元/克，白银饰品维持在26-40元/克低位，上海黄金交易所数据显示，AuT D合约价1108.50元/克，较前日下跌1.47%；Au9999合约报 ...

Investment Rating - The industry investment rating is "Overweight" (maintained) [1] Core Insights - The report highlights a significant rebound in M1 and M2 growth rates due to the Spring Festival effect and proactive marketing by banks, with January M1 growth at 4.9% and M2 at 9.0% [3] - January saw a notable increase in new RMB deposits, totaling 8.09 trillion yuan, significantly higher than the previous year's 4.32 trillion yuan, driven by corporate, fiscal, and non-bank deposits [3] - The report indicates a shift towards short-term loans, with January's new RMB loans at 4.71 trillion yuan, reflecting a decrease in medium to long-term loans [4][5] - The investment suggestion emphasizes the need to monitor credit and deposit maturity windows in March, with large banks and quality regional banks expected to benefit from expansion and performance certainty [5] Summary by Sections Deposit and Loan Trends - January's new RMB deposits were 8.09 trillion yuan, with corporate deposits increasing by 2.82 trillion yuan, fiscal deposits by 1.22 trillion yuan, and non-bank deposits by 2.56 trillion yuan [3] - The structure of loans shows a significant increase in short-term loans, with corporate short-term loans up by 3.1 trillion yuan, while medium to long-term loans decreased by 2.8 trillion yuan [5] Social Financing - The total social financing in January was 7.22 trillion yuan, with a stock growth rate of 8.2%, reflecting a slight decrease from the previous month [4] - Direct financing, including corporate and government bonds, saw a year-on-year increase, indicating a shift in financing methods [4] Investment Recommendations - The report recommends focusing on banks with strong balance sheet expansion capabilities, specifically mentioning Citic Bank and Suzhou Bank, while also highlighting beneficiaries like Agricultural Bank, Industrial and Commercial Bank, Jiangsu Bank, and Chongqing Bank [5]

Group 1 - The People's Bank of China and the National Financial Regulatory Administration have conducted an assessment for the 2025 systemically important banks, identifying 21 domestic banks as systemically important, including 6 state-owned commercial banks, 10 joint-stock commercial banks, and 5 city commercial banks [1][3] - The list aims to establish a comprehensive macro-prudential management system and strengthen the regulation of systemically important financial institutions [2] Group 2 - Systemically important banks in China are categorized into five groups based on their importance scores, with the first group consisting of 11 banks, the second group having 4 banks, the third group with 2 banks, the fourth group containing 4 banks, and no banks in the fifth group [3] - The People's Bank of China plans to enhance the combined effect of macro-prudential management and micro-prudential regulation, continuing to solidify additional supervision for systemically important banks to promote their safe and sound operation and better serve the high-quality development of the real economy [3]

Group 1 - Aixin YuanZhi Semiconductor Co., Ltd. has established a long-term strategic partnership with CITIC Bank Chongqing Branch to innovate AI applications in the financial sector, focusing on smart risk control and service optimization [1][2] - Aixin YuanZhi's self-developed mixed-precision NPU and multi-core AI processors offer high computing power, low power consumption, and strong perception, achieving large-scale applications in smart cities, intelligent transportation, and consumer electronics [1] - The company went public on the Hong Kong Stock Exchange on February 10, further solidifying its technical strength and market prospects, which supports its strategic collaboration with financial institutions [1] Group 2 - The collaboration between CITIC Bank Chongqing Branch and Aixin YuanZhi represents a deep exploration of building an "AI + finance" ecosystem, aiming to provide reliable and efficient intelligent solutions tailored to financial scenarios [2] - Both parties will form a joint project team to explore AI applications in inclusive finance, supply chain finance, and digital operations, creating a model for smart financial solutions in the industry [2] - The partnership is expected to enhance CITIC Bank's competitive edge in regional finance through the integration of cutting-edge AI technology, contributing to the acceleration of local economic development [2][3]

Core Viewpoint - The People's Bank of China has conducted an assessment of systemically important banks for 2025, identifying 21 domestic banks categorized into five groups based on their systemic importance scores [1] Group 1: Assessment Overview - The assessment is part of a broader effort to establish a comprehensive macro-prudential management system and strengthen the regulation of systemically important financial institutions [1] - The evaluation was carried out in collaboration with the National Financial Regulatory Administration [1] Group 2: Classification of Banks - A total of 21 banks were recognized as systemically important, including 6 state-owned commercial banks, 10 joint-stock commercial banks, and 5 city commercial banks [1] - The banks are divided into five groups based on their systemic importance scores: - Group 1: 11 banks including China Minsheng Bank, China Everbright Bank, Ping An Bank, Huaxia Bank, Ningbo Bank, Jiangsu Bank, Beijing Bank, Nanjing Bank, Guangfa Bank, Zheshang Bank, and Shanghai Bank [1] - Group 2: 4 banks including Industrial Bank, China CITIC Bank, Shanghai Pudong Development Bank, and China Postal Savings Bank [1] - Group 3: 2 banks including Bank of Communications and China Merchants Bank [1] - Group 4: 4 banks including Industrial and Commercial Bank of China, Bank of China, China Construction Bank, and Agricultural Bank of China [1] - Group 5: No banks were classified in this group [1]

Core Viewpoint - The People's Bank of China and the National Financial Regulatory Administration have conducted an assessment of systemically important banks for 2025, identifying 21 domestic banks categorized into five groups based on their systemic importance scores [1]. Group 1: Assessment of Systemically Important Banks - A total of 21 banks have been recognized as systemically important, including 6 state-owned commercial banks, 10 joint-stock commercial banks, and 5 city commercial banks [1]. - The banks are divided into five groups based on their systemic importance scores, with the first group containing 11 banks, the second group 4 banks, the third group 2 banks, the fourth group 4 banks, and the fifth group having no banks [1]. Group 2: Breakdown of Banks by Group - **First Group (11 banks)**: Includes China Minsheng Bank, China Everbright Bank, Ping An Bank, Huaxia Bank, Ningbo Bank, Jiangsu Bank, Beijing Bank, Nanjing Bank, Guangfa Bank, Zheshang Bank, and Shanghai Bank [1]. - **Second Group (4 banks)**: Includes Industrial Bank, China CITIC Bank, Shanghai Pudong Development Bank, and China Postal Savings Bank [1]. - **Third Group (2 banks)**: Includes Bank of Communications and China Merchants Bank [1]. - **Fourth Group (4 banks)**: Includes Industrial and Commercial Bank of China, Bank of China, China Construction Bank, and Agricultural Bank of China [1]. - **Fifth Group**: No banks are included in this group [1]. Group 3: Future Regulatory Actions - The People's Bank of China and the National Financial Regulatory Administration will implement additional regulatory measures for systemically important banks according to the "Regulations on Additional Supervision of Systemically Important Banks (Trial)" [1]. - The aim is to enhance the synergy between macro-prudential management and micro-prudential supervision, ensuring the safe and sound operation of systemically important banks and better supporting the high-quality development of the real economy [1].